If you’re investing time in content creation but your audience is not engaging with it, our CEO, Rosemary Denney, has some advice that might help. In our latest 3 Minute Marketer video, she explores why content often misses the mark. One of the biggest reasons? Many firms focus on topics that aren’t meaningful to their ideal clients. Rosemary shares a few quick tips for creating content that resonates: - Identify who you’re speaking to – Know your ideal client’s concerns and pain points. - Answer their common questions – Turn client FAQs into your content roadmap. - Pick the right format – Think beyond traditional articles or reports; consider options like podcasts or videos which offer a fresh way to connect and keep your audience interested. Ready to refresh your content approach? Reach out to us to start creating content that speaks directly to your clients. https://lnkd.in/e6vVj6uR #wealthadvisory #contentstrategy #marketingtips
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Elevate your online presence with stunning visuals that captivate your audience. In a digital landscape flooded with stock photos and AI-generated images, original, high-quality visuals can set your content apart. Whether it's a blog post or a podcast summary, incorporating unique images not only enhances your article but also adds significant value for your readers. Remember, Google's algorithms are evolving, and authentic visual content can give you a competitive edge in search rankings. Invest in creating or capturing your own images - from professional photographs to podcast episode screenshots - and watch your online visibility soar. Ready to transform your content strategy? Start incorporating original, high-quality images today and see the difference in your engagement and search rankings! #ContentMarketing #VisualStrategy #SEOOptimization
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Creating great content is the first step toward optimizing your customer journey. 🚀 With the help of #PageProof, you can create captivating content at scale to engage with your audience across all touchpoints. From awareness to consideration to conversion, your content plays a crucial role. Whether you're crafting video content, blogs, articles, press releases, or podcasts, you can collaborate seamlessly with PageProof. Don't just create content aimlessly, do so thoughtfully and drive results for your business! 📊 Read more: https://hubs.ly/Q02wTqNN0 #ContentMarketing #CustomerJourney
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🔁 Discover five brilliant ways to repurpose your video content and maximize its potential across different platforms. Repurposing doesn't just extend the life of your video; it amplifies your brand's reach and optimizes resources. From transforming a webinar into bite-sized social media snippets to creating engaging blog posts and podcasts, the possibilities are endless. By strategizing your content dissemination, you turn a single piece of content into a multi-platform powerhouse. Learn how to boost your ROI with our smart, actionable tactics. What creative methods have you used to repurpose content. Share your strategies and inspire others. 🌟 #VideoRepurposing #ContentMarketing.
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Listen, if you're stressing over keeping up with consistent content creation, then you'll want to hear this. 🎥 The best way to create content effortlessly? Video! From just one video, you can spin off multiple pieces of content—think podcasts, YouTube videos, blogs, newsletters, and quick clips for social media. Imagine, one video could fuel your content for a whole month! Plus, you'll gain massive visibility and connect freely with your audience. Looking for help to create video content regularly without the hassle? I’ve got you covered. DM me to hear all about the strategy. Let’s make content creation a breeze! 🌟
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How do you create evergreen content that stands the test of time? 🎯 Focus on timeless topics Start by identifying topics that are always relevant and valuable to your audience. Think of common pain points or frequently asked questions. By addressing these evergreen topics, you ensure your content remains valuable long after it's been published. 📚 Provide in-depth value Once you've chosen your topic, give comprehensive and actionable information. Whether it's a step-by-step guide, an informative tutorial, or an expert analysis, aim to deliver content that adds genuine value to your audience's lives. Remember, quality trumps quantity. 🔄 Repurpose and refresh To maximise the longevity of your evergreen content, don't be afraid to repurpose and refresh it over time. Update statistics, add new insights, or create different formats such as videos, infographics, or podcasts. By keeping your evergreen content fresh and relevant, you ensure it continues to attract and engage your audience for years to come. 💬 What evergreen content works for your audience? #financialservicesmarketing #financialmarketing #financialservicesindustry #financialservices #digitalfinancialservices #financialservicesprofessional
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Repurposing content is one of the most effective ways to maximise your marketing efforts. ✨ Turn a blog post into an infographic, transform a webinar into a series of short videos, or convert a podcast into a blog series – the possibilities are endless! By making the most of your existing content, you can reach new audiences without always starting from scratch. Need support with content ideas or help with your marketing? Contact us today – we’re here to help grow your brand. 📈 #ContentRepurposing #MarketingStrategy #BusinessGrowth #ContentCreation
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"Content is King", but it's also time-consuming. Here's how to repurpose your content game: 1. Presentations into blogs 2. Blogs into infographics 3. Infographics into social media graphics 4. Social media graphics into videos 5. Videos into podcasts It's not recycling, either. It's giving the same message in different ways so it can reach a wider audience. Plus, every time you repurpose, it saves you time and money. So... what's your next repurposing plan? #contentrepurposing #contentstrategy #contentmarketing
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Maximizing Your Content: A Strategy for Repurposing Across Platforms! Repurposing content is not just efficient; it’s a strategy to maximize your reach and impact. To repurpose content effectively: - Identify Key Content: Start with high-performing or versatile pieces. - Tailor for Each Platform: Adapt the content’s format and tone to suit different platforms (social media, blogs, podcasts, etc.). - Update With New Insights: Add recent data or trends to keep the content fresh. - Cross-Promote: Use each platform to drive traffic to others. - Track Performance: Monitor how repurposed content performs to continually refine your strategy. How do you repurpose content for multiple platforms? #ContentRepurposingStrategy #FocusedTuesday"
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Nobody remembers you in a 15-second reel ❗ Hear me out... Short-form content is great for reaching new audiences, but it's difficult to build a lasting brand. Long-form content, while requiring more time and resources, is effective for establishing your brand as an authority in your industry. You can create longer-form content like - blog posts, - podcasts - in-depth videos The longer content format helps you - to showcase your expertise, - to build trust with your audience, - to create a memorable brand identity. Nobody remembers you in a 15-second reel, long-form content is what will keep you remembered. #Brand #Contentmarketing #ConetntStrategy
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