It All Started with a Fort
When I was growing up, forts were everything. They weren’t just a pastime—they were an obsession. Every play date began with the same question: “What do you want to do?” And the answer was almost always, “Let’s build a fort.”
These weren’t quick projects. They could take hours—or days—before my mom would eventually insist the masterpiece come down. Whether indoors or outdoors, forts were built from whatever was available: blankets, cardboard, string, tape, scissors, and, in one epic case, a refrigerator box. Of course, the creative chaos left a trail of debris, much to the dismay of our parents.
But forts weren’t just about construction; they had a purpose. For my friends and me, that purpose was treasure hunting. A fort required a treasure map, meticulously crafted on paper "borrowed" from my mom’s desk, complete with burnt edges (matches may have been involved). Those maps led to gold—well, the “gold nugget” that my best friend and I once hid at the bottom of a kitchen cabinet in my childhood home, which might still be there today!
Then there were the rules. Every fort had a sign posted at the entrance detailing who was allowed inside. Everyone in the neighborhood wanted in, but only a select few were granted access to the exclusive treasure hunt headquarters.
So, what does all this have to do with career acceleration?
For me, that childhood fascination with forts was the foundation of a lifelong passion for strategy, planning, collaboration, and the pursuit of treasure—whether literal or metaphorical.
What’s your version of the “fort”?
Think back: What captivated you as a child? What seeds were planted back then that have blossomed throughout your career?
Take a moment to reflect. You might discover that you’re already living your dream—or you might uncover something missing that you could reclaim.
Sometimes, career clarity comes from revisiting the past. That’s where your treasure may lie.
So go back. Find your fort. And let your career adventure continue.
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Lisa D. Magnuson, author of:
The Top Sales Leader Playbook: How to Win 5X Deals Repeatedly
The Top Seller Advantage: Powerful Strategies to Build Long-term Executive Relationships
The 48-Hour Rule and Other Strategies for Career Survival
Founder & CEO, www.toplinesales.com
Lisa Magnuson - love this! To fort builders everywhere!
Sales and Marketing Strategist - Enabling clients to achieve sales growth and deploy marketing programs @LRitarossi CMC
1wLisa my brother, sister and I were fort builders too. A place where we could define the rules and create a new world.
Author of "LinkedIn for Personal Branding"| LinkedIn Top Voice | TEDx and Keynote Speaker | LinkedIn Rebranding | B2B Social Selling l My Mantra: "Be a Friend First" l Let’s Amplify Your Brand and Event
1wYes we loved forts as kids. Some were in the woods and others in the living room. Lisa Magnuson
Helping Established B2B Companies Generate 4 x More Pipeline in 10 Weeks | GTM Disruptor | Keynote Speaker | Proud 🏳️🌈 Mummy | Diversity Advocate | ENTJ
1wThis was me as a kid too. Me and my big brother Leon Ajikawo would build fort’s and it was usually about throwing thing at each other without being hurt lol. Loving the parallels you draw to career planning. I allowed the companies I worked for to dictate my journey. It’s only when it didn’t go to plan I then felt lost. It took a big event in my life to happen for me to figure out,” oh this is my journey to plan.” I wish I had guidance and advice like this back in the day