UIC Digital’s Post

Calling All Digital Marketing Enthusiasts! 👨🎓 👩🎓   Did you catch Ulrike Phieler's presentation on the SBWL #DigitalMarketing at the #ÖHWU SBWL Fair last week? In our SBWL through a research-driven curriculum, you'll gain a strong foundation in: #ManagementSkills: Learn to strategize, plan, and execute successful digital marketing campaigns. #AnalyticalSkills: Master the art of data-driven decision-making to optimize your marketing efforts. #TransferSkills: Develop valuable skills in communication, collaboration, and problem-solving that are applicable across all industries. But that's not all! The highlight of our program is the #DigitalMarketingLab, where you'll collaborate with an industry partner to solve real-world challenges. This hands-on experience provides invaluable exposure to the practical application of digital marketing strategies. P.S. Did you miss the presentation? Visit our website to learn more and don't hesitate to reach out if you have any questions: https://lnkd.in/dkeesvA7 #SBWLDigitalMarketing #WUVienna

In case you missed UCAS at MAD//FEST 2024… you can now watch our session on-demand. Watch as Dave Penney CMO at UCAS and Chris Bosher Head of Strategy at Borne, explore why emotionally fuelled moments can forge lifelong relationships with brands. 🎇 Discover how: ➡️ The university application process is highly emotional – and often the first major life event for this audience. ➡️ Major life events, like heading to university, increases the likelihood of trying new brands by 75%. ➡️ Building emotional connections with young consumers during such a formative time can be powerful for brands (if done right). ➡️ Engaging with this audience is about providing exceptional products and services to meet their high practical and emotional needs. Watch here: https://lnkd.in/eQV-N3BV #ucas #youthmarketing #genz #madfest2024

Today I will be speaking at the #ScolPP conference at the University of Staffordshire on phenomenon-based learning, and I would like to invite you not only to join me for my presentation at 10:45 UK time today, but also to join me in a panel discussion to discuss the issues that have arisen since yesterday’s conference. It was my pleasure to share with the #SCOLPP conference participants our The Higher Education IDG Circle Initiatives: Global IDG Implementation Cases for Effective Learning at Scale. What is Phenomenon-based Learning? It is an approach that is based on #student inquiry, #interdisciplinarity and student #interest in the subject. It should be #global in nature and #purpose, #productive, encourage #groupwork and involve ongoing #research inquiry. https://lnkd.in/dYakAUin

🚀 Webinar - Barometer Digital Inclusion 2024 | King Baudouin Foundation Yesterday during lunch time we had our first DigitAll Learning Lunch about the new Barometer Digital Inclusion of the King Baudouin Foundation with Jon Lambrecht & Prof. dr. Koen Ponnet who gave us a thorough presentation about the numbers. Getting more insights in these numbers with the explanation of the researcher(s) who worked on it, is crucial to understand what is at stake & to understand how exactly social-economic status is really determinating. Did you know for example that 25% of people with a low income only have a smartphone? Or the fact that 54% of those looking for a job have low digital skills? Eager to know more about the barometer? Reach out to Jon Lambrecht & Prof. dr. Koen Ponnet! Join our ecosystem by reaching out to Ali Chari (Community Lead), Linde Verheyden (President) or Catherine Bals (co-President). #digitall #barometer #kbf #kbs 

Practical tools proposed by DG2 to debunk fake news and foster critical thinking 👍

Several years ago in school, I echoed “Yes, I understand” along with my classmates. But the truth was I found it hard to tell my teachers I did not understand certain things. I did not want to look like I was slow to understand things or why I was not getting how to solve the equation after the 4th time of explanation. On this white collared street, where bios are on the up rise like real estate and achievements are the breath in our lungs, the foundation for the next generation remains. At Adworld NG, we are eager to tailor our content to what matters most to you, our amazing community. Click the link 🔗 to participate in our Poll [https://lnkd.in/eBM5Y7pt] What topic would you like us to talk about on this space: Digital Marketing Trends Content Preferences Networking Dynamics Others. #DigitalMarketingTrends #ContentPreferences #AdworldNG #Poll #AskThePublic

Exploring the impact of social media on academia in our recent SCBME workshop titled 'Social Media for Academics: Waste of Time or Not?' Thanks to our presenter, Dr. Gunasooriya, for an insightful talk! #SCBME #AcademicSocialMedia

In today's 2nd year class at ENSAE Paris, we started looking at the first of the alternative debates I mentioned in a previous post. I am curious about how structured debates can work to analyse different perspectives on current issues and *public forum debate* is a great way to do just this. 🗣️ What is Public Forum Debate? 🗣️ Public forum debate is a team-based debate format that focuses on real-world topics and encourages participants to consider both sides of an argument. It’s less about winning and more about understanding diverse viewpoints and making well-reasoned arguments. Some things I've noticed about public forum debate: 🔍 Topic-Driven: Debates are centered around current events or policy issues, making it highly relevant to what’s happening in the world right now. 🤝 Team Collaboration: You work with a partner, which makes the process collaborative, requiring strategic thinking and teamwork. 🧠 Balanced Arguments: Both sides of an issue are explored equally, and debaters must argue either side of a given topic. Public forum debate is a useful platform for learning how to articulate and defend ideas, sharpen critical thinking and structure classroom discussion. It’s a fascinating way to dive into timely issues while enhancing skills like public speaking, critical analysis, and collaborative problem-solving. Curious to learn more? Drop a comment or feel free to connect! #PublicForumDebate #CriticalThinking #Teamwork #LearningOpportunity #CommunicationSkills

Product plays a pivotal role in facilitating cross-team and cross-title success—bringing together diverse teams and perspectives. News organizations need product leaders who prioritize transparency and inclusivity. The positive work culture that results not only boosts morale but also strengthens fiscal sustainability for our newsrooms. Join us at News Product Alliance summit this Friday at 2:30 PT/5:30 ET to discuss these gems (and more!): Why transparency is crucial: 💎 Transparency fosters trust among team members, making it easier to move nimbly on important initiatives and increase output. 💎 It clarifies decision-making, aligns everyone on priorities and minimizes micromanagement (which stalls innovation). 💎 When people understand the "why" and the "how," they become more committed to the shared success of the product. Why inclusivity and collaboration is crucial: 💎 Research shows that creating multiple channels for input—tailored to different working preferences and needs—leads to more holistic contributions that better reflect the diverse needs of our communities. 💎 It eliminates competition between internal teams who should be focused on a common goal of serving communities. 💎 Showing that everyone’s input is valued increases buy-in and fosters a sense of ownership. 💎 It's the right thing to do. #NPASummit

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