South Australia benefits from wine exports to China 🍇🍷 Just two months after China lifted punitive tariffs on Australian wines, Australia has quickly regained its position as China’s second-largest wine exporter; South Australia has exported nearly $80 million worth of wine to China in the first month after the removal of duties. This impressive figure accounts for over 92% of Australia’s total wine exports to China, marking a significant recovery for the region's wine industry. Following three challenging years of trade disruptions and natural disasters, this resurgence provides much-needed relief and optimism for wineries. 🤔 Do you think Australia will soon become the top wine exporter to China again? #australia #wineries #china #export
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Australian wine exports increased by 17% to AU$2.2bn in 2023-24. This is the highest since September 2021, while volume remained steady at 619 million litres, according to Wine Australia’s Export Report. The value growth was driven by an increase in exports to mainland China in the last quarter of the financial year, following the removal of duties on Australian bottled wine in March 2024.
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Great news for the Australian wine industry! According to Austrade posts in China, in the first month since China lifted tariffs on Australian wine, the Chinese wine industry has welcomed the news with open arms. In fact, some are even expecting this move to stimulate overall wine consumption in China. And over 120 exporters have already dispatched shipments to China, predominantly from South Australia. This has led to enquiries from local event organizers seeking to actively promote Australian wine. While some Chinese importers have been surprised by the rising costs in Australia, we are already seeing Chinese importers visiting Australia to source new wines and they're placing orders. However, it may take some time before Australian wine warehoused in China works its way through the system. The industry is eagerly looking forward to participating in VinExpo in Hong Kong later this month, and Austrade and Wine Australia will continue to keep the sector up-to-date with opportunities to promote Australian wine in China, as well as in other markets throughout the year. Cheers to a successful month of Australian wine re-entering the Chinese market! #AustralianWine #ChinaMarket #VinExpo Australian Trade and Investment Commission (Austrade) Wine Australia Australian Grape & Wine https://lnkd.in/gHkA7DXS https://lnkd.in/gj6G_FY7
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Lot of excitement about the potential comeback of Australian wine in China. However, the Chinese wine market has been undergoing a transformation that started years before the 2020 Australian wine import ban. Chinese consumers are drinking less wine, importing less wine and local production is also a fraction of what it was. The gap left by Australian wine was not filled by imports from the other big origins France, Italy, Spain and Chile. For Australian wine to regain its No 2 position (behind France), Chinese consumers are going to have to drink more wine or there will have to be a battle for market share. #wine #exports #australia #china #globaltrade Trade Data Service
Increased Consumption Needed for Australian Wine to Reclaim China - Trade Data Service
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Bordeaux wines, like many other French wines, are facing increasingly intense competition. The strategy of claiming that our French wines are the best is losing its appeal. Many competitors are now adopting a consumer-focused approach that emphasizes marketing and communication. I have had the opportunity to speak with vineyards on several occasions, and it is disappointing to observe that they often have a very short-term vision, seeking only ways to fill their boxes by the end of the year. Having had the chance to live in different Asian countries, I noticed that the branding of our wine brands, as well as the promotion of our French regions and terroir, is almost nonexistent. Solutions do exist, but very few are willing to revisit their strategies. #wine #asiamarket #frenchwines #strategy #branding
Broader global challenges and its pricing strategy unfortunately meant Bordeaux is losing its popularity. Bordeaux grand cru classe wine exports to Greater China hit a new low at only 240 million euros, down from last year's record low of 300 million, as data revealed by UGCB president shows. More importantly, out of 15 of its top export markets, only three registered growth - Thailand, UAE and Taiwan, China. Will Bordeaux bounce back? Our full report here. #Bordeaux #wine #china #Hongkong #UGCB #exports #news #market #analysis #downturn #businessfrance
Bordeaux Grand Cru Exports to Greater China Hit New Low - Vino Joy News
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China's July imports data is out, and we have looked behind the data. China’s imports of Australian bottled wine continued to surge in July, recording a staggering year-on-year increase in both volume and value. However there are early signs of a potential plateau following the post-tariff rebound earlier this year. Growth momentum has slowed, as month on month growth rate in July dropped. White wine demand continues to grow as we have previously reported and in July this was confirmed again as imports from New Zealand and Germany boomed. More in our detailed analysis here. #news #china #wine #wineimports #imports #trade #winenews #australia #market #analysis #germany #newzealand #france #exports #whitewine #penfolds
China's Australian Wine Boom Slows: July Imports Dip Amid Signs of Market Plateau - Vino Joy News
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🚨🍷🧐 What does the resolution of the Australia-China wine dispute mean for European wine makers? The potential resolution of the Australia-China wine dispute could have modest implications for European wine makers. Key points derived from relevant article summaries are as follows: - The Australian government expects that China will remove tariffs on Australian wine once its review concludes shortly, which could reinvigorate Australian wine exports to China [23]. This could potentially reduce market share for European wines in China as Australian wines become more competitively priced. - The latest figures show a 9.4% drop in volume and a 3% dip in value for French wine exports in 2023, with a 20% fall in value notably in the Chinese market [3]. The resolution could exacerbate this trend, as Australian wines may regain their position in the Chinese market, further impacting European wine exports, especially from France. - Despite a global reduction in wine production due to climatic adversities, with a 7% decline reported by the International Organization of Vine and Wine (OIV), China's potential lift of Australian wine tariffs could place pressure on European wine makers to find other growing markets or enhance their competitiveness in China [25]. - The EU's reform to the regulation of geographical indications for wines aims to safeguard the unique specificities of the viticultural sector [24]. While this move strengthens the protection of European wines, the potential influx of Australian wines into the Chinese market could challenge European wine makers to leverage these protections more effectively to maintain or grow their market share. - With China playing a key role in the expected mid- to high-single-digit organic earnings growth for Treasury Wine Estates and other Australian wine makers [13], European wine makers may need to monitor market responses closely and adapt their strategies in other markets or within China, such as focusing on premium and GI-protected products, to maintain competitiveness. In summary, the potential resolution of the Australia-China wine dispute poses a challenge for European wine makers, particularly in competing for market share in China. The need for strategic adjustments and leveraging geographical indications protections will be crucial for maintaining a competitive edge in the evolving global wine market. 👉 Read more here: https://lnkd.in/d4-hq48r #winery #winemaking #wineindustry #Australia #China
🚨🍷🧐 What does the resolution of the Australia-China wine dispute mean for European wine makers?
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Wine Export Dependency on China, 2023. Aside from Hong Kong, Chile is highly exposed to the (shrinking) Chinese wine market. 13.5% of Chile's wine export went to China. Similarly, 5.1% of U.S. exports and 4.6% of Georgia's export were shipped to China. France, the world's largest wine exporter and also the largest wine exporter to China, is less exposed (3.6%). https://lnkd.in/ecn_ftDT
Wine Export Dependency on China, 2023. Aside from Hong Kong, Chile is highly exposed to the (shrinking) Chinese wine market. 13.5% of Chile's wine export went to China. Similarly, 5.1% of U.S. exports and 4.6% of Georgia's export were shipped to China. France, the world's largest wine exporter and also the largest wine exporter to China, is less exposed (3.6%).
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Slovenia's Wine Trade in 2022. By volume, Slovenia is a net importer of wine, mainly from Italy and France. However, due to much higher export prices, Slovenia is a wine net exporter by value. The main exports markets are the U.S. and Italy.
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South Australia Launches $1.85 Million Initiative to Revitalize Wine Exports to China 🍷 The Government of South Australia has launched a AU$1.85 million "China Re-Engagement Support Package" to boost the local wine industry's re-entry into the Chinese market, following the lift of up to 218% tariffs on Australian wines. This initiative aims to reclaim a significant share of the previously AU$1.2 billion annual exports to China. 🌏 Partnering with various trade and industry bodies, the program focuses on preparing South Australian wineries for the Chinese market's evolving conditions and consumer trends. It encompasses exporter capacity building, promotional efforts, technical cooperation, and the hiring of a specialised wine export consultant in Shanghai. 🛠️ A notable AU$100,000 has been allocated for capacity-building workshops, and AU$600,000 is set aside for participation in key Chinese exhibitions, aiming at a dynamic market re-engagement. Additionally, AU$250,000 will support technological and scientific exchanges to foster innovation and sustainable practices in viticulture and winemaking. 📢 With a strategic allocation of AU$500,000 for marketing premium South Australian wines in China, the initiative not only seeks to boost wine exports but also aims to enhance the global recognition of South Australia’s wine industry. This two-year plan, concluding in June 2026, marks a significant effort to strengthen the economic and cultural ties between South Australia and China through the wine trade. #SouthAustraliaWine #ChinaMarket #WineExports #TradeRevival #AustralianWines #MarketReengagement #WineIndustry #ExportGrowth
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Slovenia's Wine Trade in 2022. By volume, Slovenia is a net importer of wine, mainly from Italy and France. However, due to much higher export prices, Slovenia is a wine net exporter by value. The main exports markets are the U.S. and Italy. https://lnkd.in/e_wB-t4x
Slovenia's Wine Trade in 2022. By volume, Slovenia is a net importer of wine, mainly from Italy and France. However, due to much higher export prices, Slovenia is a wine net exporter by value. The main exports markets are the U.S. and Italy.
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