Facebook Ads: 5 Game-changing Updates You Need to Know About in 2019
If you have anything to do with Facebook Ads, you probably noticed (or heard from someone) that they've gotten HUGELY expensive over the course of 2018 🤔
Most people saw an average cost increase of 25-40%.
However, there were plenty of businesses that plain & simply reported a DOUBLING in their spending for the same results.
Ouch.
The reason?
Facebook wants you to do advertising in a different way in 2019 and beyond.
You see, after the Cambridge Analytica scandal and various data breaches, Facebook's reputation took a big hit - and now they're scrambling to regain confidence with their users.
...Which is totally understandable - but this also totally screwed most advertisers.
Over the course of just a few short months, age-old "proven" tactics stopped working, CPMs skyrocketed, and companies even experienced a major dip in impressions - even though they were pouring more and more money into Facebook's algorithm.
Results still bombed.
So what's up with that?
Why the drastic changes?
And most importantly, how to best navigate this changing landscape so you can still keep your ad costs under control?
My latest video answers all these questions - and more, including 5 game-changing Facebook Ads updates you NEED to know about in 2019.
The game has changed. Completely.
And you have no chance to win it if you're still running your ads like it’s 2016?
Check out the video below for more details! 👇👇👇