Tyler Lynch’s Post

Missed yesterday's webinar 'How to build an impactful event brand'? 👀 The panel discussion covered a whole array of topics, with takeaways including: 1. 'Brand' is much more than just how your brand looks - logo, fonts, colours etc. - it’s also the vision, mission, values, purpose and messaging behind your brand. And ultimately how you make your customers feel. 2. It's important to manage customer expectations and make sure you don’t over or under promise. As part of this you can also consider creating memorable moments at events themselves, as well as continuing the connection after events. 3. Building brand awareness can be done across a number of channels - and no one is a particular winner here, you need to consider which channel is best for your audience, for instance TikTok will reach a younger demographic vs Facebook for an older demographic. 4. If you’re limited on resources you can either focus on your main channels, or use a platform to help schedule content across a number of platforms and test to see what works best and where you should focus your efforts. 5. You don't need a huge budget to harness the power of paid media, even setting aside £5 per day to boost posts on meta will have a positive impact on your reach, following and engagement. While events with bigger budgets around £500/month or more, should look into ads manager and potentially working with an agency. 6. Look at what your competitors are offering, figure out how you can be different and create standout across every touchpoint. Once you have a clear direction, make sure you're consistent. 7. Data is your friend. There are numerous ways to measure brand awareness, so set some clear, simple goals and keep tracking changes to see how you can keep improving (and selling more tickets as a result!) What else would you add to the list? Catch up now on all the insights over on our YouTube channel:

🤩🙌🏽 In a world where blending in feels like the norm, dare to stand out! 🌟 Your unique brand and distinctive items aren't just accessories – they are your signature. Embrace what makes you different at every event and let it speak volumes about who you are. #BeUnique #Branding #StandOut #marketing #events #uniquemarketing Pop me a quick message let’s chat!

Planning an annual promotion can be a lot of work, but it's worth it! To ensure a successful event, follow these key steps: Set clear goals: What do you want to achieve with your promotion? Choose the right date: Consider factors like holidays and competitor events. Secure a great venue: Book a space that aligns with your event's theme and goals. Create a detailed plan: Outline every aspect of your event, from setup to teardown. Budget wisely: Allocate funds for all expenses, from decorations to entertainment. Assemble your team: Recruit a dedicated team to help with planning and execution. Brand your event: Develop a strong visual identity and messaging. Promote your event: Utilize various channels to reach your target audience. Need help with your annual promotion? Contact Us: https://lnkd.in/gxdQUqdt #annualpromotions #eventplanning #marketingtips #brandstrategy #salesandmarketing #digitalmarketing #pr #advertising

ROKU - A Game Changer for Brand Exposure In today's digital age, brand exposure is everything. If your business isn't on ROKU yet, you're missing out on a significant opportunity. Here's the deal: ROKU users view 3.6 billion hours of content every month. That's a vast pool of potential customers waiting to discover your brand. I'm here to help you make the most of this opportunity. Let's set up a 1:1 meeting to discuss how a ROKU channel can skyrocket your brand's visibility.

𝗨𝗻𝗹𝗼𝗰𝗸 𝗬𝗼𝘂𝗿 𝗕𝗿𝗮𝗻𝗱’𝘀 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹! Just wrapped up an insightful 𝟭-𝗼𝗻-𝟭 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝘀𝗲𝘀𝘀𝗶𝗼𝗻 at Safi. 🎯 We explored powerful strategies to elevate brand identity and connect with audiences on a deeper level. Ready to transform your brand and stand out? Here is what we discussed, https://lnkd.in/dPC5g5ZN

📮New post on The Good Football! With the rise of attention to purpose and impact in football, the number of brands trying to fake their way in also grows. I've been feeling particularly frustrated about this and decided to use this platform to reflect on the topic and hopefully turn it into something meaningful. Find the full article below. 👇🏽 “When brands fake their way through purpose-driven branding and campaigns, they only prove the skeptics right. Their inauthenticity makes it harder for those of us who are trying to do things the right way to be taken seriously.”

Remember, consistency is key! 🔑 Establishing a strong brand presence leads to trust and recognition in the long run. Make sure your branding tells a cohesive story that resonates with your audience. 📸 Kiani & Co. Listing Graphics

Your brand is a reflection of your vision. OnTarget Media Group can help you craft a powerful brand identity that resonates with your audience and fuels your business growth. Decide who you want to be, and let's build a brand that matches your ambition!

When you’re sitting in a marketing meeting, we get that surprise dance stunts might not be the first thing that comes to mind for brand awareness 💃 But they should be. We all know that when it comes to marketing, grabbing and holding attention is harder than ever. You need something unique that cuts through the noise—and that’s where surprise dance stunts come in 💥 They’re high-energy, memorable, and leave a lasting impression. Whether it’s for a product launch or a corporate event, a surprise performance can make all the difference 🔥 Let us explain how it can work for your brand 👇 https://lnkd.in/ecZ62veD

Excite your audience and boost brand engagement with impactful branded events! Learn how to create unforgettable experiences for your customers: