Getting it wrong

I think people get the concept of "doing what you love" wrong.

They go too macro with it, especially in business.

You love Maths, so be an accountant and then start your own firm.

Love looking after kids, so get into childcare, then maybe start your own childcare franchise.

What sometimes happens is you end up doing things that are completely different to what your passion was in the first place.

So both the Maths lover and person who likes looking after kids may end up becoming marketers to promote and grow their businesses, or managers of their staff and franchisees.

Before long it becomes far removed from the original thing you loved.

But what if you approach it from a micro level.

I think it can be very powerful.

What things within any business can you do that you love?

Maybe the childcare person becomes a thought leader in effective ways to support kids and does podcasts and in doing so promotes the childcare centres.

Maybe the Maths person loves the stats part of marketing (which has a huge impact on the bottom line) but gets creatives to do other parts...

So my message is to find as many bits in your business that you love and do more of those.

I love people and communication and new ideas and supporting people to believe in themselves and grow.

I love growing myself.

I love shocking people and being brave.

So in our businesses, I talk to Carmen for an hour a day helping her get clear to implement, or to support her to come up with communication frameworks.

I take over things she can't deal with. I write a dating book.

I take on the bigger scary projects like building in Vanuatu or getting finance for projects.

Carmen loves learning so she takes anything and builds a formula and system around it.

She loves incremental improvement and so she continually sees ways to build and tweak our marketing and operations.

She loves getting things off her plate so she delegates like no other person I have ever met.

It's amazing to witness...(except when she delegates to me. Ha ha)

So how about you find more things you love in your business.

You're more likely to do them. (Get others to help you do the other things...)

Of course you still have to do things you don't love but if you're spending more than 50% of your time doing those things I think it's a recipe for unhappiness and failure and burnout.

Focus on finding those smaller fun parts in the bigger things, get on with those, and get help with the rest.