The State of IoT Deployment in the US

The State of IoT Deployment in the US

Welcome to the latest edition of The IoT Pulse - an exclusive collection of opinions, insights, and commentary from industry experts on key topics and questions in the world of #IoT, #AI, and #DigitalTransformation. Be sure to hit subscribe today so you don’t miss out on future editions!


As global IoT adoption continues to grow, the US is continuing to lead the way across a variety of industries. But as other advanced technologies like AI and machine learning continue to mature and companies developing these technologies come from different areas of the world, how will this impact IoT adoption and the US’s position as a global leader?

To help us dive further into this topic we consulted one of our Partner experts, David Langton, CMO at Eseye, a global leader in IoT connectivity solutions. In 2023, the company conducted a survey to better understand the State of IoT adoption and in particular, the differences between the US and UK markets. The survey unveils a landscape brimming with potential with each market showcasing unique strengths and growth trajectories.

In this edition of the IoT Pulse, David shares his insights from the survey and casts a light on the state of IoT adoption and deployment in the US.

David Langton, CMO at Eseye

“The US shows a strong inclination towards expanding its IoT estates with a robust investment attitude. In fact, the US market has demonstrated a strategic focus on consistent IoT investment over the past several years, which is a reflection of this progressive mindset that propels the US ahead in the global IoT landscape.

We know that this is the case thanks to our 2023 State of IoT Adoption report, where 83% of US-based respondents indicated that they were looking to increase their IoT deployment and 78% declared their plans to ramp up their IoT investments. 

The top benefits of IoT initiatives in the US paint a promising picture of enhanced operational efficiency and increased revenues. Leveraging IoT to introduce new business lines and products, US companies are embracing innovation at a remarkable pace. They’re able to do so thanks to the US’s superior connectivity success rate, reflecting a proactive approach to overcoming obstacles and ensuring smooth IoT operations.

Looking ahead, the US market’s eagerness to measure success and benchmark against industry peers signifies a forward-thinking mindset geared towards continuous improvement and excellence in IoT adoption. The desire for a comprehensive IoT connectivity managed service program underscores a commitment to holistic solutions that streamline operations and maximize efficiency, setting a compelling standard for the industry at large.”

You can read the full report, 2023 State of IoT Adoption, for more insights. 


While the US market is thriving when it comes to IoT adoption and deployment, it doesn’t mean the process is easy. In a recent webinar we hosted with Eseye, Kieran McNamara, GM North America, and Angela Dunlap, IoT Solution Specialist shared key knowledge and strategies needed to navigate the IoT landscape in the US successfully. 

So if you’re looking to master IoT deployment in the US and you’re not sure where to get started, register to watch the webinar on demand. You’ll learn: 

  • Cutting-edge strategies for swift deployment and future resilience 

  • Exclusive insights for streamlining deployment processes

  • Proven tactics for ensuring reliable connectivity 

  • Expert tips for leveraging localized solutions tailored to US requirements 

  1. How IoT Networks Work: A Comprehensive Overview - article written by Very

  2. How Much Does IoT Adoption Cost? - article written by ZARIOT

  3. How eSIM is Driving IoT Adoption - podcast featuring Paul Bradley VP of Solution Sales at Kigen

Keep the conversation going! Share your experiences and insights on the state of IoT adoption in the US in the comments below. 

Curious about how you or your company’s experts can be featured? Reach out to me at [email protected] or connect with me on LinkedIn: Ryan Chacon

See you next week!

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