#GoGlobal Newsletter | December 20th Edition 🌎

#GoGlobal Newsletter | December 20th Edition 🌎

As 2024 comes to a close, we at Dearin & Associates reflect on a year filled with impactful projects, meaningful collaborations, and global achievements. From empowering women entrepreneurs through the APEC Women’s Business Activator Program to helping Australian businesses like Survival and Redsbaby thrive on the international stage, we’ve been privileged to play a role in driving growth and success. We are incredibly grateful for your support and thrilled to have grown our newsletter community from zero to nearly 13,000 readers in just a few short months. Thank you for being part of our journey and for sharing our passion for helping businesses go global. As we step into 2025, we wish you and your loved ones a joyous holiday season and a prosperous New Year. May the year ahead bring success, growth, and exciting new opportunities for us all.

2024 Client Success Stories

Dearin & Associates is proud to have played a pivotal role in the APEC Women’s Business Activator Program, an initiative designed to empower women-led businesses across the APEC region. Over six months, participants engaged in online workshops and an immersive visit to Melbourne, Australia, connecting with industry leaders and gaining essential tools to overcome barriers to international markets.

Recognized as a global best practice in the G20 Compendium of Good Practices to Increase the Participation of Women in International Trade, this program exemplifies our commitment to fostering equity and leadership in international business. We celebrate the success of these women entrepreneurs and their journey toward global growth.

SURVIVAL, an Australian family business specializing in premium first-aid kits, successfully expanded its reach internationally with the help of Dearin & Associates. By identifying high-potential markets, crafting a competitive pricing strategy, and securing trusted distribution partners, Survival transformed its global ambitions into reality. Within six months, the company established distribution agreements in Holland, Malta, Finland, and the UAE, while strengthening its domestic presence with a premium Australian distributor. Exposure at the ISPO outdoor show in Munich further bolstered its global profile. This strategic and structured expansion not only boosted sales and profitability but also laid the foundation for scalable, long-term growth.

Redsbaby, a premium Australian pram brand, sought to expand globally but faced challenges balancing business growth, family life, and the complexities of international markets. With Dearin & Associates’ Blueprint for International Success, they developed a competitive pricing strategy, optimized systems, tailored market-specific promotions, and strengthened their team with global expertise. Revitalizing their European sales efforts, Redsbaby secured contracts with seven distributors and initial purchase orders that covered their investment within just eight months. Positioned as a rising global brand, they are now poised for continued international success.

Israeli company Smart Rider, renowned for its innovative inflatable airbag vests for motorcyclists and equestrians, overcame the challenge of entering new markets without an existing distribution network. With Dearin & Associates’ data-driven market analysis, Australia was identified as the ideal starting point. Through a targeted distributor search, Smart Rider partnered with Australia’s leading equine retailer within six months. This strategic launch provided a strong foundation for growth in Oceania and beyond, enabling Smart Rider to expand internationally without extensive travel or navigating unfamiliar markets alone.

We are so grateful that we’ve been able to give back throughout 2024. Because our clients have invested in their international businesses through working with us, we’ve been able to give bricks toward infrastructure improvements to build classrooms of hope and free days of education were given to educate a disadvantaged child.

Cynthia Dearin GAICD

I help manufacturers create a global footprint.

4d

Finishing the year with a full heart, grateful to our clients, and especially thankful for my amazing team and collaborators, without whom none of the successes we have created would be possible - here's to you Aileen B., Levi Sinson John Tinkham Mike Todd Andrew Sharpe Tatiana Miron • Advisor, Founder and Trainer Jillian Rainbow Marcus Robb.

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