Anurag Verma’s Post

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Director, Product Management@MakeMyTrip | Online Travel, AdTech, Video streaming & Live| Ex-Hotstar, InMobi, Goldman Sachs | ISB-Merit & Dean’s list(Rank-15/574) | NIT Allahabad Rank 2 | Author - Product Cases Playbook

****99% of PMs don't get this. As a PM you should build your muscle to identify trends before they become mainstream***** Eg. 2008 - Mobile vs Desktop 2010 - Identity rails/KYC 2016 onwards: Video content consumption esp. India 2 2017 onwards: New Payment Rails 2020 onwards - Financialization of investments No I am not talking about trends that have already become super mainstream every person is talking about AI/ML I am talking about non obvious trends playing out currently E.g. Telehealth for India2, Micropayments, Live streaming, Tooling in AR/VR with multiple applications, Gaming Follow me for high quality content, not product philosophy but practical insights https://lnkd.in/gHweK_q7 AND also here https://lnkd.in/ggUKftFq My Channel - https://lnkd.in/gs6qnNUJ My Playbook - https://lnkd.in/gHzyN-Xc

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Neeraj Kumar

Building Tech Products

1mo

The big question is how do you spot trends when they have not become "trends". Do you have a solid approach for that?

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