William Cordeiro’s Post

Has SaaS Lost the Go-To Market Fit? "Re-establishing GTM Fit involves three simple steps that are crucial for steering SaaS companies back to sustainable growth and market leadership: Step 1. Cut costs to make room for growth. Step 2. Understand, trust, and act on unit economics. Step 3. Iteratively Improve GTM Effectiveness and Efficiency." https://lnkd.in/gVHJ5tyf

Last week, we unveiled Tidemark’s inaugural Vertical & SMB SaaS Benchmark Report. We surveyed 246 vertical SaaS vendors representing a mix of sectors, ARR ranges, geographies, and funding stages to quantify the Vertical SaaS trends we’ve seen over decades of investing and arm founders and executives with the tools they need to make data-driven decisions. We're pretty excited about what this survey uncovered! You can check out some key survey findings below and dive into the full report here: https://lnkd.in/gViMvG6j

Public SaaS Companies Quarterly Report - Week 27, 2024 See how 71 leading public SaaS companies opened and closed the last quarter, with clear data on winners and losers. Is your favorite stock on the rise? Top 5 Performing companies: 1. AvePoint 2. Squarespace 3. CrowdStrike 4. BigCommerce 5. Wix Link to the full article: https://lnkd.in/gPiWSz5U #b2b #investor #founder #saas #community

For April 18th, I am covering 4 great articles: David Spitz uncovers the GTM mess in SaaS from an efficiency perspective https://lnkd.in/eenB_xNi Kyle Poyar lays out a key metric to measure your company’s efficiency and provides benchmarks https://lnkd.in/esBDmerx Tomasz Tunguz shares his thoughts on whether market size is the right question, or should we be thinking about making the market.  https://lnkd.in/eM9k5SXR Mosaic Growth Solutions posted an article on addressing the growth fundamentals first in order to drive transformational growth https://lnkd.in/eChswvmj

One of the most common reasons clients come to us is when they're struggling to land a high-value client. We all know that client - the one that really changes the game for us not only in revenue terms, but also in terms of boosting credibility and reputation, and building trust in the industry. If you're looking to land a big fish in your own business, take a look at our article outlining 10 actionable strategies for attracting and retaining high-value customers - which draws on insights and best practices from our decades of experience driving revenue and growth for tech & SaaS companies. Which is your favourite strategy? Let us know in the comments. #BusinessGrowth #Revenue #Sales

We’re partnering with David Yuan and Tidemark to launch the first annual Vertical and SMB SaaS Benchmark survey. While the SaaS world is flooded with a litany of great benchmark reports, Vertical SaaS operators have been left without the industry-specific metrics that they use for everything from strategic planning to day-to-day operations.   If you’re a Vertical SaaS operator, take 10 minutes to fill out this survey https://lnkd.in/g-4gfeQx

Would you like to bounce some ideas off me and other industry experts concerning effective revenue generation strategies for 2024? I will be sitting on the startup panel at 2 pm CET. Join us! #saas #saasgrowth #roundtablediscussion #revenuegrowth #saleseffectiveness

Best-in-class SaaS businesses are doubling their revenue each year. The top 10% of SaaS companies with Annual Recurring Revenue (ARR) between $1-3 million experience an astounding 183% annual growth. Those in the $3-8 million ARR range grow at a remarkable 119% per year. Achieve similar success by leveraging strategic growth initiatives and market expansion. #SaaSGrowth #RevenueGrowth #SaaSDoubling #ARRGrowth

🌟 Refine Your SaaS Growth Strategy 🌟 Struggling to find your SaaS growth sweet spot? Our Success Scorecard is here to help. 🛠️ With personalized insights into your support, retention, finance, and acquisition strategies, you can master your performance and unlock new growth potential. 🎯 Understand where you excel and where you can improve. This isn’t just data—it’s your roadmap to sustained success. 🔗 Explore the Scorecard: https://lnkd.in/dmv8YEE4 #SaaSStrategy #BusinessGrowth #SaaSLeadership #ExpertAdvice

The most important metrics that SaaS companies need to keep an eye on are: 1. For customer metrics, gross and net retention are by far the most important numbers. However, you need to get particular. Divide your customers by vertical, by geography, by size, by which of your offerings they’re using. Once you have all of that information, matrix it and see where you’re actually seeing a return on investment, and where your profitability is dipping. 2. For structural expenses, look at long-term value vs. customer acquisition cost. Consider how much you’re spending on administrative projects, sales and marketing, and research and development. Which of these branches are paying off? Which aren’t? 3. Take a hard look at the activity of your personnel. What do they do? Where does their time go? Map and measure that, and compare it to what you’re seeing elsewhere if you need to make staffing decisions. If you approach your business with the right mindset, an eye on balance, and a clear sense of what is important, you can still thrive despite your challenges. Scott Landers shared these valuable insights during the last Akmazo's Roundtable. Check out the blog to learn how you can navigate the SaaS market downturn: https://lnkd.in/ggwqRxqN