A PRM Opinion Piece Corporate Governance

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CORPORATE GOVERNANCE

A Discussion Paper to assist with the preparation of South Africa’s


African Peer Review Mechanism (APRM) Self Assessment Report

Introduction

The purpose of this paper is to introduce the concept of corporate


governance and to generate discussion on this topic for South
Africa’s African Peer Review Mechanism (APRM) Self Assessment
Report. The paper identifies some of the challenges in this area and
concludes with a number of recommendations for a programme to
strengthen corporate governance practices in the country. While the
focus is on the private sector, a number of the principles can be
translated to the public sector.

Corporate Governance has been defined as “…the system by which


companies [business corporations] are directed and controlled”
(Wixley, T. & Everingham, G., 2002: 1; Cadbury quoted in Learmont,
S., 2002:7). For the purposes of the APRM, this definition has been
further expanded:

“Corporate Governance is a system by which corporations are


directed, controlled and held to account. It embraces all forms
of enterprise in the private and public sector.” (NEPAD, 2004:
59)

Elsewhere (CACG, 1999: 3) it has been said that

“Corporate governance is essentially about leadership:

 leadership for efficiency;

 leadership for probity;

 leadership with responsibility; and

 leadership which is transparent and which is accountable.”

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The purpose of corporate governance is to ensure that an
organisation achieves its strategic goals over the long-term by
meeting the needs of its stakeholders (Wixley, T. & Everingham, G.,
2002). The heightened attention that has been given to corporate
governance can be attributed to a number of reasons. These
include:

 stimulating economic development;

 responding to unethical conduct which have resulted in


business failures; and

 demands for greater accountability by investors.

Corporate governance and economic development

According to Learmont (2002: 1), “effective corporate governance is


now widely seen as essential for the creation of a coherent and
efficient global financial architecture.” But corporate governance is
merely one, albeit an important, mechanism in a country’s policy
menu to stimulate economic development. In terms of social and
economic development, it has been argued that corporate
governance is a powerful micro-economic instrument to support
macro-economic policies (CACG, 1999).

While all of this is true in the case of private companies, the same
can also be said about the public sector. It is not only incumbent on
government institutions to put in place the necessary frameworks
for good corporate governance and mechanisms to ensure
compliance but also to set the tone by conducting its affairs in a
socially responsible manner.

In the case of South Africa, government departments and


constitutional institutions are required to operate in a manner which
is open to public scrutiny and which places their actions above
question. This not only relates to matters of ethics but also to the
effective use of public resources to ensure accelerated social and
economic development. There can be little doubt that public

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perceptions of government performance are more likely to be
positive if the citizens are convinced that the state’s corporate
governance structures are transparent and accountable.

A lot has been written about the disclosure of assets, receipt of gifts,
and tender processes. It suffices to say that the public sector is
often held to a higher standard, and that the importance of an
active and questioning legislative authority and of diligent
constitutional institutions cannot be overemphasised.

Corporate governance and business ethics

The need to strengthen corporate governance has been highlighted


by a number of high-profile business failures in various parts of the
world, such as that of Enron in the USA and LeisureNet and
Masterbond closer to home in South Africa.

While business failures in themselves are not a cause for concern,


there is legitimate concern about the reasons for some of these
failures. In particular, the strong link between such failures and the
dishonest actions of directors on the one hand, and the weak link
between directors’ compensation and company performance on the
other hand, have resulted in intense scrutiny by various role-players
of the inner workings of companies. The ease with which directors,
in some cases, have been able to appropriate the funds of other
stakeholders – shareholders, employees, etc. – has been a cause for
alarm.

What some of these cases have illustrated is that neither the law
nor market forces in themselves are adequate to guide all
behaviour. An argument has been made that moral values are at
the heart of stable business relationships and sustainability
(Moseneke, D., 1999). It is indeed so that it might be possible to
adhere strictly to the letter of codes of good practice and still violate
certain ethical principles. There is therefore an increasing need for
companies to engage in processes of intense internal evaluation as

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opposed to merely complying outwardly with codes of good
corporate governance.

Some of the other weaknesses which have been identified in poor


corporate governance practices include the limited role of auditors,
and directors’ focus on short-term perspectives to the detriment of
general economic performance.

In many countries too much focus is placed on those who demand


or accept bribes and not enough is done to individuals and business
companies who offer inducements to commit corruption.

All of the above can also be extended into the public sector domain.
Because of the huge amount of resources controlled by the various
levels of government and the fact that the state often has a
monopoly in some areas, the opportunity for unethical conduct is
great. Fortunately in South Africa, the Public Finance Management
Act (No. 1 of 1999) has been introduced to address this concern.

Corporate governance and investor demands

Institutional investors – such as pension funds – are increasingly


insisting on higher standards of corporate governance from
companies in whom they invest massive amounts in an effort to
minimise risks for their members.

There is also a global rise in the number of “ethical investors” who


demand that companies pay greater attention to business’s role in
society, in particular, in the areas of the environment, health and
safety, human rights, and community relations (CACG, 1999).

Corporate governance in South Africa

The early 1990s was a period of profound social and political


changes in South Africa. It was against this background that the
King Committee on Corporate Governance was set up in 1992.
Corporate governance in South Africa received heightened attention
and the Committee’s work culminated in the publication of the King
Report on Corporate Governance in 1994.

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The adoption of a new Constitution and consequent overhaul of
legislation necessitated the revision of the King Report, and the
second King Report was published in 2002.The purpose of the King
Report is to promote the highest standards of corporate governance
in South Africa.

The King Report (2002) Code applies only to certain categories of


companies. These are companies listed on the JSE; banks, financial
and insurance entities; public sector enterprises falling under the
Public Finance Management Act (No. 1 of 1999) [PFMA] and the
Local Government: Municipal Finance Management Act (No. 56 of
2003), including any state department acting in terms of the
Constitution or legislation.

Another important document on corporate governance in South


Africa is the Public Finance Management Act (No. 1 of 1999). In the
public sector, the PFMA plays an important role in regulating good
corporate governance practices. The PFMA aims to secure
transparency, accountability, and sound management of the
revenue, expenditure, assets and liabilities of the institutions to
which the Act applies. This Act applies to, among others,
constitutional institutions such as the Electoral Commission (IEC),
major public entities and national and provincial government
departments.

South Africa has played an important role in the rest of the


continent since 1994. A key activity was its participation in the
establishment of NEPAD. The vision of NEPAD is to chart a course for
African countries which will lead to sustainable economic growth.
There is therefore a challenge to establish a framework for well-
governed public and private enterprises which will in turn be the
driving force behind this economic growth. The issue of corporate
governance has therefore now achieved a place on the continental
stage.

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In an effort to promote good corporate governance AU member
states have adopted five broad objectives:

1. Promoting an enabling environment and effective


regulatory framework for economic activities;

2. Ensuring that corporations act as good corporate


citizens with regard to human rights, social
responsibility and environmental sustainability;

3. Promoting adoption of codes of good business ethics in


achieving the objectives of the corporation;

4. Ensuring that corporations treat all their stakeholders


including shareholders, employees, communities and
suppliers fairly; and

5. Providing for accountability of corporations, directors


and officers.

It is these objectives which will form the bases for the evaluation of
South Africa’s performance in terms of corporate governance.

Characteristics of Good Corporate Governance

Good corporate governance is marked by seven characteristics:


discipline, transparency, independence, accountability, fairness and
social responsibility (King Report, 2002). These characteristics
should be present when one scrutinises the prevalent practices in
the structures which comprises the governance models of business
enterprises.

The Board and the CEO

A lot of the discussion of corporate governance practices centres on


the role of the board of directors. It is ultimately the responsibility of
the board to ensure good corporate governance (CACG, 1999). The
board has many important functions which include strategy
development and execution.

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The corporate governance process involves certain key activities.
These are (i) giving strategic long-term direction for the future of
the enterprise, (ii) taking crucial executive decisions, (iii) monitoring
and overseeing management performance, and (iv) responding to
those who have legitimate demands for accountability (Wixley, T. &
Everingham, G., 2002).

Board of directors owe their duty to the company and are


accountable to shareholders and not to all stakeholders. The board
however is responsible for maintaining relationships with all
stakeholders in order to achieve the corporate objectives (CACG,
1999).

The directors have generally accepted responsibilities. These


include:

 The fiduciary duty of being trustworthy in acting in the best


interests of those whom the director represents;

 The duty of loyalty and duty of fair dealing;

 The duty of care, which means acting carefully in carrying out


responsibilities;

 The duty not to entrench, and

 The duty of supervision. (Colley, et al, 2003)

It is therefore important that the board and its committees must


include the right skills and attitudes and that the company’s
governance structure should have the appropriate safeguards. In
the context of a heterogeneous society such as South Africa it is
also important to ensure demographic diversity on the board.

There is some evidence to support the view that a strong executive


director who is not distracted by a board dominated by independent
non-executive directors can deliver favourable results. A study of
the Australian Stock Exchange found that of 145 companies, the
companies that had predominantly independent boards produced

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lower returns to shareholders and lower levels of sales growth
(quoted in Learmont, S., 2002).

However more research suggests that companies which employ


good corporate governance practices overall are those which have a
clear majority of independent directors on their boards. It is
therefore recommended that a board should not have more than
two non-independent directors and that there should be no non-
independent directors on the audit, nominating and compensation
committees (Colley, et al, 2003).

An independent director is a non-executive director who is not:

 A representative of a shareholder with the ability to control


management;

 Employed by the company for the preceding three years;

 A professional advisor to the company, e.g., someone who draws


consulting or legal fees from the company;

 A significant supplier or customer of the company.

In addition, independent directors have no contractual relationships


with the companies on whose boards they serve and are free from
relationships which could interfere with their capacity to act in an
independent manner (Wixley, T. & Everingham, G., 2002).

Good boards will include, at least, one independent director with


experience in the company’s core business and, at least, one CEO of
a company of similar size and stature. The well-governed company
will ensure that, at least, one independent director with financial or
accounting experience serves on the audit committee. (Colley, et al,
2003).

Furthermore, interlocking directorships are discouraged (Colley, et


al, 2003). This would be a situation where, for example, a CEO of
one company sits on the board of another company and the CEO of
that company sits on the board of the first one.

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At the same time, the directors should have a significant stake in
the company and may receive a large proportion of their pay in the
form of share options.

Companies which practice good corporate governance also follow


formal processes of evaluation of directors and are responsive to
investor requests for information on governance issues. (Wixley, T.
& Everingham, G., 2002).

The quality of the directors should be above question. They should


not be overcommitted and should attend, at least, 75% of board
meetings. Well-governed companies have boards that meet, at
least, four times a year and an audit committee that meets, at least,
three times a year. (Colley, et al, 2003).

One of the challenges that boards often face is the question of other
directorships held by board members. As a rule, other directorships
should not interfere with the immediate responsibilities of an
executive director. Directors should also not sit on the boards of
rival companies. Other directorships should be limited in number so
as to ensure that companies enjoy the full benefit of their expertise.
In Kenya, for example, the limit is five board appointments. (Wixley,
T. & Everingham, G., 2002) In South Africa, three directors hold six
directorships each and another five directors hold five directorships
each. Elsewhere it is suggested that fully employed directors should
not sit on more than three boards (Colley, et al, 2003).

As has been indicated above, the composition of the board is a


matter of crucial importance. Central to this is the people involved
and how they were appointed to the board. Procedures for board
appointments should be formal and transparent. Typically the board
as a whole takes responsibility for these procedures though they
might sometimes use a nomination committee.

As in any organisation, continuity of membership is very important


for a board. For this reason staggered rotation is recommended and
incoming directors must receive adequate formal orientation. At the

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same time, incompetent and unsuitable directors should be
removed.

The personalities and styles of the Chairperson of the board and the
CEO will also affect the functioning of the board. The dominance of
either can have a detrimental effect on the ability of the board to
execute its functions. The question of the balance of power and
authority is therefore an important one to resolve. Caution should
be taken to avoid an individual or bloc from dominating the board’s
decision-making (Wixley, T. & Everingham, G., 2002).

The relationship between the board and management is an


important one and one that will often be tested. Ultimately it is the
board that chooses the CEO. Its responsibility does not end there
though. The board:

 Delegates to the CEO the responsibility for running the company;

 Seeks to understand and approves the CEO’s strategies and


plans;

 Monitors the execution of plans and evaluates results; and

 Decides when and how it should intervene. (Colley, et al, 2003)

Through all its actions the board must find the balance between
being active and interfering. It is incumbent on the board to
intervene:

 Based on past events, i.e., unsatisfactory results;

 Based on views of the future; and

 Loss of confidence in the CEO. (Colley, et al, 2003)

It is important for the board to remain independent. The


independence of the board is tested through:

 The administration of the CEO and executive performance


appraisals and compensation;

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 The willingness to question and – if necessary – overrule
management recommendation; and

 The effectiveness of the auditing function. (Colley, et al, 2003)

Generally speaking, boards can fail in their duties in a number of


ways. These include:

 Conspiring in or tolerating legal violations;

 Presiding over poor results which earn the dissatisfaction of


shareholders;

 Lack of leadership, which could include dominance by the CEO;

 Political or personality conflicts; and

 Ineffective board organisation and processes. (Colley, et al, 2003)

It should be pointed out that many of the principles applicable to


business companies can also be translated to constitutional
institutions and the public sector as a whole. While there are some
differences, the division of roles between the executive authority
and accounting officer is broadly comparable to those of a board of
directors and a CEO.

The relationship is more complex though and requires hard work on


the part of all public sector entities to ensure the successful
implementation of good corporate governance practices. In the
case, of some constitutional institutions, for example,
commissioners are appointed by parliament. These commissioners
are not executive officers and their role and functions are also not,
strictly speaking, limited to those of a board of directors of a private
company. It therefore requires great dedication from the sides of
the commissioners and the CEO to define roles which will work best,
bearing in mind the requirements of the PFMA and the broader
principles of good corporate governance.

In addition, the roles of commissioners appointed to constitutional


institutions are bound to be subject to some tension. While

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appointed and held to account by parliament they are also expected
to oversee and monitor the executive functions of the state. They
also have the duty to ensure that the ruling party does not benefit
unfairly from being in office.

In summary, the requirement for good corporate governance in the


public sector – and of constitutional institutions, in particular – is
more demanding and of a very intricate nature.

The Auditing Function

The independence of auditors is crucial to good corporate


governance. Questions about the independence of auditors arise
especially when there is a long close association with the company
by key partners and staff of the audit firm or when partners and
staff of the audit firm have equity holdings in the company. In
addition, the use of the non-audit service of the auditing firm can
pose serious risks. Such inappropriate assignments could include
appointment to the dual functions of internal and external auditors;
major consulting engagements for the design or implementation of
important information systems; or assignments to act as legal
representatives. The PFMA, in addition, requires the establishment
of audit committees of which the majority of the membership must
be external.

Disclosure of non-financial information

Increasingly good corporate governance practices are being seen in


the broader context to include non-financial matters. Such matters
include the role that companies play in society, e.g., investment in
human and intellectual capital. (Wixley, T. & Everingham, G., 2002)

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Discussion and Recommendations

Promoting an enabling environment and effective regulatory


framework for economic activities.

There is a strong framework in place to ensure good corporate


governance in South Africa. Recently though, Mervin King (quoted in
Bonorchis, R., 2005) warned against a “tick-box approach” to
governance by some boards. Even boards which adhere to all the
guidelines can still fail as was the case with Enron in the USA.

It is therefore the quality and morality of the individuals on a board


and in the company that play an instrumental role in ensuring good
governance practices. What might be important to consider here is
the professional development of individuals to take up positions as
directors, company secretaries and internal auditors.

In particular, it has been noted that there is a shortage of truly


independent non-executive directors in South Africa (van Melle
Kamp, C., 2005). As a result of higher levels of compliance required
from boards, individuals are less likely to risk financial harm or to
compromise their reputations by serving on boards. In addition, as
companies begin to restrict outside board service for executive
directors, the pool of talented independent directors will shrink.

There seems to be a lack of adequate attention to the induction and


training of directors. This gap also exists in some public sector
institutions. The need to develop and keep in supply a cohort of
independent directors is therefore imperative. This is especially true
in cases where directors are required to have specialist knowledge
such as those who serve on the audit committee of a board.

Ensuring that corporations act as good corporate citizens


with regard to human rights, social responsibility and
environmental sustainability.

The issues on the transformation agenda are complex and varied.


They include employment equity, skills development, diversity

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management, BEE, and corporate social investment. The increasing
emphasis in this area is warranted. In particular greater attention
should be paid to the issues of gender equality and corporate social
responsibility. The importance of this is the need to ensure that
companies do not only respond to their direct investors but also to
the broader society in which they operate and that they contribute
to social development. This serves the interests of companies in
that it promotes greater stability and breaks down the divisions
which led to conflict under the previous political dispensation.

The transformation agenda is therefore truly the next level when it


comes to corporate governance. Space for improvement exists. The
recent release of the first of the BEE Codes of Good Practice is
therefore an important step to fill the gap.

Promoting adoption of codes of good business ethics in


achieving the objectives of the corporation.

The King Report (2002) favours an increase in shareholder activism


though it is conceded that remedies available to aggrieved
shareholders are limited. Criminal action is possible in only some
cases and civil action is rare because of the costs of litigation. One
of the preventive remedies that the state can implement is a
register of delinquent directors.

Ensuring that corporations treat all their stakeholders


including shareholders, employees, communities and
suppliers fairly.

As suggested above, shareholder activism levels are not very high


in South Africa. Shareholder activism brings its own set of
challenges especially as they might relate to labour relations and
full disclosure and if they are linked to shareholder dissatisfaction
with internal matters of the board such as board entrenchment or
overcommitted directors who hold multiple directorships.

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Providing for accountability of corporations, directors and
officers.

The concept of a unitary board – consisting of both executive and


non-executive directors – is the favoured board structure in South
Africa. The application of this principle should also be extended
more widely into the public sector to ensure that boards or
equivalent governing structures are composed of a healthy mix of
people from in- and outside the sector.

However, there is a need to strengthen mechanisms to ensure


effective monitoring of the actions of directors. The effective
monitoring of directors and officers is a complex issue. For example,
board members of LeisureNet incurred an R18.5 million fine as a
result of acting on incorrect information which was fed to them by
the chief executives of the company (Bonorchis, R., 2005). At the
heart of all of this is the need for governing structures to engage in
intense periodic self-evaluations. This should be made applicable to
the board as a whole as well as to individual board members.

Conclusion

There can be little doubt that South Africa has stringent


requirements to which both private companies and public sector
enterprises must adhere if they are to claim to be successful
implementers of good corporate governance practices. The present
dispensation is in fact a tougher regime than what prevailed prior to
1994.

Various challenges remain though as can be seen by some high-


profile corruption cases. In addition, negative public perceptions
seem to linger and are reinforced by tools such as the Transparency
International Corruption Perceptions index.

The hard work that remains is to translate the various codes of good
practice into action. To this end we have to develop the necessary
human capital that will not only populate the governance structures

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but will also continue to strengthen the good framework that is in
place.

Adv. Pansy Tlakula


Chief Electoral Officer (CEO)
Electoral Commission of South Africa (IEC)
Research provided by Stephen Langtry, Manager in the Office of the Chief
Electoral Officer.

7 December 2005

References

Bonorchis, R., (2005). “King lashes out at tick-box governance.”


Business Report, November 8, 2005.

Colley, Jr., J.L.; Doyle, J.L.; Logan, G.W. & Stettinius, W. (2003).
Corporate Governance. New York: McGraw-Hill.

Commonwealth Association for Corporate Governance. (1999).


CACG Guidelines: Principles for Corporate Governance in the
Commonwealth.

King Report on Corporate Governance for South Africa. (2002).


Parktown: Institute of Directors in Southern Africa.

Learmount, S. (2002). Corporate Governance: What can be learnt


from Japan? Oxford: Oxford University Press.

Moseneke, D. (1999, October). Corporate Governance. Speech made


at the Electoral Commission of South Africa.

New Partnership for Africa’s Development (NEPAD), The. (2004,


October). Country Self-Assessment for the African Peer
Review Mechanism.

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Van Melle Kamp, C., (2005). “Corporate Governance in Africa – the
impact on non-executive directors.” In Professional
Management Review, 16 (9): 14.

Wixley, T. & Everingham, G. (2002). What You Must Know about


Corporate Governance. Cape Town: Siber Ink CC.

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