Infusionsoft Pricing: How Much Does Keap Cost?

Navigating the world of marketing automation and customer relationship management (CRM) software can be a daunting task.

For businesses looking to streamline their operations, enhance customer engagement, and boost sales, Infusionsoft by Keap is a popular choice.

However, understanding structure is crucial to determine which plan aligns best with your business needs and budget.

In this article, we will delve into the intricacies of Infusionsoft's pricing plans, dissecting the various plans and their respective features, and helping you make an informed decision on this powerful CRM and marketing automation platform.

Infusionsoft Pricing

Infusionsoft by Keap has 3 pricing plans which are Keap Pro, Max, and Max Classic. Keap Pro costs $199/month when paid monthly and $159/month for a yearly subscription. Keap Max monthly payment costs $289/month and $229/month when billed yearly. The Max classic plan which is formerly known as Infusionsoft comes with a custom price.

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We will discuss each of Infusionsoft's pricing plans in detail.

Keap Pro

The Keap Pro is the cheapest Infusionsoft pricing plan and is priced at $129 per month for up to 1,500 contacts. This package accommodates up to 1,500 contacts and encompasses the full spectrum of Keap Pro's features.

These features encompass:

• Email Marketing

• Sales & Marketing Automation

• *Dedicated Phone Line (US & Canada)

• Automated Lead Capture & Follow-Up

• Lead & Client Management (CRM)

• Appointments

• Sales Pipeline & Analysis

• Quotes, Invoices & Payments

• Landing Pages & Online Sales

• *Text Marketing

This plan also comes with a 3-month trial of voice and text, followed by a monthly charge of $9. Please note that these costs do not cover the one-time Keap Onboarding Services, which are mandatory for new customers.

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Keap Max

Keap Max represents the premium-tier customer relationship management (CRM) software plan within Infusionsoft by Keap offerings.

Priced at $199 per month, this plan caters to businesses with up to 2,500 contacts and encompasses the entire spectrum of features available in the Keap Pro plan. Additionally, it provides access to advanced coaching and support.

Here are some of the key features you can expect from the Keap Max plan:

• Lead Capture and Management: Efficient tools for capturing and organizing leads from various sources, including web forms, social media, and email.

• Marketing Automation: Streamline marketing tasks through automation, including email campaigns, social media posting, and lead nurturing.

• CRM: A comprehensive CRM system for managing customer relationships and monitoring interactions across multiple channels.

• Sales: Features such as lead scoring, sales forecasting, and pipeline management to enhance your sales efforts.

• Promo Codes and Upsell: Tools to create and manage promo codes and upsell opportunities, boosting sales and revenue.

• Marketing Analytics: Gain insights into your marketing efforts with robust analytics and reporting features.

• E-commerce: Support for online payments, order tracking, and shipping to streamline your e-commerce operations.

• Integration: Seamlessly integrate with a variety of other tools and platforms, including social media, email marketing, and payment processors.

• Advanced Coaching and Support: Keap Max offers access to a dedicated success coach and a wealth of support resources designed to help businesses maximize their potential with the platform. This ensures you get the most value out of your investment in Keap Max.

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Max Classic

This plan is for advanced marketing and sales needs and it comes with a custom pricing structure tailored to individual business needs.

Infusionsoft Features

CRM

Many individuals and agencies often consider Infusionsoft due to their need for a robust CRM system for their business.

In a nutshell, Infusionsoft offers one of the best CRM solutions available. It boasts a cleaner interface compared to many others, providing essential features such as contact import, tagging, and segmentation.

One notable feature is the ability to assign scores to specific customers based on past interactions. For instance, if a customer consumes a significant amount of your customer service resources, it prompts you to evaluate the value of retaining them as a customer.

The follow-up messaging system is also highly effective for reaching out to individuals based on their unique customer profiles. All in all, the CRM functionality alone makes Infusionsoft a strong recommendation for small businesses.

Marketing Automation with Lead Capture and Emails

While the marketing automation aspect of Infusionsoft offers valuable tools for B2B companies, it also presents an intriguing option for e-commerce websites.

For instance, it provides the opportunity to send targeted email messages that align with both timing and customer needs.

In the realm of e-commerce, the significance of timeliness cannot be overstated, whether it involves acknowledging a customer's birthday, managing rush orders, or navigating the holiday shopping frenzy to prevent revenue loss.

The suite of marketing automation tools encompasses the creation of landing pages, monitoring website visitor behavior, and tailoring communication to suit the preferences of each customer.

This cohesive system appears to construct a well-structured funnel that seamlessly integrates with the CRM, offering a high-quality workspace for your needs.

Ecommerce

This component is the cornerstone of our website, as the Infusionsoft digital storefront is nothing short of impressive. It offers a comprehensive online storefront where you can effortlessly establish a shopping cart equipped with the most widely used payment processing solutions.

The platform provides customizable order forms, along with built-in features for handling order fulfillment, inventory management, and recurring payments.

What truly stands out for me is the post-purchase automation, which initiates a series of messages designed to entice customers to return to your store.

Furthermore, these messages can incorporate coupons, and virtually every aspect of them can be tailored to your preferences.

In summary, this e-commerce platform differs from Shopify in a sense: it bundles all the necessary tools together (while in Shopify, you often need to integrate various apps), but it does require a certain level of development skills to craft a visually appealing store.

Integrations

Interested in merging your Intuit Quickbooks interface with Infusionsoft? You're in luck—this can be seamlessly accomplished. And if you're eager to utilize the Infusionsoft API to incorporate your own custom code into the system, that's entirely feasible.

The good news doesn't end there. In addition to providing developers access to the API, you'll also have the opportunity to integrate various other platforms and services, including but not limited to Facebook, Blogger, MailChimp, WordPress, and many more.

Infusionsoft Support

Exceptional support is paramount when managing a multifaceted platform like this. Without the ability to reach out for assistance, handling a CRM, marketing tools, an ecommerce site, and all the additional features can quickly become overwhelming. Fortunately, the Infusionsoft team has prioritized robust support options.

They offer a chat box and a readily available phone number, ensuring that you can seek assistance whenever needed. Moreover, they provide email support for those who can tolerate a brief wait for a response.

What sets Infusionsoft apart is their active presence on social media platforms such as Facebook and Twitter.

Their blog is equally impressive, tackling topics pertinent to the modern digital landscape. I would strongly recommend subscribing to their email newsletter, as it provides valuable insights even if you ultimately decide not to go with Infusionsoft.

Project Management

Infusionsoft offers project management capabilities to help businesses efficiently organize and oversee their projects.

This feature enables you to create and manage tasks, set deadlines, allocate resources, and monitor progress.

It allows teams to collaborate effectively, ensuring that projects stay on track and are completed successfully.

Whether it's launching a marketing campaign or developing a new product, the project management tool in Infusionsoft helps streamline operations and improves overall project efficiency.

Sales Pipeline Management

Infusionsoft's sales pipeline management feature empowers businesses to effectively manage their sales processes. It provides a visual representation of the stages a lead or prospect goes through, from initial contact to closing the deal.

Users can customize their sales pipelines to match their specific sales processes, ensuring that opportunities are tracked and managed systematically. This feature enables sales teams to prioritize leads, forecast revenue, and optimize their sales efforts to drive conversions.

Appointments Bookings

Infusionsoft's appointment booking feature simplifies the scheduling of appointments and meetings with leads or clients. It offers tools for setting availability, creating booking pages, and sending personalized scheduling links to contacts.

Recipients can select convenient time slots from the available options, reducing the back-and-forth communication typically associated with appointment scheduling.

This feature is invaluable for businesses that rely on consultations, demos, or client meetings as part of their sales or service processes.

Sales Tracking

Sales tracking in Infusionsoft allows businesses to monitor and analyze their sales activities comprehensively. It captures data related to leads, opportunities, sales team performance, and revenue generated.

You can gain insights into which marketing efforts are driving sales, track individual sales reps' performance, and identify trends in your sales data. Sales tracking helps businesses make informed decisions to optimize their sales strategies and achieve their revenue goals.

Quotes and Invoicing

Infusionsoft offers a robust quotes and invoicing feature that simplifies the process of creating and managing quotes, invoices, and payments.

You can generate professional quotes and invoices directly within the platform, customize them with branding and line items, and send them to clients.

The system also supports recurring billing for subscription-based services. Additionally, it tracks payment status and provides insights into outstanding invoices and revenue collection.

This feature streamlines financial operations and ensures timely payments, contributing to better cash flow management.

Frequently Asked Questions

How Much Does Keap SMS Cost?

The pricing for Keap SMS Marketing starts at $9 per month and covers 500 texts, along with 100 voice minutes. The Keap Max plans also incorporate 500 texts and 100 voice minutes per month. Once you've utilized your allotted monthly credits, any additional marketing texts will be subject to a charge at a rate of $0.015 per text message.

Does Infusionsoft Have a CRM?

Yes, it does. Infusionsoft by Keap is a full-fledged CRM platform designed to assist small and medium-sized businesses (SMBs) in automating processes, fostering connections with potential leads and existing customers, and ultimately boosting their return on investment (ROI).

What's the New Name for Infusionsoft?

In January 2019, Keap officially rebranded its company name from Infusionsoft to Keap. This change reflects the determination and unwavering dedication that entrepreneurs embody as they persevere, continue to serve, and consistently expand their ventures. It's worth noting that Infusionsoft was also the name of their flagship product.