National Action Plan FOR Corporate Social Responsibility: Planning Bureau - Republic of Cyprus

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NATIONAL

ACTION PLAN
FOR
CORPORATE
SOCIAL RESPONSIBILITY

PLANNING BUREAU – REPUBLIC OF CYPRUS


NATIONAL ACTION PLAN FOR CORPORATE SOCIAL RESPONSIBILITY

CONTENTS

EXECUTIVE SUMMARY ................................................................................................................................................................3


1. INTRODUCTION .........................................................................................................................................................................5
1.1 Definition of CSR................................................................................................................................................................6
1.2 Process of preparing the NAP-CSR ............................................................................................................................6
2. CSR IN CYPRUS – SURVEY FINDINGS ...............................................................................................................................8
2.1 Current situation ...............................................................................................................................................................8
2.2 Current CSR Practices of Cypriot enterprises ................................................................................................... 12
2.3 Limiting factors on the CSR uptake by Cypriot enterprises ........................................................................ 14
2.4 Priorities of Cypriot enterprises implementing CSR ...................................................................................... 15
2.5 Priorities of Cypriot enterprises not implementing CSR practices .......................................................... 16
2.6 Incentives for enhancing the uptake of CSR activities by Cypriot enterprises ................................... 17
2.7 State Incentives/Expectations for the further engagement of Cypriot enterprises with CSR ..... 17
2.8 Short description of the CSR environment in Cyprus .................................................................................... 18
2.9 Mapping and analysis of the results of the public sector ............................................................................. 20
2.9.1 Understanding the concept of Corporate Social Responsibility ...................................................... 20
2.9.2 Current interventions of the Public sector for the promotion of CSR ........................................... 20
3. CSR STRATEGIC PRIORITIES ............................................................................................................................................. 24
4. ACTIONS FOR THE DEVELOPMENT OF CSR .............................................................................................................. 25
4.1 1st Axis: To inform and educate Cypriot Enterprises and particularly the SMEs, on the
contemporary idea of CSR and disseminate good practices ...................................................................... 25
4.2 2nd Axis: The institutionalization of incentives for the implementation of CSR by Cypriot
enterprises........................................................................................................................................................................ 28
4.3 3rd Axis: Highlighting the significance of Accountability/Reporting of enterprises on CSR ....... 29
5. AREAS OF CSR ACTIVITIES OF CYPRIOT ENTERPRISES ...................................................................................... 32
6. RESPECT OF HUMAN RIGHTS ........................................................................................................................................... 33
6.1 Institutional Framework for the Protection of Human Rights in Cyprus ............................................. 34
6.2 Entities that examine grievances/complaints on human rights violations ......................................... 35
6.3 Existing Practices of Cypriot Enterprises with respect to Human Rights ............................................ 36
6.4 Measures for adopting CSR in the area of human rights by the Government ..................................... 37
7. IMPLEMENTATION OF THE NAP-CSR - NATIONAL MECHANISM ................................................................... 38
7.1 CSR National Mechanism ............................................................................................................................................ 38
7.2 Immediate actions for implementation ............................................................................................................... 39

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NATIONAL ACTION PLAN FOR CORPORATE SOCIAL RESPONSIBILITY

EXECUTIVE SUMMARY
Introduction: The Government has decided to proceed with the development of the National
Action Plan (NAP) to promote, in a coordinated manner, the concept of Corporate Social
Responsibility (CSR) in Cyprus, to encourage responsible entrepreneurship and to motivate
companies to take into account the impact of their activities on society. The main objective is to
increase the number of Cypriot enterprises engaged in CSR and raise awareness that CSR does
not concern only large enterprises – the goal is to make obvious that even the smallest
companies can take actions that promote responsible entrepreneurship, limiting the negative
impact on society, achieving a balance between profitability and sustainable growth.
The current economic crisis has significantly affected all organizations and businesses, putting
all issues under a different angle and to overcome it, many things that were taken as granted will
have to be revised. At the same time though, it is obvious that investors, worldwide, focus in
companies that have less risk and better growth prospects, such as those that accept CSR and
embrace sustainable development. International surveys record significant shifts of investors in
companies implementing CSR. Specifically, the survey of the European Sustainable Investment
Forum (Eurosif) revealed an 85% increase in capital invested in socially responsible companies
in Europe, and as a result it now exceeds the €5 trillion.
Concept of Corporate Social Responsibility: The European Commission in its new
Communication (25.10.2011 COM (2011) 681 final) for CSR has adopted a new definition of CSR
which puts more demands on businesses: as "responsibility for their impact on society". A
prerequisite for the fulfillment of this responsibility is to respect the existing legislation and
collective agreements between the social partners. To fully respond to corporate social
responsibility, companies should establish procedures for integrating social, environmental and
ethical aspects and aspects of human rights and consumer rights, both in their business activities
and in their basic strategy in close cooperation with stakeholders aiming to:
- The creation, to the maximum possible degree, of common values for their
owners/shareholders and other stakeholders and society as a whole.
- The detection, prevention and mitigation of potential adverse impacts.

Procedure of preparing the Action Plan: During the process of drafting the National Action
Plan of CSR, the active involvement and contribution of all involved governmental bodies, Cyprus
businesses, semi-governmental organizations, business entities and Non–Governmental
Organizations (NGOs) was pursued to ensure that is both accepted and supported.
In the first phase a primary survey of two directions was implemented: one in the private sector
(100 interviews were conducted to representatives of the business community) and one in the
public sector (30 in-depth personal interviews to senior executives in public organizations were
conducted). International practices and experiences from similar initiatives in other countries,
the EU's agenda for CSR, the guidelines of other international organizations and the United
Nations on Human Rights (John Ruggie's Report) were taken into consideration in designing the
survey. The objectives of this survey process were:
- To determine the degree of knowledge and understanding of CSR
- To record the current situation regarding actions promoted, the main issues and priorities of
key players in the public and private sectors in relation to CSR
- To examine the reasons why participants do not implement CSR practices
- To identify the priority areas for action, in the key areas of CSR, to be included in the NAP-
CSR for creating the conditions of responsible competitiveness of Cypriot enterprises.

Furthermore, a secondary survey was implemented and involved the study of scientific material
(international standards, surveys and studies on CSR of previous years) while the organization of
a discussion workshop with the participation of representatives of all stakeholders and the
presentation of the final draft in an open meeting functioned supportively to the final drafting of
the NAP-CSR.
Outlining of the current situation: The current situation of CSR in Cyprus was outlined in a
SWOT analysis, after the elaboration of the survey’s results. The Action Plan contributes through

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NATIONAL ACTION PLAN FOR CORPORATE SOCIAL RESPONSIBILITY

guidance and proposed measures to both the mitigation of barriers and the improvement of the
conditions for the development of CSR. The key elements that outline the current situation of
CSR in Cyprus are stated below briefly:
- The recognition of the importance of CSR but failure in integrating it in business decisions
- The reduced involvement of Cypriot enterprises, mainly due to the lack of knowledge and
confusion about the concept of CSR
- The absence of an overall strategic direction for CSR affecting issues of systematic
involvement, management issues, the implementation of international standards and
communication.
- The current mentality of detachment of SMEs towards CSR
- The limited implementation of accountability and reporting practices on CSR issues
- The role of the public sector in the development of CSR defined as partially supportive whilst
it could have developed more of an institutional and participatory character.
Priority Axes: Given the conditions of the economic crisis and the growing confidence of
investors in companies that have as their goal the sustainable development, the NAP-CSR aims to
provide a mechanism for directing the cooperation and the combined involvement of the public
and private sector in promoting CSR in Cyprus, so that all involved parties gain access to the
short and long term benefits from its implementation. Thus it is developed in three main axes
through which it sets the goals and strategic priorities, specifying the measures and actions that
can be taken from each side, defining their respective roles.
The specific priority axes, with the corresponding measures, were formed in juxtaposition to the
significant weaknesses in the development and implementation of CSR, during the recording of
the current situation, with a view to developing the concept of CSR and are the following:
 1st Axis: Information and education on CSR and dissemination of good practices. The
further information and training of businesses, especially SMEs, in the modern conception of
CSR. The dissemination of good practices for all axes of CSR through initiatives such as the
organization of specialized conferences and forum.

 2nd Axis: Establishment of incentives for the implementation of CSR. The creation of
incentives for SMEs in order to make their involvement with CSR more attractive such as the
establishment of awards, granting of incentives as well as the strict application of legislation.
 3rd Axis: Promoting Accountability/Reporting of CSR. Encourage enterprises to issue
Sustainability Reports or periodic reports on their activities regarding CSR issues.
The range of implementation/scope of CSR focuses on four main directions: Entrepreneurial
Activity, Working Practices, Environmental Protection and Strengthening of Society and
Reducing Corruption.
Implementation of the Plan through partnerships: For the better implementation of the
provisions of the NAP-CSR, the Planning Bureau will work closely with all relevant services and
organizations of both the public and private sectors. At the same time it will seek to create new
partnerships that will contribute decisively to the implementation of responsible actions and
practices.
Establishment of a National Mechanism: The commitment of all stakeholders as well as social
groups in implementing and maintaining the dialogue on the development of the concept of CSR
in Cyprus is considered extremely valuable. For this reason a National Mechanism will be set up
that will be composed of the basic involved social partners to ensure the participation and
involvement of forces for the best possible result. The Action Plan will be implemented during
the period 2012 -2015.
Ten Actions of Immediate Implementation: To maintain the momentum created by the
process of preparing the National Action Plan, ten measures with immediate effect and no
significant cost, which will contribute to the promotion of CSR, have been identified. Some of
these measures include informational material, seminars, encouragement of semi-governmental
organizations to prepare social reports, award and dissemination of best practices.

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1. INTRODUCTION
Through the preparation of the National Action Plan for CSR the Cypriot government seeks to
create a favorable environment for businesses to develop, in a systematic and coordinated way,
practices of corporate responsibility. Using the NAP-CSR the Cyprus government aims to
organize and develop a relationship of cooperation and interaction between the public sector,
the business and the civil society that will encourage joint solutions to address the basic
economic, social and environmental challenges.

The main objective of the NAP-CSR is: The promotion and integration of CSR to the business
strategy and daily operation of Cypriot Organisations in order to play an effective role in the
implementation of the "Europe 2020" strategy through, on the one hand, the dialogue with their
stakeholders, and on the other hand the provision of annual social and environmental
information in ways that ensure the process of documentation and transparency.

The "Europe 2020" strategy sets out a vision for a social market economy in Europe over the
next decade, based on three priority areas: a) the development, with the foundation of the
economy on knowledge and innovation, b) the sustainable development, promoting a
competitive low carbon economy, which will take advantage of its resources and c) inclusive
growth, which promotes a high-employment economy delivering social and territorial cohesion.

The financial crisis highlighted the financial and development problems of the European
countries. The new facts (the cause that the crisis moved to the level of strategic orientation)
threaten both the institutional and the political formation of Europe. Additionally, the financial
crisis has significant negative effects on the evolution of markets and the private sector.
Therefore, to restore trust it is imperative to create a grid of universal values and ethical
frameworks. Under this approach, the Cypriot organizations1 will face new challenges and those
interested in the long-term effectiveness and not on short-term outcomes are now able to build
an image that will be based on new and innovative ways to maximize the welfare of all their
stakeholders through the implementation of effective programs for the community and the
environment.

The development of the NAP-CSR in Cyprus was undertaken by the Planning Bureau in order to
promote in a coordinated manner, the actions of social and environmental character, both by the
government and the organizations of the private sector 2. With the NAP-CSR the Planning Bureau,
in cooperation with the relevant services, seeks to open meaningful dialogue around the issue
and give the business world a suitable framework to systematically develop corporate
responsibility practices. Overall, the NAP-CSR constitutes the contribution of the Government of
Cyprus to the development of CSR to address the challenges the country is facing in these
difficult economic times as well as the modern needs and requirements.

In Cyprus, the current situation provides a unique opportunity to give real content to the concept
of "Corporate Social Responsibility" far beyond individual initiatives-often of communicative
character- that simply aim to foster the "social profile" of organizations. CSR needs to stop being
an elitist perception arising from charitable mood. It should become an organic part of modern
entrepreneurship. Consequently, it must be seen as a key strategic tool of Cypriot Organisations.

For the successful implementation of CSR in Cyprus, three key elements are required: a) the
commitment of organizations that want to incorporate the concept into their business strategy,
b) the dynamic intervention of civil society that requires and rewards responsible practices and
c) active public interventions that form social objectives for creating a positive environment for
the development of CSR. All social groups are expected to undertake their responsibilities so that
it will be possible to address the challenges to the mutual benefit of economic, social and
environmental objectives.

1 Organisations: public organisations, SMEs and big enterprises


2 Private sector organisations: SMEs and big enterprises

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NATIONAL ACTION PLAN FOR CORPORATE SOCIAL RESPONSIBILITY

1.1 Definition of CSR


The European Commission in its new Communication (25.10.2011 COM (2011) 681 final) for
CSR, has adopted a new definition of CSR which puts more demands on businesses.

The Commission promotes a new definition of CSR as "responsibility of the enterprises for their
impact on society". A prerequisite for the fulfillment of this responsibility is to respect the
existing legislation and collective agreements between the social partners. To fully respond to
their corporate social responsibility, companies should establish procedures for integrating
social, environmental and ethical aspects and aspects of human rights and consumers rights,
both in their business activities and in their basic strategy in close collaboration with
stakeholders, to create, to the maximum possible degree, common values for their owners /
shareholders and other stakeholders and the society as a whole and to identify, prevent and
reduce the potential adverse consequences.

1.2 Process of preparing the NAP-CSR


The aim of the Cyprus government in the process of drafting the NAP-CSR was the active
involvement and contribution of the Cypriot organizations and semi-governmental
organizations, business entities and NGOs for its preparation in order to ensure that is both
accepted and supported.

To this direction, and for the best possible implementation of the project, two surveys were
conducted in March - April 2012. In the context of the research process, two questionnaires /
guides, were formed, one for the private and one for the public sector. In preparing the
questionnaires, international practices and experiences from similar initiatives in other
countries, the EU's agenda for CSR, and the guidelines of other international organizations (such
as UN Global Compact Initiative, GRI, ISO 26000) as well as the priorities of the Strategic
Development Plan of Cyprus where these correspond to the issues of CSR, were taken into
account.

In the private sector, 100 interviews were conducted (50 personal and 50 through telephone) to
representatives of the business community, fully covering all sectors of the Cyprus economy,
while in the public sector 30 in-depth personal interviews to senior executives of public
organizations were carried out. The surveys were carried aiming to:

a) the description of the factors (e.g. perception, acceptance, significance) that form the existing
development environment of CSR in Cyprus
b) the recording of the current situation regarding the implementation and promotion of CSR
practices by Cyprus businesses and the existing public practices
c) the recording of the factors hindering the development of CSR and the difficulty of
undertaking relevant initiatives by either the private or public sector, and
d) the recording of key issues and priorities for CSR that will contribute to the responsible
operation of Cypriot organizations, as well as the public interventions for the further
development of the concept.

In June 2012 a discussion workshop was organized with the participation of representatives of
all stakeholders. During the workshop the results of the surveys were presented as well as the
direction for developing the NAP-CSR. There were suggestions for specific measures and the
priorities which contributed to the formation of the Plan were ranked. Additionally, following
the completion of the final draft, a consultation workshop was organized with the participation
of all involved services, organizations, social partners and stakeholders for its finalization.

Basic observations on the implementation of the surveys

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NATIONAL ACTION PLAN FOR CORPORATE SOCIAL RESPONSIBILITY

During the implementation of the field survey, both in the survey of the business (private
sector), and in the interviews conducted in the public and semi-public sector, the greatest
difficulty that arose was the identification of the person responsible to answer the questionnaire.
In the case of the private sector, the effect was more pronounced since most respondents
reported: "There is no person in the business responsible for Corporate Social Responsibility".

Furthermore, the issue of CSR has been addressed previously, at research level, by both
individuals and businesses or public organizations / institutions in Cyprus. The results of these
previous surveys / studies are not directly comparable with the present study for the following
reasons:

- Sampling (Great heterogeneity in the sample)


- Different ways of formulating the questions that identify different meanings and thus different
responses
- Different options of answers to closed type questions

Of course, one could say that the most important factor for the non-matching of the surveys is
the time they were carried out, since the most recent was carried out in 2007. Given that CSR
was implemented and promoted more intense in recent years, the participants in the surveys
inevitably gave different answers. However, in this study, comparative references to the surveys:
"The Corporate Responsibility in Cyprus Corporate Culture" and «Corporate social
responsibility: the way forward? Maybe not!» are made wherever possible.

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2. CSR IN CYPRUS – SURVEY FINDINGS


2.1 Current situation
Aiming the maximum possible documentation and understanding of the content of the NAP-CSR,
this section describes both the basic factors that determine the environment in which, CSR in
Cyprus is developed and the existing measures and practices adopted in this field, by the private
and public sectors.

2.1.1 Recording and analysis of the results of the private sector

2.1.1.1 Understanding and perception of the concept of CSR

 The majority of Cypriot enterprises (85%) recognize the importance of the issues addressed
by CSR mainly because they believe that through CSR they may have better information and
contact with their stakeholders, gain better internal functioning, but also can contribute more
to the social benefit. On the other hand, businesses that give small degree of importance to
the issues of CSR are mainly companies of limited size who believe that the nature of their
activity is not, at least directly, related to the issues of CSR.

 The overall attitude of the Cypriot enterprises is presented torn in terms of knowledge and
understanding of the concept of CSR since 51% of them appear to know or understand this
concept quite well while the remaining 49% states that they know or understand it to a lesser
extent. Compared to the survey of the Cyprus Employers and Industrialists Federation (OEB),
carried out in 2007, there is a slight increase in the level of knowledge and understanding of
the companies which, however, is disproportionate to the development of the importance of
the issues addressed by CSR in the last 5 years.

 However, the way Cypriot companies perceive the concept of CSR, according to the
definitions described, seems to be affected decisively by both the level of knowledge and
understanding of the concept and the way of engagement of each business with these issues.
It is worth mentioning the typically small percentage of Cyprus businesses that supported the
'original' definition of CSR, as defined by the EU. This attitude leads to an initial conclusion
that the concept of CSR is not fully integrated into the culture of Cyprus businesses since the
voluntary exposure and the dialogue with their stakeholders on these issues, an integral
element of effective and efficient implementation of CSR, is implicitly "rejected". Instead, the
way of doing business according to ethical rules, with the implementation of environmental
management systems or quality and human resources management systems, as well as with
the support of social and environmental programs, which are primarily responsible
entrepreneurship practices, seems to be more familiar to businesses with respect to the CSR
definition. Regarding the overall attitude towards the new definition of CSR, as given by the
EU, it is worth noting that this is more a spontaneous matching of businesses for the common
good and generally less a choice of becoming increasingly important and consciously applied,
but also that focus should be given on the long-term viability of the enterprise (which implies
that its actions should take into account not only the direct profit, but also ensure the society
as a whole).

 Regarding the sources of information on the developments in the field of CSR, both the media
(50%) and the internet (32%) are on the top of the Cypriot enterprises preferences
regardless of demographic characteristics while the international conferences and seminars
are reported as a supportive source of information. It should be noted that 10% of the
companies state that they are not informed about CSR. Compared to the results of the survey
"The Corporate Responsibility in Cyprus Corporate Culture" of 2007, it is worth noting the
intense penetration of the internet but also the further enhancement of the media, at the
expense of the other options.

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 Cypriot enterprises appear to be divided on whether the development of CSR in recent years
is due to some type of external coercion or a conscious choice of enterprises towards a more
efficient way of responsible operation, a fact that highlights the large margins that exist for
the integration of CSR to their culture. It is worth mentioning that the companies that became
involved relatively recently (in the last 1 to 2 years) in the field of CSR consider to a great
extent that the development of the concept is a conscious choice as opposed to companies
that have more experience in CSR (from 3 to 5 years and more) and that to their majority
support the option of external coercion.

2.1.1.2 Lack of systematic engagement in CSR

 In Cyprus, while there are companies that operate mainly in the areas of work practices and
environmental protection, it seems that there are only a few that systematically manage their
social responsibility.

 According to the companies’ statements only 37% claims that Cypriot companies deal with
CSR systematically, while the 80% of these were not able to name a company with this
characteristic.

 In the same direction is the position of businesses regarding the supportive role of the public
sector in Cyprus on the development and dissemination of CSR. Only 25% of the companies
say that the public sector responds to this role while 81% of them were not able to give
examples of public organizations that promote CSR systematically through their initiatives or
even some public initiatives of Responsible Entrepreneurship.

 The fact that Cypriot companies lack the systematic involvement in CSR is reinforced by the
fact that only 4.7 out of 10 business (much smaller than the corresponding figure of 70%
found in the previous survey of 2007) state that they have adopted CSR practices and is
supported by the following findings:
a) Regarding the management of CSR issues, almost half of the companies say they don’t have
a particular structure that serves this purpose and therefore the handling of these issues is
done by an individual at his/her free time.
b) 50% of them say they do not have a formal procedure for recording the improvement in
their performance on issues related to CSR activities.
c) The communication mechanisms of CSR actions used, to their internal and external
environment, limit to the Internet, fax, phone and e-mail, a fact revealing that CSR actions (at
the level of communication) are not differentiated, as it should, from the purely productive
actions. For example, adoption of Sustainability Report, Code of Conduct/Ethics, internal
communications initiatives, awards and conferences.
d) The pervasiveness of international standards relating to CSR, excluding the ISO9001 and
ISO14001, appears to be quite limited in Cypriot companies, a finding also found in the 2007
survey. In conclusion, the progress in this area in recent years is minimal, and it seems like
the trend will not change in the future since the intention of these companies to implement
these standards is almost nonexistent, a situation caused either by ignorance or lack of
strategy. It is obvious that the implementation of management standards that have been
developed in accordance with the requirements of CSR, of international respected
organizations, can be beneficial for the Cypriot enterprises while the collective bodies of the
Cypriot society can and should contribute to the process of their wider dissemination.
e) 60% of the companies that say they implement CSR practices do not issue Social Report or
Sustainability Reports mainly because, as they say, do not consider it necessary, while more
than half do not appear to be willing to adopt this kind of disclosures in the future.
f) Although 60% of these companies say they have identified their stakeholders, almost half
of them have no formal dialogue with them. Additionally, the pressure exercised by the
stakeholders through the dialogue on matters of CSR, to companies that say they have a
dialogue processes, is extremely limited and based on the above inversely proportional.
g) 80% of these companies say they have experience in engaging with CSR of more than 3-5
years, which is not consistent with the expected progress since they should have gone further
in the systematic handling of CSR.

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2.1.1.3 Evaluation of the performance of the public sector by business


Questioning the role of the public sector has been strong, since the positive assessment was
supported by just 16% and the negative by 43% of businesses and approximately 39%
declined to take a position in this question. This fact creates a particular concern given that
several initiatives have been undertaken by the public sector towards responsible
entrepreneurship such as the in-company training programs to enhance employment incentive
plans for the promotion of RES, the introduction of Green Public Procurement, Government
Grants for introducing environmental management system based on the European System of
Management and Control-EMAS and CSR Award that have been introduced by the Ministry of
Labour and Social Insurance in collaboration with OEB, that however do not seem to have the
relevant response or penetration to the business world. Only 2 out of 10 businesses say they
have been involved in a program or initiative or have received a grant to promote CSR
practices.

2.1.1.4 Degree of significance of C.S.R.


 In an effort to determine the degree of significance of CSR in the daily operation of the
Cypriot enterprises, only 2.1 out of 10 enterprises have stated that CSR is taken into account
in most of their business decisions, while the rest do not consider CSR necessary when
referring to corporate strategy and hence do not seem to incorporate it into their daily
operation.

 In response to the question if businesses promote their corporate values and rules of conduct
to their employees and other interested parties, a percentage of 87% answered positively.
Additionally, out of these companies, 68% said that compliance of suppliers and partners
with corporate values and standards of behavior are an obligation in terms of cooperation.
This statement is reversed to some extent since when asked whether they have a document
of corporate principles or Code of Ethics or CSR policy which clearly defines their values and
responsible behavior, only 2.3 out of 10 companies responded positively (score lower by
50% than that of the survey of 2007) and approximately 75% of these companies answered
vaguely without being able to name a particular document.

 Conclusion: It is clear, after combining the above findings, that CSR in Cyprus seems to be in
the early stages of implementation (at the stage of assessment and selection), thus defining
its standards at the minimum necessary.

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SWOT ANALYSIS: The following analysis outlines the basic picture of CSR in Cyprus, which has
constituted the point of reference for the formulation of the NAP-CSR and particularly the
guidance and proposed measures that will help mitigate the barriers and improve the conditions
for the development of CSR in the country.

ADVANTAGES WEAKNESSES
 The lack of incentives for motivating private sector
• The familiarity of Cypriot Organizations to organizations in CSR
responsible social and environmental actions.
• The High degree of familiarity of the public  The lack of a strategic framework of private sector
organizations with the concept of CSR. organizations and thus the difficulty of integrating CSR
• The high degree of involvement of public into business decisions.
organizations in CSR
 The lack of basic structures for managing CSR

 The significant absence from the organizations of the


code of ethics or code of conduct or CSR policy

 The lack of dialogue with stakeholders on CSR

 The limited penetration of accountability and


reporting practices on CSR issues

 The limited implementation of international CSR


standards by organizations.

 The absence of expectations by the Cypriot society


on CSR issues and sustainable development.

 The lack of communication mechanisms of CSR


actions

OPPORTUNITIES THREATS
 The recognition of the importance of CSR from  The detachment attitude of Small and Medium
the private and the public sector at ideological Organizations towards CSR (high cost and concerns only
and value level. large organizations).
 The apparent positive influence of the work of
organizations in the context of CSR on consumer  The economic crisis and the financial situation of
behavior of citizens. organizations.
 The acceptance of the specialized role of
voluntary organizations as key partners of  The lack of awareness / education and therefore
organizations for the implementation of their ignorance about CSR
social or environmental work.
 The establishment of incentives while  The lack of "pressure" from the stakeholder groups
promoting initiatives that will contribute to the towards Cyprus Organizations for the improvement of
proper information and training of Cypriot their responsible operation.
enterprises in the modern conception of CSR
 The inclusion of responsible entrepreneurship  The lack of awareness and inaction of citizens and
in the educational process to create conditions for consumers.
the development of the relevant culture for future
managers of organizations.  The absence of enterprises’ intention to implement
 The axes of reducing corruption and protection international CSR standards
of human rights can be key action areas for Cypriot
Organizations in the context of CSR  The reluctance of organizations that implement CSR
practices to the possibility to issue Social Report.

 The lack of effective promotion of CSR from trade


unions and employers' organizations.

 The ignorance of the relationship between social


requirements and areas of action of the work of Cypriot
Organizations in the context of CSR

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2.2 Current CSR Practices of Cypriot enterprises


The Environmental protection, the concern for human resources and the fair market practices,
are the main pillars on which Cypriot enterprises give emphasis in the context of CSR, while the
pillars that have to do with strengthening local communities, protecting human rights, and
enhancing transparency and fighting corruption are given the least emphasis. Compared to
previous studies, and in particular to the study conducted in 2005 for CSR in Cyprus: «Corporate
social responsibility: the way forward? Maybe not! », the increase of awareness of enterprises in
environmental protection is clear, and compared to a corresponding study of OEB in 2007, the
key differences are identified both in the emergence of the axis of fair market practices as one of
the fundamentals of business activity in the context of CSR and in the corresponding decline of
the axis of the support of local communities.
The current actions of the Cypriot enterprises are classified in the axes of CSR in order of priority
as derived from the synthetic study of both primary and secondary research3.
In detail:

2.2.1 Current Practices in the Labour Practices Axis


The concern for human resources is the most popular activity area for the Cypriot enterprises of
the private sector with existing key actions and initiatives aimed in priority order to:
• Improving working conditions
• communication and cooperation between employees and management
• education, training and professional development of employees
• balance between work and social life of workers
• employee benefits (annual increases, health care, welfare fund, additional maternity leave,
extra annual leave, pension packages).

2.2.2 Current Practices in the Environmental Protection Axis

Concerning the axis of reducing the environmental impact of business operations, Cypriot
enterprises undertake initiatives on:
• the responsible use of water
• the responsible use of energy
• the proper management of waste
• the recycling of materials
• the reduction of noise and
• the application of environmental responsibility criteria in cooperation with suppliers and
partners.

Special reference should be given to the relatively modest degree of invasiveness, from the
Cypriot enterprises, of the practice of reducing CO2 emissions according to which 5,6 out of 10
enterprises adopt this practice (especially firms that declare that they adopt CSR initiatives and
less the others).

2.2.3 Current Practices in the fair market practices axis

The axis of fair market practices also appears to be a sensitive axis for Cypriot enterprises which
invest primarily on:
• providing quality and reliable products and services
• protecting consumer rights
• protecting the privacy of consumers
• adopting entrepreneurial investment for the safety and the health of consumers
• responsible marketing and promotion of products
• introducing a code of practice with regard to cooperation with suppliers / partners
• receiving complaints from customers or partners

3Related documents: a) “Corporate Responsibility in Cyprus Corporate Culture”, CEIF, 2007, b) “Corporate Social
Responsibility: Cypriot perspective”, M. Krambia-Kapardis, 2006

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2.2.4 Current Practices in the Society axis

The fourth activity axis for Cypriot enterprises concerns the support of local communities and of
promoting social cohesion in general with the main initiatives focused on:
• eliminating poverty and social exclusion
• helping the elderly
• protecting the rights of people with disabilities and illnesses
• supporting sport
• supporting culture
• encouraging employee participation in social programs
2.2.5 Current Practices in the Human Rights axis

In the axis of Human Rights’ protection, the Cypriot enterprises of the private sector seem to
take actions to a lesser extent with the most basic of these focusing on:

• eliminating any factor that encourages forced labor


• non-discrimination policies in recruitment, working conditions and payment of workers
• respecting the freedom of syndicalism

2.2.6 Current Practices in the Reduction of Corruption axis

The reduction of corruption is the last axis of the current action of Cypriot enterprises in the
context of CSR. The most characteristic activities are focused on:
• adopting practices in business ethics
• assessing businesses for identifying the factors associated with corruption
• adopting practices against any form of bribery and extortion in the internal and external
business environment
• training workers in fighting against corruption

Also, watching the rates on the separation of choices among enterprises that claim that they
already have adopted CSR practices and among those that indicate the contrary, it is shown that,
the latter exhibit a strong presence, at level of activity, in most practices of all axes mentioned
above. This leads us to the assumption that firms that undertake activities in the area of CSR,
both in their internal and external environment, with an informal and unsystematic manner,
quite often are not aware that these actions fall within the Responsible Entrepreneurship.

The following table maps the existing directions of implementation and the respective CSR
activities promoted by the Cypriot enterprises.

DIRECTIONS OF CSR ACTIVITIES PROMOTED BY


CYPRIOT ENTERPRISES
In this area, with the issues that can be further improved by the enterprises concern the
HUMAN RIGHTS employment of people with disabilities , the training of workers on human rights and the
promotion of human rights protection practices in the supply chain.
The elimination of all forms of discrimination with respect to employment and to a
WORKING CONDITIONS degree, the freedom of syndicalism, require special attention by the Cypriot enterprises
that stated that they have adopted CSR practices.
The restoration and rehabilitation of the natural landscape, the prevention of marine and
air pollution and the reduction of CO2 emissions, the investments in environmentally
ENVIRONMENT friendly technologies and the production of respective products are at the top of the
actions with the smallest dealing mainly by businesses saying they have not adopted CSR
practices.
The main deficiencies in this sector are identified in the relevant training of the
FIGHTING CORRUPTION employees and in the planning of treatment and rehabilitation procedures related to
corruption (mainly from enterprises stating that they have not adopted CSR practices).

Regarding the placement of the Cypriot enterprises on the public sector’s activity directions, in
the context of CSR development, there is an equal percentage distribution in the four directions,

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in the following priority order: a) protection of Human Rights, b) Work practices, c) fair market
practices and d) protection of the environment. In contrast, there is limited reference in the
areas of strengthening local communities and fighting against corruption.

Regarding accountability issues, there is 94% agreement of the Cyprus business community
about whether companies should be accountable to consumers about the safety and quality of
their products, as well as 85% agreement that the Companies should be accountable to the
public for the environmental, economic and social impacts of their actions and activities. Lower
but equally high levels of agreement (75%) record the views that companies should be
accountable to workers and regulators on how they choose to manage their human resources as
well as that they should be accountable to local communities for the business decisions that
affect them (76%). From the above data, it appears that the issues of accountability and
sustainable development are accepted at least by respondents, a fact that highlights how
important it is: a) to ensure that consumers get what they pay for, b) to protect the citizen's right
to know business action on issues that affect their everyday lives and c) to prevent unethical
business activity and allow for everyday justice.

2.3 Limiting factors on the CSR uptake by Cypriot enterprises


The survey showed that the factors limiting the involvement in CSR actions are somewhat
different between firms that have already adopted CSR practices and those that have not.

 The category of enterprises adopting CSR practices believes that the main reasons that can
negatively affect the adoption of further initiatives are in order of priority:
1. The current economic situation of each company (48%)
2. The economic crisis (43%)
3. The firm size (33%)
4. The expensive cost of responsible entrepreneurship programs (13%)
5. The indifference of the administration (9%)
6. The lack of evidence proving that business profit by implementing CSR (6%)

 The category of companies that has not adopted CSR practices argues that the main reasons
that may adversely affect them, in undertaking such initiatives are mainly:
1. The current economic situation of each company (40%)
2. The firm size (32%)
3. The economic crisis (28%)
4. The administration’s indifference (24%)
5. The expensive cost of responsible entrepreneurship programs (9%)
6. The lack of evidence proving that business profit by implementing CSR (8%)

 It is a fact that the financial crisis has resulted in a significant tremble in the evolution of
markets and the private sector. Nevertheless, it should not stand as a constraint to the
development and adoption of CSR practices by businesses. On the contrary, the lack of trust
of consumers in businesses and the lack of credibility on the part of businesses require the
immediate reaction of the business world. Under this perspective, the establishment of
long-term relationships of mutual trust with the whole society is the main question. This is
why the Cypriot companies must focus on new and innovative ways to maximize the
welfare of their stakeholders through the implementation of effective programs for the
society and the environment. The "excuse" that the lack of resources may lead to the
discontinuation of CSR activities is not sufficient and the Cypriot companies should be
careful because it is certain that those who will continue their commitment to CSR will
eventually reap the benefits as opposed to those who will decide to abandon any effort
forward. Even in those cases where companies continue to implement their social
programs, with a reduction to the relevant budgets, they are offered the opportunity to be
more creative, to attract more actively their employees to the social programs and to use
other ways to support their social work (for example, make donations of products and

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services, not just money, develop synergies with other companies and organizations)
increasing the efficiency of the funds they invest.

2.4 Priorities of Cypriot enterprises implementing CSR


 Exploring the expectations of Cypriot enterprises in relation to the CSR directions to which
they should give priority within their responsible operation, a distinction was necessary
between companies that state they already adopt CSR practices and those who state
otherwise.

 Overall, the options are common to both categories of enterprises, but with a different
priority order both with respect to the directions as well as the individual areas that compose
them.

 A key observation is the absence, due to the limited percentages in both categories, of the
direction of the development of local societies that apparently is not adopted by Cyprus
companies as a priority in the field of CSR. This requires primarily informing companies
about the development of local communities that is mainly related to activities and
development programs that promote social cohesion and are derived from the needs of the
local community, as well as about assessing the social impact of business activities in local
communities operated by category of effect, such as employment of men and women, in
matters of health and safety of the community, in education etc.

 Analytically, the choices of Cypriot enterprises are as follows:

With respect to the companies that stated that they implement CSR practices, the priority
directions reported, are as follows:

2.4.1 Consumer protection and fair market practices


Consumer protection and fair market practices were chosen by 4.1 out of 10 companies.
Nearly all of these companies, (90%), have chosen as their main priority this direction in order
to ensure that they continue to provide safe and quality products to consumers. Additional
initiatives that they should develop in the context of their responsible operation are:

- The protection of consumer rights (55%)


- The enhancement of accessibility of people with disabilities and people of foreign
nationalities in services (39%) and
- The business investments aiming the health and safety of consumers (27%)

2.4.2 Labour practices – Human Resource


Labour practices – Human Resource were chosen by 3.4 out of 10 companies.
Labour practices were reported as a second priority with particular emphasis on three areas:

- The education, training and professional development of employees (62%)


- The concern for health and safety in the workplace (52%)
- The strengthening of equal opportunities and diversity in employment (44%) and
- The enhancement of working conditions (38%)

2.4.3. Human Rights’ Protection


Human Rights’ protection was selected by 3,3 out of 10 enterprises.
The direction of human rights protection has been chosen as a third priority and as we noted in
the chapter where the current situation is presented, it hasn’t captured the attention of Cypriot
enterprises. The areas in which companies are receptive to invest in order to improve their
operation under this direction are:

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-the promotion of practices of human rights protection to suppliers and business partners (81%)
-the training of employees on human rights (72%)
-the implementation of non-discrimination policies in recruitment, in employment conditions
and in compensation of employees (36%) and
-the elimination of any factor that may encourage forced labor (33%)

2.4.4 Environmental Protection


Environmental protection was selected by 2,9 out of 10 enterprises.
The direction of Environmental protection has been chosen as the fourth priority obviously
because the enterprises that are already practicing CSR have incorporated environmental
initiatives to their existing practices. The environmental practices that can be further developed,
according to the enterprises, are the following:
- recycle materials (91%)
- waste management (85%)
- restoration and rehabilitation of the landscape (52%) and
- biotopes’ protection (31%)

Finally, we should note that there is a detachment of the enterprises regarding the measurement
and reduction of carbon dioxide emissions which is the main shortcoming of this direction.

2.4.5 Fighting corruption and enhancing transparency


Fighting corruption and enhancing transparency was selected by 2,7 out of 10 enterprises.
This direction completes the main priorities of companies that state that are practicing CSR and
which believe that they need to invest both in their assessment practices to identify the risks
related to corruption (56%), and to develop business ethics practices (49%) in parallel to the
training of their human resources in this area (32%).

2.5 Priorities of Cypriot enterprises not implementing CSR


practices
The priorities of enterprises that reported that they don’t implement CSR practices are:

2.5.1 Environmental protection


Environmental protection was selected by 5,5 out of 10 enterprises.
These companies, to their majority, choose as their main priority to develop environmental
initiatives aimed primarily on the following practices:
-recycle materials (85%)
- waste management (84%) and
-restoration and rehabilitation of the landscape (34%

It should be noted here that the aforementioned enterprises keep a distance with respect to the
issues of measuring and reducing emissions of carbon dioxide.

2.5.2 Labour practices – Labour Force


Labour practices-Labour force was selected by 4,8 out of 10 enterprises.
Labour practices were selected as a the second priority in this category of enterprises where the
prioritization of labour practices is as follows:
-education, training and career development of employees (80%)
- health and safety in the workplace (72%)
- equal opportunities and diversity in employment (59%)

2.5.3 Fighting corruption and enhancing transparency

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Fighting corruption and enhancing transparency was selected by 2,2 out of 10 enterprises.
This direction is the third priority of the enterprises that state they don’t implement CSR
practices, with main objectives:
-the education of employees on the issue of transparency (59%)
-the assessment of practices for identifying the risks related to corruption (57%) and
-the adoption of practices against any form of bribery and extortion both to their internal and
external environment (43%)

2.5.4 Human Rights’ Protection


Human Rights’ Protection was selected by 2 out of 10 enterprises.
The Enterprises that have chosen this direction seam to give special importance to:
-the promotion of human rights protection practices in their supply chain (76%)
-the training of their employees on human rights (49%) and
-the elimination of the factors that encourage forced labor (30%)

2.5.5 Consumers protection and fair market practices


Consumers protection and fair practices was selected by 1,4 out of 10 enterprises.
The small percentage of companies that have chosen this direction, are exceptionally sensitive
to:
-the supply of safe and quality products to consumers (72%),
-the investments for the health and safety of consumers (42%)
-the protection of the rights of consumers (41%) and
-the practices relating to the labeling of products and their effects (31%).

2.6 Incentives for enhancing the uptake of CSR activities by


Cypriot enterprises
 The category of enterprises adopting CSR practices states that the reasons that could function
as an additional incentive for the implementation of CSR practices are as follows:
1. the free provision of counseling services (39%)
2. the relative legislation (32%)
3. the requirements of consumers, investors and NGOs on social and environmental issues
(21%)
4. the knowledge of best practices of other companies (13%)
5. The social dialogue with various social partners to resolve issues (8%)

 The category of companies that have not adopted CSR practices states that the basic reasons
that may positively influence the implementation of such initiatives are mainly:
1. the relative legislation (32%)
2. the free provision counseling services (31%)
3. the knowledge of best practices of other companies (29%)
4. the social dialogue with social partners to solve different relative issues (23%)
5. the requirements of consumers, investors and NGOs on social and environmental issues
(10%)

2.7 State Incentives/Expectations for the further engagement of


Cypriot enterprises with CSR
 The position of Cypriot enterprises on their expectations from the State for their further
engagement with CSR, is influenced directly both by the fact that they have highlighted as a

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key hindering factor for their involvement, their financial situation, the economic crisis and
their business size that is indirectly linked to the first factor. As a result, the basic expectation
of all enterprises is the institutionalization of financial incentives whereas the option of
increasing their knowledge and understanding on CSR issues, issues that derived from the
research as necessary, show a lesser degree of acceptance.

Analytically:

 For the category of enterprises adopting CSR practices, the expectations from the Cypriot
state are identified as follows:
1. institutionalization of economic incentives (74%)
2. implementation of educational seminars (44%)
3. institutionalization of rewards (31%)
4. implementation of relative conferences (21%)
5. implementation of surveys that will highlight citizens’ expectations about CSR (19%)

 For companies that have not adopted CSR practices, the expectations from the Cypriot state
are identified as follows:
1. institutionalization of economic incentives (90%)
2. institutionalization of rewards (38%)
3. implementation of relative conferences (33%)
4. implementation of educational seminars (27%)
5. initiative of publishing periodic reports of good CSR practices (21%)

2.8 Short description of the CSR environment in Cyprus


PRIVATE SECTOR
RESEARCHED TOPICS BASIC OUTCOMES

Limited knowledge and understanding by organizations that


Knowledge and understanding of although they have an increasing tendency, this increase is
the CSR Concept disproportionate in comparison to the importance of issues that are
being addressed by CSR the last 5 years.
The perception about the meaning of CSR is decisively influenced by
the way each organization is involved with these issues. The
application practices of responsible entrepreneurship, such as the
support of social/environmental programs and the implementation
Perception of CSR of management systems standards seem to be more familiar to
Cypriot organizations with respect to the definition of the concept of
CSR.

Both the Internet and the Media are on top of the Cypriot
Sources of information for the
organizations’ preferences, while the international conferences and
CSR seminars are considered as supportive sources of information.

For the Cypriot private sector organizations, CSR development is due


Developmental factor of CSR both to a type of external coercion and to a conscious choice towards
a more efficient way of responsible business operation.

Its significance is largely recognized, especially towards the


improvement of information and the organizations’ contact with
The importance of CSR their stakeholders, their internal operation, as well as their
contribution to the social benefit.

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Almost half of the Cypriot organizations of the private sector claim


that they adopt CSR Practices. Nevertheless, by data analysis, it
Adopting CSR practices seems that a substantive percentage of the organizations that
implement various actions without strategic direction, usually do not
comprehend that these actions come under CSR field.

Three main areas of activity of In order of priority: 1. The Environmental Protection 2. The Labour
Cypriot enterprises in CSR Practices and 3. The Fair Market Practices.

Three main areas of public sector


In order of priority: 1. Human Rights, 2. Labour Practices, 3. Fair
activities in CSR, according to Market Practices.
enterprises.

Almost half of the organizations are characterized by lack of basic


Managing CSR CSR management structures.

CSR incorporation in business Very limited. Cypriot organizations do not consider CSR necessary
decisions when it comes to their business strategy.

Current implementation and


Limited to particular ISO standards, while the organisations’
incorporation of international progress on this issue has been very limited during the last years.
CSR standards
Intention for implementation and
The intention of enterprises to implement the international CSR
incorporation of international standards is almost non-existent.
CSR standards
Process of determining 6 out of the 10 organizations that declare they implement CSR
stakeholders practices, state that they have determined their Stakeholders

5 out of the 10 organizations that declare they implement CSR


Dialogue process with
practices state that they implement dialogue practices with their
stakeholders on CSR issues stakeholders in CSR issues.

Very limited. 8 out of the 10 Organizations that declare they


Stakeholders’ pressure on CSR
implement dialogue practices with their Stakeholders, do not receive
issues. any interventions or pressure by them on CSR issues.
There are no particular communication mechanisms of CSR actions.
Communication mechanisms on
However the traditional communication tactics are followed (e-mail,
CSR practices fax, telephone).

Current systematic publicity of 6 out of the 10 organizations, who declare they implement CSR
CSR actions and the relative practices, have not published a Social Report or Sustainability
results Report, mainly because they do not consider it necessary.

More than 6 out of the 10 organizations, that do not systematically


Intention of systematic
publish their actions in the CSR field, express a great deal of
publication of CSR actions and scepticism in the idea of adapting such publication actions in the
results future.

Factors that discourage the


In order of priority: 1. Current financial state of each enterprise 2.
implementation of CSR practices Financial crisis and 3. Enterprise’s size

Private sector evaluation for its Positive by the majority of the organizations, with a great percentage
involvement with CSR though staying back from this particular evaluation.

Evaluation of the public sector Negative by the majority of the organizations with a great percentage
for the promotion of CSR of them staying back from this particular evaluation.

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In order of priority: 1. Labour practices, 2. Environmental protection


Basic CSR directions – Cyprus
3. Reduction of corruption, 4. Fair Market Practices. 5. Human Rights
enterprises’ priorities Protection and 6. Local societies development

Factors that could function as an


In order of priority: 1. Free consultation on CSR 2. relative legislation
additional motive to the
and 3. knowledge of best practices of other companies.
undertaking of CSR actions by the
Cyprus enterprises.

Measures that should be taken by In order of priority: 1. Financial motives 2. Educational Seminars on
public authorities to encourage CSR. 3. Awards Institutionalization and 4.Organizing relevant
companies to embrace CSR conferences

2.9 Mapping and analysis of the results of the public sector

2.9.1 Understanding the concept of Corporate Social Responsibility


Knowledge and understanding of CSR in the public sector

 The concept of CSR is found to be very familiar to the representatives of government services
in Cyprus, since more than 9 out of 10 state that they know or understand the concept
adequately.

 The way CSR is perceived by the public institutions of Cyprus, seems to confirm the high
degree of familiarity with the concept, defining it mainly as the responsibility of enterprises for
their impact on society (new definition of CSR by the EU) as well as a process of consultation
and collaboration of businesses with their stakeholders, in social and environmental issues,
giving special emphasis on the voluntary dimension (original definition of CSR from EU).

 The Internet (7,5 out of 10), the Media (5,7 out of 10), the seminars and the international
conferences (5,4 out of 10) as well as the relevant legislation and the EU documents (4,5 out of
10) compose the combination of the basic information sources for the representatives of
governmental services on the development of CSR.

The importance of CSR

 The representatives of governmental services in Cyprus appear to understand and accept the
importance of CSR. In particular, they consider its contribution to the development of a
responsible corporate behaviour by the Cypriot companies as well as to restoring the society’s
trust towards them, overall important. Furthermore, they believe that CSR is an important
factor for the sustainable operation of small-medium companies, while they consider, with
some minor reservations, that it can contribute to the competitiveness of the Cypriot economy
and the promotion of sustainable development.

2.9.2 Current interventions of the Public sector for the promotion of CSR
The existing interventions of public organizations, classified under the CSR directions, as
derived from the synthetic study of the primary and the secondary research:

2.9.2.1 Current interventions of the public sector in the direction of the


Environment

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 Grant scheme for energy saving and promotion of renewable energy sources by private
sector organizations.
 Implementation of schemes for efficient use of energy, like energy saving in public buildings,
promotion of biofuels, public information campaigns, systems of energy certification of
buildings etc.
 Introduction of Green Public Procurements, which allow for the inclusion of environmental
considerations in the public procurement for supplies, services and works so as to ensure
continuous progress in environmental performance, reducing environmental impact and
maintaining financial sustainability.
 Promotion of the State Grant Scheme for the introduction of an environmental management
system based on the EU Eco management and Audit Scheme-EMAS that concerns the
voluntary participation of organizations in a Community Eco-Management and Audit Scheme.
According to the grant scheme, the expenditure for consultancy purposes for the
establishment of EMAS system and for the verification and validation of the system and the
environmental statement are being funded.
 Promotion of the European system ECOLABEL for the promotion of products that have
limited impact on the environment and for the diffusion of detailed and scientifically proven
information and advice to consumers regarding products.
 The Council of Ministers has decided the establishment of a yearly contest for the selection
and award of enterprises that stand out on environmental and generally on sustainable
development issues.
 Publication of Practical Guide on Corporate Environmental Responsibility addressed mainly
to Private Sector organizations, published by the Office of the Commissioner for the
Environment.
 Cooperation of the Commissioner for the Environment with the Cyprus Chamber of
Commerce and Industry (CCCI) for the establishment of the Non-profit Organization
"Chrysofylli Oak" which has been approved by the Ministry of Finance as a charity foundation
that, aims to find resources through voluntary contributions (which are exempt from income
tax) from businesses and organizations that want to offer to the protection of the natural
environment.
 Promotion of the Industrial Ecology idea among the Cypriot Industries that deals with an
organized partnerships network among enterprises aiming at the limitation of industrial
pollution and leading to significant savings in raw materials, water and energy.
 The Charter of Cypriot Enterprises against Climate Change which is a declaration of
principles that serves as a tool for raising awareness to both the enterprises that adhere to it,
and generally to the whole society, in the direction of limiting the carbon footprint and
reducing energy consumption.
 Establishment of centers for the collection and management of solid waste such as vehicles,
tires, batteries, electric appliances.
 Creation of Landfill sites and inert materials management units.
 Programs for reducing waste through a sorting program either on the spot or in landfill sites
with the cooperation of local authorities.
 Promotion of the recycled water use through campaigns.
 Program for the controlling of industrial and commercial waste disposal, as well as organic
urban waste management plants.
 Controls in order to reassure the installation of wastewater elaboration systems and noise
energy management in industries.
 Scientific support to enterprises for adopting new technologies and techniques of reducing
gas waste.
 Controlling and monitoring mechanisms of manufacturers, importers and distributors of
chemicals.
 Training of organizations providing consulting services on industrial pollution control
issues.
 Mechanism for informing the industry about the REACH regulation.

2.9.2.2 Current interventions of the public sector in the direction of Labour


Practices

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 Campaigns for Health and Safety issues to companies and yearly award of best practices in
particular sectors of Health and Safety.
 Training and Development Services of the Human Resource (Schemes for Initial Training,
Continuous Training, Special Prevention Plan – Action Plan, Special Scheme for the Promotion
of Green skills in the Cypriot economy).
 Promotion of employees’ participation in the decision making processes of enterprises.
 Participation in corporate training programs.
 Promotion of the demands and interests of particular groups, such as of the employees.
Regulation of the relationship between employers and employees. Adoption of best practices
in equality, discrimination and equal-pay issues.
 Promotion of practices for the reconciliation of work and family life.
 Implementation of mechanisms for resolving labour disputes between trade unions and
employers and between employers and employees not represented by unions.
 Improvement of working conditions. Employee training on first aid and action in cases of fire
(care for the safety of employees). Support of the employees’ welfare fund.
 Promotion of principles and practices related to the issues of equal treatment of workers.
Guides publication for e.g. sexual harassment in the workplace. Issuing of guides for raising
business awareness and developing responsible business behavior, application of the
principle of non-discrimination in serving unemployed in the Public Employment Services.
 Design and implementation of the project ‘Actions to reduce the wage gap between women
and men’. Promotion of processes for the equal and effective evaluation of employees, so that
all employees are paid equally, whether they are men or women (enterprises certification for
quality environment, prize award for participating in this program).
 Practices against discrimination (nationality, origin, colour, race). Organization of events,
submission of reports on a monthly basis for guiding purposes with respect to policy
regulations, for awareness and informational purposes.
 Support to businesses for introducing Risk Management Systems.
 Financial support to companies for the adoption of employee safety measures beyond those
imposed by law.
 Training of employees in Health and Safety issues in industrial sectors that entail high
accident risk.
 Campaigns on Health and Safety issues at work for employers, employees and citizens and
cooperation with social partners to organize regular relevant workshops and seminars.
 Implementation of surveys to support Health and Safety systems at work.
 Informing employees on their employment rights.
 Organization of seminars for the improvement of employment relationships.
 Cooperation with social partners and enterprises on employment issues.

2.9.2.3 Current interventions of the public sector in the direction of Fair Market
Practices

 Promoting responsible use of consumer products (e.g. chemicals in toys, jewellery, personal
protective equipment).
 Consulting services that include information about the different laws and legal company
obligations, and specialized consulting services.
 Participation in committees/bodies that operate and promote SME interests.
 Collaborations with EU member states and signing of protocols for the protection of
consumers.
 Promote measures for specific vulnerable groups of citizens-consumers (young and elderly
people) to protect their interests.
 Extrajudicial mechanism for regulating minor consumer claims.
 Strengthening market surveillance mechanisms and enforcement of stricter penalties on
issues affecting people's health.
 Strengthening mechanisms of market research in collaboration with universities and
scientific committees (formulation of reliable indicators).

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2.9.2.4 Current interventions of the public sector in the direction of the


Protection of Human Rights

 Incentives to companies for employing people with disabilities.


 Training programs for people with disability.
 Measures for the inclusion of vulnerable social groups in the labour market, such as addicts,
foreigners (Vocational training programs, immigrants’ employment policies, and
rehabilitation of addicts).
 Services to vulnerable groups of young people that deal with issues of social exclusion and
offer incentives to employees for hiring young people with special needs and delinquent
behaviour.
 Promotion of equality and equal opportunities and elimination of discrimination.
 Improvement of the system of vocational guidance and training of women and promotion of
flexible forms of employment.

2.9.2.5 Current interventions of the public sector in the direction of Society


 Financial and technical support of the citizens’ society. Schemes for the financial and
technical support of NGOs, local authorities and voluntary organizations for offering social
services.
 Cooperation programs between companies and volunteers for increasing the social
contribution of the business sector in the framework of the EU Directive on CSR.
 Support of the work of the Local Authorities for revising the Plan of Government Grants for a
more rational allocation of resources based on certain criteria.
 Program "Youth Initiative" through which youth organizations and informal groups of young
people dealing with CSR are subsidized.

2.9.2.6 Current general interventions of the Cypriot Organizations of the public


sector in CSR
 P
articipation in CSR initiatives on national/European level.
 P
romoting actions through reward. Establishment of Social Excellence Awards.
 C
onsulting services for the formulation of disciplinary codes and codes of ethics and the
implementation of processes through which CSR is also covered.
 E
ncouragement of responsible investments by building on the participation of Cyprus in the
European Program Progress–Strategies and Tools for the Promotion of Responsible
Investments.
 D
iffusion of knowledge and practices through the participation in conferences, workshops,
publication of articles in magazines and newspapers. Sponsorship to the BEST PRACTICES
ISSUE for CSR by the organization. The practices are materialized through a Strategy for CSR
that is concentrated on human resources, the environment, the society and the consumers
along with actions for each of these pillars with certain roles and responsibilities–duties
regarding CSR, through conferences and publications in newspapers.

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3. CSR STRATEGIC PRIORITIES


The development of the strategic character of CSR in Cyprus is defined as a fundamental priority.
More than ever before, the management and the owners of Cypriot Organizations will have to be
convinced that CSR is an investment and not an expense. The programs and initiatives will have
to be more targeted, their outcomes and impact will have to be measured more effectively, while
the benefits for the Organizations and the communities will have to be more obvious.

Organizations should be prepared to incorporate new ways of administration, to address and


seek in the future, increased control over how they work and interact in business, social and
environmental terms. All stakeholders expect from the organizations to show greater
responsibility and more effective risk management.

CSR is not a trick to present a business as modern or contemporary or innovative. Neither is a


transcendental endeavour to cover the existing problems in the economy and employment. It is
not a way to achieve economic and tax benefits, as strongly recorded in the survey of public
sector organizations. On the contrary, CSR should be dealt with by the Cypriot organizations as
an ongoing effort to develop relationships of trust with their stakeholders by focusing on
creating added value and a long-term perspective.

Objectives
The overall NAP-CSR objective is to increase the number of Cypriot Organizations that recognize
and incorporate CSR in their strategic directions and in their daily operations, along with the
sustainable development principles. This will lead to an economy that will be operating on the
basis of achieving high levels of competitiveness and that will be developing on the axis of long-
term sustainability.
The strategic objectives of the Cypriot Government with the NAP-CSR development are the
following:
 The increase of knowledge, publicity and importance of CSR.
 The change in attitude and the greater engagement of small and medium-sized organizations
with CSR.
 The greater integration of CSR at strategic level in large organizations of the private and
public sector by correcting or shaping key strategic choices according to the principles of
sustainable development.
 The development of the institutional and participatory role of the public sector in CSR
development so that it becomes more attractive to private sector organizations.
 The promotion of CSR activities in a coordinated way, both by the government and the
private sector.

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4. ACTIONS FOR THE DEVELOPMENT OF CSR


The actions of the NAP-CSR mainly focus on the development of a relevant business culture and
on the integration of the CSR concept in the daily practices of the Cypriot Organizations. They are
divided into three main axis:

4.1 1st Axis: To inform and educate Cypriot Enterprises and


particularly the SMEs, on the contemporary idea of CSR and
disseminate good practices
The effective communication and education of Cypriot enterprises and particularly of the small
and medium sized enterprises cannot be the result of occasional promotional actions. It requires
the formulation of a comprehensive educational plan that will include:

 The collection of informational and educational material related to CSR along with the right
of all Cypriot enterprises to have access in it.
 The collection and presentation of good practices. There will be constant updating through
the website of the specialised body/institution created for the promotion of CSR in Cyprus,
in cooperation with CSR Europe.
 The implementation of educational seminars and workshops of discussion by activity sector
on the benefits of CSR in collaboration with specialized government bodies or NGOs.
 The examination of the possibility of creating a special direct open line of communication
with Enterprises for solving and giving clarification on basic questions or other issues
related to CSR (via the body/institution that will promote CSR in Cyprus).
 The establishment of annual conferences for the promotion of best practices on CSR with the
participation of distinguished speakers from all over the world, aiming the discussion and
presentation of the latest trends on sustainable development through the best practices of
SMEs from Cyprus and abroad.
 The promotion of a CSR culture to candidates for business executive positions.
Encouragement of large enterprises to implement intra-operational training of their staff on
this issue with the cooperation of the Faculties of Economics and Business Administration.
 The creation of specialized programs of adaptation and simulation according to CSR
requirements in order to enhance the awareness of self-taught entrepreneurs who, to a
great extent, run SMEs in Cyprus. To this end, the implementation of the game Responsible
Employee Attitude Challenge in CSR (R.E.A.Ch. – CSR) related to small companies is
suggested.
 The ability to create, in collaboration with scientific institutions, CSR interactive tools and to
promote their use by Cyprus companies via the relevant website.
 The co-coordinated promotion and education on CSR of trade unions and employers’
organisations, federations and chambers as well as the enrichment of their websites (where
available) with the corresponding educational material.

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 The inclusion of CSR as a training module in the Cyprus Academy of Public Administration to
inform government officials but also the different guilds.
 The collaboration with higher education institutions in Cyprus to promote CSR through their
academic programs (undergraduate and/or postgraduate) and through continuing or
lifelong training consisting of shorter period programs or seminars.The collaboration with
educational institutions in Cyprus for conducting studies that will help in the improvement
and monitoring of the general public’s level of trust towards the enterprises.
 The promotion of CSR in the academic field and the culture of educational institutions by
sending a letter (by the competent authority) to all Universities and Business Administration
Schools in Cyprus informing them on the 6 principles of the United Nations Principles for
Responsible Management Education (the respective website on the relevant training
material in http://www.unprme.org/index.php).
 The formulation of a working group in collaboration with specialized bodies and
Organizations’ representatives in order to determine criteria (e.g. consistency, innovation,
effectiveness or applicability of the practice in another organization) and collect, evaluate
and select good CSR practices for publication.
 The examination of the possibility of encouraging and supporting (space availability and
covering operating expenses) the implementation of workshops for sharing good practices
in CSR, especially among SMEs, under the aegis of the Planning Bureau.
 The formulation of a specific plan of promotion and publicity of good CSR practices of the
Cypriot public organizations as a good example for both the business community and
citizens. Promotion though the media, of debates and interventions on radio and television
programs, newspaper articles, meetings.
 The organization of workshops, with respect to CSR management issues, with the
cooperation and participation of enterprises which have greater ability and experience with
CSR, for the promotion of best CSR practices in SMEs.
 The collaboration with a specialized scientific body for conducting an annual evaluation of
the CSR structure in Cypriot enterprises and for institutionalizing a prize per business
category based on the enterprises’ size.
 Promotion of the Guide prepared along with the NAP-CSR, to enterprises. The Guide includes
a special section on how Cypriot enterprises can strategically manage and integrate CSR in
their operations.
 Enrichment with new data and promotion of the Practical Guide for the Corporate
Environmental Responsibility issued by the Office of the Commissioner for the
Environment.
 Creation of a working group in cooperation with specialized bodies and representatives of
enterprises and organizations to collect, evaluate and select the best environmental
practices of Cypriot enterprises and public institutions for publication purposes.

4.1.1 Systematic research for determining the expectations of businesses and


citizens with respect to CSR

 For the achievement of the this goal, the Government will promote the implementation of
the Social Barometer A.S.B.I. (Awareness & Social Behavior Index), a pioneering specialized
strategic tool that was created for the systematic monitoring of the trends in society with
regard to issues of social awareness of citizens, NGOs and social work of the companies
within CSR.

4.1.2 Informing citizens/consumers through a comprehensive communication


program for the promotion of CSR, in cooperation with the Media
For the achievement of this objective, the Government will be directed towards developing the
measures below:
 A comprehensive plan of indirect promotion and publicity in the media: the coordinated
utilization, through the Planning Bureau, of existing relations of public organisations with
the media, to promote CSR in Cyprus is recommended and, adding to this, the preparation of

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a program of publicity which will consist of a combination of related interviews, columns,


features and press releases.
 A specific information plan through the internet:
- Creation of a program for the promotion of actions to the Social media.
- Enrichment of all public institutions’ websites with a special section for the promotion of
CSR issues. The website is a tool that is increasingly being used by all organizations
therefore it would be appropriate to create a special section where policies on the
environment and other social issues will be reported. It may also include reports and
publications and recent information on responsible entrepreneurship.
 A specific plan of promotional activities: preparation of an Action Plan of Promotional
Activities which will help to disseminate information and stimulate the adoption of CSR
practices by the public and private sectors. Some examples could include: the Creative Design
of special brochures and their distribution, a Pancyprian Roadshow, Informational Meetings,
Conferences, Workshops etc.

4.1.3 Promoting dialogue between Cypriot enterprises and their stakeholders on


CSR issues
For the achievement of the specific goal, the Government will be directed towards developing the
measures below:
 Organization of a series of training seminars and promotion of guidelines (ΑΑ1000 – ISO
26000) to companies for the development of dialogue with their stakeholders.
 Dedication of a section with respect to the dialogue with stakeholders in the CSR educational
material that will be used for business training purposes (concerns the first objective)
 Investigating the possible operation of an electronic information platform (through the
implementation of the website of the CSR Europe Cyprus body) and the promotion of best
practices of organizations with expertise in the specific subject.
 Creation of tool kit for businesses, with material that will concern the key implementation
stages of dialogue with stakeholders.
 Usage of the media through relevant articles on the importance of dialogue with
stakeholders as an alternative institutional strategy for social and environmental
sustainability.
 Promotion of the CSR Guide that was created along with the preparation of the NAP-CSR to
enterprises. The CSR Guide contains a special section for the dialogue with stakeholders as
well as the basic steps for its implementation.
 Organization of one-day meetings or two-day meetings on CSR issues (e.g. Environment,
Human Rights, Corruption) with the participation of representatives from the relevant
governmental bodies, corporations, NGOs, Media, residents of the area for the discussion of
the issues they are facing and the possible ways to solve them.

4.1.4 Activating the “civil society”, especially NGOs, as strategic allies in the
development of CSR
For the achievement of the specific goal, the Government will be directed to the development of
the following measures:
 Implementation of a process of consultation and presentation of the NAP-CSR to the “civil
society” in order to determine specific measures of “pressure”, as a common policy of NGOs
and of citizens associations towards CSR.
 Partnerships with NGOs, for the establishment of criteria (e.g. environmental, Human Rights,
reduction of corruption) that would serve in the evaluation and reward of enterprises’
performance in accordance with the Government’s incentives for the development of CSR.
 Partnerships with NGOs, as an educational vehicle for educating small-medium Cypriot
enterprises (e.g. on environmental issues) but also for training and providing expertise on
specialized issues (such as Human Rights and Corruption issues).
 Investigation of the possibility of supporting (financial assistance, publicity, promotion)
important initiatives and activities of NGOs with respect to sustainable development issues,

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where enterprises also participate actively in the implementation (through employees’


volunteering).
 Promotion of education and awareness of the public through NGOs, for sustainable
development and for important environmental and social issues, with information
campaigns, publications, reports, presentations and events organized by the Government.

4.2 2nd Axis: The institutionalization of incentives for the


implementation of CSR by Cypriot enterprises
In order to achieve this objective, the Government will be directed to the development of the
following measures:
 Scientific support and coverage of all relevant information and knowledge on CSR issues and
dissemination of the respective good practises to enterprises through the implementation of
CSR Europe Cyprus and the establishment of an information network.
 Simplification of bureaucracy in the transactions between public institutions and SMEs. In
this way, the latter can save time and deal with CSR issues.
 Investigation of the creation of a specialized mechanism for advertisement, publicity and
promotion of SMEs that implement CSR practises, without any cost (e-Advertisement or
publicity in public informational material for CSR).
 Enactment of annual awards, especially for SMEs, in key areas of CSR (e.g. Environment,
Human Rights).
 Study the possibility of introducing tax incentives for the production or marketing of
products or services which are friendly to environment.
 Investigation of the possibility for tax exclusion of expenses that are related to the
implementation of coordinated CSR actions (implementation plan and targets) from the
SMEs.
 Investigation of the possibility of giving the right for additional grants and loans to SMEs
that plan to issue annual reports on social and environmental practises.
 Investigate the possibility of enrichment and promotion of existing incentives towards
enterprises for hiring and developing vocational training for people with disabilities and for
young poor people with delinquent behaviour.
 Promotion of CSR in local authorities and support of enterprises in implementing major CSR
practices in their local communities.
 Investigation of the possibility of implementing a specific communication campaign to
inform citizens and consumers for sustainable consumer behaviour that would help
promote enterprises that implement responsible practices of sustainable development.
 Implementation of consultation on the development of commonly accepted criteria (among
businesses, civil society and public institutions) to help establish the credibility of the
existing institution of environmental awards so that the greatest possible participation of
the business world is achieved.
 It is recommended to integrate the Enterprise Award for good practices, as an important
part of the various conferences that will be implemented for the promotion of CSR.

4.2.1 Formulation of relevant legislation dealing with environmental policies


and policies for increasing transparency
For the achievement of the specific goal, the Government will be directed to the development of
the following measures:
 Within the specific intervention and considering the plethora of environmental laws and
regulations enacted since the accession of Cyprus to the EU, it is recommended that a
consultation is held with the competent environmental body and environmental
organizations to assess the need for designing additional environmental regulations.
 With respect to the legislation concerning the prevention of corruption the Government will
need to target the enhancement of the services currently provided, the simplification of

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administrative procedures, the reduction of bureaucracy and the transparency of


government bodies with respect to procedures of hiring people especially on the ground of
their ethos and willingness to offer. For reducing corruption the following measures are
recommended:
- Collaboration with specialized bodies, e.g. “Transparency Cyprus”, to investigate the
possibility of monitoring and evaluating the present legislation against corruption and
making proposals for complementing it.
- Exploring the possibility of creating an authority against corruption.
- Exploring the possibility for creating legislation against bribery.
- Exploring the legislation on Corporate Governance.
- Investigation of the possibility for creating legislation on the reporting against
corruption.
- Legislation relating to the most effective functioning of audit, investigative and
enforcement mechanisms against corruption.
- Strict application of laws to protect the natural environment.

4.2.2 Intensification of inspections in enterprises with respect to environmental


issues, market issues and issues related to the reduction of corruption
For the achievement of this objective the Government will be directed to the development of the
following measures:

 With regard to the environmental inspections, further utilization of the relevant public
auditing mechanisms that possess the methodology and technical training for both the
examination and evaluation of the organizations' compliance with the terms contained in
the environmental permits granted and generally in local environmental legislation, as well
as the identification and evaluation of potential environmental risks beyond the terms of
the environmental permitting.
 Regarding the inspections for the reduction of corruption, the public body that directs the
respective control mechanisms along with its main work, shall be further involved towards
the development of communication, information and cooperation channels with public
administration of other countries, especially of the EU countries, so that the international
experience and the comparative institutional approach can be a factor for its empowerment
and optimization. Also in this direction, it is proposed to work towards the cooperation
with the Organization against corruption "TRANSPARENCY CYPRUS", so as to facilitate
reformation in areas where there is corruption and to promote good governance in
vital/key areas of public and private life.
 Increased support and activation of research and market surveillance mechanisms by the
relevant control mechanisms as well as the cooperation with consumer associations.

4.3 3rd Axis: Highlighting the significance of


Accountability/Reporting of enterprises on CSR
To achieve this objective, the Government will promote the implementation of the following
measures:
 Cooperation with the organisation Global Reporting Initiative (GRI) for the creation of DATA
PARTNER in Cyprus, to promote the concept of Social Reports.
 Organisation of a series of training seminars aiming at developing the knowledge of the
Cypriot businesses about the importance of the Social Reporting and the promotion of such
guidelines (GRI).
 Promotion of the CSR Guide that was created within the context of the establishment of the
NAP-CSR, to the companies, which has a special section on the Social Reporting stating the
basic steps for their implementation.
 Promotion of accountability in semi-government organisations for the publication of a
special Social Responsibility Report which is proposed to cover up to twenty (20) indicators

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according to the standards of the GRI guidelines (the proposal is presented in more detail in
the section of Direct Actions of CSR).
 Enriching the website of the newly formed organisation for the promotion of CSR, CSR
Europe Cyprus, with a special section that will provide on line instructions for creating a
Social Report (GRI’s relevant template for the small-medium enterprises). The goal is to help
small-medium companies to easily and quickly learn the basic sections included in a Social
Report and according to the nature of their business, environmental and social activities, to
choose those that are more familiar to them and to create their own Social Report or a
comprehensive brief reporting as a first step.
 Enriching the website of the newly formed organisation for the promotion of CSR, CSR
Europe Cyprus, with a special section that will present the Social Report or Sustainability
Reports Cypriot enterprises.
 Establishment of an annual award for the best Social Report of small-medium enterprises,
but also of large enterprises.
 Gradual induction of the criterion of issuing Social Report (with a certain degree of severity
in the evaluation of the firms’ offers) in public procurements.
 Promotion of the value of Social Reporting from the businesses, as well as measures that the
Government is intending to promote as a matter of publicity in the Media.

4.3.1 The promotion of international standards of Corporate Responsibility


ISO26000

 With respect to ISO26000, the Government will promote the cooperation with the Cyprus
Organisation for Standardization (CYS), the Cyprus Employers’ and Industrialists’
Federation and the Cyprus Association for Quality, for the systematic promotion of the
model in order to raise awareness and activate the Cypriot enterprises.

4.3.2 Promoting Social Investments


For the achievement of this goal, the Government will be directed to the development of the
following measures:
 In cooperation with the Cyprus Stock Exchange (C.S.E.), the possibility to establish,
according to the standards of the London Stock Exchange and other European Stock
markets, an index for assessing the social performance of companies traded on the C.S.E. will
be considered. The aim of such a move would be on the one hand, the motivation and
mobilization of the interest of the Cypriot capitals for such investments and on the other
hand, the deployment of international portfolio for investments driven by respective
criteria. For the smooth, reliable and transparent operation of such indicator, it is suggested
that this task would be undertaken by a qualified body or an independent authority in order
to evaluate companies’ performance with respect to CSR and inform the relevant index.
 The promotion of accountability in the listed companies, in cooperation with the C.S.E.
administration, in a pilot stage, with the gradual implementation of twenty (20) indicators of
GRI (the proposal is presented in detail in the CSR Direct Actions section).
 The evaluation of indicators (with reference to the new edition of the code of Corporate
Governance of the C.S.E.) and the ranking of listed companies based on their adaptability to
the principles of Corporate Governance. In cooperation with the Cyprus Security and
Exchange Commission and the C.S.E., such indicators could be a useful tool for guiding
investment decisions of institutional and private investors, further enhancing the
transparency of businesses and efficiency of capital markets. Provision for regular
publication of the relevant study by the media and organization of workshop of long range.

4.3.3 Promotion of Environmental Protection


To achieve this objective, the Government will promote the implementation of the following
measures:

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 Promoting the publication of short annual environmental reports with reference to the
coverage of relevant GRI indicators from businesses and semi-governmental organizations,
and the introduction of this initiative as an additional criterion to the existing institution of
Green Public Procurement, relating to public procurement.
 Implementation of environmental educational seminars and workshops per sector of
activity of Cypriot enterprises, in cooperation with specialized bodies and environmental
NGOs on the importance of formal EVALUATING ENVIRONMENTAL RISKS of business
activity. This initiative will be able to promote, at a greater extent, the existing
environmental practices such as: the Plan for government sponsorship for introducing
environmental management system EMAS, the European system of ecological label
ECOLABEL, the Charter of Cypriot enterprises against Climate Change and the idea of
industrial ecology.
 Cooperation with environmental NGOs and civil society organizations through meetings and
consultations, in order to establish concrete pressure measures (control and disclosure of
environmental impacts of business operations) to businesses for the development of their
environmental responsibility.
 Intensification of supervisory authorities to implement businesses inspections on
Environmental issues.
 Adoption of tax incentives for environmentally friendly products or services and imposition
of strict penalties for non-environmentally responsible companies.
 Informing and raising awareness of citizens by NGOs, for sustainable development and
critical environmental issues through information campaigns, publications, reforestation
initiatives, cleaning beaches, events under the auspices of the Cypriot Presidency. Also,
promoting environmental awareness by educational institutions through different
workshops that they can organize, open to the public for information and training on specific
environmental issues (e.g. the value of recycling).
 Implementation of periodic surveys in Cypriot enterprises on the evaluation of their
environmental performance, but also on consumers for the emergence of their
environmental expectations and the degree of their confidence in the environmental
responsibility of businesses.

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5. AREAS OF CSR ACTIVITIES OF CYPRIOT


ENTERPRISES
This category of directions is focused on measures for encouraging enterprises towards the
adaptation of CSR actions in the sectors of Employment Practices, Environment, Society and the
Market based on the priorities of the Cypriot enterprises of the private sector as they were
expressed through the primary research.

5.1 1st Priority: EMPLOYMENT PRACTICES AND HUMAN RIGHTS


- Education, training and professional development of employees
- Health & Safety in the workplace
- Strengthening equal opportunities and diversity in the workplace.
- Improving working conditions
- Protection of human rights practices in the supply chain
- Abolishing factors that encourage child labour
- Employees’ training in human rights
- Abolishing factors that encourage forced labour

5.2 2nd Priority: ENVIRONMENT


- Materials recycling
- Proper waste management
- Rehabilitation and reconstruction of the landscape
- Habitat-protection
- Climate Change and reduce of greenhouse gas emissions
- Responsible use of energy

5.3 3rd Priority: SOCIETY AND REDUCTION OF CORRUPTION


- Adoption of initiatives that will contribute to the promotion of development projects in
local societies for the common well
- Practices against corruption and companies’ evaluation for the allocation of dangers
related to corruption
- Employees’ training on policies of corruption reduction
- Business ethics practices

5.4 4th Priority: MARKET


- Provision of secure products and services
- Protecting consumers’ rights
- Enhancing accessibility of people with disabilities and people of foreign nationalities to
services
- Undertaking corporate investment aiming at consumers’ health and safety

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6. RESPECT OF HUMAN RIGHTS


On the 16th of June 2011, the UN Council on Human Rights adopted a new set of Guiding
Principles for Businesses and Human Rights, which provide a global standard for preventing and
addressing the risk of adverse impacts on human rights linked to business activity.

The Guiding Principles are the product of six years research led by Professor John Ruggie,
University of Harvard, involving governments, businesses, business associations, affected
individuals and groups, investors and others.

The Framework is organized around three fundamental principles "PROTECT, RESPECT,


REMEDY":
 Protect: The duty of the Government to protect against human rights abuses by third parties,
including businesses.
 Respect: The corporate responsibility to respect human rights.
 Remedy: Safeguarding on behalf of the Government the potential for effective access to
rehabilitation/treatment through a non-judicial mechanism.

Human rights is one of the most basic areas of CSR. Governments have the primary responsibility
for the protection of human rights, however, both individuals and organizations, can play an
important role in their support and respect. Organizations are responsible for the protection and
respect of human rights both in the workplace and in the area of their activity.

As more and more organizations are finding their legal, moral and business need to turn to
human rights issues, they face a number of challenges against political, social, economic and
labor rights as defined by the International Labour Organization concerning trade union
freedom, avoiding factors that encourage child and forced labor, and eliminating factors that
contribute to the development of workplace discrimination.

An organization can be characterized as "indirect complicit" in human rights violations, if


somehow tolerates or deliberately knows and ignores such violations by another organization. It
can also be described as 'direct complicit', if it intentionally offers help or encourages the
perpetuation of conditions of these violations. In contrast, avoiding complicity in violations of
human rights means that the organization promotes respect for Human Rights in the working
environment and the sphere of its influence.

So, a major challenge for Cypriot organizations lies in the appreciation and understanding of
their cooperation with NGOs, public bodies and other organizations in the field of their activities
to prevent human rights abuses and taking initiatives to protect them.

According to ISO26000:
 Human rights are inalienable. People cannot waive, nor be deprived of by any government or
other bodies.
 Human rights apply to all people regardless of race, origin, color, age, sex, religion, language,
ethnicity, etc.

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 Human rights are indivisible: All categories of human rights have the same degree of
importance.
 Human rights are interdependent: Each human right participates in the making and existence
of all other rights.

The commitment to the International Charter of Human Rights, the identification of sources of
human rights violations that may exist in the workplace, the concern for their protection and the
avoidance of complicity in their encroachment, the design of procedures for resolving
complaints referred to them and the concern for the rights of vulnerable social groups within
and outside the workplace are key initiatives that can be taken by organizations towards the
protection of human rights.

6.1 Institutional Framework for the Protection of Human Rights


in Cyprus
The legal system in Cyprus secures and guarantees the fundamental human rights of all persons
without any distinction or differentiation between citizens and non-citizens of the republic.

First, the Constitution of the Republic (Articles 6 to 35), secures a large number of protected
individual and social rights, such as the right to life, prohibition of inhuman treatment and
slavery, freedom of speech, thought, conscience and religion and right to respect for private /
family life, property, labor, to contract, of assembly and to strike. Further, it secures the equality
of citizens against the law, the administration and the justice and protects the enjoyment of all
rights and freedoms that are provided in the Constitution without any discrimination, direct or
indirect, against any person because of community, race, color, religion, language, gender, belief,
national or social origin or social class, or because of any other reason, unless this is clearly
indicated in the Constitution itself.

The status of Cyprus as an EU Member State and the implementation of the acquis has
strengthened the national institutional framework for the protection of human rights. Respect
for human rights is one of the fundamental values of the European Union, which has
incorporated the basic principles of this issue in the treaties governing its operation and in the
Charter of Fundamental Human Rights. The Charter brings together, in a single text, all the
fundamental rights of European citizens, as well as all persons living in the territory of the Union
and since the Treaty of Lisbon entered into force on 1st of December 2009, it became legally
binding for the 25 Member States, with Cyprus being one of them.

Also, Cyprus, as participating in international organizations, has signed and ratified in some
cases with laws, a large number of international conventions or protocols contracted to ensure
overall protection of human rights. The most important of these conventions / protocols are:

i. The Convention of the Council of Europe on the Protection of Human Rights and Fundamental
Freedoms and its Protocols
ii. The International Convention on the Elimination of All Forms of Racial Discrimination and the
Convention Ratification Laws
iii. The International Pact on Civil and Political Rights
iv. The UN Convention on the Elimination of All Forms of Discrimination against Women.

In the scope of implementation of the international law, Cyprus has also adopted a legislative
framework providing legal protection especially for people who are victims of discrimination.
This framework prohibits unjustified discrimination, direct or indirect, based on specific
reasons.

The legislative framework against discrimination includes:


• The Law on the Combat of Racial and Some Other Discrimination Commissioner
• The Law on the Convention on the Elimination of all Forms of Racial Discrimination
• The Law on Equal Treatment of Persons Irrespective of Racial or National Origin
• The Law on Equal Treatment in Employment and Occupation

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• The Law on Equal Treatment of Men and Women in Employment and Vocational Training
• The Law on Equal Pay for Men and Women for the Same Work or for Work of Equal Value
• The Law on Persons with Disabilities.

Corporate responsibility to respect human rights


Cypriot companies should take actions of corporate responsibility to respect and protect human
rights, as guaranteed by the Constitution and international human rights agreements.
At the same time, they have the obligation to apply the legislation that prohibits discrimination.
These responsibilities and obligations extend, both in the workplace of companies in relation to
the persons they employ, and in their business activity in relation to their customers, partners
and the local community.

6.2 Entities that examine grievances/complaints on human


rights violations

6.2.1 Office of the Commissioner for Administration (Ombudsman)


By joining the EU, for purposes of compliance with the Article 13 of the Directive to combat
racial and ethnic discrimination (2000/43/EC), the Republic of Cyprus appointed the
Commissioner for Administration as the independent body / authority to deal and decide on
issues related to discrimination. For more effective exercise of this duty, two independent
authorities: the Authority against Discrimination and the Equality Authority were established
within the Office of the Commissioner for Administration and staffed by members of its
personnel.

Main institutional competence of both Authorities, as defined by the legislation is to investigate,


as independent authorities, through non judicial procedures, complaints by people who believe
they are / were victims of discrimination either in the public or private sector activities. Their
field of activities includes discrimination based on gender, race, community, language, color,
religion, political or other beliefs, national or ethnic origin, disability, age, sexual orientation or
any other grounds prohibited by law.

Specifically, the Equality Authority has jurisdiction to investigate complaints about gender
discrimination, as well as discrimination that are reserved in the sector of employment on the
basis of any reason. On the other hand, the Authority against Discrimination investigates
complaints of discrimination on the basis of all the above reasons, other than gender, in the areas
of education, healthcare, social protection and social benefits, and access to goods and services.

In cases where the Ombudsman finds that a particular practice / conduct constitutes unlawful
discrimination, he may issue an order to end the practice / behavior and, in case of non-
compliance, to impose fines on the persons / organisations involved.
In the basis of the above, it appears that the Commissioner investigates to a certain degree, non-
judicial, complaints of discrimination by companies.

6.2.2 Office of the Commissioner for Children’s Rights


The Commissioner for Children's Rights is an independent institution, that is dedicated to
ensuring the rights of the child and whose powers and duties are defined by law.
The Commissioner receives complaints concerning the rights of the child and, according to the
law, if he considers that they need further investigation by a competent authority, he has the
power to send these complaints to that authority for investigation and to monitor the progress of
the investigation. Also, the Commissioner may take the initiative to call for investigation and

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follow the course of investigating complaints from any authority, regarding violation of rights of
the child.

6.2.3 Cyprus National Bioethics Committee


According to the Article 3 (1) of Law N.150 (I) / 2001, Law on Bioethics (Establishment and
Operation of the National Committee) of 2001, the mission of the Cyprus National Bioethics
Committee is the continuous monitoring, research, systematic analysis and evaluation of issues
and problems associated with scientific research, advancement and application of the science of
biotechnology, biology, medicine, genetics and pharmaceutics, as well as human intervention in
the biological process and in the human genotype and to investigate their moral, ethical, social,
humanitarian and legal dimensions.

The Cyprus National Bioethics Committee, under the powers granted by the Law 150 (I) / 2001,
has set up three Bioethics Evaluation Committees:

i. The Bioethics Evaluation Committee for Research Protocols related to clinical research
in medicine for human use
ii. The Bioethics Evaluation Committee for biomedical research and
iii. The Bioethics Evaluation Committee for research protocols on Biomedical Research and
on clinical research in medicine for Human Use (formed 18/03/2008).

6.2.4 The Safeguarding and Protection of Patients’ Rights Law of 2004 (1[I] /
2005)
In the framework of the protection of patients' rights stemming from international and European
conventions and other legal acts and, in particular the relevant international conventions that
the Republic of Cyprus ratifies, the Declaration on the Promotion of Patients' Rights in Europe of
the World Health Organization and the European Charter of Patients' Rights and the Charter of
Fundamental Rights of the European Union, which was incorporated into the Constitutional
Treaty signed on the 29th of October 2004, the Complaint Review Committee was established
with competence to examine complaints of patients.

6.2.5 Laws on safety and health at work of 1996 to 2011


These laws provide for ensuring the safety, health and welfare of persons at work in all sectors
of economic activity and for protecting any others against the risks to health and safety in
relation to the activities of persons at work.

6.2.6 Office of the Commissioner for Personal Data Protection


According to the Law, the Commissioner investigates complaints about potential infringement of
the legislation for the protection of personal data. [Article 23 (l) of the Processing of Personal
Data (Protection of Individuals) Law].

6.3 Existing Practices of Cypriot Enterprises with respect to


Human Rights
Regarding the protection of Human Rights, it seems that Cypriot enterprises in the private sector
have already been taking actions to a limited extent with the most basic of them focused on:

• eliminating any factors that encourage forced labor


• non-discrimination policies in recruitment, working conditions and pay for workers
• respecting the freedom of syndicalism

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6.4 Measures for adopting CSR in the area of human rights by


the Government
A key challenge for Governments, as stated in the relevant EU Communication, is to improve the
coherence of various policies and actions that contribute to the respect of human rights by
businesses. The European Commission in cooperation with the businesses and stakeholders are
gradually developing guidelines on human rights for a limited number of related industries, as
well as guidelines for small and medium enterprises, based on the UN Guiding Principles.

Building on the work done at European level, the Government will work to promote the respect
for human rights by companies with the implementation of the following measures:

• Cooperation with specialized bodies to explore the possibility of monitoring and evaluating
the existing legislation for the protection of human rights and submission of supplementary
proposals if needed.
• Implementation of a process for checking the existence of formal policies and systematic
measures for the protection of human rights in government and semi-government
organizations.
• Cooperation with NGOs and CSR specialized agencies to create and promote a Code of
Respect and Protection of Human Rights, in the form of an example that can be adopted as a
guide by all private, semi-public, public organizations, using the corresponding work of the
European Commission.
• Establishment of a working group, in collaboration with specialized agencies and
representatives of businesses and organizations, with a view to gather, evaluate and select
best practices in human rights of the Cypriot enterprises and public organizations and to
publish them. Also, the undertaking of an initiative for the implementation of workshops for
the private organizations with the main objective to present best practices related to the
respect of human rights, from SMEs to larger enterprises.
• Cooperation with educational institutions to contribute to the integration of the protection of
human rights as a training session at their academic programs (undergraduate and / or
graduate), as well as through the continuous or lifelong training consisting of short term
programs or seminars.
• Implementation of short term training programs targeting business executives in
collaboration with specialized government agencies or NGOs on the importance of
integrating the PROTECTION OF HUMAN RIGHTS in the Code of Values and Principles or
Codes of Conduct that may be available to businesses and on related EDUCATION OF THEIR
STAFF4.
• Investigate the possibility of enriching and promoting existing incentives for businesses to
hire and develop vocational training for people with disabilities and poor young people with
delinquent behavior.
• Evaluation and support (financial and communicational) of major initiatives of NGOs related
to the promotion of the protection of human rights and the understanding of equality and
equal opportunities.
• Improving the current system of vocational guidance and training of women and promoting
flexible forms of employment.
• Strengthening the Office of the Law Commissioner to establish a call centre or a national
conduct point (NCP) for workers' complaints about the violation of human rights in the
workplace, as well as basic mechanisms for informing companies and helping them deal with
such cases5.

4 Fostering rights-respecting corporate cultures (paragraph 39) from Business and Human Rights: Further steps toward
the operationalization of the “protect, respect and remedy” framework.
5 State-based non-judicial (paragraphs 96,99 & 102) from Business and Human Rights: Further steps toward the

operationalization of the “protect, respect and remedy” framework

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7. IMPLEMENTATION OF THE NAP-CSR -


NATIONAL MECHANISM
The implementation of the NAP-CSR requires the government to seize all existing partnerships
between agencies, as well as to create new partnerships that will contribute decisively to the
implementation of responsible actions and practices. Also, the commitment of all stakeholders,
as well as social groups in implementing and maintaining the dialogue on the development of the
concept in Cyprus, is considered extremely valuable.

Timeline: The mentioned guidelines, practices, and public interventions are feasible to be
implemented by the end of 2015, provided that there is sufficient commitment and financial
resources.

Equally important for creating the suitable infrastructure that will ensure the successful
implementation of the NAP-CSR is that any actions planned and implemented, are fully
transparent, an innate value of CSR.

The implementation of the NAP-CSR requires the adoption of CSR practices and their integration
into the culture, the policy implementation and more generally, the formulation of the strategy.

7.1 CSR National Mechanism


The commitment of all stakeholders as well as social groups in implementing and maintaining
the dialogue on the development of the concept in Cyprus is extremely valuable. For this
purpose, a national mechanism will be set up that will be composed by the key stakeholders so
as to ensure the participation and involvement of forces for the greatest effect.

The National CSR Committee will have the overall responsibility for monitoring the
implementation of the NAP-CSR and generally for the formation of policy proposals for the
promotion of CSR in Cyprus, on the basis of the EU guidelines so as to achieve the objectives of
the Europe 2020 Strategy. More specifically, the role of the National Committee will focus on:

 The evaluation of the application / implementation of the NAP-CSR and the assessment of the
effectiveness of the measures
 The formulation of proposals for revision where needed. The final approval of the revision of
strategy and policy issues will be given by the Council of Ministers.
 The safeguarding of the participation and overall coordination of all stakeholders in the
formulation and implementation of the NAP-CSR.

All concerned Ministries and Departments of the Government and all social partners at the
highest level will participate in the National Committee. The Committee will be chaired by the
Permanent Secretary of the Planning Bureau, which will also provide secretariat services to the
Committee, due to his role as National Coordinator for CSR.

The setting up of a technical committee is also foreseen, to provide assistance to the National
CSR Committee in consultation with the relevant Ministries, Departments and Institutions. The
Technical Committee will be chaired by the Planning Bureau, as National Coordinator for CSR
issues and all relevant government departments will be involved.

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7.2 Immediate actions for implementation


From the proposed measures included in the National Action Plan, ten measures were selected
that can be implemented immediately at little or no cost and they will help to boost significantly
the awareness and the promotion of CSR in Cyprus. These measures are the following:

 1. Informational material: Direct diffusion and dissemination of CSR informational Guide to


the private and public sectors in electronic form.

 2. CSR Cyprus Network: Direct activation and enrichment of the website of the newly
established CSR Cyprus Network in cooperation with the CSR Europe to promote CSR. The
Network has been established as a consortium of the public sector, through the Planning Bureau,
the private sector, through the Cyprus Chamber of Commerce and Industry (CCCI) and the
academic sector through the Cyprus University of Technology.

 3. Websites of the relevant Authorities: The direct enrichment of all websites of the relevant
public organizations, with a special section for the promotion of CSR issues

 4. Seminars: The organization of 5 educational seminars for CSR for businesses, one in
every district of Cyprus that will include the following key topics:
• the importance and benefits of CSR for all businesses
• the implementation of CSR activities
• the introduction to dialogue with stakeholders
• the importance of Sustainability Reports
• the introduction to the ways of communication of CSR.

 5. Study for the promotion of accountability by semi-governmental organizations: The study


of promoting accountability from semi-governmental organizations in order to publish Social
Responsibility Report, which is proposed to cover up to 20 indicators according to the standards
of the GRI guidelines. Organizations can choose the indicators they consider most relevant to
their business activity, with the exception of certain key indicators that will be selected in
consultation with the semi-governmental organizations and will be common to all. Direct
enrichment and promotion of CSR will be promoted from the websites of the semi-governmental
organizations.

 6. Study for the promotion of accountability by listed companies. The promotion of


accountability by listed companies, in cooperation with the management of the Cyprus Stock
Exchange in a pilot phase with the gradual implementation of a number of indicators as follows:
7 indicators to be covered for the year 2013, 15 indicators for the year 2014 and 20 indicators
for the year 2015. The coverage of the indicators will be achieved through the submission, by
listed companies, of official reports (the first at the end of 2013) and after evaluating the results,
a special meeting is suggested to take place for the presentation of the results and the award
these companies. Creating evaluation indicators (with reference to the new edition of the CSE
Corporate Governance Code) and ranking of listed companies based on their adaptability to the
principles of Corporate Governance. Provision for publication tactics of the relevant study by the
media and organization of a workshop which can be combined with the one mentioned above on
the indicators of CSR.

 7. Promoting CSR in the academic environment: The adoption of the initiative to promote CSR
in the academic environment and the culture of the educational institutions, by sending a letter
to all universities and business administration schools for the promotion of the 6 principles of
United Nations Principles for Responsible Management Education (relevant information can be
found in the following link http://www.unprme.org/index.php).

 8. Social Barometer research: The direct application of the innovative specialized strategic
tool, the Social Barometer A.S.B.I (Awareness & Social Behavior Index) which was created for the

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systematic monitoring of trends in society with regard to issues of social awareness of citizens,
NGOs and the social work of companies in the context of CSR.

 9. Organization of an Annual Conference: to promote awareness on CSR in order to present


and discuss the latest trends in Sustainable Development. Participants will be informed about
the most important CSR practices, enrich their knowledge with strategies involving specific
actions to address potential problems and discuss the results of the initiatives, and thus making
the conference one open forum for dialogue on this important issue.

 10. Promoting Best Practices and Awards: The immediate investigation to establish a working
group, in cooperation with specialized agencies, organizations and representatives of
organizations, to establish criteria (e.g., consistency, innovation, effectiveness or applicability of
the practice in other organizations) and the collection, evaluation and selection of CSR Best
Practices in Cyprus to be awarded and disclosed.

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