About
Full Circle Insights is the Attribution Modeling and Funnel Measurement Solution Built for Salesforce.
As your Salesforce data experts, we help marketing and sales teams connect in a central location to finally deliver accurate attribution, build funnels, and create data-driven strategies that drive revenue.
Our powerful, Salesforce-native solution empowers your team to easily create multiple attribution models and funnels, measure sales and marketing impact, and align company-wide while keeping your data safe in Salesforce.
This product is intended for
- Chief Marketing Officer
- Vice President Marketing
- Marketing Operations Manager
- Head of Marketing Operations
- Director of Marketing Operations
- Marketing Operations Specialist
- Demand Generation Specialist
- Demand Generation Manager
- Head of Demand Generation
- Digital Marketing Manager
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Full Circle Insights: Introduction
Full Circle Insights Helps Marketers Finally Deliver Marketing Campaign Attribution in Salesforce and Tell Your Customer Stories With Confidence.
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Attribution Modeling
Attribution Modeling helps businesses determine where leads come from and understand which marketing and sales channels have the most impact. Attribution tools, like Full Circle Insights, make it easier to create and customize multiple multi-attribution models and align across teams because everything lives within Salesforce.
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Funnel Measurement
Funnel Measurement tracks the progression of potential customers through various stages of a sales or marketing funnel, from initial awareness to final conversion. With Full Circle Insights, teams are empowered to make quick, data-driven decisions that promote growth with completely customizable funnels without ever leaving Salesforce.
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Reporting and Dashboards
Reporting and dashboards provide a clear overview of key performance metrics. They help identify trends, measure ROI, and show campaign performance. Full Circle makes it easier to pull reports and build dashboards in Salesforce so teams can simplify their tech stack and quickly optimize campaigns with accurate, real-time data.