Beauty Independent

In 2022, Hanni became the first razor brand to launch at SEPHORA. While the razor category hasn't gone prestige like Sephora predicted at the time, the body care category has, and Hanni has planted its flag in it with unique products designed to make personal maintenance easier like a fast-absorbing spray-on moisturizer that doesn't leave clothes put on over it soggy. The formula seems to be working: Hanni has now entered all Sephora doors in the U.S., doubled sales annually and has profitability in sight. Read more: https://bit.ly/40LVyuD #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

It may not be surprising that Tower 28 Beauty, Inc. is among the top 15 independent beauty brands driving search volume growth this year, according to data from market intelligence platform SPATE. But what about Little Seed Farm? It turns out consumers aren't only hunting for the sexiest products with prominent SEPHORA presences. They're also looking for tried-and-true unsexy staples that soothe their skin and scalp. Read more: https://bit.ly/48OFiuV #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

OneSkin has raised a total of $20 million in funding in a longevity space that's drawing increasing numbers of investors and startups. Its key intellectual property is OS-O1, a peptide it identified and describes as reversing the skin’s biological age by warding off senescent or zombie cells that diminish the skin’s barrier and regeneration. Along with its IP, investors were drawn to OneSkin's ability to scale in direct-to-consumer distribution at a time when DTC has been tough for many brands. Read more: https://bit.ly/3CA4wRD #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

Bozoma "Boz" Saint John, a new member of the "The Real Housewives of Beverly Hills" cast, believes the wigs category and its women of color consumers haven't been given their due in the beauty industry. She's changing that with new brand Eve by Boz. It's launching today with wigs, extensions, accessories, shampoo, conditioner, leave-in conditioner, edge control gel and hair perfume. Prices range from $35 to $2,100. Read more: https://bit.ly/3CqwsHS #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

Set to launch next year, facial concept @formulafig product line will for the first time feature biotech-derived ingredients from @debutbiotech in the professional beauty channel. Although Formula Fig co-founder Jessica Walsh acknowledges its clients aren't too familiar with biotech's role in beauty yet, she likes to be ahead of the curve. For Debut, the entrance into the professional channel showcases the performance of its ingredients in a skincare market that prizes it. Read more: https://bit.ly/3ApXGOg #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

Om Home founder and CEO Anita Nath believes South Asian beauty brands on the shelves of leading retailers tend to compromise their ethnic heritage to appeal to Western audiences. At the new e-tailer, no compromise is necessary. Starting with six brands, it's celebrating South Asian identity and showcasing offerings for melanated skin. Read more: https://bit.ly/4ehiuoZ #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

Mintel predicts that comfort, wellness and credibility will play critical roles in a slow beauty movement drawing consumers who've been overwhelmed by beauty choices and constant social media content. It also sees persistent trends such as sustainability and personalization entering new phases as brands respond to local conditions where their consumers live and embrace artificial intelligence. Read more: https://bit.ly/3O1DrJC #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

American voters handed Donald Trump a resounding win, making it clear they're unhappy with Democrats' stewardship of the economy. As beauty entrepreneurs look ahead to the incoming Trump administration, some are optimistic it can deliver a better business climate, while others fret that tariffs may send costs and ultimately prices skyrocketing. There's also a high level of concern about the impacts of Trump's policies on minority-owned companies that are integral to the beauty industry. Read more: https://bit.ly/4efeTHW #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

SEPHORA's U.K. reentry has made Space NK even sharper, according to Margaret Mitchell, chief commercial officer at the Manzanita Capital-owned beauty specialty retailer. It's upgrading locations and adding more, with its fleet set to reach 81 units by the end of the year. It's also being aggressive about landing brands up and down the price scale such as NATURIUM and Rare Beauty for their exclusive U.K. debuts. Read more: https://bit.ly/4hG6UX9 #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews

As Bubble's, Tower 28 Beauty, Inc.'s and Crown Affair's recent retail launches in Australia demonstrate, the country is a popular early international stop for American beauty brands as they plot their global expansion strategy. With a beauty market that’s a fraction of the size of the U.S. beauty market, a misstep in Australia isn’t catastrophic. On the other hand, success in the country can show potential acquirers and investors that a U.S. beauty brand’s products can translate beyond domestic borders. Read more: https://bit.ly/4hEAsVo #hereforthefierce #beautyentrepreneur #wellnessentrepreneur #beautybusiness #beautynews