October Updates

Hey! 👋 

September was an intensive month of testing and learning with our lead generation strategies. We had a record month for sales and this is largely based on our commitment to how hard we've worked over the summer period.

At Prospect Labs we are always trying to adapt to the new market trends, LinkedIn updates and finding the best solutions to grow your Startup. As we've had a highly productive quarter with new learnings and finding new approaches of how we can combine lead generation and LinkedIn events, we would love to share a reminder to join our upcoming October webinar to gain some valuable insights on how you can use LinkedIn's features to generate more leads 🚀

🚀 Are you currently using all of LinkedIn's features to their fullest potential?

🚀 Are you networking with other professionals in your industry on LinkedIn to expand your reach and create potential leads?

🚀 Register for our October event if you haven't done so already and learn LinkedIn's secret to success.

Prospect Labs Upcoming Events

We believe that combining LinkedIn webinars and LinkedIn audio is not only a great way to engage, educate and to share your expertise with your target audience but it's also a great way to scale your Startup. It doesn't stop there, it's important that you engage with your event attendees and continue to nurture the relationship 🤝

🗓 November 15th 

🗓 December 5th 

Prospect Labs Growth Hacking Trends

1️⃣ As LinkedIn trends are changing frequently, we are seeing that connection requests with a note are a thing of the past, unless you have actually met the person online or physically. The only people sending connection requests with a note to strangers are sales people and so this is a clear signal to avoid the connection.  📊 Our data backs this up. Empty connection requests are getting a 40-50% acceptance rate while requests containing a message are only 20-30% successful.

2️⃣ We are also learning that cold emailing can get very good results but not as a stand alone strategy. Even if you are setting up separate domains, finding validated emails and getting 60% open rates (which we do for cold outreach), the leads are not there to justify this being an approach to rely on. However, when you start to intertwine LinkedIn outreach with email outreach and add some manual tasks like commenting on posts, then the results can be nothing short of spectacular!

3️⃣ We've been testing new clever approaches here at Prospect Labs, so get ready for some very exciting announcements coming your way next month... In the meantime, keep building your network and speaking to potential customers using phrases such as 'is this something that could help you, would you like more information' and most importantly, make sure that you are speaking to people rather than at them. 

🤝 If you would like to learn how we can be an extension to your team and help your Startup generate more leads by combining LinkedIn events and outreach, please do get in touch and we would love to have a chat!