Rust No More: What every car buyer needs to ask for!

As India accelerates as one of the world’s fastest-growing automotive markets, durability and corrosion resistance are becoming key factors for car buyers. Imagine buying a shiny new car, only to discover rust eating away at its structure after just a few years. This is where zinc galvanization comes in, offering unmatched protection against corrosion. In this edition of #HZLSpeaks, we explore why corrosion-free warranties, also known as anti-perforation warranties, ensuring your car remains rust-free, are just as essential as flashy features like sunroofs.

Did you know that the “body-in-white” (BIW)—the bare vehicle frame before the addition of any parts like doors, hoods, or electrical components—is critical to a vehicle's strength and longevity? Representing around 80% of a car's steel framework, the BIW is especially vulnerable to rust with just a tiny pin-sized exposure. Galvanizing this steel structure with zinc creates a permanent shield, significantly increasing resistance to corrosion while extending the vehicle’s lifespan. Without zinc coating, this BIW framework would be exposed to rapid degradation, leading to expensive maintenance, decreased value, and potential safety concerns over time. In fact, zinc galvanization also safeguards other essential components like door handles, steering parts, foot pedals, and gear racks. Research has shown that galvanized steel in cars experiences only 7% corrosion over five years, compared to up to 65% corrosion in non-galvanized steel within the same period. For car owners, this longevity means peace of mind and a better return on investment as their vehicles remain strong and dependable on the road.

In cities like Delhi, Mumbai, Bangalore, Assam and Chennai, modern cars face heightened risks of rust and corrosion due to constant exposure to harsh environmental conditions. Within just two years, many new vehicles begin to show significant signs of rust, with issues such as waterlogging and submersion during heavy rains worsening the damage. Zinc galvanization, unlike post-purchase paint or coating applications, forms a bonded metal layer with steel, offering a durable and self-healing shield against rust. This ensures that even minor scratches are no longer vulnerable to corrosion.

For car buyers, an anti-perforation or corrosion-free warranty has become an essential marker of durability. It confirms that the manufacturer has prioritized the car's longevity and durability by safeguarding the body-in-white with a zinc coating. This warranty not only reflects quality but also significantly reduces maintenance costs. In fact, as more consumers recognize the value of rust-resistant vehicles, global zinc demand in automotive applications is projected to grow by 22% by 2030.

While international markets like North America, Europe and Japan use zinc-coated bodies in over 90% of their vehicles, adoption in India lags at around 20-25%. The time has come for Indian consumers to expect the same level of quality and protection that drivers enjoy globally. By investing in zinc-galvanized vehicles, buyers are making a smart choice that reduces future expenses and enhances safety. As a leader in zinc supply for automotive applications, Hindustan Zinc is committed to meeting global standards and supporting India’s automotive industry in providing cars that are built to withstand even the harshest conditions.

So, the next time you’re in the showroom, ask yourself: Is your car truly prepared for the long road ahead? Demand zinc-galvanized protection—because when it comes to safeguarding your investment, nothing should be left to chance.

Stay tuned for future editions of #HZLSpeaks as we explore more remarkable applications of this #MetalForLife.