Human-Wildlife Conflict Management: A Practitioners' Guide
Human-Wildlife Conflict Management: A Practitioners' Guide
Human-Wildlife Conflict Management: A Practitioners' Guide
Human-Wildlife
Conflict Management
Daniel J. Decker
T. Bruce Lauber
William F. Siemer
Acknowledgments
Development of this guide was funded by the The following individuals contributed text that
Northeast Wildlife Damage Management appears in the guide as sidebars: Robert Lund,
Research and Outreach Cooperative and by the New Jersey Division of Fish and Wildlife
Cornell University Agricultural Experiment (retired); Bill Clay, USDA Wildlife Services;
Station (Hatch Project NYC147403). Robert Schmidt, Utah State University; Robert
We received review comments from Paul Deblinger, Massachusetts Division of Fisheries
Curtis, Gary San Julian, Lisa Chase, colleagues and Wildlife; and Len Carpenter, Wildlife Man-
in the Human Dimensions Research Unit, and agement Institute.
four anonymous reviewers. Their thoughtful For providing photographs, we are grateful
comments and suggestions greatly improved to: Paul Curtis and Gary Goff, Cornell Coopera-
the guide. tive Extension; John McConnell, USDA Wildlife
This document is a synthesis of research and Services; Mark Lowery, New York State Depart-
experience, and as such it relies on previously ment of Environmental Conservation; and Bill
published works. Most notably, we drew heavily Warren, The Ithaca Journal.
on Chase et al. (2000), Lauber and Knuth Some of the sidebars in this guide use brief
(2000), and Riley et al. (2002) to develop various excerpts from previously published materials.
sections of the guide. We are grateful for the au- Permission to use materials in this way was
thors permission to draw from these important graciously provided by Taylor & Francis, The
publications. Wildlife Management Institute, and The Wild-
We are grateful to Gail Blake for copyediting. life Society.
We are indebted to Phil Wilson for design, layout, Finally, we extend special thanks to the New
and production of the guide. York State Department of Environmental Con-
servation. Funding for much of the research
conducted by the Human Dimensions Research
Unit at Cornell University has been provided by
New York State through Federal Aid in Wildlife
Restoration Grant WE-173-G. Many of the ideas
and applications discussed in this guide are
direct products of New Yorks sustained com-
Prepared by mitment to understanding and integrating the
Daniel J. Decker, T. Bruce Lauber, and William F. Siemer human and biological dimensions of wildlife
Human Dimensions Research Unit management.
Cornell University
Ithaca, New York
Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Literature Cited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45
Glossary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47
Introduction
2
Part 1
WSAC 1
6
Determining WSAC through stakeholder Section Summary
involvement Wildlife management is a set of processes and
The wildlife management community has practices that purposefully inuences inter-
demonstrated considerable innovation in its actions among and between people, wildlife,
attempts to determine WSAC. Decker and Chase and habitat to achieve desired impacts, dened
(1997) and Chase et al. (2000) described the in terms of human values and objectives. The
evolution of agency efforts to seek and use stake- ultimate goal of wildlife damage management
holder input in wildlife management decision is to increase the net benet of wildlife for
making. Today, a variety of forms of citizen task society. This is achieved through purposeful
forces and other stakeholder involvement activi- interventions that address the effects of wild-
ties are doing the weighting (involvement ap- life and wildlife management that matter
proaches are discussed in greater detail in Part 3). most to stakeholders. Those important effects
In essence, most of these stakeholder processes are impacts.
are attempts to have citizens representing various Stakeholder involvement is an essential
stakeholder perspectives weight impacts of man- part of wildlife damage management. Wildlife
agement alternatives through deliberation. professionals should consider any individual
or group affected by wildlife or wildlife man-
Management: An Adaptive Process
agement as a stakeholder in management
Wildlife management necessarily must be adapt- decisions. The extent and nature of stake-
ing to new situations and new understandings holder engagement will vary across issues
emerg-ing from experience and the supporting and decisions. An idea called wildlife stake-
biological and social sciences. A new twist on a holder acceptance capacity is one conceptual
familiar concept, adaptive impact management tool to help wildlife managers consider stake-
(AIM) urges the wildlife manager to focus on holder interests and concerns identied
impacts and approach management as an adap- through citizen participation processes.
tive, constantly learning and improving process To be effective, wildlife management pro-
(Riley et al. 2002). grams must accept uncertainty and adapt to
A premise of AIM, the fourth cornerstone of changing circumstances and new under-
our philosophical foundation, is that we dont
standings developed through experience and
know all that we would like to as managers, but
research. Wildlife managers are encouraged
we are willing to admit it and apply enough rigor
to focus on impacts and approach manage-
to our management activities to ensure that we
ment as a process of experimentation, learn-
learn and improve through experience. Stake-
ing, and improvementan approach called
holders need to understand that a management
adaptive impact management (AIM; Riley et
program must be sufciently exible over time to
al. 2002). A premise of AIM is that we dont
adapt to what is learned as the program unfolds
know all wed like to as managers, but we are
and managers gain experience.
willing to apply enough rigor to our manage-
The practitioners of AIM (both professional
ment activities to ensure we learn and im-
managers and stakeholders engaged as partners
prove. Stakeholders need to understand the
in wildlife damage management) say, We dont
value of this approach.
have all the answers needed for developing a man-
Next, we turn our attention to understand-
agement program that will x this problem with
ing the factors that inuence stakeholder
certainty, but well apply what we do know, use
acceptance of both wildlife and management
our best judgment in those things we are less cer-
actions.
tain about, and will commit to learning from the
experience of the specic strategy and tactics we
employ. If we discover ways to improve the pro-
gram, we will adjust it to yield greater benets to
stakeholders. Stakeholders and managers who
appreciate the power of this approach embrace it.
7
Part 2
he Northeast is inundated with wildlife It is difcult or impossible for state wildlife agen-
8
These ndings are pertinent to wildlife damage group (Slovic 1993). Riley and Decker (2000a)
management because they indicate that peoples reported that many Montana residents per-
beliefs about whether they should accept the ceived the risks of cougar attacks to be orders
risks associated with wildlife is one of their basic of magnitude higher than any reasonable ob-
considerations in how they relate to wildlife. A jective assessment of risk (Figure 2.2). Inaccu-
recent analysis of WAVS databases (Butler et al. rate perceptions are worthy of management
2001) shows that problem tolerance has been attention, in the form of educational commu-
declining steadily among both rural and nonrural nication, because stakeholders perception of
residents of New York State since the mid- risk precipitates management action.
1980sa fact that, if indicative of a general trend
in the Northeast, has implications for designing 3.8
damage management programs (Figure 2.1).
Rural Nonrural
Risk and Risk Perception 3.6
10
Understanding and managing risk percep- Box 2.1 Case Study: Somethings Bruin in New Hampshire
tions can be a critical component of managing
human-wildlife conicts (Knuth et al. 1992). Like their colleagues throughout the ability to address problems associated with
Inuencing risk perceptions to gain greater Northeast, wildlife managers in the New big game, including bear. That effort led to
Hampshire Department of Fish and Game creation of a Bear Education Team in 1995.
tolerance may be critical when reducing (NHF&G) are witnessing an increase in Its goal was to foster a broad appreciation
damage below a certain level is impractical. negative interactions between people and knowledge of black bears and to pro-
The ndings on risk perception summarized and black bears. The black bear population mote public acceptance of responsibility
above suggest numerous messages that could in New Hampshire has not increased for minimizing human-bear conflicts. The
markedly in recent years. However, New Teams educational campaignSome-
be communicated to reduce stakeholders risk Hampshire has experienced the fastest rate things Bruin in New Hampshirewas
perceptions about wildlife damage without any of human population growth in the North- launched in 1996. The campaign included
change in the size of the wildlife population of east, and new residential development is television advertisements, publications, a
occurring in prime bear habitat. web site, and a traveling slide show. The
concern. These include messages about the like-
primary message of the campaign was that
lihood of risks, actions that may be taken to The Department entered into an agree-
most negative interactions with bears were
ment with USDA Wildlife Services in 1986
reduce risks, and benets associated with prob- associated with human behavior. The cam-
that led to better monitoring of nuisance
lem species. paign provided specific, consistent mes-
bear complaints. Monitoring efforts re-
sages about how people could avoid or
vealed a relatively constant level of agricul-
minimize negative encounters with bears.
Tolerance of Problem Species tural damage complaints, but a steady
It also provided information on what to do
increase in nonagricultural property com-
Knowing the spectrum of attitudes held by the plaints and human-bear interactions that
if one encounters a black bear.
general population is useful as a backdrop for raised human safety concerns. For exam- The program was expanded in 1999 with
wildlife damage management, but insufcient ple, in 2000, officials received 744 requests the addition of a toll-free bear education
for assistance with bear problems. Most phone service, operated cooperatively by
for explaining how various stakeholders actually
requests (82%) were from homeowners, the Department and Wildlife Services. This
respond to specic damage situations. Studies campground operators, and nonagricul- enhanced information service is designed
of damage tolerance for specic species, in specic tural businesses. Careful record keeping to increase public access to technical assis-
areas, for specic stakeholder groups have helped confirmed that a large proportion of prob- tance by providing citizens, seasonal resi-
lematic interactions involved bears at- dents, and visitors with timely, consistent
us generalize about the types of wildlife impacts
tracted to garbage and bird feeders. professional advice and recommendations
that concern stakeholders. There are three broad to deal with site-specific conflicts.
In 1994, NHF&G formed a Conflict Abate-
types of impacts. ment Team to refine the Departments Source: Calvert and Ellingwood 2001
Nuisance impacts
In addition to economic and safety concerns,
management actions may negatively affect
people in other ways. Many rural landowners are
concerned about behavior of hunters (e.g., litter-
ing, damaging property) they do not know using
their lands (Siemer and Brown 1993, Lauber and
Brown 2000). Consequently, landowners willing
to allow hunting access to people they know still
may prohibit hunting by strangers, thereby pos-
sibly limiting the effectiveness of hunting as a
COURTESY OF PAUL CURTIS
management tool.
Lethal strategies implemented in urban and
suburban areas, such as selective culling pro-
grams, typically require restricting peoples activ-
ities in certain areas to promote safety. For
example, people need to be kept away from bait
Fig. 2.6 Many landowners do not allow hunting on their
properties because of concerns about hunter behavior.
sites where deer are being shot, and roads near
these sites may be closed for this reason. Al-
though the implementation of these strategies
Health and safety impacts usually is timed to interfere the least with
The safety of hunting and other lethal manage- peoples activities, such restrictions annoy some.
ment strategies is a major concern to some Noise concerns also accompany some actions.
stakeholders. Landowners in rural areas who be- Methods involving the discharge of rearms
lieve that hunting is necessary for controlling may make enough noise to bother some stake-
wildlife damage may nevertheless restrict it on holders. For this reason, some communities
their properties because of safety concerns. The have required the use of silencers on rearms
concentration of people in urban and suburban during harvest operations. Noise-making scare
areas leads many stakeholders to believe that devices also present potential noise nuisance.
lethal management strategies are unsafe, even if
they feel wildlife populations need to be reduced. Recreational impacts
As interest in fertility control has grown, con- Management strategies also can have recre-
cerns have been raised about the consequences ational impacts. Because some stakeholders are
of people eating the meat of animals that have concerned about safety of hunting or other lethal
been treated with contraceptive drugs. Because means, they may be less likely to use private or
contraceptive technology is still experimental, public open spaces for recreation when these
many questions remain unanswered about strategies are being implemented.
whether the meat of treated animals contains
drug residues and, if it does, what affects this Intangible impacts
may have for people who consume it. Management also may have impacts on the
Other measures also raise health concerns. more intangible values people associate with
People may fear the health effects of using chem- wildlife. Some people may value the presence of
ical repellents on vegetation to deter wildlife a large wildlife population in their area, consid-
feeding. And even the prospects of genetically ering it a sign of ecosystem health. At the same
population level that others associate with unac-
ceptable problems, these stakeholders are satis-
ed. Actions that lower the population from
14
these levels may, therefore, decrease satisfaction Box 2.2 New Jerseys Bear Hunting Debate
for these stakeholders.
The ethics of lethal techniques and invasive, Black bear hunting in New Jersey was tors expressed a lack of confidence in the
nonlethal strategies (such as contraception and closed statewide in 1970. Bear numbers in- Divisions bear population estimate and
creased in northern New Jersey during the Governor Christie Whitman asked the Divi-
surgical sterilization) often are a concern for 1990s. State wildlife officials estimated the sion to set a more conservative bear harvest
many individuals (Box 2.2). Some stakeholders bear population to be 1,0001,200 in the goal (175 animals in the first season). Shortly
are concerned primarily with minimizing the suf- year 2000 and predicted that the bear pop- thereafter, the New Jersey Fish and Game
ulation could double by 2006 if unchecked. Council voted unanimously to approve the
fering of wildlife. Others may believe that human
proposed bear hunt. However, in light of
interference with wildlife populations is an unac- The New Jersey Division of Fish and Wildlife
public criticism, the committee reduced the
received over 1,600 nuisance-bear com-
ceptable intrusion into natural systems. target bear harvest to 175 and they reduced
plaints in 1999 (nearly twice the number of
the proposed hunting season length by six
complaints they had received in 1998), in-
Influences on Acceptance of Management days. By late June, the full Senate had voted
cluding 29 home entries, 25 livestock kills,
to stop the proposed bear hunt, but the bill
The discussion thus far has indicated several fac- 40 pet attacks, and 34 incidents involving
still needed to be approved by the New
an aggressive bear. No human injuries oc-
tors that inuence stakeholder acceptance of Jersey Assembly and signed by the Governor
curred, but wildlife officials and others
management objectives and actions. Chief among before it would become law. The bill pro-
became increasingly concerned about the
posed to stop bear hunting for five years
these are stakeholders beliefs and attitudes about potential for such injuries.
and allot $95,000 to research on alternative
human-wildlife interactions. Experience and In March 2000, the New Jersey Fish and means of managing black bears.
study have shown two other considerations loom Game Council (which sets Division policy)
By September 2000, 26 towns in New Jersey
proposed a bear hunting season for fall of
large in stakeholder acceptance of management: had adopted resolutions calling for the
2000 as a means to reduce the bear popula-
perception of agency image/credibility and per- state to stop the bear hunt. A collective of
tion and bear-human conflicts. The goal of
hunt opponents (e.g., the Sierra Club, The
ception of the process followed to develop man- the proposed hunt was to reduce the bear
New Jersey Animal Rights Alliance, Humane
agement strategy and tactics. population by two-thirds within three
Society of the U.S.) filed suit in the Superior
years, starting with a harvest of 350 bears
Courts Appellate Division, asking the
during the first season.
judges to review the decision to allow a
Agency credibility and image
The hunting proposal generated strong op- harvest of 175 bears. The Governor and
Agency image is vital to the success of manage- position from several sources for several state legislators received thousands of let-
ment. Stakeholder support for agency programs reasons. The Humane Society of the U.S. ters and emails protesting the hunt. Under
is closely related to the image people hold of argued that the states proposal would not a rising tide of protest, Governor Whitman
deal specifically with problem bears. They directed the New Jersey Division of Fish and
an agency (Decker 1985). Image consists of suggested that bear population estimates Wildlife to call off the hunt for at least one
public perception of three basic components were inflated and the proposed harvest was year. In its place, the Governor proposed a
(Figure 2.7): too high. They also argued that hunting $1 million bear-management program that
was inhumane and unnecessary to protect would lead to more education about living
management functionor the activities an human safety. They suggested that the Di- with bears, police training to deal with nui-
agency carries out; vision use negative conditioning or other sance bears, and hiring of four new wildlife
nonlethal means to reduce human-bear control officers to respond to nuisance bear
agency staffor the characteristics of person- conflicts. Organized animal welfare groups complaints. In 2000, State wildlife officials
nel who carry out these activities; and lobbied state legislators to stop the pro- implemented an aggressive public educa-
posed hunt. tion program and a program that trained
communication behavioror agency efforts police and park officials to implement the
In mid-June, 2000, New Jerseys Senate Envi-
both to share information with and to seek in- ronment Committee passed a bill to prohibit
states nuisance bear response protocol.
formation from the public. the proposed bear hunt. Some state Sena- Source: New Jersey Division of Fish and Wildlife 2000
Process is important
Wildlife managers can be overheard
Agency Perceived lamenting the good old days when they
communication management apparently simply sized up a situation,
behavior function unilaterally decided what was needed,
and made it happen! Managers patience
for process is characteristically thin and
acceptance of the value of process slow
to come. Involving stakeholders in deci-
Fig. 2.7 The three components of agency image. sion-making processes has been resisted strenu-
ously in some quarters. Nevertheless, stakeholder
involvement is occurring with greater frequency
expertise and (2) demonstrates receptivity to and becoming the norm in wildlife damage man-
stakeholder concerns. Impressions of agency agement (Chase et al. 2000).
staff may be most improved if the staff are not Process is an important component of sound
caught in the middle, single-handedly trying to management. It is a mistake to think that people
craft agreements that will meet diverse stake- care only about the substance of management
holder needs. Rather, contact with agency staff is decisions and actions. If managers carefully
most benecial to agency credibility and image weigh all available information and make the
when staff advise and consult with stakeholders, best decision possible under the circumstances,
but allow them the opportunity to directly inter- some assume that people will be satised. But
act with each other about their needs. this is demonstrably not true in many cases!
Communication behavior is often the weakest Rather, the process by which decisions are
component of agency image. People may ap- reached plays a crucial role in shaping impres-
prove of management function and think highly sions of those decisions. A satisfactory decision
of agency staff, but still believe that communica- reached by an unsatisfactory process will leave
tion is a problem. Communication is often a many stakeholders unhappy. A satisfactory
challenge because of the diversity of stakehold- process, on the other hand, can increase the ac-
ers and their interests relevant to each issue. ceptability of a basically good decision.
Agencies are most successful in their communi-
cation if they tailor messages for particular Factors that influence satisfaction with
stakeholder groups and communicate through decision-making processes
channels these groups routinely use. adequate opportunity for stakeholders to participate in
Because image is so closely related to public the process;
support, our take-home message is that effective agency receptivity to stakeholder input;
the chance for stakeholders to have a genuine influence
on the decision being reached; and
the quality of knowledge and reasoning of agency staff.
16
Despite our continually improving understand- brace stakeholder engagement gain the ability to
ing of how people perceive process, designing approach wildlife damage management as a
stakeholder involvement processes tailored to transactional, interactive, collaborative activity in
specic situations and stakeholder needs is as communities. Stakeholder engagement does not
much art as analysis. A variety of contextual fac- devalue the role of the wildlife management
tors can shape the choice of the best process professional. In fact, effective stakeholder engage-
for a situation, including: ment creates a better environment for communi-
cation between wildlife professionals and
how much people worry about these problems;
management stakeholders, and this means more
stakeholders perceptions of wildlife popula- opportunities for the wildlife professionals exper-
tion size and recent trends; tise and insight to be considered in community
acceptable methods of management; and deliberation about a wildlife management issue.
opinions about the roles stakeholders should
play in management. Perfect versus good enough
The full range of impacts is extensive and the in-
Considering how these factors should affect teraction between impacts can be complex. How-
process design is a complex balancing act con- ever, the important thing to keep in mind is that
sidered more fully in the next part of this guide. a wildlife manager doesnt need exhaustive infor-
As the complexity and community specicity mation about every impact to make good deci-
of wildlife damage management issues in- sions. Decision makers are often unable to
creases, co-management approachesthose in reconcile the multiple conicting desires of
which the responsibilities of management are stakeholders or to conduct an analysis in a more
broadly shared by wildlife agencies and other critical or formal process (e.g., optimization,
stakeholdersare being explored more fre- maximization). He or she proceeds with what
quently (Decker et al. 2000, Schusler et al. may not be the perfect decision, but one that is
2000). The role of deliberation in achieving good enough. The term satiscing some-
collective purpose, relationship building and times is used to describe the qualitative decision-
commitment to action is a key element in making techniques used to select acceptable
community-based co-management (Schusler alternatives (Eilon 1995).
2001). Such interactions often involve profes- The question of what is good enough is gener-
sionally designed and executed processes. ally answered by consensus or prevailing social
We have come to refer to the entire complex and professional norms. Whereas satiscing is
of input, involvement, and educational communi- criticized for a lack of rigor, this mode of deci-
cation processes needed for much contemporary sion making often is adequate in wildlife
wildlife damage management as engagement. damage management because stakeholders fre-
Wildlife damage managers are nding that en- quently agree that it results in an acceptable
gaging communities by way of multiple processes range of impacts (Fischoff et al. 1981). An ac-
is required to achieve acceptable and sustainable ceptable alternative generally is more reasonable
management programs. This is especially true for to identify and implement in a timely fashion
co-management, where multiple partners negoti- than the unattainable perfect alternative. We
ate and assume various roles and responsibilities. address how to design a process to select a good
Stakeholder engagement is more than a collec- enough alternative in the next part.
tion of management activities. Wildlife managers
who embrace a philosophy of engagement natu-
rally avoid simply talking at stakeholders, trying
to impose their views on stakeholders, or over-
looking important impacts. Managers who em-
17
Section Summary efforts to listen to and share information with
This section focused on the factors that inu- the public). Improving any of these compo-
ence stakeholder acceptance of impacts caused nents contributes to a better overall agency
by both wildlife and management actions. We image and, therefore, can help generate sup-
suggest that tolerance of wildlife actions is a port for management programs. Meaningful
function of the impacts of greatest concern to stakeholder involvement is central to these
stakeholders. In our judgment, the majority improvements.
of these concerns fall into three broad areas: The process by which decisions are made
economic impacts, health and safety impacts, is a critically important component of sound
and nuisance impacts. For each type of impact, wildlife management. Managers at one time
key questions for managers are (1) how much assumed that the substance of management
of the impact will people tolerate and (2) how decisions and actions were all that people
will they respond when the impacts exceed cared about. Experience has proved otherwise.
their tolerance? The process by which decisions are reached
Wildlife management actions often are con- also plays a crucial role in shaping impres-
troversial. Stakeholders can differ widely on sions of those decisions. A satisfactory deci-
their assessments of the most important im- sion reached by an unsatisfactory process will
pacts of management actions. Many people are leave many stakeholders unhappy. A satisfac-
most concerned with how actions reduce the tory process, on the other hand, can increase
problems particular wildlife species cause. the acceptability of a basically good decision.
This, however, is a secondary consideration Fortunately, the process characteristics that
for those not concerned about the damage in stakeholders desire are known and within
the rst place. For these stakeholders, the most our power to achieve.
important impacts of management actions The complexity of addressing wildlife im-
may be nancial cost, safety, or pain and suf- pacts can be daunting. The full range of im-
fering of animals. Stakeholder agreement on pacts is extensive and the interactions complex.
management objectives is essential, but this However, the important thing to keep in mind
achievement does not equate to agreement on is that you dont need exhaustive information
acceptable actions to accomplish objectives. A about every impact to make good decisions.
well-grounded understanding of the impacts You will not need perfect information, nor will
of management actions most important to dif- you be faced with the challenge of nding a
ferent stakeholders can aid development of single perfect decision. Using concepts such
acceptable management strategies. as wildlife acceptance capacity should allow you
Agency image is vital to successful wildlife to identify a range of management objectives
damage management. Stakeholder support and actions that will be acceptable to stakehold-
for damage management programs is closely ers. Using the concept of impact management
related to the image people hold of an agency. will allow you identify suites of actions that
Image consists of three basic components: could achieve management goals. In Part 3,
management function (the activities an agency we suggest a set of practical steps by which
carries out); agency staff (the characteristics of you can design wildlife damage management
personnel who carry out management activi- programs that effectively address the impacts
ties); and communication behavior (agency of greatest concern to your stakeholders.
18
Part 3
ngaging stakeholders (a.k.a. citizen model to wildlife damage issues can help you
E participation) in management is a
common goal and often a challenge
for wildlife managers. We dene stakeholder
gauge how best to respond to stakeholders.
19
Also, it is common for different stakeholders
Concern to be at different stages of issue evolution at any
concerns or particular time. Some citizen groups may orga-
interests nize and become active on an issue early. Those
identified groups may develop very clear opinions about
what alternatives are worth considering and what
the important consequences of those alternatives
are before other stakeholders are even aware of
Involvement the breadth of concerns in the community.
Evaluation
those with
decision is Understanding which stakeholders are at
concerns seek
evaluated which stage in issue evolution is important be-
support
cause a response that can be helpful and appro-
priate at one stage may be useless or even
harmful at another. For example, if all important
stakeholders have a good understanding of pos-
Issue sible alternatives, it can be very helpful for an
Implementation
issue requiring
decision is agency to start exploring the consequences of
attention is
implemented those alternatives and informing stakeholders
defined
about them. However, if an agency begins ex-
ploring the consequences of alternatives before
stakeholders concerns are well understood by
the active community, many important concerns
Alternatives may be missed and the public may be left with
Choice
actions are the impression that the agency is simply trying
a decision
proposed to
is made to advance its own agenda.
address issue
24
capacity of people and communities to contribute Box 3.1 Examples of Stakeholder Engagement Objectives
to policy making and management.
These objectives can be achieved in concert To help you understand the diverse range Determine the standards used by differ-
with the other engagement objectives already de- of stakeholder engagement objectives, we ent stakeholder groups to judge the suit-
list a series of possible objectives below, ability of management options.
scribed. For example, when decision makers using deer as an example. Achieve consensus for management
make a genuine effort to gather and consider cit- actions among a group of stakeholders
Objectives for improving information
izen input in decision making, stakeholders tend Determine the type of deer-related prob- reflecting diverse interests.
to become more supportive of decisions and lems being experienced within a commu- Objectives for improving the
more willing to make changes in their personal nity and how widespread they are. management environment
behavior to help achieve management goals. Re- Assess the level of support for reducing Increase the level of support for using
the deer population. bow hunting to reduce deer populations.
lationships and mutual understanding between
Assess the level of support for using bow Reduce the number of people feeding
diverse stakeholders serving on citizen task hunting to reduce the deer population deer adjacent to major roadways.
forces often improve through engagement, im- Establish an advisory board reflecting
Objectives for improving judgment
proving the climate for meaningful dialogue Identify the negative impacts of deer diverse stakeholder interests to monitor
about management. that must be reduced to satisfy diverse and revise deer management strategies.
stakeholders.
Step 4: Selecting a Stakeholder
Engagement Approach one end of the spectrum, the authoritative ap-
The specic stakeholder involvement strategies proach keeps the locus of control squarely within
one might employ depend on the general ap- the realm of the management agency. The pas-
proach toward stakeholder engagement you want sive/receptive and inquisitive approaches also
to take for a particular issue. Wildlife damage keep the locus of control within the management
managers have taken ve basic approaches to agency, but managers accept or even seek input
stakeholder involvement: expert authority, pas- from stakeholders. In contrast, the locus of con-
sive-receptive, inquisitive, transactional, and co- trol is shared by stakeholders and managers in
managerial (Decker and Chase 1997). These both transactional and co-managerial approaches.
approaches are distinguished by the relative This means that stakeholders and managers both
amount of control the agency and other stake- have inuence over decisions and actions.
holders have in the management process and by If stakeholders are to have little control, the
the particular roles that they play (Figure 3.5). On objectives of citizen participation are relatively
25
Table 3.1 Range of approaches to citizen participation
Expert Improve management Agency Education through presen- Targeted groups or general
Authority climate tations, pamphlets, press population
releases, etc.
Passive- Improve management Agency Unsolicited comments Citizens who take initia-
Receptive climate tive to contact the agency
Provide input
Inquisitive Provide input Agency Surveys, public meetings, May be all citizens, repre-
advisory committees, sentatives, selected
Improve management
focus groups, nominal groups or individuals
climate
group meetings
Transactional Provide input Shared by agency and Task forces, mediation, May be representatives,
citizens citizen representatives on selected groups or
Evaluate input
policy boards individuals
Improve management
climate
Co-managerial Provide input Shared by agency and Techniques from all four of May be all citizens, repre-
citizens the approaches above sentatives, selected
Evaluate input
groups or individuals
Improve management
climate
Help with implementation
26
Passive-receptive approach Though less systematic, meetings allow man-
Under the passive-receptive approach, managers agers and stakeholders to air ideas and perspec-
are open to input about stakeholders beliefs, tives. The participants may be specic stakeholder
attitudes, values, behaviors, and experiences. groups or the general public. Other techniques
Stakeholder input to management occurs only useful for the inquisitive approach include advi-
if they take the initiative to reach managers. The sory committees, focus groups, nominal group
locus of control remains with the agency. meetings, and the solicitation of letters from in-
The objectives of citizen participation under the terested members of the public.
passive-receptive approach are to build support The inquisitive approach can be appropriate
for management decisions and actions and to when conict is moderate and managers want
add to the information base on which decisions to identify and understand perspectives of stake-
are made. The participants will be stakeholders holders. For example, managers may feel the
who take the initiative to communicate their need to nd out what types of farmers are expe-
concerns and desires to managers. Citizen par- riencing wildlife damage, particular areas of
ticipation techniques typically include unsolicited damage concentration, how much damage they
telephone calls, letters, and comments during are experiencing, and how willing they are to tol-
informal conversations between stakeholders erate this damage. The inquisitive approach re-
and wildlife managers. quires a greater commitment of agency
The passive-receptive approach is most appro- resources than the preceding approaches.
priate in issues where public interest and con-
ict are low, and the types of stakeholders Transactional approach
affected are few and easily identied. These con- Stakeholders frequently have conicting per-
ditions are most likely to occur in early stages of spectives, complicating how those perspectives
emergent wildlife problems. are balanced in management decisions. In politi-
cally charged issues involving diverse perspec-
Inquisitive approach tives or where trust between stakeholders and
Managers taking the inquisitive approach wildlife managers has not been established,
assume that knowledge of stakeholders perspec- managers often rely on a transactional approach
tives will be essential in wildlife damage man- to involve stakeholders. In this approach, stake-
agement decisions. Seeking this information holders determine through deliberation the rela-
can have the dual objectives of both improving tive importance of stakes and balance of impacts
decisions and improving public acceptance of to be reected in management objectives. Wild-
decisions. Wildlife managers acquire this infor- life managers administer the process and pro-
mation through scientic inquiry to avoid poten- vide technical advice. Thus, the locus of control is
tial biases of considering the perspectives of only shared. Managers may delegate decisions to
those stakeholders who contact the agency. stakeholders within some bounds, or may retain
Marginally important stakes can be over blown the power to reject or approve stakeholders rec-
by lots of publicity and contacts with the agency. ommendations.
Like the expert authority and passive-receptive An important element of the transactional ap-
approaches, the locus of control remains with the proach is interaction among participants and be-
agency, which decides whether and how to re- tween them and wildlife managers. In wildlife
ect different perspectives in its nal manage- damage management, task forces are a common
ment decisions. transactional technique. Due to the importance
Surveys and public meetings are two common of face-to-face communication, task forces may
techniques used in the inquisitive approach. be limited to fewer than 20 participants who are
Surveys include mail-back questionnaires, tele- expected to reect various stakes or represent
phone interviews, and in-person interviews. various stakeholder groups. As stakeholders
Depending on the type of information sought,
the survey will target different participants.
27
Fig. 3.6 Plant damage
and other deer-related
problems have been
increasing across the
northeast.
COURTESY OF PAUL CURTIS
Box 3.2 Co-managing deer in New York deliberate to reach consensus, they essentially
negotiate how to weight their different perspec-
The co-managerial approach has already bow hunting in designated areas as well tives. A more thorough analysis of management
been applied by some agencies in a few as research on contraception as a long- problems and a more balanced solution to those
places. A well-documented case is the deer term method of population control. The
problems can result.
management situation in Irondequoit, New lead for implementing methods for deer
York. Citizens of the Town of Irondequoit, management was taken by an interagency The transactional approach can fulll multiple
a suburb of Rochester, were divided over task force composed of 12 members of objectives: (1) improve the social information base
management of the burgeoning deer pop- town, county, and state government. Mem- of decisions by revealing stakeholders beliefs,
ulation. Due to archery and firearm restric- bers included a representative from the
tions, the deer population had been state wildlife agency, the Irondequoit town
attitudes, and preferences; and (2) improve the
growing unchecked for decades. Local citi- supervisor, one of the town board mem- social climate of management by building own-
zen groups with different viewpoints on bers, two county legislators, the head of ership in and support for management decisions
deer management had organized and were the county transportation office, and a and actions. Often, participating in activities as
vocal in their demands. In the fall of 1991, representative from the county parks de-
the state wildlife agency decided to apply partment. In addition to sharing decision- part of a transactional approach allows diverse
a modified version of the Citizen Task making and implementation responsibility stakeholders to reach agreement about appropri-
Forces (CTFs) they had been using success- with the state wildlife agency, the commu- ate management actions.
fully in rural areas. The charge to the CTF nity funded the bait-and-shoot program,
was not only to set a deer-population ob- and the contraception research was paid
jective, but also to recommend methods for by the NYS legislature. Co-managerial approach
for achieving that objective. The success Several trends convince us of the likelihood for
This story of Irondequoit is still unfolding.
of the modified CTF has been debated further evolution of community-based collabora-
Despite the gains made in opening com-
(Curtis and Hauber 1997, Baker and Fritsch
1997), but one outcome is clear: the trans-
munication through the transactional ap- tive wildlife management (co-management) in
proach, controversy over deer management the Northeast: (1) continued growth of human-
actional approach of the CTF led the way
continues in Irondequoit and probably will
for increased responsibility on the part of
do so for years to come. Nonetheless, this wildlife problems (often community specic),
the community and a shift toward the co- (2) greater public expectations for tailored solu-
is an example where a community has
managerial approach.
become involved in many aspects of deer tions suitable for their communities, and (3) con-
The CTF recommended a combination of managementall in cooperation with the
tinuing limitations on agency funds and
culling deer through bait-and-shoot and state wildlife agency.
personnel. If these trends continue, wildlife agen-
cies are likely to nd more instances where it
28
makes sense to consider sharing or delegating re- Box 3.3 New Jerseys Community-Based Deer Management Program
sponsibility for management to stakeholders at
the community level. We believe that community- During the 1990s, many suburban New processing of deer meat, and human di-
level co-management will become a common ap- Jersey communities witnessed increasing mensions research before or after program
numbers of deer. Representatives of local implementation. It can include costs in-
proach to dealing with wildlife damage governments and private parks went to the curred by the Division for services provided.
management issues, especially in urban and sub- New Jersey Division of Fish and Wildlife
The Division decided that it would only
urban communities. Stakeholder engagement is seeking solutions to deer-related problems
take on partners who were willing to agree
the basis for co-management. in areas where traditional forms of hunting
to several ground rules. Community part-
were not controlling the populations effec-
In a co-managerial approach, operational ners must first come to the Division with
tively. In response, the Division developed
evidence that a majority of residents be-
guidelines for partners, accountability and evalu- the Community-Based Deer Management
lieve that a deer problem exists (Lund
ation processes, and assignment of responsibil- Program (Lund 1997). Under the auspices
1997:490). Cooperators must also agree to
of the program, the Division partners with
ity would be negotiated such that the locus of (1) discourage supplemental feeding of
federal, state, county, or municipal repre-
control over all aspects of management would be deer, (2) support the use of deer hunting as
sentatives to share deer management re-
a control option where it can be used,
shared among agencies and local communities. sponsibilities.
(3) make an effort to ensure that deer taken
This approach calls for educational communica- In each case, a written memorandum of by means other than public hunting are
tion programs for stakeholders on a level seldom understanding specifies a management used appropriately (Lund 1997:489).
seen in wildlife management. Decision-making plan and the roles of the Division and its
In 1995 and 1996, two county park systems
management partners. The Division agrees
processes that engage local stakeholders have to to provide technical assistance with devel-
signed memoranda of understanding to
incorporate receptive, inquisitive and transac- begin co-management of deer in their
opment, implementation, and evaluation
parks. Both eventually went on to hold
tional elements. Therefore, co-management of deer control options and to facilitate
annual culling operations that resulted in
and permit (Lund 1997:489) deer manage-
needs to draw on techniques from all of the ap- movement toward deer population goals
ment alternatives, such as modified deer-
proaches discussed earlier. In addition, govern- set by the Division and the cooperating
hunting seasons, deer-culling programs, or
park systems.
ing boards of citizens and managers may be deer contraceptive procedures.
established to oversee decisions and activities. The Division regards the program as a
The partner organization agrees to pay for
viable approach to managing deer in many
The role of the wildlife management agency all aspects of program implementation, in-
suburban contexts.
might include providing biological and human cluding costs for deer population estima-
tion, use of private contractors to cull deer, Source: Robert C. Lund
dimensions expertise, managing processes, train-
ing community participants, approving commu-
nity wildlife management plans, certifying have little chance of success if the community
private consultants, and monitoring manage- does not have the capacity to accept wildlife man-
ment activities. Agency wildlife managers would agement responsibilities. Because of this, both
work more extensively with stakeholders in local managers and communities will nd it useful to
communities, collaborating with them to develop assess community capacity before making a com-
guidelines, standards, criteria, and requirements mitment to share management authority and re-
for local community management efforts. sponsibilities in a given area.
Co-management approaches to stakeholder
engagement are not necessary for every situa- Responding to grassroots initiative
tion. However, co-management is appropriate The ve approaches discussed above all assume
when managers are seeking assistance with both the wildlife management agency decides whether
decision-making and decision implementation. to initiate citizen participation. As Hahns (1990)
This can often be the case with a suburban deer issue-evolution model discussed in Step 1 points
or goose management issue. out, stakeholders themselves will organize and
Each community has different human and begin to press managers for action as they pro-
scal resources that can be brought to bear on ceed from the concern to the involvement stage.
the resolution of a wildlife damage problem. In Grassroots organizations have formed to advocate
other words, each community has a unique ca- for everything from restoration of wolves in wild-
pacity to participate as a partner in management. lands to control of white-tailed deer and Canada
Community capacity is a product of factors such geese in suburbs. Indeed, stakeholders may be
as local leadership resources, municipal budgets, able to move an issue right through the choice
and infrastructure. Co-management efforts will
29
Box 3.4 Citizen Initiatives Related to Trapping in Massachusetts authority (e.g., through ballot initiatives) may be
undertaken or citizens may take illegal manage-
Massachusetts voters have a long history States (HSUS), a private citizens group ment actions of their ownsometimes putting a
of direct involvement in furbearer manage- that opposed the use of leghold traps, valuable wildlife resource at risk.
ment through the states ballot referendum filed a legal suit against the MDFW to stop
process. Proponents of a referendum that practice. A lower court returned a de-
submit the language of their bill to the cision declaring that use of padded traps
Step 5: Designing Stakeholder
Secretary of State and the Attorney General was not legal. The MDFW appealed the Engagement Strategies
a year before a scheduled election. Bills lower courts decision. After six years of lit- A basic guideline in designing stakeholder en-
deemed constitutional become initiative igation, a Massachusetts Supreme Judicial
petitions, which the proponents circulate Court overturned the decision and ruled gagement strategies is to select involvement
for voter signatures. If they accumulate that the padded trap was humane and techniques that are consistent with your objec-
75,000 valid signatures from registered therefore legal. tives for stakeholder involvement. The tech-
voters in five different geographic regions,
The higher courts ruling in the early 1990s niques you choose should t together as a
the initiative petition becomes a bill in the
prompted the HSUS to pursue its interests strategy reecting one of the approaches to
legislature. If the legislature neither acts
through the ballot referendum process.
on the bill nor rejects it, it becomes a ballot
Its initiative petition drive was successful.
stakeholder engagement described in the pre-
referendum in the next statewide election. ceding section. Our discussion of techniques is
The ballot referendum appeared on the
In 1930, Massachusetts voters approved a statewide ballot in November 1996 as organized by stakeholder involvement objectives.
state referendum that outlawed trapping Question 1 (the Wildlife Protection Act).
devices that cause continued suffering The measure was passed (55% of election
to the trapped animals (Gentile 1987). That participants voted yes; 30% voted no; Common stakeholder involvement techniques
legislation, which banned the use of leg- 15% cast no vote on Question 1; Debliner
hold traps, was repealed just a few years et al. 1999). Gathering Information
later. In 1974, legislation was passed that Several techniques are commonly used to gather
The legislation eliminated the legal use of
restricted trap use, this time through a ban rst-hand information from or about important
leghold and body-gripping traps (snap
on the use of all steel-jawed leghold traps
traps excepted). It also prohibited pursuit stakeholders: public meetings, solicitation of
on land.
of bears and bobcats with hounds, prohib- comments, surveys, and focus groups. Each
The Massachusetts Division of Fisheries ited bear baiting (already prohibited by reg-
technique has both pros and cons.
and Wildlife (MDFW) continued to allow ulation), and allowed for a change in the
the use of soft-catch traps (leghold traps composition of the Fisheries and Wildlife
Public meetings. Public meetings typically allow
with rubber pads covering the jaws) after Board, which establishes regulations and
1975. The Humane Society of the United oversees the operations of the MDFW. managers to present information about a wild-
life damage issue and then solicit feedback from
Source: Robert D. Deblinger
stakeholders. Public meetings can reveal the
range of concerns and opinions about particular
and implementation stages by promoting ballot management proposals.
initiatives, litigation, and legislation to inuence
Pros
the authority of wildlife agencies with respect to
damage management. Grassroots involvement Public meetings give managers the opportunity
often arises at the initiative of stakeholders in re- to provide background information that allows
sponse to problems that they perceive. attendees to learn something about the issue.
Recognizing grassroots stakeholder activity Public meetings also give participants (includ-
quickly can be a tremendous advantage to agen- ing managers) a chance to learn about the per-
cies because such activity indicates which spectives of other stakeholders attending.
damage management issues are in urgent need
Cons
of attention. Partnering with stakeholders who
are initiating grassroots activity can be valuable People attending public meetings tend not to
in the management process. Ignoring grassroots be representative of the community of stake-
involvement can be perilous. Citizens who do not holders interested in a particular issue.
consider an agency a potential partner to resolve Meetings attract vocal critics of management
their problems may proceed to achieve their ob- objectives or programs who can sometimes
jectives without regard for the agency. When this dominate meetings out of proportion to their
happens, efforts to circumvent or curtail agency actual numbers or the importance of their
stake and gain media exposure through this
kind of event.
30
BILL WARREN / THE ITHACA JOURNAL
Some stakeholders nd it inconvenient to provides. The quality of input, therefore, may Fig. 3.7 Public meetings
attend meetings because of location or timing, be lower than with some other techniques. are a common tool for
making it difcult for managers to gather learning about stake-
Solicited comments are seldom representative holders perspectives.
input from all important stakeholders. of all stakeholders for a given issueinterest (Reprinted with permission
Sometimes it is difcult to keep attendees fo- groups with many members can sometimes from the Ithaca Journal,
cused on the most critical information needs. generate a ood of letters in response to January 18, 2001 edition)
agency requests for input.
Solicited comments. Another technique com-
No opportunity exists for immediate or sponta-
monly employed by agencies is to solicit (e.g.,
neous classication or elaboration of points if
via mass media) written comments (e.g., letter,
the agency does not feel the comment is clear.
e-mail) on management issues or programs.
Surveys. Surveys are described in the appendix
Pros
on research methods.
Submitting written comments is an input ve-
hicle available to all interested stakeholders, Pros
and a more convenient form of participation Surveys are effective for gathering information
than attending public meetings for many from a large, widely dispersed, representative
individuals. sample of stakeholders.
Agency requests for public comment can also Surveys can be designed to gather the most
be accompanied by background information critical information needed.
about an issue to stakeholderssometimes
Most surveys, particularly mail surveys, can
this background information is in the form of
ask numerous questions and, therefore, pro-
an environmental impact assessment.
vide a large quantity of information.
Cons
Cons
Soliciting written comments does not provide
Although some background information on
the opportunity for interaction between diverse
an issue can be provided in surveys, the op-
stakeholders and the learning such interaction
31
Pros
Focus groups allow the opportu-
nity for interactions between
participants. The learning that
occurs through these interac-
tions may yield higher quality
feedback.
Managers often can gather more
detailed feedback from each par-
ticipant in focus groups than
with other methods.
Cons
Only a very limited number of in-
dividuals can participate in focus
groups, even if a series of them is
held. Therefore, interested stake-
holders may feel left out of the
process and be less supportive of
management plans developed
based on focus groups alone.
Improving Judgment
As we discussed in the section on
stakeholder engagement objec-
tives, sometimes it is important to
go beyond gathering information
from stakeholders and to have
them judge the implications of that
information for management.
Techniques that allow for stake-
holders to deliberate with each
Fig. 3.8 Surveys are a portunity to inform respondents before they other about management issues are particularly
useful way to collect a offer feedback usually is limited. well suited for this purpose.
large quantity of infor-
mation from a large and Survey respondents do not have a chance to Citizen task forces. A citizen task force (CTF)
representative sample interact with and learn from each other. Con- typically engages 1015 diverse stakeholders in
of stakeholders. sequently, the feedback agencies obtain from a process of trying to reach consensus, or unani-
surveys can be based on limited knowledge of mous agreement, on management recommen-
other stakeholders concerns. dations (e.g., population objectives for a species
causing damage or appropriate actions to
Focus groups. Focus groups involve gathering
achieve these objectives). CTF members are
eight to twelve individuals to provide feedback
provided detailed background information about
on pressing management questions. Typically
the management issue and have the opportunity
focus groups are designed to convene stake-
to request additional information during the
holders representing similar interests. To
course of their discussions. Usually a CTF will
broaden input, a series of focus groups may
require several meetings to accomplish its task.
be used to collect information from separate
As stakeholders are selected to participate in a
groups, each representing different stakes, in-
CTF, managers aim to represent a broad array
terests, or demographics.
of interests rather than choose a representative
32
sample. The goal of a CTF is to identify a solu- Box 3.5 Monitoring Stakeholders for Wildlife Damage Management
tion that will satisfy all or most stakeholders.
The mission of the Wildlife Services Pro- tudes of employees with those of the
Pros gram of the U.S. Department of Agricul- public. Another 1995 survey collected data
tures Animal and Plant Health Inspection on members of The Wildlife Society, which
CTFs have been effective at educating partici- Service is to provide federal leadership in revealed that wildlife professionals are not
pating stakeholders (i.e., those on the CTF) managing damage caused by wildlife, homogeneous in their views on wildlife
about important management considerations and its vision is to improve the relation- damage control. The study found that
and other stakeholders perspectives. Indeed, ship of people and wildlife by utilizing wild- many professionals had negative views
life damage management strategies that toward traditional wildlife damage tools
CTF members often increase appreciation of are biologically sound, environmentally and techniques.
others interests as a result of their safe and socially acceptable (Clay and
Focus groups. In 1993, Wildlife Services con-
participation. Schmidt 1998:216).
ducted six focus groups representing three
Relationships between participants tend to im- Wildlife Services administrators have long interests: wildlife management, animal pro-
recognized the role of values and attitudes tection, and traditional agriculture. Each
prove, increasing their capacity to work to- in shaping the programs activities. Experi- group was asked to comment on these
gether on management issues. ences over three decades clearly identified questions: For what purposes is wildlife
these stakeholders: Wildlife Services em- damage management appropriate? What
If consensus is achieved on CTF recommenda-
ployees; other state and federal agencies techniques are appropriate? What changes
tions, these recommendations typically have that deal with wildlife, health, transporta- are needed in Wildlife Services? The focus
strong support of CTF members, making im- tion, and agriculture; agriculturalists; groups made these recommendations:
plementation easier for managers. nongovernmental organizations represent- (1) improve communication, (2) become
ing recreational, animal protection, or envi- more open and accessible, (3) emphasize re-
Cons ronmental interests; wildlife professionals; search-based decisions, (4) improve control
and the general public. Development of a tools and techniques, and (5) improve orga-
The benets of CTFs are limited to the small cooperative research relationship with Utah nizational culture and skills.
number of stakeholders who have the oppor- State University in 1991 expanded Wildlife
In 1994 and 1995 Wildlife Services followed
tunity to serve on one. Therefore, even if Services ability to learn more about stake-
up by holding focus groups with its own
holders and how to incorporate that under-
strong support for the recommendations standing into decision making. Wildlife
employees in 17 western states. A key
exists among CTF members, that same sup- finding was that employees wanted respect
Services has used public comment, quanti-
and understanding from the public and be-
port may not be present among the broader tative surveys, and focus groups to gain
lieved the public wanted them to be com-
populace without additional stakeholder in- insights about stakeholders.
passionate and professional.
volvement strategies. Public comment. In 1994 Wildlife Services
Actions. Stakeholder input identified sub-
analyzed and responded to stakeholders
Consensus is not possible in all cases, and, stantial public support for a federal role in
who had provided public comment during
wildlife damage management, support for
when it is not, some CTF members may a nationwide environmental impact state-
protection of public safety and agricultural
become disillusioned with the process and ment process. The process provided qualita-
interests, and high satisfaction among tra-
tive information on stakeholders concerns.
oppose resulting recommendations. Many states require similar processes,
ditional agency stakeholder groups. Key
stakeholder concerns also were identified
giving Wildlife Services ongoing opportuni-
Workshops. Workshops bear some similarities to that, if not addressed, would surely erode
ties to identify new stakeholders and moni-
public support for the agency.
public meetings. They can be open to all inter- tor trends in stakeholder interests.
ested participants (but not always). What distin- As a direct result of stakeholder response,
Quantitative surveys. In 1993 and 1995,
Wildlife Services administrators now meet
guishes workshops from public meetings is that Wildlife Services surveyed people who re-
regularly with a range of stakeholders. In-
attendees are often divided into small groups ceived assistance from the agency, reveal-
formation about agency activities is acces-
ing high satisfaction with Wildlife Services.
and assigned some specic tasks that will con- sible to the public on the World Wide Web
In 1995, the agency conducted a national
tribute to management needs. Workshops could and in a newsletter. Research on nonlethal
survey to gauge public attitudes toward
control techniques was increased. Adminis-
focus on generating a list of problems that need various aspects of wildlife damage man-
trators encourage staff members to partici-
agement. The survey identified public pref-
to be addressed; brainstorming options for ad- pate more in professional forums and have
erences for various control techniques and
dressing problems; identifying advantages and formalized their expectations that research
helped reaffirm key public concerns related
staff members would publish their work in
disadvantages of different options; or recom- to public transportation safety, animal suf-
peer-reviewed scientific journals.
mending a package of management options. fering, control method efficiency, and relief
from agricultural damage. Source: William H. Clay and Robert Schmidt
A 1995 survey of Wildlife Services employ-
ees helped the agency compare the atti-
33
Pros provide wildlife agencies the opportunity to dis-
Like CTFs, workshops can improve relation- seminate information as well as collect it.
ships between stakeholders by having them Indeed, merely the act of soliciting input from
work together on common tasks. the public can improve attitudes toward manage-
ment decisions, as long as an agency uses such
Workshops can engage more stakeholders
input in decision making and lets people know it.
than CTFs and, therefore, their benets can
Improving the management climate also in-
extend to more individuals.
volves pursuing objectives that may yield few ben-
Cons ets in the short term but lay the groundwork for
Workshops are not ideal for complex tasks that future management. These objectives include (1)
require attendees to meet over multiple ses- improving relationships between stakeholders and
sions. With the large number of people that (2) increasing the capacity of stakeholders to con-
can attend a workshop, it is impossible to tribute to management. These objectives are best
ensure that the same individuals will be able served by techniques that allow the opportunity
to attend multiple sessions. Therefore, work- for extended interaction between diverse stake-
shops must break down tasks into units that holders, and the learning that such interaction en-
can be accomplished in a single session. tails. Public meetings, CTFs, and workshops are
among the most appropriate techniques. They can
Improving the Management Climate develop a solid foundation for management over
Improving the management climate has three the long term by increasing the ability of critical
objectives: (1) informing stakeholders, (2) im- stakeholders to work together, increasing their
proving stakeholder relationships, and (3) im- understanding of management issues, and im-
proving stakeholders capacity to contribute to proving their ability to juggle competing consider-
management. ations in reaching management decisions.
Managers have many reasons for wanting to
inform stakeholders. These include raising General considerations for design of
awareness of a problem, increasing understand- stakeholder involvement
ing of the impacts of various management op- Several considerations are critical when develop-
tions, and increasing support for management ing stakeholder involvement strategies. First,
objectives and actions. A variety of techniques are regardless of the particular technique selected,
appropriate for inuencing the beliefs and atti- what is most important is how that technique is
tudes of the stakeholders within a community. tailored to meet objectives. Public meetings can
These include issuing press releases, developing be designed either to promote agency positions
educational brochures, and preparing and distrib- or they can be effective means of educating
uting environmental impact assessments. stakeholders and gathering input. The difference
These techniques have the advantage of being lies in how the meeting is structured. A clear
able to reach a diverse and large number of vision of what you want to accomplish is key to
people. They have the disadvantage of being very tailoring particular techniques to your needs.
limited interventions. Most people pay little at- A second consideration is that rarely will one
tention to educational materials, and, conse- technique be adequate to meet all stakeholder
quently, they need to be exposed to this material engagement objectives. Stakeholder involvement
repeatedly if it is to have an effect. Therefore, an strategies, therefore, involve the artful combina-
action such as issuing a press release is likely to tion and tailoring of a variety of techniques. For
have little value by itself. It needs to be part of a this reason, consultation with a citizen participa-
much broader strategy employing a set of public tion specialist will be valuable as you develop a
outreach techniques. stakeholder engagement strategy.
Of course, beliefs and attitudes can also be in- Finally, the techniques you employ may be
uenced by some of the techniques described less important than the mind-set with which you
earlier. Public meetings, CTFs, and workshops all approach them. Wildlife managers who have
been successful at involving stakeholders as a
34
regular way of doing business often share sev- Step 6: Implementing Stakeholder Engagement
eral key traits. In this section we discuss implementing stake-
holder engagement strategies. Considerations
Key traits of wildlife managers
include challenges to expect when implementing
Receptivity. Be open and receptive to unsolicited input stakeholder engagement, dening the agencys
from stakeholders. This input can take many forms
telephone calls, office visits, letters, stakeholder
role, and recommendations for how to get the
newsletter columns, letters to the editor, editorials, most out of stakeholder involvement efforts.
news coverage of all types, posters, graffiti, demonstra-
tions, etc. Such input contributes to understanding the Challenges to stakeholder engagement
landscape of public opinion surrounding a wildlife
damage management issue, but managers must re- Conducting a successful stakeholder engagement
member that small minority interests are sometimes process involves both internal (related to the
capable of making large media impacts, often out of management agency and how it operates) and ex-
proportion with the actual stake of these interests in ternal (related to the public and how the agency
an issue.
interacts with it) challenges. Meeting these chal-
Inquisitiveness. To avoid a limited perspective, the lenges successfully determines whether the ben-
wildlife manager needs to inquire about stakeholder
needs and interests. The inquisitive manager asks
ets of stakeholder engagement will be reaped.
several questions: Citizen participation is sometimes viewed as
What is the range of relevant stakes associated with a
threatening to wildlife management agencies be-
particular management issue? cause some forms of participation involve sharing
Who are the people with this stake? control over decision making and implementa-
Whats the size of this group? tion. Agencies may be reluctant to let citizens with
What are their relevant beliefs, attitudes, and little biological expertise contribute to wildlife
behaviors? management decisions. They may believe that
Seeking answers to these questions can help managers technical decisions are best left to technical ex-
anticipate as well as recognize the potential for prob- perts. These are attractive justications for avoid-
lems. This gives the inquisitive manager an important
edge that can enable him/her to avoid problems
ing stakeholder engagement, but dont lose sight
more often. of the important role values play in all wildlife
Problem solvers. Effective managers need to be prob-
management decisions. Decisions about manage-
lem solvers, not just process managers. Effective prob- ment objectives and about management methods
lem solving requires definition of the problem and are based in large part on stakeholder values.
scoping out its important elements. Determining values that are to guide manage-
What are the kinds of management decisions that will ment is certainly in the domain of stakeholders.
inevitably be made? Even agencies that want to engage stakehold-
Who should be involved, and to what degree? ers may nd it difcult because of historically
Is stakeholder input enough for this situation, or will poor relationships with certain groups. These
active participation be needed?
may range from agricultural organizations that
Is participation sufficient, or will stakeholders expect
to be involved in decisions? do not believe their situations have been consid-
Is involvement in decisions sufficient, or is it essential ered adequately to animal welfare organizations
for stakeholders to be involved in implementation and who are philosophically opposed to wildlife man-
evaluation of the management effort? agement, or private property rights advocates
Decision focused. The principal value of human dimen- who resent the government intrusion. Poor rela-
sions insight is to serve management decisions.
General human dimensions understanding can aid tionships and mutual distrust can thwart at-
planning and improve timely response to changing tempts to engage citizens productively in wildlife
conditions, enabling an agency to be agile as well as damage management. In these cases, agencies
adaptable. An ongoing, inquisitive, problem-solving
may have to take a long-term view of citizen par-
approach to accumulating various kinds of human
dimensions knowledge, such as stakeholder attitudes ticipation, attempting rst to create or restore
and values, multiple wildlife acceptance capacities, trusting relationships with certain stakeholder
influence of experience and risk perception on atti-
tudes, etc., can inform wildlife managers as they make
decisions in the daily performance of their duties.
35
Box 3.6 Identifying Facilitators ent hats. If responsibility for management deci-
sions is yielded in part to stakeholders (e.g., citi-
Recognizing the value of good facilitation help in either identifying skilled profes- zen task force), agency staff sometimes play the
is one thing, but finding skilled facilitators sionals or providing facilitation training for role of expert advisorseducating stakeholders
is another. Fortunately, several means exist agency staff. These organizations include:
to help agencies identify facilitators:
about wildlife biology, ecology, the impacts of
U.S. Institute for Environmental Conflict species, the effects of alternative management
Cooperative Extension offices often have Resolution (Suite 3350, 110 S. Church
trained facilitators on staff, some of whom Avenue, Tucson, AZ 85701; 520 670-5299) actions, and other important management con-
are knowledgeable about both wildlife and Association for Conflict Resolution (1527 siderations. Although this can be a valuable role
public policy issues. They have successfully New Hampshire Avenue, NW, Third Floor to play, care is needed in exercising it. Some
facilitated meetings, workshops, and citi- Washington, DC 20036; 202 667-9700) stakeholders will view agencies as biased and not
zen task forces that address wildlife
The International Association for Public consider the expertise they offer as neutral,
damage concerns.
Participation (P.O. Box 10146, Alexandria,
whether or not this perception is justied. To
Several organizations of facilitators and VA 22310; 800 644-4273)
conflict resolution practitioners may be of avoid suspicion, wildlife managers must not blur
the distinction between their scientic and ethi-
cal judgments when playing the expert advisor
role (Decker et al. 1991)
groups before expecting their involvement in Agency staff may serve as facilitators, concen-
management decisions or actions. trating on designing and implementing stake-
holder involvement processes. This is a useful
Defining the agencys role role, but many agencies face limitations as they
The most appropriate role of agency staff in try to ll it. Agency staff may not have sufcient
stakeholder involvement activities is not easy to expertise in stakeholder involvement processes to
specify because agencies may wear many differ- do this well. Also, the importance of a neutral
36
facilitator in stakeholder involvement processes ent methods of managing suburban geese
can not be overstatedprocess facilitators must before they recommended a particular method?
forego opportunities to advocate their own agenda
because their primary job is to allow others to ex- General rules of thumb for evaluating
press their perspectives. Therefore, having agency stakeholder engagement
staff serve as facilitators may hamstring them in Tie your evaluation to your objectives. Earlier, we
their ability to contribute their perspectives to recommended clearly articulating your objectives for
stakeholder involvement. Use these objectives as a
quality management decisions. Outside facilita- focus for your evaluation.
tors are often hired for this reason. Be open to unexpected outcomes. Although it is im-
It is becoming more common for agency staff portant to determine whether you achieved your stated
to play the role of one of many stakeholders in objectives, it is worthwhile to keep in mind that unex-
pected outcomesboth good and badalso may result.
management decision makingthis is particu-
Use appropriate methods. Both research and stake-
larly true in co-managerial approaches. In other holder involvement methods can be suitable for evalu-
words, agencies may advocate particular objec- ation purposes. The key consideration is clearly
tives and actions, but share decision making with articulating the evaluation questions you are trying to
answer in advance and ensuring that the methods are
others. For example, an agency staff member
suitable for answering those questions.
might sit on an interagency task force with other
Incorporate evaluation throughout stakeholder
state and local government representatives to involvement. Evaluation tends to be an image of an
make decisions in a local area about the manage- activity undertaken after something is completed
ment of a particular species. suggesting that you might turn to evaluation only after
stakeholder involvement is complete. But evaluation
is often most useful during stakeholder involvement
Step 7: Evaluating Stakeholder Engagement activities so that they can be improved. There are at
The nal step in stakeholder engagementeval- least two advantages to integrating evaluation with
stakeholder involvement: (1) it allows you to adapt and
uationshould not be overlooked. Evaluation
improve the stakeholder involvement process as you
can be benecial to agencies and stakeholders go and (2) it requires less of an investment of resources
alike. We already have articulated the ends that if evaluation can be incorporated into activities that are
might be sought through stakeholder involve- already taking place.
ment, and these are the typical foci of evaluation. Consult a human dimensions research specialist. Eval-
uation is a form of inquiry, and, consequently, it can
raise many thorny issues about the best approach to
Foci of evaluation of stakeholder engagement take. Seek advice from a human dimensions specialist.
obtaining good quality information about
stakeholders;
promoting sound judgment in management decisions;
improving relationships between stakeholders;
informing stakeholder attitudes, beliefs, or behaviors;
and
improving the capacity of stakeholders to contribute to
management.
37
Section Summary tations; and the need for information from
Stakeholder engagement means involving stakeholders. Within your overall stakeholder
people in making, understanding, implement- engagement approach, you also will need to
ing or evaluating wildlife management deci- carefully select one or more specific strategies,
sions. Though strategies for effective like public meetings, focus groups, or quantita-
stakeholder engagement vary by context, it is tive surveys. Each of these specific strategies
helpful to consider seven general steps as you have pros and cons you will need to consider.
design an engagement process. First, it helps to You may face internal and external barriers to
develop a situation analysis, using tools such as stakeholder engagement. You will need to iden-
Hahns issue evolution model, to describe the tify and address those barriers to successfully
characteristics of the wildlife damage issue you implement the stakeholder engagement ap-
are trying to manage. To effectively design an proach you select. Finally, you should consider
engagement approach, you also will need to how you will evaluate your process, to deter-
carefully identify stakeholdersthe people who mine whether your stakeholder engagement
will be affected by, or can affect management objectives were achieved.
related to your issue. You will need to establish Richer stakeholder engagement facilitates a
clear objectives for involving stakeholders in professional shift toward stakeholder-identified
management. Your objectives might include impacts as the primary focus of management.
improving the information-base for decision- We encourage a deliberative, purposeful effort
making, improving the judgments on which to define goals of management and specify
decisions are based, or improving the social measurable objectives in terms of impacts that
environment in which wildlife damage man- reflect human values. If stakeholder-defined
agement occurs. Having taken these steps, you impacts can be articulated clearly in terms of
will be better able to select an overarching important affected human values, wildlife man-
stakeholder engagement approach. Wildlife agers can become more creative in developing
managers have taken five basic approaches to a wider range of management interventions to
stakeholder involvement: expert authority, pas- achieve the outcomes people desire.
sive-receptive, inquisitive, transactional, and We believe that society will be well served by
co-managerial. Choosing the best approach will wildlife managers who adopt a management
depend on a variety of factors, including: the perspective that integrates human and ecologi-
level of conflict over the issue; the number cal dimensions, engages stakeholders in all
and type of stakeholders affected; stakeholder aspects of the management process, and explic-
interest in and awareness of the issue; legal itly seeks impact-focused objectives that reflect
mandates to which an agency must adhere; the operant human values. In many respects, wild-
existence of other government entities that can life managers dealing with damage manage-
influence management; agency resource limi- ment are leading the way on all these fronts.
38
Appendix
Some Background About Human Dimensions Box A.1 Developing Human Dimensions Expertise
Research Methods
Both quantitative and qualitative research meth- Wildlife managers have several avenues to crease managers understanding of human
pursue to increase their human dimensions dimensions research. Don Dillman has au-
ods are used in human dimensions research.
knowledge: thored several how to texts to guide
Quantitative methods generally are favored if data survey research that are widely used by
Human dimensions specialists. Individuals
are needed from a large representative sample with human dimensions expertise, who can
human dimensions researchers. Many of
and researchers must rely on measures that can the prominent wildlife and natural re-
aid in the planning and execution of studies,
sources journals (e.g., Wildlife Society Bul-
be easily quantied. Often quantitative human are often found at universitiesparticularly
letin, Society and Natural Resources,
dimensions data are collected through some type land-grant universities. They may be on
Human Dimensions of Wildlife) publish ar-
staff in departments of wildlife, natural re-
of survey: face-to-face interviews, telephone inter- ticles on human dimensions topics that
sources, rural sociology, or related fields. Re-
views, or mail surveys using questionnaires. Each can help managers increase their under-
sponsive Management (130 Franklin Street,
standing of these issues.
of these approaches to surveys has advantages Harrisonburg, VA, 22801; 540-432-1888), a
public opinion polling and survey research Conferences and workshops. Conferences
and disadvantages (Table A.1).
firm specializing in wildlife and natural re- and workshops provide valuable opportuni-
Quantitative methods may have limited utility source issues, is also widely used by wildlife ties to interact with a wide variety of man-
for certain management needs. Many researchers management agencies. Other public opinion agers and researchers with experience in
believe that reducing complex phenomena, such polling and survey research firms may also human dimensions. The Wildlife Societys
be able to help managers address human annual conference (check the program to
as attitudes, beliefs, and behaviors, to numbers dimensions issues. Some state wildlife see if human dimensions papers are to be
necessarily involves discarding or ignoring a con- agencies have hired human dimensions spe- presented) and the International Sympo-
siderable amount of information. Sometimes that cialists to work within their agencies. sium on Society and Resource Management
information is relevant or even critical for an ade- are two of the most widely attended
Human dimensions literature. Many
conferences.
quate understanding of the management issue. widely available texts and journals can in-
Under such circumstances, qualitative re-
search methods are valuable. Qualitative meth-
ods generate in-depth understanding of people ager and the human dimensions research spe-
through their own words or observation of their cialist. In the next section, we offer general guid-
actions (Table A.2). These methods take three ance for the wildlife manager.
basic forms. In individual or group interviews,
Questions to Ask When Planning
respondents are encouraged to respond to ques-
a Stakeholder Study
tions at length and in their own words. In obser-
vation, researchers record detailed written or When managers call on social scientists to de-
verbal descriptions based on their direct observa- velop a stakeholder study, they typically nd
tion of stakeholder behavior. In document analy- themselves rst asked to articulate the manage-
sis, excerpts from written documents are used to ment problem to be addressed. The wildlife
characterize stakeholders. manager brings to the study unique knowledge
Many variations of quantitative and qualitative and insight about the context: the history of
methods exist. A human dimensions study may management actions and public reactions to
use both quantitative and qualitative methods to them, tensions and alliances between stake-
benet from the strengths and compensate for holder groups, and information about what the
the weaknesses of each. Sorting out which meth- stakeholders need to learn about the issue at
ods are best suited for meeting the information hand. Applying those manager insights is critical
needs of a particular situation should be under-
taken as a partnership between the wildlife man-
39
Table A.1 Strengths and Weaknesses of Quantitative Methods
Face-to-face allows a lengthy instrument to be administered is expensive because of staff time and travel costs
interview
has a high item-response rate, because interviewees requires highly trained interviewers
usually answer every question
may require a lot of time to reach potential respondents
can include complex questions and complete all interviews
can include branching,* depending on the answers to has potential for interviewer bias
screening questions
has potential for social desirability bias (when answers
allows the interviewer to clarify questions and probe are socially acceptable rather than truthful)
for a more complete answer
allows for field observation of equipment used, game
harvested, and other factors of interest
can include people who arent likely or able to respond
to telephone or mail
Telephone can be implemented quickly must include questions that are brief and easily
interview understood
is highly conducive to branching (with computer-
assisted interview instruments) must be short
provides more control over who answers questions than has some potential for social desirability bias
a mail survey
requires highly trained interviewers willing to work
has a higher cooperation rate than a mail questionnaire evenings and weekends
(but lower than a face-to-face interview)
can be implemented with a geographically dispersed
group
Mail survey can include complex questions can include only a limited amount of branching
can be implemented to a geographically dispersed group raises problems of nonresponse bias
allows respondents to reply at their convenience, takes a long timeusually eight weeksbefore all
resulting in better memory recall (they can verify the responses are in
information)
provides no opportunity to explain questions
has low potential for social desirability bias
doesnt provide certainty about who actually completed
the questionnaire
doesnt give the researcher complete control over the
order in which the questions are answered
* Branching means that the questions respondents are asked depend on the answers they have given to previous questions.
to shaping a useful study. The social scientist create a cooling-off period for the opposing
should not develop and implement a study of stakeholders or to postpone a decision to a more
stakeholders without ongoing involvement of propitious time. These are the wrong reasons for
the wildlife manager. Here are some questions a human dimensions study.
youll want to consider before and after you
decide you need a study. Does the information already exist?
Perhaps the information you want already exists.
Do we really need a study? Perhaps there are secondary data, obtained for
When an issue is particularly contentious, con- another purpose, that could provide adequate in-
ducting a study is sometimes a tactic used to sight for the current situation. A literature review
or consultation with a human dimensions spe-
40
Table A.2 Strengths and Weaknesses of Qualitative Methods
Interviews respondents describe their characteristics in their requires skilled and knowledgeable interviewers
own words
different interviewers may collect different data because
entails face-to-face interactions, in which any questions of choice of follow up questions
or misunderstandings can be clarified
can be time-consuming and expensive
opportunity for researcher to ask follow-up questions
often requires travel to dispersed sites
to increase relevance of data
group interviews offer opportunities for deliberation
of points
Document researcher has no influence on data does not allow researchers to ask questions to increase
analysis relevance of data
provides insights about communication and relation-
ships between groups
allows for exploration of change over time
is unobtrusive and does not interfere with ongoing
communication between groups
41
the design and implementation of a study. They On the other hand, perhaps your informal as-
can make valuable contributions to study develop- sessment of the situation doesnt indicate an ob-
ment, and through their involvement they become vious action preference, and youre still
vested in the study and more comfortable with the considering various management alternatives.
application of the results in decision making. In that case you may want to generally learn
whether residents would nd lethal or nonlethal
Who should do the study? alternatives acceptable.
Many considerations go into a decision about
who should conduct a stakeholder study in a par- Should there be an external study advisory team?
ticular situation. Considerations include time Stakeholders usually have little involvement in
constraints, political climate, cost, potential con- the design and implementation of human di-
tribution to the knowledge base and theory, inter- mensions studies. But there are many situations
nal and external perceptions of bias on the part when it is useful to involve stakeholder represen-
of the research entity, the effect that the reputa- tatives as a study advisory team. Interaction
tion of the research entity may have on peer and among managers, researchers, and an advisory
stakeholder acceptance of the results, and so on. team during the design and implementation of
One easily can imagine circumstances where a a study can increase public condence in the
stakeholder study should not be conducted by study design and public trust in study ndings.
agency staff. If an agency has already taken a po-
sition on a contentious issue, any study it con- Situations when study advisory teams are useful
ducts directly would be seen as an attempt to when multiple entities have jurisdictions relevant to
reinforce its position. Similarly, even when a non- the issue (include people from those entities);
governmental organization wants to conduct or when the issue is contentious enough that organized
factions dont trust the wildlife agency, or any other
sponsor a study simply to enhance the human di- single organization, to design and implement an
mensions knowledge base on an issue, the public unbiased study;
may not have faith in such a study if the organiza- when insight from people involved in an issue (both
tion has a particular position on the issue. In those within the wildlife agency and those external
to it) needs to be on tap from beginning to end, and
such situations you should consider retaining the
their commitment to an advisory team will help ensure
services of a respected outside researcher. their input;
when others will have key roles in making or communi-
What decision is to be served by the study; and cating a management decision, and their involvement
what kinds of data will be most helpful? on an advisory team will build their knowledge; and
Focus on the decision to be made and the deci- when others are paying for the study, and their
involvement partly or entirely fills accountability
sion makers to ensure the data you collect will requirements.
be useful. For example, you may be considering
a bait-and-shoot program to manage an urban In each situation, the purposes of an advisory
deer problem. A citizen task force in a commu- team must be clear, and the roles and responsi-
nity may have decided its the only feasible bilities of each individual and the team overall
action, from a population-dynamics viewpoint must be spelled out and agreed on at the outset
and in consideration of other factors. What you to avoid confusion of purpose and mixed expec-
want to know is whether the residents in the tations. Care must be taken with respect to the
problem area would nd that bait-and-shoot pro- process of identifying advisory team members.
gram acceptable and why. Seeking less specic
information (e.g., general attitudes about wild- What information do you want?
life) at this point will not help predict acceptabil- Think carefully about the kind of information
ity of the decision. you need to inform the decision to be made.
Leaving that task to the researcher would be in-
appropriate. Most researchers wisely will refuse
to do your job. You should be able to explain the
42
IMAGE CREDIT?
kind of information you need and why. Dont and the researcher (e.g., misquotes or even accu- Fig. A.1 Media coverage
draft a questionnaire; rather, develop information rate statements from the researcher that arent can have a substantial
objectives that the human dimensions specialist in line with agency policy) and between the effect on wildlife damage
management.
can use to design the questionnaire. Distinguish agency and the stakeholders. These concerns
between information that would be interesting need to be addressed by planning media rela-
for background and that which is essential. tions ahead of time.
Who will handle the media and how will media Do people know enough?
relations be coordinated? People can be enticed to respond to almost any-
Some studies are low-key undertakings that gen- thing. The goal is to be sure youre getting truth-
erate little media interest. Other studies are fo- ful, accurate responses to reasonable questions.
cused on hot topics (e.g., culling deer in a Expectations of stakeholders ability to provide
national park) that interest the media. Media re- information has to be realistic. Ask appropriate,
lations in the latter case can affect a human di- relevant, and needed questions.
mensions study in several ways. First, high Answers to questions about hypothetical sce-
prole coverage before and during implementa- narios or potential interactions with species that
tion can affect the results themselves. Second, people havent experienced will necessarily be su-
the human dimensions researchers and wildlife percial, no matter how sophisticated the inquiry
managers can be distracted dealing with the is otherwise. Responses to such questions may
media; it takes time to answer reporters ques- reveal how a stakeholder would react to a pro-
tions and those of stakeholders generated by the posal, but they wouldnt reveal the stakeholders
media coverage. Third, media treatment of a likely response to the actual scenario experience.
study can create tensions between the agency
43
How precise do results need to be? cation of sampling would be needed. Each
When designing a sampling strategy, you should region would be sampled to give region-by-region
anticipate being asked how precise the results data. The total sample size might jump to 5,000,
need to be. Can you live with fairly broad esti- and study costs would rise.
matessay plus or minus 7%of important Youll need to consider precision, condence,
population parameters (e.g., level of support for and stratication carefully to assure that the
a management program, percentage of public study yields information of the right kind and
experiencing wildlife damage, etc.)? Or can you the right quality for decision making. Typically,
tolerate only a 3% error range? Your answer will youll have to make trade-offs to keep the study
make a big difference in sample size, which in within budget. Every case is unique, and it is the
turn will inuence cost and time. wildlife manager, not the advising researcher or
How condent must you be in the results, sta- statistician, who should make such decisions.
tistically speaking? Do you need to have only a 1
in 20 chance (P = 0.05) of a measure for the What about nonrespondents?
stakeholder population falling outside the error Unless a response rate is very high, you should
range? Or, given the level of uncertainty that be concerned about nonresponse bias. Forget
exists for other parameters in a decision, could about the justications you have occasionally
you accept a 1 in 5 (P = 0.20) chance that the read in papers or reports using results from a
actual value for a parameter might not be within survey with a low response rate (e.g., We experi-
the error range specied? The more condence enced a 25% response rate, which is good for
you demand, the greater the sample size re- single-wave mail surveys.). Youll want to know
quired, and the higher the cost and longer the if the people who didnt respond have character-
time required for the study. istics markedly different from those who did. If
Sometimes subsets of a population of interest they do, knowledge of those characteristics may
need special attention. For example, for a inuence your interpretation of results and im-
statewide assessment of farmers acceptance of plications (i.e., generalizability). A nonrespon-
deer, a sample of 500 might be adequate. But if dent follow-up is typically a telephone survey of a
you want data from 10 deer management regions randomly selected group of nonrespondents to a
that is specic enough to allow you to be respon- mail survey, and sometimes even of nonrespon-
sive to the needs of each region, geographicstrati- dents to a telephone survey.
44
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tance capacity for cougars in Montana.
Human Dimensions of Wildlife 5:5062.
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Riley, S. J., and D. J. Decker. 2000b. Wildlife Glossary
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Schusler, T. M. 1999. Co-management of sh
as an adaptive, constantly learning, and im-
and wildlife in North America: a review of lit-
proving process.
erature. HDRU Series Publication Number
99-2, Department of Natural Resources, Cor- Attitude a persons favorable or unfavorable evalu-
nell University, Ithaca, New York, USA. ation of a person, object, concept, or action; an
important component to predicting behavior.
Schusler, T. M. 2001. Exploring social learning
in the development of collaborative natural re- Behavioral observation a research method
source management. Masters Thesis, Depart- wherein the researcher makes direct but unob-
ment of Natural Resources, Cornell University, trusive observations of subjects during a sample
Ithaca, New York, USA. of time periods or during the course of particu-
lar events.
Schusler, T. M., L. C. Chase, and D. J. Decker.
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is exceeded. Human Dimensions of Wildlife agement stakeholders in making, understand-
5:3449. ing, implementing, or evaluating management
decisions for improved wildlife management.
Siemer, W. F., and T. L. Brown. 1993. Public
access to private land for hunting in New York: Cognitive risk perceptions perceptions of the
a study of 1991 landowners. HDRU Series probability of an undesirable outcome.
Publication Number 93-4, Department of Nat- Co-managerial approach management by two
ural Resources, Cornell University, Ithaca, or more entities, involving shared control and
New York, USA responsibility for a particular wildlife manage-
Siemer, W. F., and D. J. Decker. 1991. Human ment situation.
tolerance of wildlife damage: synthesis of re- Communication planning a management activ-
search and management implications. HDRU ity that normally begins with an evaluation of
Series Publication Number 91-7, Department program goals and an effort to link communi-
of Natural Resources, Cornell University, cation goals to program goals.
Ithaca, New York, USA. CTF Citizen Task Force, in which stakeholders
Slovic, P. 1987. Perception of risk. Science are engaged in deliberation over management
236:280285. issues and typically are asked to recommend
Slovic, P. 1993. Perceived risk, trust, and democ- management objectives and/or actions.
racy. Risk Analysis 13:675682. Economic impact the change in economic activ-
Stout, R. J., R. C. Stedman, D. J. Decker, and ity, positive or negative, in a dened geo-
B. A. Knuth. 1993. Perceptions of risk from graphic area, that is associated with an activity
deer-related vehicle accidents: implications for or event.
public preferences for deer herd size. Wildlife Expert authority approach a top-down approach
Society Bulletin 21:237249. in which wildlife managers make decisions
and take actions unilaterally.
Face-to-face interviews a research method where
trained interviewers complete in-person
47
interviews, using a carefully designed interview actively and systematically seek out concerns
protocol. of stakeholders.
Focus group a method wherein a trained modera- Satiscing is a term used to describe qualitative
tor poses a prepared set of questions or topics decision-making techniques (typical for wild-
to a small, relatively homogeneous group of life damage management scenarios) com-
people. Reactions from the group are usually monly employed by decision makers to select
recorded for later analysis. Multiple groups may acceptable alternatives. Decision makers are
be convened as part of a single study. often unable to reconcile the multiple conict-
Grassroots citizen participation citizen-initiated ing desires of stakeholders or to conduct an
involvement in wildlife management processes. analysis in a more critical or formal process
(e.g., optimization, maximization). He or she
Goals (management) broad statements of agency
proceeds with what may not be the best deci-
or organizational intent, often based on state
sion, but one that is good enough.
and federal policies.
Secondary data data that already exist, such as
Impacts Countless effects are created through in-
the most recent census data.
teractions among people, wildlife, and wildlife
management agencies. Many effects are largely Stakeholder (wildlife) any person or group who
unnoticed by stakeholders. However, a subset of will be affected by, or will affect, a particular
effects are recognized by people, interpreted as type of wildlife management.
being important, and evaluated as being good Stakeholder involvement engagement of stake-
or bad. We call that subset of effects im- holders in making, understanding, imple-
pacts. When a particular effect is regarded as menting or evaluating wildlife management
important to many people, it becomes an decisions.
impact having management signicance. Transactional approach a management approach
Inquisitive approach a management approach of obtaining public input in which stakehold-
that actively seeks information about stakehold- ers engage each other directly through interac-
ers, and their positions, either during a contro- tive processes to articulate their values and
versy or before an anticipated problem becomes stakes, rather than expressing those values and
a public issue. stakes indirectly, through the wildlife manager.
Media planning the process of selecting appropri- Values Desirable end states, modes of conduct,
ate channels for messages intended to reach or qualities of life humans individually or
particular stakeholders. collectively hold dear. Values are general
Nominal group technique a qualitative research mental constructs that dene what is impor-
method in which a trained facilitator convenes tant to people.
a small group of stakeholders or subject matter WAVS Wildlife Attitude and Values Scalea
experts, elicits ideas in writing on a given topic survey scale used to assess beliefs about the
or question, and has group members prioritize value of different types of human-wildlife
the ideas through a voting process. interactions.
Objectives (management) statements that pro- Wildlife management a set of processes and
vide measurable denition of the part of the practices that purposefully inuence interac-
agency or organizational goal that is expected tions among and between people, wildlife,
within a particular time frame. and habitat to achieve desired impacts, dened
Participant observation technique a eld research in terms of human values and objectives.
method in which the researcher records obser- Wildlife stakeholder acceptance capacity (WSAC)
vations of subjects in a particular setting. The unique capacity of a given stakeholder
Passive-receptive approach an approach where group to accept the positive and negative im-
wildlife managers are alert to but do not pacts associated with a particular type of wild-
life or wildlife management program.
48
a practitioners guide
Human-Wildlife
Conflict Management