Pitching to Gen Z Investors

Gen Z makeup 30% of the world population and has increasingly gained traction in the venture capital industry. Are you pitching to a Gen Z investor and want to win their vote?

Gen Z has spearheaded lifestyle trends and consumer behavior as they drive the next big products, services, and social media trends. Gen Ziers is the next big thing that venture capitalist firms are looking for to spot the latest trends in the industry. By 2031 the Gen Zers will surpass the income level of Millenials putting Gen Ziers as the most appealing demographic that investors will be targeting to flourish their companies.

Gen Z has taken their economic futures in their hand with investing platforms at the top of their fingers. They’re a generation who don’t rely on solely the stock market and banks to build their empire of wealth. This generation invests in nontraditional ways to build the wealth that investors are looking for in their businesses.

In order to capture the attention of Gen Z, you must target all their characteristics. They are tech-savvy, diverse, and well educated making them open to new non-traditional ideas. The Gen Zier's look for the bigger picture before investing and telling your story effectively will determine their interest.

At Squash and Stretch Production our team of experts will help you paint the bigger picture and drive your message home. Learn more on how our experts help you get the perfect pitch HERE.

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