Convenience is Underrated

Optimizing something that is "time-consuming" is not a selling point: it's meant to make sustainability radically more accessible - our mission.

It's not a secret that travel emissions (especially air travel) rank among the highest emitting items of any in-person event.

And so, if your organization wants to get a hold of its events' emissions, you need to calculate these travel emissions as accurately as possible - yes, for each and every attendee.

That's a daunting task, which could take up to days to complete!

In the course of the many talks that we've had with different people involved in sustainability (whether sports, meetings industry, live music, hospitality, or tourism), we confirmed that calculating travel emissions remains a time-consuming task that is not easy to optimize and still get reliable results.

But we've been told time and again that #impactALL is a fantastic remedy! Its flexibility and interconnectivity seem to really optimize the whole process, reducing the workload from days to minutes.

That is a kind of feedback that we were happy to hear because, in all honesty, there is no better accolade for #impactALL than the confirmation that what we have built solves a real problem for real companies.

So how is impactALL better, you ask?

Easy!

When you import the attendees' ZIP code and the means of transport used to make it to the location of the event (information that you can typically retrieve from the sign-up form or ticketing platform provider), impactALL automatically calculates the emissions for all of them and includes them in the right place of your Dashboard.

⚠️ Spoiler alert: very soon impactALL may be integrated with ticketing service providers, so there won't be a need to upload files anymore!

When discussing this feature, every now and then we hear the word "convenient", and every time it becomes a crusade to demonstrate that, whether for small, large, or extremely large events or organizations, this part of the carbon emissions calculations (all of them, in fact) take an inordinate amount of time and effort from someone.

Who that someone is, it depends on the number of hands available for the task, or the budget for "external hands" (consultants, advisors, freelancers). But make no mistake, someone needs to do it. Bypassing the whole process is really convenient and, like this article's title reads, it's underrated.

Why? Because it significantly reduces the efforts and resources required to properly do carbon accounting - which is the only way to do carbon accounting since otherwise it may amount to greenwashing.

There's another way

But, seriously, why go through all that trouble when there is a tool designed specifically for that purpose!?

This is precisely the message that we're trying to get across. There is a momentum right now to make events sustainable and our mission is to help organizations capitalize on it and accelerate the transition to sustainability.

We do that by lowering the entry barrier and making it easy and accessible to make sustainable events. The purpose of impactALL is to help organizations understand, measure, and reduce their impacts and carbon footprint, set goals and benchmark results, and transparency and communication of the progress.

We believe in what we're doing, and we're seeing the results. Care to join us in our journey to accelerate the transition to sustainability?

One of many

This article is just a sample of the many smart features that impactALL contains. Even before we wrote the first line of code it was already designed to make an impact and transform the way in which organizations manage their sustainability.

Want to discover more of these smart features? Check all the info on our website, or if you're ready to try it, sign up for our 14-day free trial.