How did the baby pygmy hippo break the Internet? I'm not talking about Haggis the hippo, of course. Me Deng, the original hippo sensation here to comment. Moo Dang. Mudding eating the fruit cake with Mr. Trump's like Yum Mutang was born on the 10th of July 2024 in Kao Chiao Open Zoo in Thailand. Two months later, she's gone from an If you know you know me to a Global Icon of beauty and female rage. And yes, they're cake tutorials and beauty influencers posting new doing makeup tutorials, of which brands were quick to jump on. The zoo posted a naming contest poll for the newborn coinciding with Thai National Mother's Day on their Facebook page and 20,000 people. Into that. But here's where the Internet loves an assignment Remember Boaty Mcboatface Moo Dang translates as bouncy pork in Thai as ceramics maker from Bangkok soda paste translated the poll into English. The posted over 100 million impressions. And now we have Haggis the hippo and you pygmy hippo born at Edinburgh Zoo who has been attempting to steal mudenge cuteness crown after the zoo posted Hoo Deng. Had this happened to a brand, many may have tried to shut it down or control the narrative and discourse. While we understand the sensitivities and. Complexities of protecting a brand's reputation and image, loosening your brand shackles, and allowing fans to help you evolve your brand story into something they can feel and be a part of has been proven more and more to be a way to connect with younger, particularly Gen. Z and Gen. Alpha audiences that are ever increasingly difficult to resonate with. On behalf of all of us, thank you, me, Deng.
