About
PubNub Insights is an easy-to-use, no-code, interactive dashboard with timely turnkey metrics & analytics built from your PubNub data and utilization. You can drill into your most active channels and users over various periods and see where messages and users are coming from down to the city level.
With PubNub Insights you can:
• See changes in activity over time. For example, general usage of messaging in the app and how frequently the feature being used by members
• Implement better targeting strategies by viewing which states are chattier, what are the patterns, what are we doing in the states that are different.
• Drive engagement strategy by viewing engagement rates by device: phone, email, etc.
• Track activity during events to instruct moderators and team members of what actions to take
• Compare events and determine if attendance rate is due to teams, hosts, or guests to plan for future events
• Measure which shows had the most attendees, messages, and more
This product is intended for
- Product Manager
- Technical Lead
- Project Manager
- Program Manager
- Director of Business Operations
- Business Operations Specialist
- Business Operations Manager