While the press release attributes majority of financial improvement to revenue growth, my hypothesis is that the real game changer for profitability growth is Valmo. [1] Before Valmo, Meesho contributed ~1300 Cr to IPO bound Ecom Express Limited's revenue (~50% contribution). With Valmo scaling, this cost in all practicality will now add to Meesho's revenue although at a lower profit margin%. 🚀 [2] While the article mentions #GenAI and #MachineLearning contributing to better funnel conversions, i believe the scale of #MeeshoMall would be the primary driver - increasing assortment and profitability with better margins on branded products. Curious to know the answers once more information comes in when financials are filed with the Registrar of Companies, or if we are lucky to get insights from Vidit Aatrey himself.
Meesho FY24 revenue jumps 33% to Rs 7,615 crore, Esop adjusted loss at Rs 53 crore According to Meesho, its financial improvement was primarily driven by growth in annual transacting users and increased order frequency among existing customers. https://lnkd.in/gxugmGn6
Director @ Leap
1moSeems like a smart move to bring down costs and boost Meesho’s profits. And with MeeshoMall’s branded products adding better margins, this could really pay off.