Yugen Agency 🌍’s Post

𝗦𝗲𝘁 𝗬𝗼𝘂𝗿 𝗚𝗿𝗼𝘄𝘁𝗵 𝗶𝗻 𝗠𝗼𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝟮𝟬𝟮𝟱 - 𝗢𝘂𝗿 𝘄𝗮𝗶𝘁𝗹𝗶𝘀𝘁 𝗶𝘀 𝗻𝗼𝘄 𝗼𝗽𝗲𝗻! It’s official—last month, we closed Yugen’s books for the remainder of 2024. Every slot is filled with founders who are making bold moves to see off the year strong. This year has taught me that the tide is shifting. More startups are realising that staying safe is a sure way to get left behind. Next year, Yugen will be officially relaunching with a refined experience in how we parter with visionary founders. → 𝗧𝗵𝗶𝘀 𝗳𝘂𝗹𝗹𝘆 𝗶𝗺𝗺𝗲𝗿𝘀𝗶𝘃𝗲 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵, 𝗺𝗲𝗮𝗻𝘀 𝗼𝗻𝗹𝘆 𝗮 𝗵𝗮𝗻𝗱𝗳𝘂𝗹 𝗼𝗳 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝘄𝗶𝗹𝗹 𝗷𝗼𝘂𝗿𝗻𝗲𝘆 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗼𝘂𝗿 𝗳𝗹𝗮𝗴𝘀𝗵𝗶𝗽 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝗲𝗮𝗰𝗵 𝘆𝗲𝗮𝗿. If you’ve got the vision, the guts, and the determination to stand out in an oversaturated world, this is your moment. Our 2025 waitlist is now open for climate-led and purpose-driven founders who want to: → 𝗠𝗮𝗸𝗲 𝗮 𝗯𝗼𝗹𝗱 𝘀𝘁𝗮𝘁𝗲𝗺𝗲𝗻𝘁 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲𝗶𝗿 𝗯𝗿𝗮𝗻𝗱. → 𝗔𝘁𝘁𝗿𝗮𝗰𝘁 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗶𝗻𝘃𝗲𝘀𝘁𝗼𝗿𝘀 𝗮𝗻𝗱 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀. → 𝗕𝘂𝗶𝗹𝗱 𝗮 𝗹𝗲𝗴𝗮𝗰𝘆 𝗼𝗳 𝗶𝗺𝗽𝗮𝗰𝘁 𝗮𝗻𝗱 𝗴𝗿𝗼𝘄𝘁𝗵. The best transformations don’t happen overnight. They happen when you’re willing to invest in your future and 𝙨𝙚𝙩 𝙮𝙤𝙪𝙧 𝙜𝙧𝙤𝙬𝙩𝙝 𝙞𝙣 𝙢𝙤𝙩𝙞𝙤𝙣. Join the waitlist today - our Q1 spaces are already filling up fast and won’t last long. → https://lnkd.in/exYXQYue Let’s move mountains together and make 2025 the year of meaningful impact and growth.

Be honest—how much of your tech/product team’s success relies on hope? Hope that the next feature release will hit the right business targets... Hope that this time, projects will stay on budget... Hope that the team finally delivers what the business actually needs. Hope is great for startups. But reliable results come from systems that make success inevitable. No tech team ‘gets lucky’ consistently. Success is engineered—or it doesn’t happen. If your team is still running on hope, assumptions, and shifting priorities... you already know what’s coming. I help leadership teams build systems that make delivering right results a feature, not a rigged gamble. Start the new year by fixing what ‘hope’ can’t. I’m offering week-long engagements to reset an ongoing project or kick off your next big product initiative—with critical results engineered from day one. Ready to make 2024 the year of predictable results—not guesswork? Talk to me. No. It is not free.

Thinking about starting a company? Have you identified a problem to tackle? Are you wondering if you’ve zeroed in on a problem that’s worth solving? Here is a five-point framework that Mohit Aron (co-founder of Nutanix, Cohesity) describes in #B2BaCEO to pressure-test your idea. Ask yourself if your idea: 1. Solves a real problem that customers will pay for. Your initial product (what Mohit calls the “entry point”) must address a clear pain point for which customers will actually hand over money. If you're not certain they’ll pay for a solution, you need to keep digging in your discovery conversations. 2. Targets a large enough market ($5B+ TAM). For venture-backed startups, the entry point should unlock a total addressable market of at least $5 billion. Even if you’re starting narrow, you need the potential for that scale to have a shot at a truly meaningful outcome. 3. Paves a path to a larger vision. The entry point is just that—a starting point. You need a credible vision for how this initial wedge can expand into a much broader market opportunity over time. The best startups use their entry point as a beachhead to establish credibility and momentum, then leverage that to tackle larger and more lucrative adjacent problems. 4. Rides market tailwinds. Powerful secular trends should be converging to make your problem more urgent over time, not less. As you assess different problem areas, ask yourself: will customers care more about this issue in 10 years, or less? You want to skate to where the puck is going, not where it's been. 5. Offers a clear “insertion point” for adoption. No matter how brilliant your solution, it must plug seamlessly into customers’ existing workflows and tech stacks. Aim to identify what Mohit calls an “insertion point”: a way to slip into the customer’s environment and start delivering value with as little friction or change management as possible. Listen to https://lnkd.in/gi9Xzett to learn more about how Mohit Aron pressure-tests every potential startup idea before writing a single line of code. And if you think you have a winner on your hands, contact Jaya Gupta, Lauri J. Moore, Ashu Garg or any of the enterprise partners at Foundation Capital

We're LIVE! What started as an idea scribbled on a napkin during a coffee-fueled brainstorm is now a fully-fledged solution—and we’re officially LIVE with our final product! 💥 I can still remember that *“aha”* moment when we realized startups everywhere were spending precious time and resources building the same tech modules over and over again—modules that didn’t necessarily drive innovation but were essential to running a business. The frustration? Real. The opportunity? Even bigger. Fast forward to today, after months (or was it years? 😅) of designing, testing, iterating, and listening to feedback, we've built something we’re truly proud of—a product that lets startups focus on scaling, not coding the same infrastructure from scratch. But we didn’t do it alone. - To every early adopter who believed in us during beta, thank you. - To our team who worked late nights, fixed bugs, and never gave up, you’re superheroes. - And to the startup founders and tech enthusiasts we met along the way, your insights shaped the very foundation of what we’ve built. So what does our product do exactly? In short: We take care of the boring yet critical tech stuff—like dashboards, reporting, AI-driven support, monitoring, authentication, and so much more—so you can focus on what really matters: your vision, your growth, your innovation. What’s next? We’re ready to show you how we can help transform your development process, speed up your launch timelines, and save you time & money. Curious? Let’s chat! #startuplife #productlaunch #innovation #techfounders #wearelive #entrepreneurship #scaling

So many founders are struggling... Finding the right team members is essential. Who is buying your product/why? How many times? How do you find your first investor? (10 min) for founders/future founders Purpose of the 2050 HUB Survey: Your feedback will play a crucial role in shaping solutions that cater to the unique demands of the startup ecosystem. This survey aims to gain a deeper understanding of your experiences in the business development landscape. https://lnkd.in/dTPqdUAY

Reflecting on the Pathways to Tech Event Week II - A Headstarter Experience This has been an incredible week. On August 1st, I was honored to attend the Pathways2Tech event, where we heard from some truly remarkable speakers: Dennis Crowley, Tariq Ahmed, Julian Alvarez, and Hamza Ali. Each of them offered unique insights that sparked new ideas and motivation. 🔑 Dennis Crowley - Founder of Foursquare ($150M Revenue) Dennis shared a powerful insight: "Companies are bought, not sold." He emphasized that acquisition opportunities typically arise when a company is thriving, not when it’s on the market. As founders, we should focus on building sustainable businesses rather than merely aiming for a sale. He pointed out that many startups fail because people often give up—whether on the venture or themselves. He also highlighted the importance of focus and creativity in engineering, stating that the best engineers can navigate ambiguity and innovate without needing exhaustive specifications. 🔑 Tariq Ahmed - First Engineer AppLovin ($30Bn IPO) Tariq brought an intriguing perspective on the future of software engineering. He noted that it’s not just about coding; it’s about collaboration and understanding customer needs. Quoting “Chaos is a ladder,” he reminded us that adaptability in uncertain situations is invaluable. He also addressed imposter syndrome, suggesting that it can drive us toward continuous improvement. With AI tools advancing, the ability to leverage them effectively will set successful engineers apart. 🔑 Julian Alvarez 🚀 - Ex-Meta and CEO of Wisdolia ($20K+ MRR) Julian encouraged us to detach from our ideas and invest our optimism in our teams. He wisely stated, "The only real failure is the failure to learn." Embracing our mistakes as learning opportunities is essential for growth. He defined potential as a combination of who we aspire to be and what we wish to contribute to the world. 🔑 Hamza Ali - CEO of Olostep Hamza inspired us to take initiative in our careers. He emphasized the importance of being proactive, seizing opportunities, and voicing our opinions. Those who can operate independently without needing constant direction are highly valued in any industry. #AI hashtag #Headstarter #SoftwareEngineering #ComputerScience #DSA #Interview #YCombinator #Startup #Determined #Growth #Perseverance #Mindset

So many founders are struggling... Finding the right team members is essential. Who is buying your product/why? How many times? How do you find your first investor? (10 min) *feel free to reshare for founders/future founders Purpose of the 2050 HUB Survey: Your feedback will play a crucial role in shaping solutions that cater to the unique demands of the startup ecosystem. This survey aims to gain a deeper understanding of your experiences in the business development landscape.

"Founder-Future Fit" means a founder or startup team that connects deeply with a future vision that is very different from the norm. This connection offers significant benefits. When founders have a genuine and practical passion for future technologies, they can spot trends and details that others miss. This helps them come up with innovative ideas and attract early customers, investors, and supporters. This edge helps the startup achieve product-market fit faster than competitors. Founders don’t shape the future alone; they collaborate with early supporters who share their vision. These supporters look for founders who: 1. Understand the future best, 2. Are deeply motivated about this future, and 3. Know the right people to make this future a reality.

We’ve been in the trenches with variety of payments startups, helping them nail their Product-Market Fit (PMF) and push their Total Addressable Market (TAM) to new heights. It’s not just about numbers—it’s about understanding where the real growth opportunities lie and making them happen. At Phi, we don’t just talk about scaling; we live it every day with our clients. Want to see how we do it? Check out our latest blog! #PhiConsulting #PMF #TAM #StartupSuccess

Celebrate with us as we mark another milestone! 🚀 The idea of establishing an online community was born following the launch of xcube.co's pioneering CVPE model. Within just a short few months, we've reached over 100 members now! 🤩 The model addresses the limitations of traditional corporate venturing approaches by embracing the shift toward ecosystem-based competition. It introduces a holistic approach to building and investing in a corporate ecosystem of complementary startups, fostering collaboration, co-innovation, synergies, and community support. The Linkedin community is dedicated to sharing knowledge, insights, and best practices related to CVPE strategies and implementation, and corporate venturing innovation. Whether you're an investor, founder, venture manager, researcher, or just passionate about corporate venturing, this is a space to connect with others, discuss ideas, and stay up-to-date on CVPE and corporate venturing trends. Request to join the community via this link: https://lnkd.in/gpcrspXA #Innovation #CVPE #Milestone #CorporateVenturing #VentureStudio 𝘊𝘰𝘳𝘱𝘰𝘳𝘢𝘵𝘦 𝘝𝘦𝘯𝘵𝘶𝘳𝘦 𝘗𝘰𝘳𝘵𝘧𝘰𝘭𝘪𝘰 𝘌𝘲𝘶𝘪𝘵𝘪𝘦𝘴 (𝘊𝘝𝘗𝘌), 𝘱𝘰𝘸𝘦𝘳𝘦𝘥 𝘣𝘺 𝘹𝘤𝘶𝘣𝘦, 𝘪𝘴 𝘢𝘯 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘷𝘦 𝘢𝘴𝘴𝘦𝘵 𝘤𝘭𝘢𝘴𝘴 𝘵𝘩𝘢𝘵 𝘳𝘦𝘥𝘶𝘤𝘦𝘴 𝘳𝘪𝘴𝘬 𝘢𝘯𝘥 𝘪𝘯𝘤𝘳𝘦𝘢𝘴𝘦𝘴 𝘳𝘦𝘵𝘶𝘳𝘯𝘴 𝘣𝘺 𝘮𝘢𝘯𝘢𝘨𝘪𝘯𝘨 𝘢 𝘥𝘪𝘷𝘦𝘳𝘴𝘦, 𝘨𝘰𝘢𝘭-𝘧𝘰𝘤𝘶𝘴𝘦𝘥 𝘢𝘯𝘥 𝘪𝘯𝘵𝘦𝘳𝘤𝘰𝘯𝘯𝘦𝘤𝘵𝘦𝘥, 𝘱𝘰𝘳𝘵𝘧𝘰𝘭𝘪𝘰 𝘰𝘧 𝘴𝘵𝘢𝘳𝘵𝘶𝘱𝘴. 𝘐𝘵 𝘢𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘦𝘴 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘧𝘰𝘴𝘵𝘦𝘳𝘴 𝘤𝘰𝘭𝘭𝘢𝘣𝘰𝘳𝘢𝘵𝘪𝘰𝘯, 𝘢𝘯𝘥 𝘴𝘺𝘯𝘦𝘳𝘨𝘪𝘴𝘦𝘴 𝘤𝘰𝘳𝘱𝘰𝘳𝘢𝘵𝘦, 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳, 𝘢𝘯𝘥 𝘴𝘵𝘢𝘳𝘵𝘶𝘱 𝘪𝘯𝘵𝘦𝘳𝘦𝘴𝘵𝘴. Sebastien Picard | Eelee Lua | HongJing (Jingles) K. | Julia Chin 陈碧茹 | Emma Chiau | Beatrix Tay | Shi Mei Chin | Holly Smith