Universal Music Group’s Post

Except your talent scouts aren't interested in a developing artist unless they've got millions of views on social media and seem to place less importance on the music content itself. I wonder if the music industry would be interested in though at this point I'm not optimistic but in also signing artists who record, write the lyrics and melody, do all the production work etc and play the instruments themselves, because that would significantly save them money, no? And also would be a positive change for the industry, just my opinion though. Also do they want to nurture talent that maybe find it difficult to get seen even though they maybe do the entire production and creative process themselves without any help from others, unlike what the industry signs at the moment or are they just interested in people that are somehow already doing well on their own. The industry needs to realise it's not 2005 anymore, social media isn't this amazing thing that's full of opportunities it's completely saturated with content right across the board, the industry needs to realise now that unique unsigned talent with a lot to give and passion absolutely ironically need industry intervention now more than ever.

I am a aspiring rapper and DJ and producer and lyricist songwriter and romance book writer

Tove Lo is more affiliated with America than with her European origins. 😁

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Thanks, very interesting read.

Great news!