Guillermo Saez

MBA, Marketing | Product Manager and Business Analytics Leader

View articles by Guillermo Saez

Product Positioning - Translating technical features into customer value

Product Positioning - Translating technical…

October 29, 2024

66 likes11 comments

How to Choose the Right go-to-market Partner for small Biopesticides companies in the U.S.

How to Choose the Right go-to-market Partner…

October 17, 2024

33 likes

Mastering Value Pricing: A Quick Real-World Value Pricing Exercise in Crop Protection in the US Market - Fungicides in Corn

Mastering Value Pricing: A Quick Real-World…

October 11, 2024

22 likes1 comment

Biologicals in the US - a holistic approach for anyone looking to invest or execute a biological strategy

Biologicals in the US - a holistic approach…

September 5, 2024

31 likes12 comments

Launching Products in the CP Industry

Launching Products in the CP Industry

June 20, 2024

26 likes1 comment

Foundations of Product Life Cycle Management (PLCM) in the Chemical Industry - A complete guide for the CP industry

Foundations of Product Life Cycle Management…

April 25, 2024

37 likes1 comment

Rebates in the Crop Protection (CP) Industry: An holistic approach to Analyzing GTM

Rebates in the Crop Protection (CP)…

April 18, 2024

55 likes8 comments

Brand Planning: Strategic approach to ensure…

March 3, 2022

57 likes6 comments

Web scraping in Python, a short example applicable to any industry, including AgChem

Web scraping in Python, a short example…

October 16, 2020

35 likes12 comments

Shortcut to Calculate the Market Value in the CP and Ag Input Industry

Shortcut to Calculate the Market Value in…

October 8, 2020

42 likes4 comments

Sales & Operation Planning (S&OP) in the Chemical and CP Industry

Sales & Operation Planning (S&OP) in the…

July 8, 2020

58 likes6 comments

Pricing Products in the Chemical and AgChem Industry

Pricing Products in the Chemical and AgChem…

June 25, 2020

56 likes9 comments

Launching Products in the Crop Protection Industry: A systematic approach

Launching Products in the Crop Protection…

June 13, 2020

54 likes13 comments