Two New Games Announced For Kwalee Gaming and a Release Date Reveal.
It’s been a busy week for our PC and Console team at the Future Games Show with two game announcements and launch date reveal for ROBOBEAT. As you might already know, we’re not just about publishing mobile games but in the last couple of years we’ve started to disrupt indie game publishing, released PC Console titles like Scathe and Wildmender and we’re hungry to build our slate and sign brilliant games from talented developers. Here’s a roundup of our announcements from the Future Games Show, as well as insights into our developer partnerships:
Voidwrought
We're excited to share that we've partnered with Powersnake to publish Voidwrought, an upcoming 2D action-platformer. Players will explore a hand-drawn world filled with cosmic horrors, taking on the role of the newly-born Simulacrum. With dramatically-realised hand-drawn locations and a variety of enemies and bosses, Voidwrought promises an engaging adventure.
Powersnake consists of three developers based in Sweden, sharing a love for all things touching on cosmic horror, passive souls-like narratives, and intriguing mysteries. Product Marketing Manager, Jack Richardson tells us a little more about how we’re supporting the devs: “Voidwrought was completely unknown before the announcement, so we got to work from scratch! In practice, this means a lot of back-and-forth behind the scenes as we establish a public identity for the game that everyone can get behind, and which gives it the best chance of success.”
Hordes of Hunger
Hordes of Hunger by Hyperstrange offers a fresh twist on the popular Survivorslike genre. Known for their critically acclaimed titles, Hyperstrange's collaboration with Kwalee on this new game is highly anticipated. Ben Forrester, Kwalee's VP of PC & Console, expressed excitement about the partnership, while Hyperstrange is equally enthusiastic, seeing this as a new and promising chapter with Kwalee's support ensuring the game exceeds expectations.
How are we supporting Hordes of Hunger? As Hordes of Hunger had already been announced, we worked with Hyperstrange to fine-tune aspects like positioning, storefronts, and artwork, as well as producing a publisher announcement trailer. We were careful to build on the game's existing marketing strengths while adding our own insights, and supporting all of it with PR, community, and social media activations.
ROBOBEAT
We’ve also unveiled Robobeat’s action-packed release date trailer. ROBOBEAT is a rhythm shooter where you'll play as Ace - a bounty hunter on a mission to capture robot-gone-rogue Frazzer in his ever-shifting lair. You’ll have to master the art of shooting, wall-running, sliding, and bunny hopping, all in sync with the beat! The game also has a custom music feature which generates beats from the music you upload that suit your play style.
The game is scheduled to launch on PC via both Steam and the Epic Games Store on May 16th, 2024. Vinay Karanth shares what it’s like to work with Robobeat developer Simon Fredholm, “It has been a blessing working with such a talented and passionate developer. ROBOBEAT is a labour of love and that resonates with fellow gamers.Since the release date announcement at FGS was an important marketing beat for all of us and the game, we are going full guns-blazing in terms of PR, Social media and Influencer promotions to create as much as noise as possible.”
Are you an indie developer with a potential hit game idea on your hands? If you’re on the lookout for a passionate, collaborative partner that will go the extra mile to help you build the success of your games and studio, we’ve got you. We have directly accessible resources to test and nurture your game to prepare it for launch, such as our team of 70+ QA testers to our marketing art and content teams. This means we can work together efficiently to create the best game possible. We want to sign games, but don’t have a ‘conveyor belt’ pipeline.
Start your publishing journey with us today.
Head of 1minus1, Creative Studio for the Games Industry | Xbox, Tencent, Wizards of the Coast, Indies | Branding, Websites/experiences, Marketing. Also, Electronic Musician. 🎮 🎹 🎸
3moRobobeat is great fun.