Why E-Com Owners should Run their Facebook Ads like a Scientist:

Facebook Ads for eCommerce is essentially a Huge Science Experiment

Do You Agree? I'll explain why...

To Succeed with profitable Facebook Advertising Campaigns for your eCommerce Stores, you need to Test, Test and then Guess What?

Yep you got it: Test.

The people who are really crushing it with Facebook Ads are those that have bigger budgets...

so they can test more variables and find out the 'winning formula' or maybe you have heard someone say 'the hidden secrets to fb ads?''

There are thousands of variables

all the way from audiences

to which kind of grammar do you use in your copy

But most of all the people who win Love the exercise of testing and everyday having the opportunity to find an innovative way to squeeze more out of each campaign

Experiments are fantastic

So get obsessed Today

Know your data and numbers of your ad account like the back of your hand and you Will master the game

If you're just starting out don't let that stop you

Either help someone manage their ads to get experience of testing more variables...

OR just start with smaller A/B tests and gradually step it up

But never Stop Testing!

The moment you do, your competition will eat you Alive.

It's time to get Excited about your new FB Experiment!

Get your lab-coat On.

-Nigel Thomas