Vanessa Gibson’s Post

RADIO NEWS: 10 REASONS TO KEEP (OR START!) LISTENING Number 2: nothing beats the efficiency of a radio news bulletin If you want bang for buck, there’s no better way to get up to date than a radio news bulletin.  In the radio newsroom, we are highly trained news ninjas whose strength is packing everything that’s relevant to the listener at that moment in time into a polished, two to three minute package.  The newspaper is good, but takes a chunk of time to get through.  News websites have their place but still require you to sift through the things you don’t want to get the things you do.  Social media is a news source, but algorithms mean you’re only getting a portion of stories available to you.  Perhaps you enjoy journalists on X who tweet out news snippets, but you’re not getting a complete package.  TV news gives you the visuals, but the breakfast shows are highly commercialised and very repetitive, or you have to wait until 6pm for the main bulletin. Where radio news shines is its ability to be a one-stop-shop.  In our newsroom at SEN, we work on the theory that an average listener is only hearing one bulletin, while catching up on the day at home, work or in the car.  Let me tell you, we are writing and presenting with extreme efficiency – writing, re-writing, shaving and polishing that bulletin so that the listener is getting everything they need to know, without having to go elsewhere.  Where else do you get a professionally-perfected, all-in-one news bulletin covering local, state, national, international, sport, weather and traffic news, which you can absorb while also doing other things, all in the space of three minutes?  There is no substitute for radio news when it comes to efficiency! #radio #radionews #newsbulletin #journalist #radiojournalist #newsreader #womeninmedia #radioaustralia #localnews

🤔Are you looking to secure #PressCoverage on local 📻radio? 📢Check out our blog post. We give invaluable #tips on the most effective way to pitch yourself and your stories. Our post also provides insights from journalist and founder of BBC Somerset Sound, Clinton Rogers. It’s a great read 📖 if you’re looking to understand the inner workings of radio – both locally and nationally. Have you got a specific question 🙋🏼♂️about how to secure coverage? 🗣️Ask us in the comments! #PRtips #PRagency #CoverageOpportunity #PitchCraftForPressCoverage

ICYMI: In the wake of legacy news media’s viewership thrashing last week on election night, veteran journalist Chris Wallace (son of CBS News legend Mike Wallace) announced (per AP News) that he’s leaving CNN to see what the new independent news landscape has to offer. “When I look at the media landscape right now,” said Wallace, “the people who are going independent, whether it’s podcasting or streaming, that seems to be where the action is.” How badly did legacy news perform against independent media? Badly. “The major broadcast and cable networks all suffered viewership declines compared to the 2020 and 2016 elections,” writes journalist Mark Mwachiro in a Nov. 7, 2024, article for Adweek. Though Fox News came out on top among legacy networks with 10.3 million viewers on election night, AP News journalist David Bauder reported on Nov. 7, 2024, “Fox had 13.7 million viewers on election night 2020, when it was the most popular outlet.” CNN had “half of the 9.1 million who watched four years earlier,” and MSNBC was “down from 7.3 million in 2020.” Why such losses? In a Nov. 5, 2024, opinion column for The Washington Post, Catherine Rampell (also economic and political commentator or CNN) said, “Our audiences have been siphoned off by upstart news brands or social media,” but that doesn’t really track in relation to the overall picture and how legacy media got to where it is today. ·      An October 2023 report by Gallup shows that public trust in mainstream media has been steadily dropping since 1973. ·      The internet—the very mechanism by which “upstart” independent media could even begin to compete—didn’t become publicly available until April 30, 1993. So, when social and independent media came along, they didn’t “siphon” people away from legacy media so much as they began filling a hole that the legacy media had already dug for itself. People were already looking for something different, and the internet simply gave them the tools to find it. If it’s an uncomfortable truth for legacy media, it’s an evident one for independent media and those now moving toward it.

Big news! For a limited time, you can join 5WH for FREE! Just use the code 5WH2024 when you sign up. On 5WH, media houses can buy content, and journalists can sell their work. If you are a journalist or a media house, this is your chance to join us for free. Sign up now and start exploring all the cool opportunities on 5WH. #journalism #mediahouse #marketplace

Vertical, short-form video on TikTok & beyond is transforming how audiences consume & understand the news. Read this study to discover how this impacts journalism and the news cycle, from the topics which get covered to the media brands riding the wave. 🔗 https://lnkd.in/gpTeREvP

🗞️ “Only 17% of people paid for online #news in the past year across 20 richer countries.” With subscription growth slowing since the pandemic surge, how can news outlets keep their momentum? ➡️ Discover the strategies that top players use to thrive in today’s competitive landscape: https://lnkd.in/d4Zjdvu5 #NewsSubscriptions #Publishing #Journalism #MediaTrends #Eidosmedia

As someone who was once a regular commentator on the AM show on TV3, I'm saddened, but not surprised, at the decision by Warner Brothers Discovery to close its NewsHub service at the end of June. Newshub was separated out from other operations by then owner MediaWorks in 2016 and has been struggling for a number of years before finally succumbing to 'a dramatic and sustained fall in television advertising' according to the head of WBD's Asia Pacific operations, James Gibbons. Some of this is due to the current state of the broken economy left by the previous Govt - but a lot of it is due to viewers simply turning off as they have become tired of Newshubs inexplicable descent into wokery since 2020. In a market already saturated by left wing media in the form of TVNZ, Radio NZ and Stuff Media - Newshub seemed to be determined to 'outwoke' them all in its pursuit of an ever more bizarre 'news' narrative. This became even more obvious after October with open attacks on the new govt and a succession of stories which were just thinly disguised 'sulks' from Journalists unhappy with the way that the nation had voted. A recent story (https://lnkd.in/gJwTsR6G) by Amelia Wade, trying to implicate the new PM in a scandal in which Waka Kotahi had spent $304 on hi-vis vests epitomises the depths to which 'journalism' had finally sunk at Newshub and it was pretty obvious that it was only a matter of time before the sword fell. So here's a free piece of advice for all NZ media. A quick glance at the voting patterns of kiwis over the past 100+ years will tell you that NZ is essentially a centre right country, politically. That doesn't mean that we're not open to coverage of left-wing issues - but it does mean that we expect 'balance' in our media coverage. Presenting your pet positions and quashing alternative voices does not show balance and only serves to insult the intelligence of your audience. Likewise, treating a previous PM as having the virtues of near-sainthood, while constantly trying to 'trip up' the new one is blatantly transparent to viewers and quickly becomes tiresome. We're also tired of media organisations which try to cast themselves as the high Priests of public opinion and the public as moronic simpletons who need to be spoon fed their opinions. We crave intelligent debate of the issues - and since that doesn't exist there's actually a gap in the kiwi media market for a conservative broadcaster. Had Newshub recognised this gap there's every chance they would have survived and thrived. For all these reasons, lamenting the 'lack of competition' brought about by NewsHubs demise, is misguided. Newshub was just one more woke broadcaster and, as such, there is no 'alternative voice' being lost. I wish its staff well - but the media scene will barely feel a ripple when it closes....

Many questions surround New York’s Newspaper and Broadcast Media Jobs Program, which offers up to $90 million in subsidies to hire and retain journalists in the state. Who qualifies for the subsidy, and when does it start? Read Our FAQ to Learn More: https://lnkd.in/g3FQKZDy #NewYork #Newspapers #Broadcast #PublicPolicy #Journalism

#CalCities Senior Writer and Editor Brian H. had a conversation about having better conversations with Celeste Headlee (she/her). Check out these helpful tips from our opening keynote speaker for the upcoming #CalCitiesAnnual! ⬇️

When questioned about my preferred medium to be informed of the latest news, my response would be a combination of Television and Digital Media. In particular, I enjoy the news debates organised on channels like Mirror Now and NDTV 24x7, where each panellist is given a fair chance to speak. In addition, I frequently enlighten myself through various Online Forums, Websites, YouTube, and Social Media platforms like Facebook and Instagram. These platforms enable live interaction via feedback and discussion, promoting an exchange of viewpoints and building connections. #content #journalism #journo #writing #discussion #media #newschannel #mediaprofessional #digital #news #debates #websites #contacts #exchange #relationships #onlineforum #viewpoint #connection #interests #mutualrelationships #building #socialmedia #platform #feedback #socialmediaplatforms #mirrornow #ndtv24x7 #linkedin #instagram #exchange #connection #medium #impact #relevant #important #industry #interaction #stpauls #stpaulsinstitute #information #panellist #fair #balanced #stpaulsinstituteofcommunicationeducation