Viktor Svensson’s Post

Understanding the difference between branding and marketing is essential for any business looking to grow. While branding defines who you are, marketing drives how you reach your audience. Together, they build trust, drive results, and create lasting impact. Check out our latest blog to learn how these strategies work hand in hand—and how Edge Digital Solution can help elevate your brand. ⬇️ #BrandingVsMarketing #BusinessGrowth #EdgeDigitalSolution #DigitalStrategy #BrandIdentity #MarketingTips #LinkedInInsights #Entrepreneurship

Attention all business professionals! Year 2024, personal branding is more crucial than ever. Consumers today aren't just buying products; they're investing in the stories and values behind brands. Consider two founders: Ramesh and Suresh. Both run eco-friendly lifestyle startups. Ramesh's Approach: Personal Branding Ramesh shares his journey on social media, from his passion for sustainability to the challenges he faced in launching his startup. He frequently posts valuable content about reducing plastic waste, hosts live Q&A sessions, and collaborates with environmental influencers. His audience connects deeply with his authenticity and vision. They see his brand not just as a company but as a community they want to be part of. Ramesh’s personal brand builds trust, loyalty, and a sense of belonging among his customers. Suresh's Approach: Traditional Marketing Suresh relies on traditional marketing tactics like ads and discounts. While his products are high-quality, he misses the opportunity to create a deeper connection with his audience. Customers purchase his products but lack the personal connection that Ramesh’s audience feels. Suresh’s brand blends in with others in the market, making it harder to stand out. Results: - Increased Trust and Loyalty:Ramesh’s personal story and values foster trust and loyalty among customers. - Competitive Edge: Ramesh’s personal branding differentiates his business in a crowded market. - Attracting Talent:Ramesh’s authenticity attracts like-minded talent, boosting his company culture and growth. As we move forward in this fast-paced world, remember that personal branding is the foundation of trust, credibility, and meaningful connections. It’s time to invest in your story and values to set your business apart. #Marketing #PersonalBranding #Business #Entrepreneurs

Navigating Early Business Challenges: Strategic Marketing Essentials For entrepreneurs stepping into the competitive market, overlooking the creation of a strategic marketing plan is a significant misstep. Marketing your new business effectively involves understanding the intricacies of brand consistency, authenticity, and detailed audience analyses. In our latest feature, we explore how these elements are crucial for avoiding the common pitfalls that many new entrepreneurs face. #Entrepreneurship #SmallBusinessTips https://ow.ly/oRUf50RyEeX

Navigating Early Business Challenges: Strategic Marketing Essentials For entrepreneurs stepping into the competitive market, overlooking the creation of a strategic marketing plan is a significant misstep. Marketing your new business effectively involves understanding the intricacies of brand consistency, authenticity, and detailed audience analyses. In our latest feature, we explore how these elements are crucial for avoiding the common pitfalls that many new entrepreneurs face. #Entrepreneurship #SmallBusinessTips https://ow.ly/oRUf50RyEeX

Founders, your personal brand is your secret growth weapon. You can have the best product in the world, but without trust, people won’t buy. And trust? It’s built by people—not just products. That’s why founders with strong personal brands are: ✅ Closing deals faster ✅ Attracting top-tier talent ✅ Building communities of superfans who actually care about their mission But here’s the kicker: Your personal brand isn’t just about authority—it’s an extension of your business. It’s a magnet for opportunities, partnerships, and sales—without spending all day cold DMing or running expensive ads. Think about it: -Your insights can resonate with your audience -Your stories can inspire trust -Your expertise can convert followers into customers The biggest problem? Building a personal brand is time-consuming. You already wear 100 hats—content creation shouldn’t be another one. Giants like Alex and Leila Hormozi spend $70,000 each month on creating content while Gary Vaynerchuk has a whole agency focused on creating media But you don’t need a $70K budget—or a crazy amount of time. At Growth Assist, we’ve built a done-for-you demand generation engine that helps founders turn likes into leads—with just 1 hour of your time each month. Here’s how it works: 🔸 20 tailored, engaging pieces of content every month. 🔸 Completely hands-off—we handle strategy, creation, and posting. 🔸 Amplify your reach to drive real results. 💡 The best part? It’s your voice. Just amplified. 2025 is the year personal brands take center stage. Stay ahead of the curve—and let’s turn your audience into customers. DM me if this sounds interesting or follow if you want more content on building your personal brand! #PersonalBrand #Founder

Listen up, business owners. You need brand positioning and the social media marketing to deliver the message. your brand's either memorable or trash. There's no middle ground. 💯 Here's the deal: Differentiate or die: Find your unique angle and own it. Your branded story needs to stand out, or you'll drown in a sea of sameness. Social media branding is your megaphone. 🔥 Laser focus wins: Quit trying to please everyone. Narrow your brand's focus and watch your appeal skyrocket. Specificity is magnetic. Your social media marketer should target precisely. 👀 Emotions rule: Facts don't drive sales, feelings do. Craft brandings that resonate with deep desires. Logic? Overrated. Your social media advertising should tug heartstrings. ❤️ Perception is everything: It doesn't matter what you think your brands represent. Only the customer's perception counts. Shape it like a master. Social media growth hinges on this. 😍 Evolve or extinct: Markets shift. Your brand positioning needs to adapt. Stay agile, stay relevant. Keep your social media marketing strategies fresh. 👀 Positioning equals profit: This isn't just theory. A razor-sharp position translates to loyal fans and premium prices. Your branded content should reflect this. 💯 Comment me 'Branding 101' if you need help with brand positioning. #branding #brandstrategy #brandpositioning #brandidentity #personalbranding #brandstrategist #brandingexpert #brandingcoach #marketingexpert #socialmediaexpert #brandingconsultant #marketingstrategist #socialmediamarketer #contentmarketer #branddesigner #businessowner #entrepreneur #smallbusiness #startups #localbrands #smallbusinessowner #entrepreneurship #businessgrowth #marketingagency #brandingagency #brandawareness #marketingstrategy #socialmediagrowth #brandloyalty #Branding101

**The Crucial Difference Between Personal Branding and Business Branding** Personal branding and business branding serve distinct purposes and audiences. both are complete different thing, personal branding helps the business to boost their revenue in some point, but more in the audience point of view, they are just seen at the entertaining point of view, they dont care about your business. Audiences perceive these personal brands as sources of entertainment, not as direct promoters of businesses. This growth typically benefits the personal brand's own social media accounts rather than the businesses they might be associated with. After carefully reveiw the current marketplace, there are some things will be focus on: 1. Focus on the collaboration: Collaboration is crucial for growing your personal brand, Creator must be focus on the collaboration, Whether it's partnering with other entrepreneurs or new creators, collaborating at least once or twice a month can significantly boost your profile and, by extension, your business. 2. Minimize Business Talk Initially in your content: Talk less about your business: In the initial period, discuss your business less. Your audience is completely new, and if your content is not engaging, they will not follow you. Instead, they will skip your content like other ads while scrolling. Entertainment is the major factor. Just remember that. 3. Be a Creator, Not Just an Influencer: There is difference in the creator and influencer, its completely relatable by this quotes "first get rich and then become a Philoshoper".Entrepreneurs have their unique journeys of struggle, juggling clients, investors, and company demands. Focus on creating valuable content rather than just influencing. 4. Hire a person or agency that can truly build your profile as a creator: Communicate clearly with your personal branding agency. Don't give me generic content daily in the name of personal branding. Instead, focus on meaningful collaborations each month. ask them how it will be happened, their vision about your profile? Otherwise, entrepreneurs will end up spending money for 6-7 months with no tangible results, just wasting their money. #creator #personalbranding #collaboration #entertainment #enterprenuer 

Why Most Brands Fail 👇 Every entrepreneur starts out with excitement, but many lose that enthusiasm along the way. Why do so many brands struggle to survive? Let’s dive into this journey and uncover the common pitfalls, so you can avoid them and thrive. 📍𝗦𝘁𝗮𝗿𝘁𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝗮 𝗟𝗼𝗴𝗼 Thinking a logo alone will do the trick? It’s like a pretty face without personality—no one comes back for a second date. ✅ Define your brand’s key characteristics first. 📍𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗮 𝗣𝗿𝗼𝗱𝘂𝗰𝘁/𝗦𝗲𝗿𝘃𝗶𝗰𝗲 Focusing only on product features? Most initial products are designed to make money, leading to salesy messaging that falls flat. ✅ Think benefits for the end user. 📍𝗘𝘅𝗰𝗶𝘁𝗲𝗱 𝘁𝗼 𝗟𝗮𝘂𝗻𝗰𝗵 Launch day arrives! You’re thrilled, expectations are sky-high, imagining customers flooding in... ✅ Expect a gradual customer acquisition process. 📍𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗗𝗼𝗻’𝘁 𝗕𝘂𝘆 Reality hits—customers don’t buy as expected. Doubt and frustration creep in. ✅Focus on building a brand with purpose. 📍𝗕𝗿𝗮𝗻𝗱 𝗟𝗮𝗰𝗸𝘀 𝗦𝘂𝗯𝘀𝘁𝗮𝗻𝗰𝗲 Your brand lacks substance, often just product photos on Instagram or posts pushing sales to your service. ✅Connect emotionally. 📍𝗧𝗵𝗲 𝗩𝗮𝗹𝗹𝗲𝘆 𝗼𝗳 𝗗𝗲𝘀𝗽𝗮𝗶𝗿 Most people quit here. Excitement turns to disappointment, and giving up seems easier. ✅Persevere and be willing to adapt your strategy. 📍𝗥𝗲𝗱𝗲𝗳𝗶𝗻𝗲 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 Persist! Go back to the drawing board. Understand your audience better, refine your messaging, and build a brand with purpose. ✅Focus on building a brand with purpose. 📍𝗧𝗮𝗿𝗴𝗲𝘁 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀’ 𝗘𝗺𝗼𝘁𝗶𝗼𝗻𝘀 Speak to your customers' fears and aspirations. Become more than a service provider—be their companion, mentor, and guiding voice in their lives. ✅Connect with your customers on an emotional level. 📍𝗢𝘂𝘁𝗱𝗮𝘁𝗲𝗱 𝗧𝗲𝗰𝗵: 𝗔 𝗕𝗿𝗮𝗻𝗱'𝘀 𝗗𝗼𝘄𝗻𝗳𝗮𝗹𝗹 A brand's failure to keep up with technological advancements can lead to irrelevance. ✅ Innovate to stay relevant. 📍𝗔𝗽𝗽𝗹𝘆 𝘁𝗼 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗖𝗵𝗮𝗻𝗻𝗲𝗹𝘀 Apply your refined strategy across all marketing channels. Regular, clear messaging resonates with your target audience. ✅Stay adaptable. 📍𝗔𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝘀 𝗮𝗻𝗱 𝗕𝘂𝘆𝘀 Finally, the hard work pays off. Your audience connects with your brand, sales grow, and customers are dropping kind messages telling you how your message has helped them. ✅Stay adaptable and listen to customer feedback. Key Takeaway: Most brands fail not from lack of effort, but from lack of insight into what drives customer action. Persistence and adaptation turn failures into success. Connect Sana Ejaz Dar💫 #brand #branding #PersonalBrand #BrandBuilding #marketing #digitalmarketing

✨Are you ready to launch a new service but not sure where to start? Here are some essential tips to ensure a successful launch that captivates your audience and drives results! ✅Conduct Market Research: You must understand your audience's needs and preferences. Conduct surveys, engage in social media polls, or analyze industry trends. This insight will help you tailor your service to meet the demands of your target market, ensuring that you’re solving real problems. ✅Create a Launch Plan: A solid launch plan will lead to success! Outline key dates, promotional strategies, and goals. Consider pre-launch teasers to build anticipation, a launch day event (virtual or in-person), and follow-up strategies to maintain momentum. Having a clear plan will keep you organized and focused. ✅Leverage Social Media: Social media is your best friend for promotion! Share sneak peeks, testimonials, and engaging content to create buzz. Utilize stories, reels, and posts to reach a wider audience. Don’t forget to encourage user-generated content—ask your followers to share their excitement about your upcoming service! ✅Engage with Your Audience: Build relationships with your audience before, during, and after the launch. Respond to comments, ask for feedback, and make them feel part of the journey. This engagement fosters loyalty and turns customers into advocates for your service. ✅Evaluate and Adapt: After the launch, analyze your results. What worked well? What could be improved? Use this information to refine your service and future launches. Continuous improvement is key to long-term success! Excited about your upcoming launch? I’m here to help! Whether you need a stunning landing page, creative design, strategic social media support, or innovative ideas to make your service shine, let’s collaborate to ensure your launch is a resounding success! Drop your service details in the comments, and let’s get started! #launching #servicelaunch #businessstrategy #marketingtips #entrepreneurship #creativeprocess #socialmediamarketing #branding #designservices #landingpages #businessgrowth #virtualassistant #supportlocalbusiness #contentcreation #strategy #creativeconsultant

Are you struggling to stand out in the crowded online space? Many new business owners and personal brand builders believe that imitating successful brands is the ticket to their own success. But here’s the truth: copying other successful brands can actually keep your business stuck. Here’s a fresh perspective on why originality matters and how it can set you apart in a way that truly resonates with your audience. What You’ll Get From This Video: 1. Why copying other brands keeps you playing catch-up: When you imitate, you’re building a brand that blends in, not one that leads or stands out. 2. How to discover your brand’s unique voice and audience: Learn to focus on what your customers crave, instead of following trends. 3. Steps to turn your story and passion into profit: By building your personal brand online, you’re not only creating a business, but you’re also crafting a long-term relationship with your audience. 4. Strategies for long-term growth and online income: Transform your skills into a brand that attracts followers who resonate with your unique perspective. Optimize Your Brand for Success 1. Turning your passion into profit doesn’t have to mean mimicking the big players. Instead, create a brand that speaks directly to your audience’s needs. Here’s how: 2. Identify what makes your business unique: What’s your story? Why did you start? 3. Develop an Influence Blueprint: Highlight what makes you and your services or products different. 4. Build an Online Business that’s Original: Stand out by offering a unique experience that drives long-term loyalty and engagement. What makes your brand unique? Drop a comment below, or send me a DM to discover how you can start building a brand that truly stands out and resonates with your audience! #socialmediabranding #socialmediabusiness #founder #business #startup #smm #personalbranding