AI Tools for Marketing - My List of the Best Artificial Intelligence Tools
As part of my "Marketing Almanac," I'm always on the lookout for new free tools to make marketing more efficient. I'm adding a new Chapter on "AI Tools for Digital Marketing." I've researched what I think are the best tools that use AI, with an emphasis on "free." So, some tools, like Canva or SproutSocial do not make my list. Not because they're not good, but because they are not free. Take a read, and message me for any free AI tools that you find helpful for your marketing. The fun of AI is it's new - yes, it's overhyped, but I certainly see a lot of value in knowing what's out there and making a PERSONAL GOAL of learning how to use AI in our jobs as marketers.
Google Gemini
Explore artificial intelligence with Google's 'Gemini' tool.
Rating: 5 | Category: tool
Copilot by Microsoft
CoPilot is Microsoft's entry into the AI tools race.
Rating: 5 | Category: tool
Image Creator (Microsoft CoPilot)
Use Image Creator to create an image using AI.
Rating: 5 | Category: tool
ChatGPT
ChatGPT is OpenAi's entry into the artificial tools market.
Rating: 5 | Category: tool
Feedly
Feedly is a newsreader integrated with Google or Facebook. It's useful for social media because you can follow important blogs or other content and share it with your followers. It can also spur great blog ideas.
Rating: 5 | Category: resource
Perplexity
The Perplexity AI search platform is handy for content marketing research. You can ask questions as you work on a piece, the bot answers you with multiple citations so you can verify the information, dig deeper, and link to sources if necessary. Competitor to ChatGPT, Gemini, etc.
Rating: 4 | Category: tool
Socialbu
This AI social media tool helps you create engaging and meaningful captions for your Instagram posts. For example, input, "This is me, winning the marathon after a hard race," and it will give you a funner, snazzier caption for your Instagram post.
Rating: 4 | Category: tool
META's entry into the AI competition. Using Meta's AI database, this is yet another large language model with AI functionality for your marketing tasks.
Rating: 4 | Category: tool
Midjourney
Midjourney is a generative artificial intelligence program and service created and hosted by the San Francisco–based independent research lab Midjourney, Inc. Midjourney generates images from natural language descriptions, called prompts, similar to OpenAI's DALL-E and Stability AI's Stable Diffusion.
Rating: 3 | Category: tool
Natural Reader
Natural Reader is a professional text-to-speech program that converts any written text into spoken words. Use AI to clone your own voice, or have computer-generated voices read your documents.
Rating: 3 | Category: tool
Synthesia
Synthesia is an AI video creation platform. It allows users to create studio-quality videos with AI avatars and voiceovers in over 130 languages. Users can create videos as easily as making a slide deck by inputting their script, customizing the video, collaborating with others, and then sharing or exporting the final product.
Rating: 3 | Category: tool
This site offers a GTM AI Platform designed to automate tasks and streamline sales and marketing processes for businesses. Busywork is killing your go-to-market team… and your bottom line. Our GTM AI Platform powers your sales and marketing processes – creating content, prospecting at scale, enriching CRM, and much more. Get immediate results, and future proof your GTM engine.
Rating: 3 | Category: tool
Crystal
Crystal provides personality insights and data-driven communication guidance for business professionals. AI based tool that analyzes online information about a person and does a personality assessment.
Rating: 3 | Category: tool
DeepL
DeepL is a re-write program. Input some text that you have written on the left, and ask the tool to re-write it on the right in a new style. The site provides tools and resources to improve writing and translation, catering to both individual users and businesses.
Rating: 3 | Category: tool
Opus Clip
1 long video, 10 viral clips. Create 10x faster. OpusClip turns long videos into shorts, and publishes them to all social platforms in one click. Powered by
Rating: 3 | Category: tool
Synthesia
Create videos using AI. Create studio-quality videos with AI avatars and voiceovers in 140+ languages. It’s as easy as making a slide deck.
Rating: 3 | Category: tool
Generate videos in seconds with AI. Generate professional, copyright-free videos with realistic AI voice-overs in just a few clicks.
Rating: 3 | Category: tool
Lumen5
Video generator. Grow your brand with video creation made easy with AI. Our online AI video creator revolutionizes the way video content is ideated, created, and shared.
Rating: 3 | Category: tool
Grammarly
Grammarly is a free and paid tool that helps you write better content. Responsible AI that ensures your writing and reputation shine. Work with an AI writing partner that helps you find the words you need—to write that tricky email, to get your point across, to keep your work moving.
Rating: 3 | Category: tool
Ocoya: Social Media Posting via AI
Push a button, post on all socials. Social media, content marketing and copywriting - using AI. It's like having ChatGPT, Canva and Hootsuite at your fingertips.
Rating: 2 | Category: tool
Invideo
InVideo simplifies the video creation process by leveraging AI technology to automate various aspects of video production, from generating scripts to editing visuals and adding voiceovers. It empowers users to create high-quality videos quickly and easily, regardless of their level of expertise.
Rating: 2 | Category: tool
Fireflies.ai is an AI-powered platform that helps automate meeting notes by recording, transcribing, summarizing, searching, and analyzing voice conversations.
Rating: 2 | Category: tool
Photoroom
This is a design tool which uses AI and machine learning to identify the subject of a portrait and separate it from the background. Useful if you want to find an image and then use that image in another context.
Rating: 2 | Category: tool
DeepL
DeepL is a powerful AI tool that translates documents and files into several popular languages of your choosing. Similar, but perhaps better than Google Translate.
Rating: 2 | Category: tool
freepik
A web-based creative platform that prides itself on providing top-of-the-range visuals for those pursuing high engagement and traffic in their social media feeds. Input some ideas and output some AI-generated pictures.
Rating: 2 | Category: tool
Soundraw
This site is an innovative AI music generator that empowers you to compose and produce unique, royalty-free music that can enhance your projects or content.
Rating: 2 | Category: tool
SudoWrite
Sudowrite is more about fiction, than non-fiction. Again, every buggy and the learning curve is pretty steep, but an attempt to go beyond ChatGPT and its writing technology.
Rating: 2 | Category: tool
kapwing
Kapwing's Meme Maker is another AI tool that helps in creating hilarious memes effortlessly. Use to create videos, pictures, and other assets.
Rating: 1 | Category: tool
Flexclip
This site transforms the approach to video marketing by allowing users to easily create professional-looking videos. Not exactly ready for prime time, but fun to try.
Rating: 1 | Category: tool
Love the focus on data privacy and local AI tools! I've been using kwrds.ai for my keyword research and it's been a game-changer in understanding local search trends while keeping data secure. #DataPrivacy #TechTools
Marketing Director @ Scotwork NA | Negotiation Navigant | Husband & Girl Dad!
3moThanks for stack-ranking ad summarizing the value prop these tools, Jason McDonald! When do you sleep? :-)
CTO | Seasoned Senior IT Executive | 25+ years in Software Management | Leadership of 100+ team members | Impacting 10,000+ employees.
3mo"Here are some #free #local #AI tools worth mentioning: https://ollama.com/, https://openwebui.com/. These tools operate locally, giving you full control and ensuring no data is left behind. You can also explore Chrome and Firefox extensions like this one: https://chromewebstore.google.com/detail/local-ai-helper/mplpnjanhjddepeecpmjbglbiccdhnfp. #DataPrivacy #TechTools