Zubr Capital Investment Company’s Post

The future of investment decision-making is here, and it's digital. Recently, Nikolay Shestak, a Partner at Zubr Capital, highlighted the trending influence of social media on the investment decision-making process. With the increasing use of AI technology, this is set to take a giant leap by 2024. Research by the Wharton School of the University of Pennsylvania back in 2022 already affirmed the pivotal role social media plays in mitigating capital-raising inequalities. Furthermore, the digital conduct of tech startups has been found to significantly impact the investment decisions of private players. For TMT companies, the future is clear. Building a strong social media presence and actively engaging with investors, both existing & potential, is no longer a choice, but a strategic necessity. Step up your social game and gain a substantial edge in attracting capital. Let the power of social media lead the future of investments. https://lnkd.in/dHU5R4RY #InvestmentTrends #SocialMediaInfluence #CapitalAttraction

Raising Capital: Trends and Strategies for Private TMT Companies in 2024

Raising Capital: Trends and Strategies for Private TMT Companies in 2024

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