Liz Lathan, CMP

Liz Lathan, CMP

Helping corporate event marketers move up the ladder.

View articles by Liz Lathan, CMP

You're Community's Shareable Moments: NFTs

You're Community's Shareable Moments: NFTs

March 23, 2023

16 likes5 comments

Breaking down the new Community FUNnel: Bottom of Funnel/Top of the Funnel - The Shareable Moment

Breaking down the new Community FUNnel:…

February 17, 2023

10 likes

Breaking down the new Community FUNnel: Bottom of Funnel - The Sounding Board

Breaking down the new Community FUNnel:…

February 16, 2023

9 likes

Breaking down the new Community FUNnel: Middle of Funnel - The Series of Gatherings

Breaking down the new Community FUNnel:…

February 15, 2023

13 likes

Breaking down the new Community FUNnel: Top of Funnel - The Site

Breaking down the new Community FUNnel: Top…

February 14, 2023

7 likes6 comments

Breaking down the new Community FUNnel: Top of Funnel - The Show

Breaking down the new Community FUNnel: Top…

February 13, 2023

6 likes

It's time to rewrite the marketing funnel

It's time to rewrite the marketing funnel

December 1, 2022

19 likes2 comments

How to not destroy your community by measuring it (and still measure it)

How to not destroy your community by…

November 29, 2022

7 likes1 comment

Are community enablement programs the cure to the loneliness epidemic?

Are community enablement programs the cure…

November 17, 2022

8 likes5 comments

Welcome to the Community FUNnel!

Welcome to the Community FUNnel!

November 14, 2022

8 likes1 comment

The Case for More Field Events

The Case for More Field Events

October 5, 2022

30 likes2 comments

10 Tips for Building Your Community

10 Tips for Building Your Community

September 30, 2022

9 likes3 comments

Do something that calls them back

Do something that calls them back

September 27, 2022

7 likes4 comments

Stop sucking at first impressions

Stop sucking at first impressions

September 22, 2022

27 likes6 comments

Sponsorship is dead.

Sponsorship is dead.

September 9, 2022

58 likes15 comments

Helping people network at events

Helping people network at events

August 24, 2022

15 likes5 comments

Taming the Hybrid Monster to build Community

Taming the Hybrid Monster to build Community

August 22, 2022

7 likes

Step up your field event game

Step up your field event game

August 18, 2022

28 likes3 comments

Eliminate networking events forever

Eliminate networking events forever

August 1, 2022

70 likes30 comments

Travel-Free Field Marketing Experiences

Travel-Free Field Marketing Experiences

July 26, 2022

24 likes4 comments