🤓 Fact Alert! 🎄 The holiday season is here, and shopping centers are buzzing with activity. With foot traffic spiking in December, it's a prime opportunity for brands to connect with shoppers on the go. 📊 During this time, brands are strategically turning to out-of-home (OOH) advertising to effectively capture consumer attention in a saturated marketplace, IAAC - Int'l Airport Advertising Corporation reports. ☝ This shift underscores the growing importance of OOH as brands increasingly invest in this dynamic medium, leveraging eye-catching visuals and carefully planned placements in high-traffic locations.
