Wealth Matters Consulting’s Post

If you’re investing time in content creation but your audience is not engaging with it, our CEO, Rosemary Denney, has some advice that might help. In our latest 3 Minute Marketer video, she explores why content often misses the mark. One of the biggest reasons? Many firms focus on topics that aren’t meaningful to their ideal clients. Rosemary shares a few quick tips for creating content that resonates: - Identify who you’re speaking to – Know your ideal client’s concerns and pain points. - Answer their common questions – Turn client FAQs into your content roadmap. - Pick the right format – Think beyond traditional articles or reports; consider options like podcasts or videos which offer a fresh way to connect and keep your audience interested. Ready to refresh your content approach? Reach out to us to start creating content that speaks directly to your clients. https://lnkd.in/e6vVj6uR #wealthadvisory #contentstrategy #marketingtips

Robert Daley

Seasoned Financial Analyst | Expert in Budgeting, Financial Analysis, and Stakeholder Communication 💼📊💬 | Driving Strategic Financial Decisions #FinancialAnalyst #FinanceExpert

1mo

What do I do when my Boss is forcing me to sell a product that nobody wants to buy?

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