Craig Wilson’s Post

Do you really need a technical seo audit? Probably. A technical SEO audit is a thorough check of a websites technical set up, it will ensure that the site is optimized for Google. A technical audit looks at site speed, mobile-friendliness, indexing, broken links. The goal is to make sure that the site runs smoothly and that Google can easily find and rank the site. When I do technical audits for clients, here is what I focus on: -- Keep it simple and focus on impact. I try not to overwhelm clients with all of the issues, I focus on what will make the biggest impact. --Clear, actionable advice. Again, I don't just tell clients all of the things that are broken, I offer a solution and explain why it is important. --Understand the keyword performance. This is always where I start. --Be transparent. My goal is to teach and educate clients on how SEO works. I want to show clients why the changes matter and are important. The Results? With a good technical audit you can expect improved search rankings, faster load times, better mobile experience and increased organic traffic. --------- 👏🪩 Hi. I am Meg. The owner and founder of Clapping Dog Media where I help clients get found by Google. If you want to make sure your SEO is on point, message me. IF you are trying to sell me leads. Please don't message me.

Search Engine Optimisation (SEO) is the backbone of online visibility and is absolutely crucial for law firms in competitive markets. In the complex world of SEO, technical aspects play a huge role in being found high in search. Conducting a Technical SEO Audit is like giving your website a thorough check-up, ensuring it’s healthy, functional, and appealing to search engines. In my extensive experience and insights from running over 1000 successful SEO campaigns here at Rapid Growth Marketing and my other agency Sticky Digital, we have found that by conducting thorough website audits and addressing all issues can have a significant positive impact on a site’s search engine results. In this comprehensive guide, we’ll explore the steps to conduct a Technical SEO Audit effectively. https://lnkd.in/g8pZXXs4

DONT OVERPAY FOR SEO In today’s digital age, having a strong online presence is essential for law firms to attract new clients. Search engine optimization (SEO) plays a crucial role in making sure your firm is visible to potential clients when they search for legal services online. But here’s the catch—without understanding the basics of SEO, many lawyers risk being overcharged by marketing agencies. Here’s why lawyers should invest time in understanding how SEO works: 1. Evaluate SEO Services Accurately: Knowing the basics allows you to ask the right questions and understand what you’re paying for. You’ll be able to distinguish between legitimate services and unnecessary add-ons. 2. Avoid Overpaying for Generic Packages: Many SEO agencies offer one-size-fits-all packages that might not meet the specific needs of your firm. Understanding SEO helps you customize the services you actually need—without overpaying for what you don’t. 3. Maximize Your ROI: When you have a basic knowledge of SEO, you can track the performance of your website, understand key metrics, and ensure that your investment is leading to actual results, not just high fees. 4. Protect Your Brand: SEO isn’t just about keywords and rankings—it’s about building trust with search engines and potential clients. By being informed, you can make sure the SEO strategies used by your agency align with your firm’s long-term goals. 5. Stay Competitive: In a crowded legal market, standing out online can be challenging. Having a basic understanding of SEO ensures you’re not left behind and helps you make informed decisions that drive traffic and clients to your website. While you don’t need to be an expert, having a foundational knowledge of SEO ensures that you’re in control of your firm’s digital marketing strategy—and your budget.

Be wary of any SEO agency or consultant that gives guarantees like the scams mentioned in this article.

" A high quantity of high quality backlinks us the best outcome for improving the SEO of your website ". Quality vs. quantity is a crucial distinction when it comes to backlinks, which are links from other websites pointing to your site. Here's a breakdown of the difference: Quality Backlinks: Definition: Quality backlinks come from authoritative, relevant, and trustworthy websites in your industry or niche. Benefits: These backlinks carry more weight in search engine algorithms and can significantly boost your website's authority, credibility, and search engine rankings. Examples: Backlinks from reputable news sites, educational institutions, industry leaders, and high-authority websites are considered high-quality. Quantity Backlinks: Definition: Quantity backlinks refer to a large number of links pointing to your website, regardless of their source or quality. Benefits: While quantity can contribute to your website's visibility, having numerous low-quality backlinks can sometimes have a negative impact on your site's reputation and rankings. Examples: Links from low-quality directories, spammy websites, or link farms are examples of quantity-based backlinks. In summary: Quality Backlinks: Fewer in number but from reputable and relevant sources. They provide significant SEO benefits and contribute to building your website's authority and trustworthiness. Quantity Backlinks: Higher in number but may come from less reputable or irrelevant sources. While they can increase visibility, they may not provide as much SEO value and could potentially harm your site's reputation if they are low-quality or spammy. In the context of modern SEO, quality backlinks are generally considered more valuable and sustainable for long-term success. However, a balanced approach that focuses on acquiring a mix of both quality and relevant quantity can be beneficial for overall SEO strategy. What's your opinions about ? Share your thoughts here in comments!

A comprehensive SEO Audit is very important for the online existence of any business. Kherk Roldan Whitelabe SEO Solutions' dependable SEO audit provides a detailed analysis and an implementation plan that is aimed at helping to identify SEO issues and to fix them for significant SEO improvements. Our SEO audit services are 100% transparent and analyze your site’s technical, on-page, and off-page SEO. We understand that having your site not optimized the way you want is a painful experience. SEO audits are customized based on the industry you are in, here are some major aspects that we handle when performing SEO Audit: * Technical SEO Audit * Off-page SEO AUdit * Architecture and code review * Content SEO Audit A comprehensive SEO Audit is very important for the online existence of any business. Kherk Roldan Whitelabe SEO Solutions' dependable SEO audit provides a detailed analysis and an implementation plan that is aimed at helping to identify SEO issues and to fix them for significant SEO improvements. Our SEO audit services are 100% transparent and analyze your site’s technical, on-page, and off-page SEO. How do we perform a detailed SEO audit? We understand that having your site not optimized the way you want is a painful experience. SEO audits are customized based on the industry you are in, here are some major aspects that we handle when performing SEO Audit: Technical SEO Audit Off-page SEO AUdit Architecture and code review Content SEO Audit How do we perform a detailed SEO audit? Get our PREMIUM SEO AUDIT NOW! Book a call 👉 https://lnkd.in/gbfzzwBc

Free Basic SEO Audits - For 5 Businesses. Why? We have added some talent to the WaymakerSEO team and have some extra capacity and client spots. Busy makes busy, so we are offering a few Free SEO audits to get the team tested, work with some new industries, and expand our offerings. We also like to help people. I'm asking my network to send this to anyone they know, whether in the Professional services or Service-based business industry. 🏢 Professional Services We understand that professionals like you are experts in your field, offering invaluable services based on years of education and experience. However, we also recognize that the digital visibility of such services often doesn't reflect their true value. That's where we come in. We're especially keen to collaborate with: Law Firms: Enhancing online presence to attract the right clients and cases. Accounting Firms and CPAs: Boosting visibility for those seeking comprehensive financial advice and services. Architectural and Engineering Firms: Showcasing your portfolio and expertise to a wider audience. Healthcare Practitioners: Doctors, dentists, and specialist clinics looking to reach more patients. Consulting Firms: From management to IT consultants, increasing your online influence and client base. 🛠 Service-Based Businesses Your business thrives on delivering top-notch services directly to consumers or other businesses. In a world where online search dictates consumer choice, standing out is more important than ever. We're eager to assist a variety of service-based businesses, including: Home Services: Roofers, HVAC specialists, plumbers, and electricians are the backbone of our daily comfort and safety. Landscaping and Gardening Services: Transforming outdoor spaces while growing your digital footprint. Cleaning and Maintenance Services: Helping those who make our lives cleaner and more organized to shine online. Automotive Services: From repair shops to car detailing, driving more customers to your location. Fitness and Personal Training: Connecting fitness experts with individuals eager to embark on their health journey. https://lnkd.in/gR7mmykN

Do you think a Free SEO Audit is a good deal? Here’s Why It’s Not Free SEO audits might sound great. I get it. I’m not here to shame you for loving freebies. I do, too! BUT Would you trust a free building inspection if you wanted to buy a home? Probably not. So why trust a free SEO audit to shape your digital strategy? Because this is the problem: YOUR SEO AUDIT is the FOUNDATION OF YOUR SEO STRATEGY. A free audit usually provides a surface-level report, which means your strategy will be based on a surface-level analysis. Sound amazing, right? 🤭 ——————————————————————————————————————— But why are free SEO audits so common? The truth is that this model wasn’t created to deliver real value—it was designed to generate new customers for SEO agencies. - I hook you in with a free website audit and then hope I can sell you my services. - However, in industries where initial analysis is crucial, professionals don’t give away their insights for free, and SEO shouldn’t be different. This practice does a disservice to both the customers and SEOs. ——————————————————————————————————————— So this is why I offer the audit + strategy as a package 🚀 . When I work on an audit, I’m not just pulling automated data from a tool. For me, it’s all about understanding your business and your competition and checking your site. It doesn't take me a few hours but several days to a week. Because an SEO audit requires deep analysis to add value truly. So, if you want real value, please skip the freebies and invest in a tailored audit that can be a solid foundation for your SEO strategy.

Nobody pays for an SEO audit just bcoz they have money in their marketing budget. They pay because they need results. An SEO audit isn’t about throwing numbers, metrics, or fluff. It’s about tailoring a solution to their specific problems. Established businesses are the hardest to close, but also the easiest if you know your work. They know the worth of every dollar spent because it’s hard-earned. So, stop looking at the size of their company or their budget and start focusing on what they need. They’ll only pay for an SEO audit if: 1️⃣ You’re not talking fluff 2️⃣ You’re solving their pain points 3️⃣ You’re fast and efficient 4️⃣ You’re confident in your approach They don’t want a 50 page PDF report sitting on their desk. They’ll pay for a quick, impactful transformation ( a roadmap that delivers results, not just recommendations.) How to make your audits irresistible: Be specific: Diagnose their exact problems (e.g., “Your top pages are losing traffic because of PAGERANK”). Be solution oriented: Provide a tailored action plan, not generic advice. Be ready to act: Clients respect speed, especially when paired with precision. Simple = Scale. Stop assuming budgets close deals. Results do. I help businesses identify what’s holding them back and create systems to rank higher, convert better, and scale faster. You scale when you solve.

🚀 Join WaymakerSEO's Journey to Excellence: Exclusive Offer for March! 🚀 As WaymakerSEO continues to evolve and expand, our commitment to delivering exceptional SEO services is stronger than ever. This March, we're thrilled to announce an exciting opportunity that benefits both our team and your business. To celebrate our growth and the continual development of our expertise, we're offering 5 Free Basic SEO Audits, complete with a 30-minute consultation, exclusively for businesses ready to elevate their online presence. 🌱 Why This Offer? Our dynamic team is eager to refine their skills and apply their knowledge across various industries. By offering these complimentary audits, we not only give our team valuable practice but also provide businesses like yours with insights into how SEO can drive real, measurable results. It's a win-win: you gain a clearer understanding of your website's SEO performance, and we continue to hone our craft. 🏢 Who We're Looking For Professional Services: We're keen to partner with firms and practitioners who offer specialized knowledge and services. This includes but is not limited to: Law Firms Accounting Firms and CPAs Architectural and Engineering Firms Healthcare Practitioners Consulting Firms in various sectors Service-Based Businesses: Your hands-on services keep our communities running, and we want to help you stand out in the digital crowd. We're looking for: Home Services (Roofers, HVAC, Electricians) Landscaping and Gardening Services Cleaning and Maintenance Services Automotive Services Fitness and Personal Training Services 💡 What You Gain Our Basic SEO Audit may be an introduction, but it's packed with insights. We delve into crucial aspects of your online presence—code, content, backlinks, and competitor data—to offer you a tailored action plan. It's the perfect starting point for small businesses just beginning their SEO journey or established ones seeking a fresh perspective. 🚀 About WaymakerSEO At WaymakerSEO, our core values are empowering knowledge sharing, providing comprehensive support, and delivering data-driven results. Our innovative 4C Process (Code, Content, Community, Competitors) underpins our strategy, ensuring we offer customized support that integrates seamlessly into your marketing efforts. We're committed to your growth, offering a Visible Results Promise: if you don't see significant improvement in your site's SEO performance, we'll extend our services at no extra cost. 🌟 Let's Grow Together This offer isn't just about SEO audits; it's an invitation to join a journey toward mutual growth and learning. If you're a business looking to improve your SEO without relying solely on ads or questioning the effectiveness of your current SEO efforts, WaymakerSEO is here to guide you toward achieving your goals. 👉 Secure Your Spot Don't miss this unique opportunity to get a professional SEO audit for free. Slots are limited. https://lnkd.in/gXvs5bA9