Finance Transformation Should Be All About… People
Did you ever attend a seminar or a webinar about finance transformation? Chances are the headline led you to believe that you were to hear about real examples of how companies transformed their finance function into a value-added business-oriented function. The reality is however that most such seminars are about software vendors trying to sell you all the benefits of their system. Sure they probably include a case about how a company successfully implemented their system and how happy they are about it but the bottom-line is that this is about how the system can do wonders for your finance function. A quick glance as of mid-May on CFO.com shows that 9 of their upcoming 11 webinars all have content related to new systems or how you can use the cloud to transform your finance function. The trend is similar on Proformative.com another side I visit frequently to stay current on what is happening in the finance community.
While there is absolutely nothing wrong with these webinars as they provide valuable insight into how you can apply new technology in finance and other areas as well as keep up with the monster known as Big Data, I think they are all missing an important point. Transformation is first and foremost about people and leadership and not about systems. There was a great blog on HBR.org the other day titled: Better Management Could Spur a New Era of Economic Growth talking about how management/leadership would be a better catalyst for growth compared to technology. If your employees are not ready for transformation then you can throw all the systems you want at them, but they will all fail.
In order to do successful transformation you need to have leaders that support the transformation efforts, know how to communicate the benefits of the transformation and are skilled change agents. It is also highly relevant to consider if you are prepared to make the tough decision of letting people go who cannot successfully make it through the transition themselves. If you are comfortable with all that then getting new systems will be an enabler in your transformation, but they can never be the driving factor.
So think about asking yourself some of the following questions before you start transforming your finance organization:
- Will the leadership team support the transformation efforts?
- Does the leadership team know how to communicate and manage change?
- Are the benefits of the transformation clear and obvious to everyone?
- Will everyone on the finance team be able to keep up with the transformation?
In short: start with the people and then move on to the system – not the other way around.
I encourage you to take a tour of my old posts on finance transformation and finance business partnering and not least “Introducing The Finance Transformation Nine Box” which is really that starting point for the transformation. Last but not least, you should join my Finance Business Partner Forum where we will continue to discuss this topic.
How To Become Great At Business Finance
I’m A Finance Business Partner, To Whom?
Financial Analyst vs. Finance Business Partner
You’re A Finance Business Partner, Now What?
Case Study: Becoming A Finance Business Partner
How Finance Business Partners Improve Company Performance
There Is A New Kind Of CFO Needed In Town
Anders Liu-Lindberg is the Senior Finance Business Partner for Maersk Line North Europe and is working with the transformation of Finance and business on a daily basis. Anders has participated in several transformation processes amongst others helping Maersk Drilling to go Beyond Budgeting and transformed a finance team from Bean-counters to Business Partners. He would love the chance to collaborate with you on your own transformation processes to help you stay out of disruption. If you are looking for more advice on how to get the most of LinkedIn Anders also has a few tips to share. Don’t be shy! Let’s get in touch and start helping each other.
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8yI am not a finance professional but I have worked with finance professionals. What I have seen that most transformation of finance function are triggered by either external changes such as government policies and regulations, market competition and global changes or internal changes such as organizational transformation (acquisition, mergers) and optimizing the financing methods. However one thing has been visible all the time that finance professionals are key stakeholders in all transformation programmes. Webinars and professional presentations have hardly induced organisations to transform finance function.
Finance and accounting professional with over 18 years of experience predominantly in construction and property management, some manufacturing
10yAnother well done post, Anders Liu-Lindberg. I have noticed a similar trend with White Papers that companies will publish from time to time. I enjoy reading White Papers that are done well. Like attending a webinar similar to what you mention above, I must sift through the marketing material that is woven in to find the valuable information about transformation within the accounting/finance and construction/property management worlds where I work.