E-commerce insights: August 26, 2024

Fast-movers:

We just published our latest blog post, and it's packed with insights on the fastest-moving e-commerce sites from last week. Here’s a quick preview:

• Fashion: A-Ma-Maniere.com saw a 2800% spike in daily revenue, fueled by their exclusive Nike collaboration.
• Lifestyle: Ridge.com hit their highest sales of 2024, driven by a summer sweepstakes offering a Hennessey Velociraptor or a gold-plated Tesla Cybertruck.
• Beauty: NIRAskin.com celebrated their 5th anniversary with a promotion that lead to higher sales than Black Friday.
• Sports: WahooFitness.com’s 48-hour flash sales generated a $635K revenue boost, setting them apart from competitors.
• Electronics: BowersWilkins.com’s new earbuds launch drove sales to their highest levels in over a year.

These brands leveraged strategic product launches and promotions to drive significant growth. Want to dive deeper into the data and see what else we uncovered?

Supercharge Your Black Friday & Big Deals Day with Prime Day Insights

Our Prime Day analysis reveals critical insights that can help you fine-tune your strategy for Black Friday and Big Deals Day:

• Category Focus: Home entertainment, household appliances and personal care were top performers. Target these categories and fast-movers with strong promotions. Full list of top categories in the link below.
• Strategic Discounting: Discounts in the 20-35% range proved highly effective, driving significant sales without sacrificing margins.
• Niche Opportunities: Sub-categories like walking pads and power flossers saw remarkable growth, indicating a potential goldmine during holiday sales. See the top-selling SKUs by category in the link.

Leveraging these insights can significantly boost your holiday sales strategy. Get all the insights and more to ensure your biggest sales days of the year are a resounding success.

Black Friday is just around the corner. Learn how you can get access to real-time competitive intel on over 65,000 e-commerce sites, including daily revenue plus conversion rate, Google Ad spend, top-selling SKUs and more. Visit GripsIntelligence.com.