Translation and transcreation terms are in no way interchangeable and it’s important to know the key differences between them. Translation is the process of converting one language to another, so the translators work with your existing source text and produce another version in a different language. While transcreation is the process of converting the essence of a document from one culture to another to provoke the same emotional response in the audience, transcreation is a more creative process. In Y6Y, we can help your business expand into new markets with our top-notch transcreation and translation services.
