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    SAP - CRM Functional

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    bhanuprakashbadri
    The document provides an overview of the course contents for the SAP CRM Functional training. It lists various modules that will be covered including SAP CRM foundation, architecture, marketing, e-commerce, channel management, sales, service, analytics, field applications and integration with other SAP modules. It also outlines topics within specific modules like customer interaction center, sales, service, base customizing, business transactions, internet sales and loyalty management, activity management, pricing and marketing.

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    SAP - CRM Functional

    Uploaded by

    bhanuprakashbadri
    252 views2 pages
    The document provides an overview of the course contents for the SAP CRM Functional training. It lists various modules that will be covered including SAP CRM foundation, architecture, marketing, e-commerce, channel management, sales, service, analytics, field applications and integration with other SAP modules. It also outlines topics within specific modules like customer interaction center, sales, service, base customizing, business transactions, internet sales and loyalty management, activity management, pricing and marketing.

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    SAP CRM Material

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    The document provides an overview of the course contents for the SAP CRM Functional training. It lists various modules that will be covered including SAP CRM foundation, architecture, marketing, e-commerce, channel management, sales, service, analytics, field applications and integration with other SAP modules. It also outlines topics within specific modules like customer interaction center, sales, service, base customizing, business transactions, internet sales and loyalty management, activity management, pricing and marketing.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    252 views2 pages

    SAP - CRM Functional

    Uploaded by

    bhanuprakashbadri
    The document provides an overview of the course contents for the SAP CRM Functional training. It lists various modules that will be covered including SAP CRM foundation, architecture, marketing, e-commerce, channel management, sales, service, analytics, field applications and integration with other SAP modules. It also outlines topics within specific modules like customer interaction center, sales, service, base customizing, business transactions, internet sales and loyalty management, activity management, pricing and marketing.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 2

    1

    SAP- CRM Functional - Course Contents


    MySAP CRM Solution Overview

    Overview and Introduction to SAP CRM Foundation & Architecture of mySAP CRM mySAP CRM Marketing mySAP CRM E-Commerce mySAP CRM Channel Management mySAP CRM Sales mySAP Interaction Center mySAP Service mySAP CRM Analytics mySAP Field Applications (with focus on Mobile Service) mySAP CRM for Industries Integration with other MySAP suite of modules

    Replication administration Monitoring & error handling

    Customer Interaction Center Architecture landscape Agent functions and processes in the IC Define CIC Profile and CustomerSpecific Workspaces Define Front-office framework Component Configuration Action Box Configuration CRM Sales Architecture and landscape Set up logical system and connection with OLTP R/3 and APO Configuration of the CRM Server Base Customizing Configuration Web Application Creating Product catalogs Publication of Product Catalog content Create Internet User for order processing Sales Transactions using Internet Sales Web Shop Maintenance Q&A Implement CRM- Service Architecture of service modules. Configuration of Service Order processing Service Contract management Install Base Case management Complaints & Return Management E-Service Internet Customer Self Service Q&A

    CRM Base Customizing CRM Basic data & Customizing settings for these objects: Business partner Organizational model Territory Management Product master CRM Business Transactions Overview of generic functions in business transactions Activity Management (including Activity Journal and Groupware Integration) Transaction type and item category customizing for these objects. Middleware settings: Middleware connections to R/3, APO and CRM CRM Business Partner - CRM Middleware CRM Middleware Sales and Billing Basic concepts of CRM middleware

    IT TRAINING & SERVICES


    Regd. Office # 207, II floor, HUDA Maithrivanam, Ameerpet, Hyderabad 500 038. Ph # +91 40 40310000, 23743392, 23751199 E-mail: [email protected] URL: www.peerstech.com

    Internet Sales & Loyalty Management

    Overview of Internet Sales Shop & User Management Product Catalogue Management Order Processing Loyalty Management Membership Management & Handling Rewards & Points Management Loyalty Integration with CRM Agent Inbox Batch and Product Determination Q&A

    Activity Management Activity Types Activity Structure Follow-up activities Actions


    Pricing

    Processing Actions, Process Flow Conditions

    Pricing and Tax Determination in SAP CRM Review of Transaction Codes

    CRM- Marketing Marketing Planning & Campaign Management Marketing Planning and Campaign Management (Marketing Planner, Product Selection, Partner Functions, Generic Actions, Campaign Execution) Personalized Mail Forms Marketing Calendar Customer Segmentation External List Management Trade Promotion Management/Deals Lead Management Opportunity Management Lead Management Activity Management Marketing Analytics Q&A

    Transaction Processing Business Transaction (concept and structure) Business Transaction Customizing (header, item, item category determination) Document Flow Status

    IT TRAINING & SERVICES


    Regd. Office # 207, II floor, HUDA Maithrivanam, Ameerpet, Hyderabad 500 038. Ph # +91 40 40310000, 23743392, 23751199 E-mail: [email protected] URL: www.peerstech.com

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