Answering These 5 Questions Will Help You Tell Better Stories
Karl Pontau
Art Director 🧠 Sr Digital Creative Producer 🧠 Content System Designer for Growth Stage Health/Med Tech Companies and Nonprofits 🧠 Telling Difficult Stories with Compassion that Drive Positive Impact, Accelerate Growth
How do you begin to tell your story? Convincing your audience/target market/investors is a pinnacle point in selling your idea. However, it takes planning and asking the five most important questions.
- What are you trying to accomplish?
- What is your audience going to experience?
- What format are you going to use?
- What do you want people to feel?
- What do you want people to do after the story is done?
Take the time to think about the purpose of your product/service and make sure your story is conveying that. You can then establish what that story makes your audience feel and who your audience is, enabling you to tailor your account to relate to them. The next step requires you to decide “how to tell the story”; your choice of media is a pinnacle moment in the process. To get the desired response from your audience, make sure to add emotion to the mix. The emotion needs to spark a call to action from your audience. You want them to invest in your idea/product/service because it makes them feel a certain way.
These are the five steps to create your story. Make sure you have a perfectly enticing account by utilizing our experts to improve your storytelling skills. Learn more about how we can help your story. Read the full blog HERE.
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1yKarl, thanks for sharing!
Grow Earnings by Seeing Your Firm the Way Your Best Clients See You. 🎤Speaker | 🎯Consultant |💬Advisor
3yAll 5 questions are valuable. Shocking how many people skip or neglect #1 (What are you trying to accomplish?)