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Friends and families remain a key influence on buying decisions of parents. These Key Opinion Consumers (KOCs) are valued by their opinion from their experience with services or products, which have quite an impact in influencing their followers' decision to make a purchase.

Work with Supermom's 1M+ vocal KOM / KOC to turn trust into purchase. From photos to text to video, Key Opinion Moms or KOMs provide high-performing User Generated Content or UGC—positive and uplifting sentiments that inspire confidence across discovery, conversion, and advocacy touchpoints. Our community will enable you to reach an aggregated network of over 100M+ social connections.


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