Deception, corruption and disappointment...

Back when the world was still ruled by kings, there were always loads of corrupt ministers beneath them. 

Their goal was to hoard as much money as possible away from the kingdom and sit on it until they died. 

The only problem was, stealing from the king was punishable by death. 

So they created a genius strategy in order to avoid getting caught...

See, it was no secret that any king loved to be entertained. 

So the ministers would bring a king’s fool into the court to do wild acts and keep them busy while they were grabbing as much gold as they possibly could - behind the scenes. 

For this reason, the king would never notice what was happening right under their nose. 

But this next part, it's totally genius… With a dash of evil.

When the fools were performing their acts, the whole city would gather in the king's court to watch them…

And the king would mostly see very happy people all around him, so he’d never realize that his community was suffering and needed help.

Because of this, he wouldn’t use any of his gold to support the community, so he rarely laid eyes on it in order to notice any of it was missing in the first place.

Now, this story may be interesting, but it’s actually just sad - wouldn't you agree?

To me, it very much represents the sad reality of sales today… 

The only difference is that instead of kings, you’re the one they’re trying to fool…

You’re being told to double down on volume because the competition has never been stronger and other reason that cast a veil over the real issues…

And the narrative is being pushed in the direction of meaningless vanity metrics to make you forget about what really matters as well. 

But Rebel, if you truly want to be more successful in your sales walk then you need to wake up to the reality of what is happening around you.

The real reason you have to do things like email and call a billion times a week is because every single salesperson is exactly the same, and that predictability causes buyers to shut down...

Especially when the outcomes seem to constantly disappoint.

I believe the #1 cure for this narrative is for sales reps to start making radical change in their walk through creative approaches - in all aspects of the sales process.

You have to be willing to step outside your comfort zone...

Willing to think outside the box

Willing to dare mighty things

Willing to takes risks

Don’t allow fear, doubt, depression, anxiety or the marching orders of the status quo to hold you back.

Creative thinking is one of the most powerful choices you'll make in evolving your success when dealing with prospects and clients -

By engaging your communities imagination, you allow them to become a part of the narrative. 

And by doing this, you will cause a sense of wonder - the foundation of innovation and change. 

You increase your credibility, earn respect, and bring yourself and your prospect closer together. 

In short, you reap the rewards in the long run. 

It’s a simple concept, yet everybody’s afraid to execute on it. 

So Rebel, always remember that creativity is the way… 

It drives decisions and creates change. 

Good or bad, never indifferent.

Now go out there and Change The Game!

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