Virtuos Kuala Lumpur’s Post

"The Southeast Asian region is well-known as a hub for various outsourcing companies in the games industry. Through years of building skills and expertise working to support massive triple-A titles, creative and technical talent and production knowledge have grown in various countries in the region, attracting the attention of large players in the games industry. One such global presence investing in Southeast Asia is the Singapore-headquartered game development company Virtuos. Aside from their head office, they also manage Vietnam’s largest external game development operation. Their co-development services provide large game developers and publishers access to diverse talent. In turn, this leads to a growth of experience with the top IPs of the global market in a region needing more experts and leaders." Read the full article on VirtualSEA to learn about the avenues that Southeast Asian games have been taking to stake their claim in the global game development discussion: https://lnkd.in/gZq_yPHD

"The Southeast Asian region is well-known as a hub for various outsourcing companies in the games industry. Through years of building skills and expertise working to support massive triple-A titles, creative and technical talent and production knowledge have grown in various countries in the region, attracting the attention of large players in the games industry. One such global presence investing in Southeast Asia is the Singapore-headquartered game development company Virtuos. Aside from their head office, they also manage Vietnam’s largest external game development operation. Their co-development services provide large game developers and publishers access to diverse talent. In turn, this leads to a growth of experience with the top IPs of the global market in a region needing more experts and leaders." Read the full article on VirtualSEA to learn about the avenues that Southeast Asian games have been taking to stake their claim in the global game development discussion: https://lnkd.in/gZq_yPHD

Southeast Asian Game Developers Make Waves at Gamescom 2024 At this year's gamescom, the Indonesian and Philippine pavilions showcased the region's burgeoning game development industry. Our team had the opportunity to explore these exhibits, revealing a diverse array of innovative titles and a glimpse into the future of Southeast Asian gaming. Key takeaways: Indonesia's pavilion demonstrated a perfect blend of cultural promotion and gaming innovation, featuring titles like "Kidbash: Super Legend" (PT. Niji Games Studio, Fat Raccoon Games) and "Akarmaut: Rootmare" by Agate. The Philippine stand, while more business-oriented, presented promising projects such as "Potion Punch Rivals" by Monstronauts and Ranida Games' "Soul Food." The absence of other Southeast Asian countries highlights the need for increased government support in the gaming sector. As the global gaming landscape evolves, Southeast Asia is positioning itself as a hub of creativity and talent. However, questions remain about the sustainability of these efforts and the level of support needed to compete on the world stage. Read our full analysis here: https://lnkd.in/eFM_RCJr What are your thoughts on the future of Southeast Asian game development? How can the region capitalize on its unique cultural perspectives in the global gaming market? #Gamescom2024 #GameDevelopment #SoutheastAsia #GamingIndustry #InnovationInGaming

How has hyper-casual changed the Turkish gaming ecosystem? Turkey has made major progress especially in the mobile gaming ecosystem between 2019 and 2023. It has become a successful ecosystem in terms of hyper-casual production. It was a small step especially for those who want to produce games. Let's not forget that Rollic is a big factor here. We have become a country that is the focus of successful hyper-casual games. We have also become the center of attention of other publishers. Let's leave aside the big match-3 games. Mobile game companies that could sustain their revenue cycle continued their lives. With the effect of the great crisis, the saturation of the market, the normalization of life after the pandemic and the decrease in mobile game revenues, some companies closed down and some companies looked for a way out.  Here we saw how talented studios are in the Turkish gaming ecosystem. An option was found for companies with survival skills "simulation games" Most of these game companies were successful or unsuccessful studios coming from mobile game production. When we look at the simulation games coming out of Turkey recently, we see that they are successful and more games will come. I'm not saying this to belittle the games; The knowledge and experience gained in hyper-casual production pushed these studios to simulation production. Less production load, use of prepared assets, less risk and high profit possibility (like as hyper-casual know-how) Anyway, if you analyse these studios, most of them are studios coming from hyper-casual or their employees are like that. If these studios can survive the next recession and generate a revenue cycle, the next step will be to release more different games with stronger development and marketing knowledge. These games may seem like short-term successes. This shows that the pains of the hyper-casual genre are behind us. I am sure that we will see more impressive games in the coming years. In this sense, Turkey is an ideal place to invest for the gaming ecosystem. All you need to do is to discover studios or person with high survival skills. #simulationgames #gameinvestment #gameindustry #videogames #gameproduction #gamemarketanalysis

I was recommending for years to move from mobile market to Steam and shift production to PC projects, because it's more rewarding, stable and fair. You literally can expect result without tossing a dice every time you publish a game or update. Why so? Well, let's deep into some facts and compare two markets: - Most mobile teams/companies, especially in HC genre was motivated by the fact they was able to get enormous amount of money from the "7-days prototype game". - But on average they was needed to spent from tens to hundreds attempts during YEARS, with no guarantee to success. - Recommendation algorithms on distribution platforms such as Play Market created in a way to make developers highly dependent on the advertisements and force them to pay for every user, leading them to maintain user conversion really hard. - Experienced developers who have worked with Play Market since it's start know how much the recommendation algorithms has changed during the years, completely destroying possibility to get meaningful native traffic without paying for every user. - Even direct search app by it's unique name will have no success and Play Market will rather show not relevant results. This happens because Google desire what app is more important and profitable to them. - Low entry border of HC games and semi-random trends created strong illusion to companies that they can pack whatever quality product and sell it to players. This was illusion even before HC crash happened, because so many teams tried and only a few achieved success without understanding what they should do nowadays to keep the auditory interested, but whatever was before is not the case anymore. - Mobile gaming auditory is more sensitive to troubles in the games, no matter what it is: UI/UX issue, game play issue, complexity, bug or tutorial. Any small mistake can and WILL ruin the metrics of the game really hard, unlike in PC gaming, where players more patient, challenging and open to feedback and discussions. - As the result >99% of HC teams has failed on this route, when they was able to ship several PC projects(1-2 per year at least) and get guarantee profit from each, often enough to continue improve and develop the games. This is not a case for platforms such as Steam, because it's search and recommendation algorithms always helping to interesting and even less popular games to find it's auditory. Even most bad games receives some players as well as income. Moreover PC gaming community is so well developed they will advertise your game better than any marketing company you can spend budgets on. This is the fact. And vice-versa: hyped advertisement company will often gives 0 guarantee to make games successful. You don't need to jump into trends in PC gaming industry, but instead you always free to setup your own trend, if idea of your game is complete and playing well.

🌟 Publishing Games in China: Who Succeeded in 2024? Although releasing a game on Steam with Chinese localization is within reach for anyone, securing an official license for the Chinese gaming market in 2024 remains a significant challenge. With strict regulations, cultural adaptation demands, and a complex approval process, the journey tends to be long and even frustrating. Still, the potential to reach this huge market continues to attract game developers from all over the world. So, how many foreign developers managed to gain an official license for China in 2024? The National Press and Publication Administration (NPPA) has approved 117 titles so far this year. Prominent Foreign Titles Approved in 2024: Ubisoft: Tom Clancy’s Rainbow Six Nuverse, Second Dinner Studios: Marvel Snap Nintendo: Mario Golf: Super Rush Tencent: Final Fantasy XIV: Crystal World (classified as imported despite Tencent’s involvement) Marvel/NetEase: Marvel Rivals Other Interesting Approved Games Include: Red Nexus Games Inc.: Peglin Whatboy Games: Trials of Fire Noxy Games: Lanota Bossa Studios: I Am Fish Supercell: Squad Busters Kairosoft Co., Ltd: Convenience Stories Cape Cosmic: Phoenotopia: Awakening Guerrilla Games: Horizon Zero Dawn 💡 What were the requirements that these games had to meet to secure their position in China? 👉 Follow us to learn more about the Chinese gaming market, cultural adaptation strategies, localization, and much more! #indiegamedev #GamingIndustry #Gamedev #ChineseGamingMarket #Steam #China

The Thriving Indian Gaming Scene: A World of Opportunities 🎮🌟 Booming Market and Growing Audience: India's gaming market is rapidly expanding, driven by a large and enthusiastic gamer base, particularly in mobile gaming. Indie Developer Flourishing: The rise of indie developers is a standout feature, creating innovative games infused with Indian culture and mythology. Supportive Ecosystem and Investment: Growing investor interest provide a conducive environment for gaming entrepreneurs. Global Collaboration: Collaborations with international studios are opening doors to wider audiences and knowledge exchange. Now is the time for Indian gaming creators to seize the moment, craft captivating experiences, and make their mark on the global stage. 🚀🎮 #IndianGaming #CreatorsOpportunity #GlobalMarket

How much does it cost to localize a game? The Netherlands is a transportation hub in Europe and a high-growth gaming market in central and western Europe. · Since the outbreak of the COVID-19 pandemic in 2020, the growth of the mobile gaming market in the Netherlands has been particularly prominent. · Between 2018 and 2027, the average annual growth rate of mobile gaming is expected to reach 14.6%, which is higher than the mobile gaming market in central and western Europe. · With an overall growth rate of 12.5%, it is expected to become the main driving force of the regional market. · The Dutch mobile gaming market is particularly prominent in the casual gaming sector. Spil Games, owned by Azerion, one of the largest media companies in Europe, operates more than 30 self-owned platforms with 60 million monthly visits, leading the Dutch mobile casual gaming market. In addition, the functional gaming market also has obvious characteristics, mainly the rapid growth of the e-sports market and the active development of developer training programs. · The Netherlands can also stand out in the central and western European region where the market growth momentum is slowing down, and it can be said to be a market worth paying attention to.#gamelocalization #gametranslation #game #localization #translation #game #development

🚀 gamescom asia plug alert! 🚀 I had such a great time chatting with Marie Dealessandri from GamesIndustry.Biz about our plans for gamescom asia 2024 and here’s the article that came out of it 🌟 In our chat, I highlighted how gamescom asia is more than just an event—it's a platform dedicated to showcasing the immense talent and creativity within our region. Southeast Asia is brimming with innovative developers and visionary creators, and it's about time the world takes notice! We discussed: 🎮 The dynamic growth of the gaming industry in Southeast Asia. 🌏 The unique challenges and opportunities faced by local developers. 🤝 How gamescom asia aims to bridge gaps and provide a global stage for our local heroes. For anyone passionate about the gaming industry and curious about the future of Southeast Asian gaming, I encourage you to read the full interview. Let’s continue to support and celebrate the incredible work coming out of our region! 💪🌟 #gamescomasia #GamesIndustry #SoutheastAsia #GameDevelopment 

Some games are products. They follow market patterns, target broad audience appeal, and optimize for metrics. This model is highly visible and dominant, and mirrors many other industries. This is valid. For some companies, those with the right skills to plan and mitigate and project and pivot, it is even responsible. But I don’t believe it’s the strongest way to build games. To me, the best games are creative products. They benefit from exploration and discovery. They are the result of collaboration, experimentation, dead ends, reconstruction, reimagining, reinvention, remixing. They often come from the same people working on the same themes or technologies or methodologies over many iterations, or from people with wildly different ideas coming together and seeing what falls out from the overlap. Games deserve to be grown. But to do that commercially games need support. And Australia does that better than anywhere else in the world. #migw