Utkarsh Lokpriye’s Post

• Zomato’s Blinkit is expanding beyond its initial focus on Delhi NCR, extending into other major metros. CEO Deepinder Goyal highlights that they are now the largest player in all major cities outside Chennai and Hyderabad by gross order value (GOV). • Goyal pointed out that the number of stores in a city doesn’t fully capture market depth, suggesting there’s still room to tap into untapped potential. • Blinkit has been a key growth driver for Zomato, with Q2 FY25 revenue more than doubling to INR 1,156 Cr. • Despite competition, Blinkit is nearing profitability, with an adjusted EBITDA loss of INR 8 Cr and an expected EBITDA margin of 4-5% in the near future. • This approach is part of Zomato’s broader effort to expand into new markets and test their business model with diverse demographics. • Blinkit aims to reach 2,000 dark stores by FY26, marking a significant push into quick commerce. • Despite these expansions, Zomato saw a 30% quarter-on-quarter decline in net profit, posting INR 176 Cr for Q2 FY25. #QuickCommerce #Ecommerce #Zomato #Blinkit #Growth #Strategy

Blinkit's Expansion Focus: Top 8 Cities Zomato's management recently emphasized that Blinkit will continue to prioritize expanding its dark store network in the top eight cities, including Delhi-NCR, Mumbai, and Bengaluru. This strategic move aims to deepen Blinkit's presence in urban markets and drive growth. In the fourth quarter, Blinkit added 75 new stores, with 80% of them located in these top eight cities. As a result, Blinkit now boasts an impressive network of 526 dark stores across India and plans to double this number to 1,000 in the next 12 months. Blinkit's strategy of increasing store penetration in the top eight cities is expected to boost the segment's gross order value by nearly 4 times. In the fourth quarter, Blinkit recorded a GOV of ₹4,027 crore, nearly double the year-on-year figure and up about 14% over Q3. Additionally, the company's contribution margin increased to 3.9% in Q4 from 2.4% in the December quarter, indicating improved efficiency and profitability. #Blinkit #Zomato #QuickCommerce #DarkStores #UrbanMarkets #GrowthStrategy

ZOMATO Reported Q4 results today! Blinkit Turned EBITDA Positive In fact, other internals were good too. 📈Overall Q4 Revenue +73% at 3562 Cr and Profit at 175 Cr vs loss of 188 Cr Blinkit - Revenue +111% at 769 Cr vs 363 Cr - EBIT at 2 Cr vs Loss of 179 Cr Zomato - Revenue +48% at 1739 Cr vs 1172 Cr - EBIT +247% at 281 Cr vs 81 Cr - Margins at 16.2% vs 6.9% Key Comments from the Management on Blinkit 🎯Aiming for 1000 QComm stores by Mar 2025 vs 526 now 🏪100 stores to be added in Q1FY25 itself 💵Adj EBITDA in Blinkit be near zero for next few quarters due to aggressive expansion 💰4-5% Adj EBITDA margin expected in Blinkit on a steady state basis 📈Increased penetration in Mumbai, Bengaluru and Hyderabad alone can grow GOV by 4X Deepinder Goyal Albinder Dhindsa #zomato #blinkit #Qcomm #StockMarket

In the fast-paced world of quick commerce, Blinkit is making strategic moves to stay ahead of the game. With the competition heating up – think Zepto, Swiggy, and Flipkart all vying for dominance – the battle for top talent has become more intense than ever. 🚀 To safeguard against poaching by well-funded rivals, Blinkit recently introduced a revised notice period for several employees, particularly those in leadership roles, extending it from nil to two months. This isn’t just about policies—it’s a smart play to retain key talent and ensure that Blinkit continues to deliver amidst fierce competition. 💼 As the quick commerce industry in India experiences rapid growth, driven by shifting consumer preferences and demand for faster deliveries, retaining top talent is critical. Blinkit’s decision, following a similar move by parent company Zomato in July, reflects the need for businesses in this space to be agile and proactive in securing their workforce. With Swiggy’s IPO on the horizon and competitors ramping up their expansion, Blinkit’s strategy underscores the importance of talent retention in an ever-evolving landscape. 👀 #QuickCommerce #TalentRetention #Blinkit #Ecommerce #FutureOfWork

Power of Scaling Up: Small Transaction Business like JIO, Zomato & Swiggy in India In an era where microtransactions are reshaping the economy, platforms like JIO, Zomato, and Swiggy are scaling up their operations to meet the growing demand in key markets such as Delhi and Bangalore. This strategic expansion is not only enhancing their services but also driving significant revenue growth. Swiggy and Zomato have increased their platform fees to ₹6 in major cities, up from the previous ₹6 discounted platform fee. This move is expected to substantially boost their revenue streams. Moreover, Swiggy has teased further platform fee increases, hinting at a new fee structure of ₹7. This highlights their commitment to balancing cost-effectiveness with superior service delivery. The impact of these changes is already evident. In the last 90 days, the increased platform fees have led to a notable rise in transactions and customer engagement. Analysts predict that maintaining this momentum over the next 365 days could result in an impressive ₹87.6 crore in earnings for these companies. In addition to adjusting their platform fees, these companies are continuously innovating to enhance user experience and capture a larger market share. This includes leveraging technology to streamline operations and improve service delivery, ensuring they remain at the forefront of the digital economy. Investors are keenly watching these developments, as the increased platform fees and the subsequent rise in revenue present a promising growth trajectory. The strategic scaling efforts of JIO, Zomato, and Swiggy are setting a new benchmark in the microtransaction business landscape in India. How will these platform fee increases impact investors? Stay tuned for more updates. #Microtransactions #JIO #Zomato #Swiggy #IndiaBusiness #TechInnovation #ScalingUp #DigitalEconomy #MarketTrends #BusinessGrowth

Blinkit’s Remarkable Journey Towards Profitability and Expansion 🚀 Exciting news from the world of quick-commerce! Blinkit, a platform owned by Zomato, reported a positive adjusted EBITDA for the first time in March. This is a significant milestone on Blinkit’s path to profitability.📈 But that’s not all! Blinkit has ambitious expansion plans. The company aims to have 1,000 dark stores, or micro warehouses from where the platform delivers goods, by March 20251. This expansion will increase penetration in Bengaluru, Mumbai, and Hyderabad. Despite an aggressive expansion plan expected to impact its adjusted EBITDA, Blinkit reported a gross order value (GOV) of Rs 4,027 crore in the March quarter, up 97% year-on-year1. This shows the company’s strong growth trajectory and commitment to better serving its customers. So, here’s a shoutout to Blinkit for their remarkable journey towards profitability and expansion. Your efforts are shaping the future of quick-commerce in India. Keep up the great work! 💼 Stay tuned for more updates on this exciting development. Feel free to share this post with your network, and let’s drive the conversation on the future of quick-commerce! 🗣️ #Blinkit #QuickCommerce #Profitability #Expansion #EBITDA #GrossOrderValue #IndianEconomy

#WeeklyRoundup 1. Blinkit Launches Sellers Hub Amid Competition: Quick commerce platform Blinkit, owned by Zomato, launched the Blinkit Sellers Hub, allowing brands to direct product sales, bypassing intermediaries and challenging players like Amazon and Flipkart. This launch follows Zomato’s recent fee increase on food deliveries to ₹10 from ₹6 due to festive season demand, with Swiggy matching the hike. Zomato has also expanded Blinkit’s infrastructure by adding 152 dark stores and seven warehouses to support growth. 2. Zomato Acquires Paytm’s Ticketing Business for ₹2,048 Crore: Zomato is set to acquire Paytm’s entertainment and ticketing business for ₹2,048 crore to expand its lifestyle offerings. The cash deal allows Paytm to keep ticketing options on its app for 12 months, during which users will be redirected to Zomato’s upcoming ‘District’ app, covering dining, events, and more. Zomato plans to incentivize users to transition to this platform. 3. Apple to Hire 400 Employees for New Retail Stores in India: Apple announced plans to hire 400 employees for its new retail outlets opening in Bengaluru,Pune, Delhi-NCR, and Mumbai in 2025, extending its successful India expansion. The recruitment includes diverse roles, with part-time opportunities aimed at fresh graduates, allowing flexibility in shifts, as reported by Moneycontrol. 4. Ola Electric’s Bhavish Aggarwal Becomes Young Billionaire: Bhavish Aggarwal, founder of Ola Electric, became one of India’s youngest billionaires following Ola Electric’s IPO. Shares surged by 16% during its debut, adding $1.4 billion to Aggarwal’s wealth, totaling $2.6 billion. This success follows earlier challenges, including safety concerns, which Aggarwal overcame to establish the company’s credibility. 5. Rare Rabbit Sees 69% Revenue Surge in FY24: Premium fashion brand Rare Rabbit reported a 69% revenue increase in FY24, reaching ₹637 crore. Profits also more than doubled to ₹75 crore from ₹32 crore. This growth, supported by recent funding, highlights Rare Rabbit’s resilience amid an overall decline in consumer spending, contrasting with Aditya Birla Fashion & Retail’s lifestyle segment, which saw a slight dip in revenue. #Ecommerce #Startupupdates #RetailIndustry #TechnologyNews #Entrepreneurship #BusinessGrowth #IndiaBusiness

RELIANCE GETS INTO QUICK COMMERCE FOR THE THIRD TIME Following the success and adoption of various customers buying regularly for their needs through various #quickcommerce companies in India like Blinkit Zepto Swiggy and more, almost every retail company/ #ecommerce business like Flipkart, Amazon thinking about it Reliance Retail in fact following the success of some of the global giants like DoorDash Grab and more for the same reason invested into Dunzo while at some point Dunzo was doing rather well and was rather aggressive with its #marketing campaigns too, but sadly that turn out the way they anticipated, and ironic that the company just has about less than 50 employees in the system It’s interesting then that they’re making a third time attempt to get a piece of this quick commerce pie, especially at the back of the massive $340 Million funding that Zepto had last week and launched into other newer cities like Jaipur, Ahmedabad to name a few Not to forget that Zepto is aggressively getting many more products delivered in 10 minutes besides grocery and changing the way we buy online Swiggy on the other hand has some aggressive plans to push Instamart post their IPO, while they’re looking at a $16 B valuation Blinkit, has been constantly growing too with Zomato making more investments into them and they also getting into new markets and new product categories With such a massive physical network of the various retail formats and Reliance Fresh, Jio Mart definitely has that massive advantage and all the various distributor margins too, so then will they be able to get third time lucky this time ??

The rapid delivery segment, one of the fastest-growing consumer internet sectors in the country, is led by Zomato-owned Blinkit with a 46% market share, followed by Lightspeed-backed Zepto at 29% and Swiggy Instamart at 25%, according to Motilal Oswal. #MarketingMind #QuickCommerce #Blinkit #Swiggy #Zepto

The quick commerce space in India is becoming increasingly competitive, with Blinkit, Zepto, and Swiggy battling it out to attract and retain top talent. 🏎️ Blinkit, owned by Zomato, recently implemented a policy requiring top employees to sign an addendum increasing their notice period from 0 to 2 months. This is seen as a move to prevent talent poaching by competitors like Zepto and Flipkart. Why This Matters Intense Competition: The quick commerce industry is growing rapidly, and companies are aggressively hiring talent from each other to gain an edge. Funding Boost: Zepto recently raised $340 million, while Walmart launched Flipkart Minutes and Swiggy received IPO approval, intensifying the rivalry. Talent Retention: Blinkit’s new notice period policy helps protect against the loss of employees who may share sensitive information with competitors. Key Tactics Blinkit is placing employees on garden leave if they are suspected of leaving for a competitor to protect critical data. Industry-wide poaching is common, with companies actively recruiting from Amazon, Flipkart, and Swiggy for roles across operations, product design, and advertising. What This Means for the Industry Companies like Blinkit are proactively changing employment contracts to prevent losing talent in this red-hot market. Quick commerce companies are offering attractive salaries, promotions, and creating custom roles to retain key performers, allowing high achievers to double their salary annually. The battle for talent in quick commerce is just heating up! 🔥