Mobile Banking Project

Download as doc, pdf, or txt
Download as doc, pdf, or txt
You are on page 1of 61
At a glance
Powered by AI
The project is about mobile banking and its awareness in India. It aims to study mobile banking services, problems, usage and popularity.

The project is about studying mobile banking and was submitted by Kartik Variya for a Bachelor's degree in Commerce with a specialization in Banking and Insurance.

The objectives of the project are to study the awareness, problems, use and popularity of mobile banking in India.

A PROJECT REPORT ON MOBILE BANKING

BACHELOR OF COMMERCE BANKING & INSURANCE SEMESTER V (2010-2011)

SUBMITTED BY VARIYA KARTIK S Ro !o"#1

MUMBAI PRADESH ARYA VIDYA SABHA GURUKUL COLLEGE OF COMMERCE T$ %& Ro%'( G)%*&o+%, (E)( M-./%$ -#00 000

PROJECT ON MOBILE BANKING

BACHELOR OF COMMERCE - BANKING & INSURANCE SEMESTER V (2010-11)

S-/.$**1' I! P%,*$% F- 2$ .1!* o2 *)1 ,13-$,1.1!*4 2o, *)1 A5%,' o2 D16,11 o2 B%7)1 o, o2 Co..1,71 8 B%!&$!6 &I!4-,%!71

B9 KARTIK S VARIYA Ro No"#1

MUMBAI PRADESH ARYA VIDYA SABHA GURUKUL COLLEGE OF COMMERCE T$ %& Ro%'( G)%*&o+%, (E)( M-./%$ -#00 000

MUMBAI PRADESH ARYA VIDYA SABHA GURUKUL COLLEGE OF COMMERCE T$ %& Ro%'( G)%*&o+%, (E)( M-./%$ -#00 000

CERTIFICATE

This is to certify that MR" KARTIK S VARIYA of B.Com Banking & Insurance Semester V (2010-11) has successfu y com! ete" the !ro#ect on MOBILE BANKING un"er the gui"ance of PROF":AINUDIAN KHAN"

Co-,41 Co-o,'$!%*o,

P,$!7$+%

P,o;17* G-$'1 < I!*1,!% E=%.$!1,

E=*1,!% E=%.$!1,

DECLARATION

I MR" KARTIK S VARIYA the stu"ent of B.Com. - Banking & Insurance Semester V (2010-11) here$y "ec are that I ha%e com! ete" the &ro#ect on MOBILE BANKING"

The information su$mitte" is true an" origina to the $est of my kno' e"ge.

Signature of stu"ent ((ame of stu"ent)

D14$6! o2 4*-'9
Objectives of the study
The attempt has been made to achieve following objectives: 1. To find out the awareness of mobile banking in India. 2. To study the problem related to mobile banking. . To study the use of mobile banking. !. To study the popularity of mobile banking.

"cope of "tudy
The following has been covered under the project #$obile %anking&. 1. Introduction to mobile banking 2. 'dvantages ( )isadvantages . "$" banking !. *+%anking ,. IT in %anking -. "urvey to find out the awareness

.imitations
1. I have restricted my project on /mobile banking0 to the e1tent of individual0s only. 2. "urvey has been conducted on micro level basis to know awareness of mobile banking.

. Only 2, customers of different ages have been considered for undertaking the study.

$ethodology
1. 2rimary study has been undertaken on micro level basis on focusing only a few individuals. 2. "econdary data is collected by undertaking e1tensive library research as well as from various websites and books.

ACKNO>LEDGEMENT

First, I would like to express my immense gratitude towards our institution GURUKUL COLLEGE OF COMMERCE t at elped me to attain pro!ound "anking skills in t e !ield o! "anking, t ere"y !ul!illing my most # eris ed goal$ I am t ank!ul to my tea# ers, #olleagues, !riends !or t eir signi!i#ant support$ I wis to #on%ey my sin#ere t anks to &rin#ipal, O! GURUKUL College, !or t eir en#ouragement and ad%i#e$ It plunges me in ex ilaration in taking pri%ilege in expressing my eart!elt gratitude to all t ose w o elped, en#ouraged and !oreseeing su##ess!ul #ompletion o! my pro'e#t$ E#stasies to work under gregarious guidan#e o! ()I*U+I)* K,)* to w o extremely in de"ated !or er %alua"le and timely suggestions$ I express my grate!ul t anks to e%eryone w o a%e #ontri"uted e%en in a small way towards su##ess!ul #ompletion o! t is pro'e#t$ In addition, all t ose w o all dire#tly or indire#tly #ontri"uted t eir assistan#e in !inis ing out t is pro'e#t su##ess!ully$ I t ank all t e sta!! mem"ers w o a%e pro%ided all en#ouragement and support in t e !orm o! %arious inputs !rom time to time$

I3)*4

CH"1 INTRODUCTION
MO-ILE -)*KI*G .also known as M/ "anking, 0M0 "anking et#$1 is a term used !or per!orming "alan#e # e#ks, a##ount transa#tions, payments et#$ %ia a mo"ile de%i#e su# as a mobile phone$ Mo"ile per!ormed %ia "$" or t e $obile Internet "ut #an also use spe#ial programs #alled #lients downloaded to t e mo"ile de%i#e$Mo"ile "anking is a way !or t e #ustomer to per!orm "anking a#tions on is or er #ell p one or ot er mo"ile de%i#e$ It is also known as M/-anking or 0M0 -anking$Mo"ile "anking allows t e user to log into is or er a##ount !rom a #ell p one, and t en use t e p one to make payments, # e#k "alan#es, trans!er money "etween a##ounts, noti!y t e "ank o! a lost or stolen #redit #ard, stop payment on a # e#k, re#ei%e a new &I*, or %iew a monthly statement, among ot er transa#tions$ 2 is type o! "anking is meant to "e more #on%enient !or t e #onsumer t an a%ing to p ysi#ally go into a "ank, log on !rom t eir ome computer, or make a p one #all$ 3 ile all o! t is is true, some are #on#erned a"out t e se#urity o! mo"ile "anking$ "anking today is most o!ten

ORIGIN
Mo"ile "anking pro"a"ly ad its origin in *o%em"er 4567$In India, t e !irst "ank on w eel was laun# ed "y t e "ank o! &atiala in 4589$ Internet "anking elped gi%e t e #ustomer:s anytime a##ess to t eir "anks$ Customers #ould # e#k out t eir a##ount details, get t eir "ank statements, per!orm transa#tions like trans!erring money to ot er a##ounts and pay t eir "ills sitting in t e #om!ort o! t eir omes and o!!i#es$ ,owe%er t e "iggest limitation o! Internet "anking is t e re;uirement o! a &C wit an Internet #onne#tion, not a "ig o"sta#le i! we look at t e U0 and t e European Mo"ile "anking < 2 e Future 3 ite &aper O%er%iew )"stra#t 2 is paper des#ri"es t e "asi# #on#epts, ser%i#es o!!ered, market sur%ey and te# nology w i# ena"les Mo"ile "anking$ O%er t e last !ew years, t e mo"ile and wireless market as "een one o! t e !astest growing markets in t e world and it is still growing at a rapid pa#e$ 2 is opens up uge markets !or !inan#ial institutions interested in o!!ering %alue added ser%i#es$ 3it mo"ile te# nology, "anks #an o!!er a wide range o! ser%i#es to t eir #ustomers su# as doing !unds trans!er w ile tra%eling, re#ei%ing online updates o! sto#k pri#e or e%en per!orming sto#k trading w ile "eing stu#k in tra!!i#$ Mo"ile de%i#es, espe#ially smart/p ones, are t e most promising way to rea# t e masses and to #reate =sti#kiness> among #urrent ig #ustomers, due to t eir a"ility to pro%ide ser%i#es anytime, anyw ere, wit

rate o! penetration and potential to grow$ +o#ument )udien#e 2 is do#ument is primarily intended !or Marketing, 0ales, &rodu#t 0upport, Internet 0er%i#es Group, &ro'e#t Engineering and anyone w o is interested in Mo"ile "anking$ Mo"ile

"anking addresses t is !undamental limitation o! Internet

"anking, as it redu#es as seen an

t e #ustomer re;uirement to 'ust a mo"ile p one$ Mo"ile usage

explosi%e growt in most o! t e )sian e#onomies like India, C ina and Korea$ 2 e main reason t at Mo"ile "anking s#ores o%er Internet "anking is t at it ena"les ?)nyw ere )nytime "anking:$ Customers don:t need a##ess to a #omputer terminal to a##ess t eir "ank a##ounts, now t e #an do so on/t e/go w ile waiting !or t e "us to work, tra%eling or w en t ey are waiting !or t eir orders to #ome t roug in a restaurant$ 2 e s#ale at w i# Mo"ile "anking as t e potential to grow #an "e gauged "y looking at t e pa#e users are getting mo"ile in t ese "ig )sian e#onomies$ )##ording to t e Cellular Operators: )sso#iation o! India .CO)I1 t e mo"ile su"s#ri"er "ase in India it 69$7 million in t e )ugust @996$ In 0eptem"er @996 it added a"out 4$A8million more$ 2 e explosion as most analysts say, is yet to #ome as India as a"out one o! t e "iggest untapped markets$ C ina, w i# already witnessed t e mo"ile "oom, is expe#ted to a%e a"out B99 million mo"ile users "y t e end o! @996$ )ll o! t ese #ountries a%e seen gradual roll/out o! mo"ile "anking ser%i#es, t e most aggressi%e "eing Korea w i# is now witnessing t e roll/out o! some o! t e most ad%an#ed ser%i#es like using mo"ile p ones to pay "ills in s ops and restaurants$

)efinition of $obile %anking:


Mo"ile "anking is de!ined asC DMo"ile -anking re!ers to pro%ision and a%ailment o! "anking/ and !inan#ial ser%i#es wit t e elp o! mo"ile tele#ommuni#ation de%i#es$ 2 e s#ope o! o!!ered ser%i#es may in#lude !a#ilities to #ondu#t "ank and sto#k market transa#tions, to administer a##ounts and to a##ess Customised in!ormation$D

CH2" Mo/$ 1 B%!&$!6 Co!71+*-% Mo'1


)##ording to t is model Mo"ile -anking #an "e said to #onsist o! t ree inter/ related #on#eptsC

$obile 'ccounting $obile %rokerage $obile 5inancial Information "ervices

Most ser%i#es in t e #ategories designated 'ccounting and %rokerage are transa#tion/"ased$ 2 e non/transa#tion/"ased ser%i#es o! an in!ormational nature are owe%er essential !or #ondu#ting transa#tions / !or instan#e, "alan#e in;uiries mig t "e needed "e!ore #ommitting a money remittan#e$ 2 e a##ounting and "rokerage ser%i#es are t ere!ore o!!ered in%aria"ly in #om"ination wit in!ormation ser%i#es$ In!ormation ser%i#es, on t e ot er and, may "e o!!ered as independent module$Mo"ile p one "anking may also "e used to elp in "usiness situations$

T,1!'4 $! .o/$ 1 /%!&$!6


2 e ad%ent o! t e Internet as ena"led new ways to #ondu#t "anking "usiness, resulting in t e #reation o! new institutions, su# as online "anks, online "rokers and wealt managers$ 0u# institutions still a##ount !or a tiny per#entage o! t e industry$ O%er t e last !ew years, t e mo"ile and wireless market as "een one o! t e !astest growing markets in t e world and it is still growing at a rapid pa#e$ )##ording to t e 6"$ 'ssociation and Ovum, t e num"er o! mo"ile su"s#ri"ers ex#eeded @ "illion in 0eptem"er @998, and nowex#eeds @$8 "illion .o! w i# more t an @ "illion are 6"$1$ 3it mo"ile te# nology, "anks #an o!!er ser%i#es to t eir #ustomers su# as doing !unds trans!er w ile tra%elling, re#ei%ing online updates o! sto#k pri#e or e%en per!orming stock trading w ile "eing stu#k in tra!!i#$ "martphones and
6#onne#ti%ity pro%ide some #apa"ilities t at older text message/only p ones do

not$ )##ording to a study "y !inan#ial #onsultan#y 7elent, B8E o! online banking ouse olds will "e using mo"ile "anking "y @949, up !rom less t an 4E today$ Upwards o! F9E o! "ank #enter #all %olume is pro'e#ted to #ome !rom mo"ile p ones$ Mo"ile "anking will e%entually allow users to make payments at t e

p ysi#al point of sale$ DMo"ile contactless payments> will make up 49E o! t e #onta#tless market "y @949$ )not er study !rom @949 "y %erg Insight !ore#asts t at t e num"er o! mo"ile "anking users in t e U0 will grow !rom 4@ million in @995 to A7 million in @948$ 2 e same study also predi#ts t at t e European market will grow !rom F million mo"ile "anking users in @995 to 448 million users in @948$ Many "elie%e t at mo"ile users a%e 'ust started to !ully utiliGe t e data #apa"ilities in t eir mobile phones$ In )sian #ountries like India, 7hina, %angladesh, Indonesia and 2hilippines, w ere mo"ile in!rastru#ture is #omparati%ely "etter t an t e !ixed/line in!rastru#ture, and in *uropean #ountries, w ere mo"ile p one penetration is %ery ig .at least A9E o! #onsumers use a mo"ile p one1, mo"ile "anking is likely to appeal e%en more$

Mo/$ 1 /%!&$!6 /-4$!144 .o'1 4


) wide spe#trum o! Mo"ileH"ran# less "anking models is e%ol%ing$ 2 ese models di!!er primarily on t e ;uestion t at w o will esta"lis t e relations ip .a##ount opening, deposit taking, lending et#$1 to t e end #ustomer, t e "ank or t e *on/ "ank H2ele#ommuni#ation Company .2el#o1$ )not er di!!eren#e lies in t e nature o! agen#y agreement "etween "ank and t e *on/ "ank$ Models o! "ran# less "anking #an "e #lassi!ied into t ree "road #ategories / "ank Fo#used, "ank /Led and *on/"ank /Led$ I. %ank +focused model: 2 e "ank /!o#used model emerges w en a traditional "ank uses non/traditional low/#ost deli%ery # annels to pro%ide "anking ser%i#es to its existing #ustomers$ Examples range !rom use o! automatic teller machines .)2Ms1 to internet "anking or mo"ile p one "anking to pro%ide #ertain limited "anking ser%i#es to "ankIsI #ustomers$ 2 is model is additi%e in nature and may "e seen as a modest extension o! #on%entional "ran# /"ased "anking$ II. %ank +led model: 2 e "ank /led model o!!ers a distin#t alternati%e to #on%entional "ran# / "ased "anking in t at #ustomer #ondu#ts !inan#ial transa#tions at a w ole range

o! retail agents .or t roug mo"ile p one1 instead o! at "ank "ran# es or t roug "ank employees$ 2 is model promises t e potential to su"stantially in#rease t e !inan#ial ser%i#es outrea# "y using a di!!erent deli%ery # annel .retailersH mo"ile p ones1, a di!!erent trade partner .tel#o H # ain store1 a%ing experien#e and target market distin#t !rom traditional "anks, and may "e signi!i#antly # eaper t an t e "ank /"ased alternati%es$ 2 e "ank /led model may "e implemented "y eit er using #orrespondent arrangements or "y #reating a JK "etween "ank and 2el#oHnon/ "ank$ In t is model #ustomer a##ount relations ip rests wit t e n "ank B *on/ "ank /led model 2 e non/ "ank /led model is w ere a "ank does not #ome into t e pi#ture .ex#ept possi"ly as a sa!e/keeper o! surplus !unds1 and t e non/ "ank .e$g$ 2el#o1 per!orms all t e !un#tions$

Mo/$ 1 B%!&$!6 S1,?$714


Mo"ile "anking #an o!!er ser%i#es su# as t e !ollowingC I. 'ccount Information 4$ Mini/statements and # e#king o! a##ount istory @$ )lerts on a##ount a#ti%ity or passing o! set t res olds B$ Monitoring o! term deposits 6$ )##ess to loan statements 8$ )##ess to #ard statements
6.

Mutual !unds H e;uity statements

F$ Insuran#e poli#y management A$ &ension plan management 5$ 0tatus on # e;ue, stop payment on # e;ue II. 2ayments ( Transfers 4$ +omesti# and international !und trans!ers @$ Mi#ro/payment andling B$ Mo"ile re# arging 6$ Commer#ial payment pro#essing 8$ -ill payment pro#essing 7$ &eer to &eer payments

III. Investments 4$ &ort!olio management ser%i#es @$ Real/time sto#k ;uotes B$ &ersonaliGed alerts and noti!i#ations on se#urity pri#es I8. "upport 4$ 0tatus o! re;uests !or #redit, in#luding mortgage appro%al, and insuran#e #o%erage @$ C e#k .# e;ue1 "ook and #ard re;uests B$ Ex# ange o! data messages and email, in#luding #omplaint su"mission and tra#king 6$ )2M Lo#ation 8. 7ontent "ervices 4$ General in!ormation su# as weat er updates, news @$ Loyalty/related o!!ers B$ Lo#ation/"ased ser%i#es -ased on a sur%ey #ondu#ted "y Forrester, mo"ile "anking will "e attra#ti%e

mainly to t e younger, more Dte# /sa%%yD #ustomer segment$ ) t ird o! mo"ile p one users say t at t ey may #onsider per!orming some kind o! !inan#ial transa#tion t roug t eir mo"ile p one$ -ut most o! t e users are interested in per!orming "asi# transa#tions su# as ;uerying !or a##ount "alan#e and making "ill payment$

C)% 1!614 2o, % Mo/$ 1 /%!&$!6 So -*$o!


Key # allenges in de%eloping a sop isti#ated mo"ile "anking appli#ation areC I. Interoperability: 2 ere is a la#k o! #ommon te# nology standards !or mo"ile proto#ols are "eing used !or mo"ile "anking$ Many

"anking < 9T$., :'2, "O'2, 4$. to

name a !ew$ It would "e a wise idea !or t e %endor to de%elop a mo"ile "anking appli#ation t at #an #onne#t multiple "anks$ It would re;uire eit er t e appli#ation to support multiple proto#ols or use o! a #ommon and widely a##epta"le set o! proto#ols !or data ex# ange$ 2 ere are a large num"er o! di!!erent mo"ile p one de%i#es and it is a "ig # allenge !or "anks to o!!er mo"ile "anking solution on any type o! de%i#e$ 0ome o! t ese de%i#es support J@ME and ot ers support 3)& "rowser or only "$"$ O%er#oming interopera"ility issues owe%er a%e "een lo#aliGed, wit #ountries like India using portals like R/3orld to ena"le t e limitations o! low end 'a%a "ased p ones, w ile !o#us on areas su# as 0out )!ri#a a%e de!aulted to t e U00+ as a "asis o! #ommuni#ation a# ie%a"le wit any p one$ 2 e desire !or interopera"ility is largely dependent on t e "anks t emsel%es, w ere installed appli#ations .Ja%a "ased or nati%e1 pro%ide "etter se#urity, are easier to use and allow de%elopment o! more #omplex #apa"ilities similar to t ose o!

internet

"anking w ile 0M0 #an pro%ide t e "asi#s "ut "e#omes di!!i#ult to

operate wit more #omplex transa#tions$ II. "calability ( ;eliability: )not er # allenge !or t e 7IO0s and 7TOs o! t e "anks is to s#ale/up t e mo"ile "anking in!rastru#ture to andle exponential growt o! t e #ustomer "ase$ 3it mo"ile "anking, t e #ustomer may "e sitting in any part o! t e world .true anytime, anyw ere "anking1 and en#e "ankIs need to ensure t at t e systems are up and running in a true @6 x F !as ion$ )s #ustomers will !ind mo"ile "anking more and more use!ul, t eir expe#tations !rom t e solution will in#rease$ -ankIs una"le to meet t e per!orman#e and relia"ility expe#tations may lose #ustomer #on!iden#e$ III. 'pplication distribution: +ue to t e nature o! t e #onne#ti%ity "etween "ank and its #ustomers, it would "e impra#ti#al to expe#t #ustomers to regularly %isit "ank s or #onne#t to a we" site !or regular upgrade o! t eir mo"ile "anking appli#ation$ It will "e expe#ted t at t e mo"ile appli#ation itsel! # e#k t e upgrades and updates and download ne#essary pat# es .so #alled Over The 'ir updates1$ ,owe%er, t ere #ould "e many issues to implement t is approa# su# as upgrade H syn# roniGation o! ot er dependent #omponents$

I8. 2ersonali<ation: It would "e expe#ted !rom t e mo"ile appli#ation to support personaliGation su# asC 4$ &re!erred Language @$ +ate H 2ime !ormat B$ )mount !ormat 6$ +e!ault transa#tions 8$ 0tandard -ene!i#iary list$

CH@" Mo/$ 1 /%!&$!6 $! *)1 5o, '


Mo"ile "anking as #ome in andy in many parts o! t e world wit little or no In!rastru#ture de%elopment, espe#ially in remote and rural areas$ 2 is part o! t e mo"ile #ommer#eis also %ery popular in #ountries w ere most o! t eir population is un"anked$ In most o! t ese pla#es "anks #an only "e !ound in "ig #ities and #ustomers a%e to tra%el undreds o! miles to t e nearest "ank$Countries like 0udan, G ana and 0out )!ri#a re#ei%ed t is new #ommer#e %ery well$ In Latin )meri#a #ountries like Uruguay, &araguay, )rgentina, -raGil, KeneGuela, Colom"ia, Guatemala and re#ently Mexi#o started wit a uge su##ess$In Iran "anks like &arsian, 2e'arat, Mellat, 0aderat, 0epa , ed"i and "ankmelli o!!er t is ser%i#e$ Guatemala as t e support o! -an#o industrial$ Mexi#o released t e Omnili!e, -an#omer and a pri%ate #ompany .M&ower mo"ile #ommer#e wit

Kentures1$ Kenya:s 0a!ari#om .&art o! t e Koda!one Group1 as ad t e %ery popular M/&esa 0er%i#e / mainly used to trans!er limited amounts o! money, "ut as "een in#reasingly used to pay utility "ills$ (ain in @995 laun# ed t eir own mo"ile money trans!er "usiness known as ()& in Kenya and ot er )!ri#an #ountries$

Technologies %ehind $obile %anking


2e# ni#ally speaking most o! t ese ser%i#es #an "e deployed using more t an one # annel$ &resently, Mo"ile -anking is "eing deployed using mo"ile appli#ations de%eloped on one o! t e !ollowing !our # annels$ 4$ IKR .Intera#ti%e Koi#e Response1 @$ 0M0 .0 ort Messaging 0er%i#e1 B$ 3)& .3ireless )##ess &roto#ol1 6$ 0tandalone Mo"ile )ppli#ation Clients I. I8;+ Interactive 8oice ;esponse: IKR or Intera#ti%e Koi#e Response ser%i#e operates t roug pre/spe#i!ied num"ers t at "anks ad%ertise to t eir #ustomers$ Customer:s make a #all at t e IKR num"er and are usually greeted "y a stored ele#troni# message !ollowed "y a menu o! di!!erent options$ Customers #an # oose options "y pressing t e #orresponding num"er in t eir keypads, and are t en read out t e #orresponding in!ormation, mostly using a text to spee# program$

Mo"ile "anking "ased on IKR as some ma'or limitations t at t ey #an "e used only !or En;uiry "ased ser%i#es$ )lso, IKR is more expensi%e as #ompared to ot er # annels as it in%ol%es making a %oi#e #all w i# is generally more expensi%e t an sending an 0M0 or making data trans!er .as in 3)& or 0tandalone #lients1$

One way to ena"le IKR is "y deploying a &-L system t at #an ost IKR dial plans$ -anks looking to go t e low #ost way s ould #onsider e%aluating )sterisk, w i# is an open sour#e Linux &-L system$

II. "$" = "hort $essaging "ervice: 0M0 uses t e popular text/messaging standard to ena"le mo"ile appli#ation "ased "anking$ 2 e way t is works is t at t e #ustomer re;uests !or in!ormation "y sending an 0M0 #ontaining a ser%i#e #ommand to a pre/spe#i!ied num"er$ 2 e "ank responds wit a reply 0M0 #ontaining t e spe#i!i# in!ormation$ For example, #ustomers o! t e ,+FC -ank in India #an get t eir a##ount "alan#e details "y sending t e keyword ?,+FC-)L: and re#ei%e t eir "alan#e in!ormation again "y 0M0$

,owe%er t ere a%e "een !ew instan#es w ere e%en transa#tion/"ased ser%i#es a%e "een made a%aila"le to #ustomer using 0M0$ For instan#e, #ustomers o! t e Centurion -ank o! &un'a" #an make !und trans!er "y sending t e 0M0 ?2R* .)H# *o1 .&I* *o1 .)mount1:$

One o! t e ma'or reasons t at transa#tion "ased ser%i#es a%e not taken o! on 0M0 is "e#ause o! #on#erns a"out se#urity$ 2 e main ad%antage o! deploying mo"ile appli#ations o%er 0M0 is t at almost all mo"ile p ones are 0M0 ena"led$

)n 0M0 "ased ser%i#e is osted on a 0M0 gateway t at !urt er #onne#ts to t e Mo"ile ser%i#e pro%iders 0M0 Centre$ 2 ere are a #ouple o! osted I& "ased 0M0 gateways a%aila"le in t e market and also some open sour#e ones like Kannel$

"$" 3etwork 'rchitecture

III.:'2 = :ireless 'ccess 2rotocol:

3)& uses a #on#ept similar to t at used in Internet "anking$ -anks maintain 3)& sites w i# #ustomer:s a##ess using a 3)& #ompati"le "rowser on t eir mo"ile p ones$ 3)& sites o!!er t e !amiliar !orm "ased inter!a#e and #an also implement se#urity ;uite e!!e#ti%ely$

-ank o! )meri#a o!!ers a 3)& "ased ser%i#e # annel to its #ustomers in ,ong Kong$ 2 e "anks #ustomers #an now a%e an anytime, anyw ere a##ess to a se#ure relia"le ser%i#e t at allows t em to a##ess all en;uiry and transa#tion "ased ser%i#es and also more #omplex transa#tion like trade in se#urities t roug t eir p one ) 3)& "ased ser%i#e re;uires osting a 3)& gateway$ Mo"ile )ppli#ation users a##ess t e "ank:s site t roug t e 3)& gateway to #arry out transa#tions, mu# like internet users a##ess a we" portal !or a##essing t e "anks ser%i#es$ 2 e !ollowing !igure demonstrates t e !ramework !or ena"ling mo"ile appli#ations o%er 3)&$ 2 e a#tually !orms t at go into a mo"ile appli#ation are stored on a 3)& ser%er, and ser%ed on demand$ 2 e 3)& Gateway !orms an a##ess point to t e internet !rom t e mo"ile network$

:'2 3etwork 'rchitecture for $obile 'pplications I8. "tandalone $obile 'pplication 7lients: 0tandalone mo"ile appli#ations are t e ones t at old out t e most promise as t ey are most suita"le to implement #omplex "anking transa#tions like trading inse#urities$ 2 ey #an "e easily #ustomiGed a##ording to t e user inter!a#e #omplexity supported "y t e mo"ile$ In addition, mo"ile appli#ations ena"le t e implementation o! a %ery se#ure and relia"le # annel o! #ommuni#ation$

One re;uirement o! mo"ile appli#ations #lients is t at t ey re;uire to "e downloaded on t e #lient de%i#e "e!ore t ey #an "e used, w i# !urt er re;uires t e mo"ile de%i#e to support one o! t e many de%elopment en%ironments like J@ME or Mual#omm:s -RE3$ J@ME is !ast "e#oming an industry standard to deploy mo"ile appli#ations and re;uires t e mo"ile p one to support Ja%a$ 2 e ma'or disad%antage o! mo"ile appli#ation #lients is t at t e appli#ations needs to "e #ustomiGed to ea# mo"ile p one on w i# it mig t !inally run$

CH#" A'?%!*%61 & D$4%'?%!*%61 o2 Mo/$ 1 B%!&$!6


'dvantages) 4$ 2 e "iggest ad%antage t at mo"ile "anking o!!ers to "ank s is t at it drasti#ally #uts down t e #osts o! pro%iding ser%i#e to t e #ustomers$ For example an a%erage teller or p one transa#tion #osts a"out N@$B7 ea# , w ereas an ele#troni# transa#tion #osts only a"out N9$49 ea# $

@$ )dditionally, t is new # annel gi%es t e "ank a"ility to #ross/sell up/sell t eir ot er #omplex "anking produ#ts and ser%i#es su# as %e i#le loans, #redit #ards et#$ B$ For ser%i#e pro%iders, Mo"ile "anking o!!ers t e next surest way to a# ie%e growt $ Countries like Korea w ere mo"ile penetration is nearing saturation, mo"ile "anking is elping ser%i#e pro%iders in#rease re%enues !rom t e now stati# su"s#ri"ers use$ 0er%i#e pro%iders are in#reasingly using t e #omplexity o! t eir supported mo"ile "anking ser%i#es to attra#t new #ustomers and retain old ones$ 6$ ) %ery e!!e#ti%e way o! impro%ing #ustomer ser%i#e #ould "e to in!orm #ustomers "etter$ Credit #ard !raud is one su# area$ 8$ ) "ank #ould, t roug t e use o! mo"ile te# nology, in!orm owners ea# time pur# ases a"o%e a #ertain %alue a%e "een made on t eir #ard$ 2 is way t e owner is always in!ormed w en t eir #ard is used, and ow mu# money was taken !or ea# transa#tion$ 0imilarly, t e "ank #ould remind #ustomers o! outstanding loan repayment dates !or t e payment o! mont ly installments or simply tell t em t at a "ill as "een presented and is up !or payment$ 2 e #ustomers #an t en # e#k t eir "alan#e on t e p one and aut oriGe t e re;uired amounts !or payment$

7$ 2 e #ustomers #an also re;uest !or additional in!ormation$ 2 ey #an automati#ally %iew deposits and wit drawals as t ey o##ur and also pre/ s# edule payments to "e made or # e;ues to "e issued$ F$ 0imilarly, one #ould also re;uest !or ser%i#es like stop # e;ue or issue o! a # e;ue "ook o%er oneIs mo"ile p one$

A$ 2 ere are num"er o! reasons t at s ould persuade "ank s in !a%or o! mo"ile p ones$ 5$ 2 ey are set to "e#ome a #ru#ial part o! t e total "anking ser%i#es experien#e !or t e #ustomers$ 49$ )lso, t ey a%e t e potential to "ring down #osts !or t e "ank itsel!$ 2 roug mo"ile messaging and ot er su# inter!a#es, "ank s pro%ides %alue added ser%i#es to t e #ustomer at marginal #osts$ 44$ 0u# messages also "ear t e %irtue o! "eing targeted and personal making t e ser%i#es o!!ered more e!!e#ti%e$ 2 ey will also #arry "etter results on a##ount o! "etter #ustomer pro!iling$ 4@$ Oet anot er "ene!it is t e anyw ereHanytime # ara#teristi#s o! mo"ile ser%i#es$ ) mo"ile is almost always wit t e #ustomer$ )s su# it #an "e used o%er a %ast geograp i#al area$ 2 e #ustomer does not a%e to %isit t e "ank )2M or a "ran# to a%ail o! t e "ankIs ser%i#es$ Resear# indi#ates t at t e num"er o! !oot!alls at a "ankIs "ran# as !allen down drasti#ally a!ter t e installation o! )2Ms$

4B$ )s su# wit mo"ile ser%i#es, a "ank will need to ire e%en less employees as people will no longer need to %isit "ank "ran# es apart !rom #ertain o##asions$ 46$ 3it Indian tele#om operators working on o!!ering ser%i#es like money

transa#tion$ O%er a mo"ile, it may soon "e possi"le !or a "ank to o!!er p one/"ased #redit systems$ 48$ 2 is will make #redit #ards redundant and also aid in # e#king #redit #ard$ Fraud apart !rom o!!ering en an#ed #ustomer #on%enien#e$ 2 e use o! mo"ile 2e# nologies is t us a win/win proposition !or "ot t e "ank s and t e "ankIs Customers$

47$ 2 e "anks add to t is personaliGed #ommuni#ation t roug t e pro#ess o! )utomation$ For instan#e, i! t e #ustomer asks !or is a##ount or #ard "alan#e a!ter #ondu#ting a transa#tion, t e installed so!tware #an send im an automated reply in!orming o! t e same$ 2 ese automated replies t us sa%e t e "ank t e need to ire )dditional employees !or ser%i#ing #ustomer needs$ 4F$ Use "anking !a#ilities anyw ere, e%en !ar away !rom a "ank $Easy operation < a##ess a##ounts !rom a #ell p one$ Lower operational #osts .!or "ank s1 t an setting up )2M ma# ines$

)isadvantage:
4$ -a#k in days w en Internet was introdu#ed, it was a "oon to t e !inan#ial industry as it redu#ed all %olumes "y opening anot er sel!/ser%i#e # annel !or ser%i#ing #ustomers$ @$ 3it mo"ile t at ad%antage is not t ere as already in%estments are made to redu#e #all %olumes using Internet and Internet is one o! t e te# nologies t at is e%er spreading in #ustomer #ommunity$

B$ )lmost A9E o! t e people in U0 already a%e internet #onne#tion$ Mo"ile "anking would "e anot er %alue added ser%i#e t at #an "e pro%ided "y !inan#ial institutions, it may only "ring good will$ 6$ +epending on t e te# nologi#al dire#tion !or ena"ling Mo"ile #ompanies eit er as to spend enormous amount o! money in mat# ing #ustomerIs expe#tation or maintaining anot er stream o! te# nology appli#ations$ 2e# nology still se#urity issues and so!tware distri"ution issues$ >ses 41 &ay "ills @1 2rans!er !unds B1 2ake mini/statements, #ondu#t "alan#e en;uiries 61 0et alerts !or mo%ement in a##ounts < # ange in "alan#e, payments o! "ills set on auto payment mode et#$ 81 &ur# ase items < e$g$ )-*)mroIs Mpower ena"les you to s op )lt oug ad%an#edH ig /end transa#tions #an "e #ondu#ted using #ell p ones, most mo"ile "anking #ustomers use it !or "asi# a#ti%ities like "alan#e en;uiry, making payments o! regular "ills et#$ as

CHA" SMS B%!&$!6


3 en people are ard pressed !or time, t e need !or Danytime anyw ere> is "anking gains utmost importan#e$ -earing t is in mind, "ank s pro%ides a no%el ser%i#e w i# gi%es retail #ustomers a##ount in!ormation and real/time transa#tion #apa"ilities !rom t eir #ell p ones$ 3it 0M0 "anking t e !ollowing ser%i#es #an "e o"tainedC

6et account balance details ;e?uest a che?ue book

;e?uest last three transaction details 2ay bills for electricity@ mobile@ insurance etc.

"$" banking Overview: In order to a%ail t e ser%i#es mentioned a"o%e, a user su"s#ri"ing to a wireless #arrier sends an 0M0 wit num"er$ 2 e ser%i#e pro%ider !orwards t is message to t e "ankIs mo"ile appli#ations$ 2 e mo"ile "anking appli#ations inter!a#e wit t e #ore "anking "anking a prede!ined #ode to t e "ulk ser%i#e pro%iderIs

ser%ers .t at #ontain t e user a##ount in!ormation1 t at ser%i#e t e re;uest made "y t e user$ 2 e response is t en sent "y t e mo"ile "anking appli#ations to t e "ulk ser%i#e pro%ider w o in turn !orward it to t e %alid user %ia 0M0$ 3 i# is %ery well explaining in t e !ollowing diagramP

2 ere are two ways in w i# a "ank #an #ommuni#ate wit a #ustomer using 0M0C 4$ In t e !irst met od t e "ank proa#ti%ely sends data to #ustomers in response to #ertain transa#tions$ For e$g$ a##ount to a##ount trans!er, salary #redit and some promotional messages$ 2 is data #an "e sent to t e #ustomer in two ways a. *+mail to mobile A*2$BC In t is met od, t e "ank sends an email to t e mo"ile "anking appli#ation t roug a spe#i!i# email address$ 2 is email may #onsist o! t e message #ontent toget er wit t e mo"ile num"ers o! t e #ustomer$ 2 e mo"ile "anking appli#ation in turn sends t is message in a spe#i!i# !ormat .!or e$g$ LML tags are part o! a ,22& GE2 message ;uery string1 to t e ser%i#e pro%iderIs appli#ation ser%er$ From ere on t e in!ormation !rom t e LML tags is extra#ted and sent as a 0M0 to t e wireless #arrier w i# in turn !orwards t is message to t e #ustomer$

b. )atabase to mobile A)2$B: ,ere a mo"ile "anking appli#ation #ontinuously polls t e "ank s data"ase ser%er and w ene%er a rele%ant e%ent appens, !or e$g$ an a##ount to a##ount trans!er, it !orwards t e spe#i!i# message to t e ser%i#e pro%iderIs appli#ation ser%er$ 2 e message !ormat may "e t e same as t e one used in t e E@M #ase$ 2 is message is t en !orwarded to t e wireless #arrier w i# in turn !orwards t is message to t e #ustomer$

In t e se#ond met od t e "ank sends data in response to spe#i!i# #ustomer ;uery su# as a##ount "alan#e details$ 2 e #ustomer !irst sends a pre/de!ined re;uest #ode %ia 0M0 to t e -ulk 0M0 ser%i#e pro%iderIs registered mo"ile num"er$ +epending on t e message #ode, t e "ulk 0M0 pro%ider !orwards t e 0M0 to a &ULL appli#ation in t e mo"ile "anking ser%er$ 2 e &ULL appli#ation re#ei%es t e re;uest and !orwards it to t e #ore "anking appli#ation !or !urt er pro#essing$ 2 e #ore "anking ser%er t en pro#esses t is message and sends t e reply to t e in turn !orwards in to t e #ustomer %ia t e ser%i#e &ULL appli#ation w i#

pro%ider$ )s in t e a"o%e #ases t e re;uest and t e response !or t e &ULL appli#ation may "e a ,22& GE2 message wit tags in t e ;uery string$

M%,&1*$!6 4*,%*169 -41' /9 /%!& ?$% .o/$ 1 /%!&$!6


0M0 "anking ser%i#es are operated using "ot &us and &ull messages$ &us messages are t ose t at t e "ank # ooses to send out to a #ustomer:s mo"ile p one, wit out t e #ustomer initiating a re;uest !or t e in!ormation$ 2ypi#ally pus messages #ould "e eit er Mo"ile Marketing messages or messages alerting an e%ent w i# appens in t e #ustomer:s "ank a##ount, su# as a large wit drawal o! !unds !rom t e )2M or a large payment using t e #ustomer:s #redit #ard, et#$ )not er type o! pus message is One/time password .O2&s1$ O2&s are t e latest tool used "y !inan#ial and "anking ser%i#e pro%iders in t e !ig t against #y"er !raud$ Instead o! relying on traditional memoriGed passwords, O2&s are re;uested "y #onsumers ea# time t ey want to per!orm transa#tions using t e online or mo"ile "anking inter!a#e$ 3 en t e re;uest is re#ei%ed t e password is sent to t e #onsumerIs p one %ia 0M0$ 2 e password is expired on#e it as "een used or on#e its s# eduled li!e/#y#le as expired$ &ull messages are t ose t at are initiated "y t e #ustomer, using a mo"ile p one, !or o"taining in!ormation or per!orming a transa#tion in t e "ank a##ount$ Examples o! pull messages !or in!ormation in#lude an a##ount "alan#e in;uiry, or re;uests !or #urrent in!ormation like #urren#y ex# ange rates and deposit interest rates, as pu"lis ed and updated "y t e "ank $ 2 e "ankIs #ustomer is empowered wit t e #apa"ility to sele#t t e list o! a#ti%ities .or alerts1 t at eHs e needs to "e in!ormed$ 2 is !un#tionality to # oose a#ti%ities #an "e done eit er "y integrating to t e Internet "anking # annel or t roug t e "ankIs #ustomer ser%i#e #all #entre$

T9+$7% P-4) & P- S1,?$714 o221,1' -!'1, SMS /%!&$!6


+epending on t e sele#ted extent o! 0M0 "anking transa#tions o!!ered "y t e "ank, a #ustomer #an "e aut oriGed to #arry out eit er non/!inan#ial transa#tions, or "ot and !inan#ial and non/!inan#ial transa#tions$ 0M0 "anking solutions o!!er #ustomers a range o! !un#tionality, #lassi!ied "y &us and &ull ser%i#es as outlined "elow$

Typical 2ush "ervices would include: &eriodi# a##ount "alan#e reporting .say at t e end o! mont 1 Reporting o! salary and ot er #redits to t e "ank a##ount 0u##ess!ul or unsu##ess!ul exe#ution o! a standing order 0u##ess!ul payment o! a # e;ue issued on t e a##ountQ

Insu!!i#ient !unds Large %alue wit drawals on t e )2M or on a de"it #ard #ard$

Large %alue wit drawals on an a##ount

Large %alue payment on a #redit #ard or out o! #ountry a#ti%ity on a #redit One/time password and aut enti#ation

Typical 2ull "ervices would include: )##ount "alan#e in;uiry Mini statement re;uest

Ele#troni# "ill payment sa%ings a##ount to a #urrent a##ount to !und a # e;ue

2rans!ers "etween #ustomer:s own a##ounts, like mo%ing money !rom a 0top payment instru#tion on a # e;ue Re;uesting !or an )2M #ard or #redit #ard to "e suspended

+e/a#ti%ating a #redit or de"it #ard w en it is lost or t e &I* is known to "e #ompromised

Foreign #urren#y ex# ange rates in;uiry Fixed deposit interest rate in;uiry

7oncerns ( "kepticism about "$" %anking


Many "anks would a%e some #on#erns w en t e prospe#ts o! introdu#ing 0M0 "anking are dis#ussed$ Most o! t ese #on#erns #ould re%ol%e around se#urity and operational #ontrols around 0M0 "anking$ ,owe%er supporters o! 0M0 #laim t at w ile 0M0 "anking is not as se#ure as ot er #on%entional "anking # annels, like t e )2M and Internet "anking, t e 0M0 "anking # annel is not intended to "e used !or %ery ig /risk transa#tions$

The 7onvenience 5actor


2 e #on%enien#e o! exe#uting simple transa#tions and sending out in!ormation or alerting a #ustomer on t e mo"ile p one is o!ten t e o%erriding !a#tor t at dominates o%er t e skepti#s w o tend to "e o%erly "itten "y se#urity #on#erns$ )s a personaliGed end/user #ommuni#ation instrument, today mo"ile p ones are per aps t e easiest # annel on w i# #ustomers #an "e rea# ed on t e spot, as t ey #arry t e mo"ile p one all t e time no matter w ere t ey are$ -esides, t e operation o! 0M0 "anking !un#tionality o%er p one key instru#tions makes its use %ery simple$ 2 is is ;uite di!!erent to Internet "anking w i# #an o!!er "roader !un#tionality, "ut as t e limitation o! use only w en t e #ustomer as a##ess to a #omputer and t e Internet$ )lso, urgent warning messages, su# as 0M0 alerts, are re#ei%ed "y t e #ustomer instantaneouslyQ unlike ot er # annels su# as t e post, email, Internet, telep one "anking, et#$ on w i# a "ank :s noti!i#ations to t e #ustomer in%ol%es t e risk o! delayed deli%ery and response$ 2 e 0M0 "anking # annel also a#ts as t e "ankIs means o! alerting its #ustomers, espe#ially in an emergen#y situationQ e$g$ w en t ere is an )2M !raud appening in t e region, t e "ank #an pus a mass alert .alt oug not su"s#ri"ed "y all #ustomers1 or automati#ally alert on an indi%idual "asis w en a prede!ined ?a"normalI transa#tion appens on a #ustomerIs a##ount using t e )2M or #redit #ard$ 2 is #apa"ility mitigates t e risk o! !raud going unnoti#ed !or a long time and in#reases #ustomer #on!iden#e in t e "ankIs in!ormation systems$

7ompensating controls for lack of *ncryption


2 e la#k o! en#ryption on 0M0 messages is an area o! #on#ern t at is o!ten dis#ussed$ 2 is #on#ern sometimes arises wit in t e group o! t e "ankIs te# nology personnel, due t eir !amiliarity and past experien#e wit en#ryption on t e )2M and ot er payment # annels$ 2 e la#k o! en#ryption is in erent to t e 0M0 "anking # annel and se%eral "ank s t at use it a%e o%er#ome t eir !ears "y introdu#ing #ompensating #ontrols and limiting t e s#ope o! t e 0M0 "anking so!tware solutions a%e !ound relia"le means "y w i# "anking appli#ation to w ere it o!!ers an ad%antage o%er ot er # annels$ 0uppliers o! 0M0 t e se#urity ig $ #on#erns #an "e addressed$ 2ypi#ally t e met ods employed are "y pre/registration and using se#urity tokens w ere t e transa#tion risk is per#ei%ed to "e "anking makes t e #ustomer:s task more #um"ersome$ 0ometimes )2M type &I*s are also employed "ut t e usage o! &I*s in 0M0

Technologies *mployed for "$" %anking


Most 0M0 "anking solutions are add/on produ#ts and work wit t e "ankIs existing ost systems deployed in its #omputer and #ommuni#ations en%ironment$ )s most "ank s a%e multiple "a#kend osts, t e more ad%an#ed 0M0 "anking systems are "uilt to "e a"le to work in a multi/ ost "anking en%ironmentQ and to a%e open inter!a#es w i# allow !or messaging "etween existing systems using industry or de/!a#to standards$ 3ell de%eloped and mature 0M0 "anking so!tware solutions normally pro%ide a ro"ust #ontrol en%ironment and a !lexi"le and s#ala"le operating en%ironment$ 2 ese solutions are a"le to #onne#t seamlessly to multiple operators in t e #ountry o! operation$ +epending on t e %olume o! messages t at are re;uire to "e pus edQ means to #onne#t to t e 0M0 #ould "e di!!erent, su# as using simple modems or #onne#ting o%er leased line using low le%el #ommuni#ation proto#ols$ )d%an#ed 0M0 "anking solutions also #ater to pro%iding !ailo%er me# anisms and least/#ost routing options$ "anking ost

T)1 Po44$/ 1 F-*-,1 2o, Mo/$ 1 B%!&$!6


2ayment on approval by "$" 2 is !eature allows !or 'oint a##ounts or "usiness a##ount to a%e a pre/determined limit to prompt !or eit er super%isor or 'oint a##ount older appro%al$ ) payment re;uest is made !rom t e a##ount to anot er pre/nominated a##ountQ a message is t en send to eit er t e super%isor or 'oint a##ount older to also appro%e t e payment$

Two+stage confirmed payment


2 is payment pro#ess is similar to a letter o! #redit, w en t e end user sends a payment instru#tion !or goods or ser%i#es, t e amount o! t e payment will "e trans!erred to a spe#i!i# a##ount$ 2 e "ene!i#iary will "e noti!ied t at t e amount is guaranteed$ On#e t e goods or ser%i#es are deli%ered t e end userHpayee will "e a"le to a##ept or re'e#t t e goodsHser%i#es and make payment a##ordingly "y appro%ing or denying t e payment pro#ess$

$obile 2ayment in ;etail Outlets


Using not ing "ut t eir own mo"ile andset, #onsumers will "e a"le to make pur# ased at a wide %ariety o! retail outlets$ Let:s use t e supermarket as a #ommon exampleC t e #onsumer needs to make a pur# ase !rom a supermarket, eHs e goes to t e #as ier and sends a payment re;uest along wit isH er password and t e spe#i!i# &O0 ma# ine num"er$ 2 e system will t en send "a#k a +igital Money 0e;uen#e *um"er .+M0*1 to t e "uyer$ 3 en asking to pay !or t e goods, t e #as ier will use isH er spe#ial "anking #ard, and w en t e "uyer is asked !or a password all t ey need to do is enter t e +M0*$ )s long as t e transa#tion is wit in t e daily limit o! t e a##ount t e transa#tion will take pla#e instantly$

CHB" E- B%!&$!6
Introduction of *+ banking 2 e a##eleration in te# nology as produ#ed an

extraordinary e!!e#t upon our e#onomy in general as ad a parti#ularly pro!ound impa#t in expanding t e s#ope and utility o! !inan#ial produ#ts o%er t e last ten years$ In!ormation te# nology as made possi"le t e #reation, %aluation, and ex# ange o! #omplex !inan#ial produ#ts on a glo"al "asis and e%en t at 'ust in re#ent years$ +eri%ati%es are o"%iously t e most e%ident o! t e many produ#ts t at te# nology as inspired, "ut t e su"stantial in#rease in our #al#ulation as permitted a %ariety o! ot er produ#ts and, most "ene!i#ially, new ways to un"undled risk$ 3 at is really ;uite extraordinary is t at t ere is no sign t at t is pro#ess o! a##eleration in !inan#ial te# nology is approa# ing an end$ 3e are mo%ing at an ex#eptionally rapid pa#e, !ueled not only "y t e en an#ed mat emati#al appli#ations produ#ed "y our e%er rising #omputing #apa"ilities "ut also "y our expanding tele#ommuni#ations #apa"ilities and t e asso#iated su"stantial "roadening o! our markets$

5unctions of *+banking
)t present, t e personal e/ "ank system pro%ides t e !ollowing ser%i#esC 1. In?uiry about the information of account: 2 e #lient in;uires a"out t e details o! is own a##ount in!ormation su# as t e #ards H a##ountIs "alan#e and t e detailed istori#al re#ords o! t e a##ount and downloads t e report list$ 2. 7ard accounts0 transfer: 2 e #lient #an a# ie%e t e !und to anot er personIs Credit Card in t e same #ity$ . %ank +securities accounts transfer: 2 e #lient #an a# ie%e t e !und trans!er "etween is own "ank sa%ings a##ounts o! is own Credit Card a##ount and is own #apital a##ount in t e 0e#urities Company$ Moreo%er, t e #lient #an in;uire a"out t e present "alan#e at real time$ !. The transaction of foreign e1change: 2 e #lient #an trade t e !oreign ex# ange, #an#el orders and in;uire a"out t e in!ormation o! t e transa#tion o! !oreign ex# ange a##ording to t e ex# ange rate gi%en "y our "ank on net$ ,. The %27 disbursement on net: 2 e #lient #an do t e real/time trans!er and get t e !eed"a#k in!ormation a"out payment !rom our "ank w en t e #lient does s opping in t e appointed we"/site$

-. 7lient service: 2 e #lient #an modi!y t e login password, in!ormation o! t e Credit Card and t e #lient in!ormation in e/ "ank on net$ C. 'ccount management: 2 e #lient #an modi!y is own limits o! rig t and state o! t e registered a##ount in t e personal e/ "ank, su# as modi!ying is own login password, !reeGing or deleting some #ards and so on$ A$ ;eporting the loss if the account: 2 e #lient #an report t e loss in t e lo#al area .not nationwide1 w en t e #lientIs Credit Card or pass"ook is missing or stolen$

Types of *+ banking
4$ +eposits, wit drawals, inter/a##ount trans!er and payment o! linked a##ounts at an )2MQ @$ -uying and paying !or goods and ser%i#es using de"it #ards or smart #ards wit out a%ing to #arry #as or a # e;ues "ookQ B$ Using a telep one to per!orm dire#t 6$ Using a #omputer to per!orm dire#t a##ount trans!ers and pay linked "anking/ make a "alan#e en;uiry, inter/ "anking/ make a "alan#e en;uiry, inter/ a##ount trans!ers and pay linked a##ountsQ

'dvantages of *+%anking
1. )##ount In!ormationC Real time "alan#e in!ormation and summary o! dayIs transa#tion$ 2. Fund 2rans!erC Manage your 0upply/C ain network, e!!e#ti%ely "y using our online and trans!er me# anism$ 3e #an a!!e#t !und trans!er on a real time "asis a#ross t e "ank lo#ations$ . Re;uestC Make a "anking re;uest online$ !. )##ount in!ormationC 2 e #omplete data"ase t at t e "ank #ompany is a%aila"le to us at our terminal$ It pro%ides usC Current "alan#e in our a##ount on real/time "asis$ +ayIs transa#tions in t e a##ount$ +etails o! #as #redit limit, drawing power, amount utiliGed, et#$ ,. 2 e real li!e situation o! user/wise limits and multile%el signatories #an "e mapped in t e net/"ased !und trans!er module too$ 3e #an spe#i!y user/wise #ap !or !und trans!er and t e num"er o! appro%als needed !or ea# !und trans!er$ 2 e as a"out our

!und trans!er will not take pla#e unless t e re;uired num"er o! signatories as appro%ed it$ -. 3it a power o! )ttorney !rom our dealers, we #an link t e dealerIs a##ounts to our a##ount in order to a%e an online !und trans!er, sa%ing us time and money in%ol%ed wit # e;ues #olle#tions systems$ )lternati%ely, t e dealer #an #redit our a##ount t roug t is # annel$ 0imilarly, we #ould also a!!e#t %endor and ot er payments online$ C. Customers #an also su"mit t e !ollowing re;uests onlineC Registration !or a##ount statements "y e/mail daily H weekly H !ortnig tly H mont ly "asis$ 0top payment or # e;ues C e;ue "ook replenis ment +emand +ra!t H &ay/order Opening o! !ixed deposit a##ount Opening o! Letter o! #redit D. 2 e #ompany does not a%e to spend anyt ing extra to a%ail su# !a#ilities$ )ll it re;uires is Internet #onne#ti%ity$ 2 e produ#t ena"les t e #ompany to pro/a#ti%ely manage its #as !lows, ease re#on#iliation e!!orts as all t e MI0 is a%aila"le at t e #li#k o! t e mouse$ E. -ill &ayment t roug Ele#troni# "ankingC Internet as t us us ered t e #on#ept o! anytime and anyw ere "anking$ 2o t e indi%idual t e onerous task o! %isiting se%eral pla#es to settle is ser%i#e "ills like telep one, water, ele#tri#ity, et#$, #an "e o%er#ome t roug t e ele#troni# -ill &ay ser%i#e pro%ided "y t e "ank$ ,e #an pay is regular mont ly "ills .telep one, ele#tri#ity, mo"ile p one, insuran#e, et#$1 rig t !rom is desktop$ *o more missed deadlines, no more loss o! interest$ ,e #an s# edule is "ills in ad%an#e, and t us a%oid missing t e "ill deadlines as well as earn extra interest on is money$

1F. Ot er "ene!itsC 2 e e/ "anking pro%ides some ot er "ene!its also$ 2 ey areC Con%enien#e$ 0peed o! #on#luding transa#tions$ 0a!ety/ "anking !rom own ome$ E#onomy/ "anking wit out %isiting your "ank$ C eaper ser%i#e !ees$ 0eamless Integration wit existing en%ironment .I+M/Intelligent +ata Module1$ ,ig ly 0alea"le$ Easy CustomiGation$ Lower Costs o! "ot Installation and Maintenan#e$ .imitation of *+ banking: 4$ 0a!ety situations around )2Ms$ @$ )"use o! "ank #ards "y !raudsters at )2Ms$ B$ +anger o! gi%ing your #ard num"er w en "uying on/line$

CH0" I"T $! B%!&4


2 e re!orms in t e 4559s, w i# led to expansion, #onsolidation and li"eraliGation o! t e "anking and !inan#ial se#tor in India, "roug t in many # anges and # allenges$ ) num"er o! pri%ate and !oreign players entered t e Indian market wit superior te# nologies t at elped t em ser%i#e t eir #ustomers e!!i#iently t roug multiple # annels su# as )2Ms and Online "anking$ Indian "ank s on t e ot er and as "een using I2 more out o! #ompulsion and primarily !or transa#tion pro#essing$ 2 ey now need to adopt I2 to reposition "ank s into t e integrated !inan#ial ser%i#es market$ 2 e need !or pro%iding impro%ed #ustomer ser%i#e, redu#ing transa#tion #osts and in#reasing produ#ti%ity, s all "e t e main dri%ers !or "anking se#tor to adopt I2$ 2 ese #onsiderations are parti#ularly important !or pu"li# se#tor "ank s in India, w o are !a#ing immense #ompetition !rom pri%ate and !oreign "ank s$ I2 #an elp t em mo%e !rom t e present s#enario w ere t ey are working as isolated islands to pro%iding a #entraliGed "anking experien#e$ 2 ere is a need today !or I2 and t e !inan#ial #ommunity to #ome toget er and de%elop #ustomiGed I2 solution to make t e Indian "anking se#tor glo"ally #ompetiti%e$ I2 adoption in t e "anking se#tor will pro%ide real time a%aila"ility o! transa#tion pro#essing t roug multiple # annels$ It would en an#e a "ankIs a"ility to #ross sell produ#ts, ensure "etter management and se#urity and sa!ety o! !unds and in#rease e!!i#iently t roug integration o! systems a#ross %arious lo#ations$ It would also ensure e!!i#ient management o! *on &er!orming )ssets .*&)s1, minimiGe transa#tions #osts, en an#e a"ility to #ondu#t in/dept !inan#ial analysis and gat er "usiness intelligen#e$ En an#ed use o! I2 would also en#ourage t e use

o! Internet to pro%ide a##ess !or online "ill payments, !und trans!ers and e/ statements in addition to en#ouraging wireless mo"ile "anking and e/#ommer#e$ 3it growing #ompetition !a#ed "y !oreign "ank s and !inan#ial institutions, t e pu"li# se#tors "ank s in #o/operation wit t e Indian I2 industry would need to e;uip t emsel%es !or t e next p ase o! introdu#ing t e "ene!its o! I2 to t eir #ustomers "y pro%iding a #entraliGed "anking solution$ Opportunity !or Indian "anking se#tor in "ran# #omputeriGation 4$ I2 *etworking @$ 0ystem Relations ip Management B$ Customer Relations ip Management .CRM1 )ppli#ations 6$ -a#k O!!i#e pro#essing and Call Centers 8$ +ata ware ousingH+ata mining 7$ Mo"ile "anking and e/ "anking$

)ifferent uses of Information TechnologyC a1 2ele -anking "1 )ny 2ime -anking #1 )utomated 2eller ma# ine d1 0 ared &ayment *etwork 0ystem e1 Customer 0er%i#e !1 Mo"ile "anking g1 ,ome -anking 1 Ele#troni# Fund 2rans!er i1 &lasti# Cards as Media !or &ayment 4$ Credit Card @$ +e"it Card B$ 0mart Card 6$ )2M Card

SURVEY & FINDINGS


From t e sur%ey #ondu#ted on t e Mo"ile "anking !rom Customers

1. Do you know about the mobile banking facility provided by banks?

30 25 20 15 10 5 0 es !o

2 is grap

represents t e amount o! #ustomers w o are aware o! t e mo"ile

"anking !a#ility$ From t is grap we #an see t at Indians are well aware o! t e ser%i#es su# as mo"ile "anking w i# are pro%ided "y "ank s to t em$ ) ser%i#e su# as mo"ile "anking is de!initely not a new #on#ept to t e Indian people$ 2 ey are responsi%e and are appre#iati%e o! t e "ank e!!orts to lig ten t e load on "ran# es and su"sidiaries$

2. "re you aware whether your bank provides the mobile banking facility?

20 15 es# it does 10 5 0 !o# it doesn$t % don&t know

2 is grap represents t e amount o! #ustomers w o pre!er to "ank using mo"ile "anking ser%i#es or traditional "anking met ods$ From t is grap it is ;uite #lear t at people are still wary a"out mo"ile "anking$ 2 ey still pre!er to "ank using traditional met ods o! "anking "e#ause t ey a%e !ull #on!iden#e is su# met ods$ 2 e main reason !or t e !all o! mo"ile "anking grap is t at people "elie%e t at "anking t roug mo"ile p one is risky and t at it #an lead to in!ormation !alling into t e wrong ands$ ,owe%er wit new and impro%ed se#urity measures like en#ryption, and password prote#ted ser%i#es all t e risks and worries #an "e wiped away$

3. %s mobile banking one of the criteria you are looking for in a bank ?
1( 15.5 15 1'.5 1' 13.5 13 es !o

2 is grap represents t e amount o! people t at re;uire mo"ile "anking ser%i#es and "ank wit only t ose t at pro%ides su# a !a#ility, 2 is s ows t at t e Indian people are #onstantly on t e mo%e and re;uire some met od to "ank w ile on t e mo%e$ 2 ere!ore mo"ile "anking is de!initely demanded "y t em so t at t ey #an opt !or it w ene%er t ey re;uire$ E%en t oug t ey may pre!er t e traditional met od o! "anking to t e mo"ile "anking !a#ility, t e people want to keep t eir options open at t e time o! need, and en#e pre!er a "ank t at pro%ides mo"ile "anking !rom one t at does not$
'. Do you have confidence in the mobile banking facility?

2 is grap represents t e amount o! #ustomers w o a%e #on!iden#e in mo"ile "anking$ 2 is grap s ows us t at t e Indian people are still unsure and are not #on!ident enoug to %enture into "anking using mo"ile p ones$ 2 ey "elie%e t at t reading on unknown territory #an "e arm!ul and #an lead to uge losses due to !raud or t e!t$

2o get o%er t is notion t e Indian pu"li# needs some e%iden#e to pro%e t at mo"ile "anking is sa!e and se#ure and t e only e%iden#e are t e people w o #onstantly use su# a !a#ility$

5. )ould you recommend such a facility to others?

2 is grap represents t e amount o! #ustomers t at would %ou# and re#ommend


20 15 10 5 0 es !o

t e mo"ile

"anking !a#ility to ot ers$ I! a #ustomer, w o as used t e mo"ile

"anking !a#ility in t e past, re#ommends su# a !a#ility to ot ers it means t at it as ad a good impa#t on im, ot erwise e would not "e doing so$ Moreo%er, it works out well !or mo"ile "anking "e#ause word o! mout pu"li#ity is t e "est pu"li#ity e%er$ ) point to "e noted is t at e%en t oug t e Indian people are not !ully #on!ident a"out mo"ile "anking$ "anking, t ey are willing to experiment wit new ideas and inno%ations "ut at a slow and #autious pa#e, w i# is a good turno%er !or mo"ile

(. )hy do you feel mobile banking is beneficial to society?

1' 12 10 * ( ' 2 0 +ost effective for banks ,aves +ustom ers$ tim e and energy -educes dependency on bank branches "ll of the above

2 e grap represents w y mo"ile "anking is "ene!i#ial to t e so#iety$ )s it #an "e #learly seen, a ma'or segment o! t e sur%ey grap points out t at mo"ile "anking sa%es time and energy o! t e #ustomers as well as is "ene!i#ial in all t ree ways, t at is, #ost e!!e#ti%e !or "anks, sa%es #ustomers time and energy and redu#es dependen#y on "ank "ran# es$ 2 is s ows t at mo"ile "anking is not only "ene!i#ial to t e #ustomer "ut also to t e "ank t at pro%ides t em as t e "ank #an redu#e its #ost "y iring !ewer personnel to take post in %arious "ank "ran# es, it #an redu#e #rowding in "ank "ran# es "e#ause transa#tions #an "e taken #are o!! or dealt wit wit out a%ing to enter a "ank "ran# $

S-,?19 R1+o,*4
2 e !irst and !oremost reason !or #ondu#ting a sur%ey is to "etter understand t e "asi# !un#tionality o! mo"ile so!tware in a "anking$ 2 e working o! t e mo"ile "anking "anking en%ironment, t e pro#edure in%ol%ed in adopting t is

ser%i#e and t e type, #lass and amount o! people t at it #aters to, #an "est "e expressed and understood "y #ondu#ting a sur%ey on t e "ank s t at pro%ide t em$

Co!7 -4$o!
3it t e rapid de%elopment o! transport and #ommuni#ation, people and ser%i#es are #oming toget er as i! t ey were 'ust around t e #orner$ I! t is is t e #ase !or many ser%i#es, t en w y s ould t e "anking industry lag "e indP Internet "anking, p one "anking, e/"anking and now mo"ile "anking all ena"le t e "ank to "e "etter #onne#ted wit t e #ustomer and %i#e %ersa$ ) #ustomer w o is pro%ided wit a %ariety o! additional ser%i#es !eels appre#iated and is more likely to "e loyal to t at "ank, w i# is always a good sign !or a "ank$ In t e end mo"ile "anking not only elps a "ank to redu#e #osts "ut also

elps it to retain its %alua"le #ustomers$ )nd as !ar as #ustomers are #on#erned, t is !a#ility ena"les t e #ustomer to "ank anyw ere, at anytime and in any #ondition, de!initely a "oon i! a #ustomer is stu#k in t e middle o! now ere and re;uires "anking ser%i#es as soon as possi"le$ 2 us mo"ile "anking elps "ot , t e #ustomer as well as t e "ank, to

lig ten t e "urden o! todayIs world and to sa%e time, money and energy w i# is greatly re;uired and appre#iated$ In a #ompetiti%e world w ere e%eryone is waiting to outdo t e ot er, a elping and, in w ate%er !orms and !rom w ate%er sour#e, is de!initely god sent and s ould not go unre#ogniGed$

B$/ $o6,%+)9
3e"sitesC 4$ www$wikipedia$#om @$ www$googleimages$#om
B$ www$google$#om

-ooksC 4$ En%ironment o! !inan#ial ser%i#es, O$&$)garwal$ @$ -anking 0er%i#e R In!ormation 2e# nology, R$K$Uppal$ 0ur%ey sour#esC CU02OMER0 OF G,)2KO&)R

You might also like