Twistellar – Salesforce CREST Partner’s Post

🚀 Ready to take your Salesforce Marketing Cloud efforts to the next level? At Duckman Technologies, we specialize in seamless integration, advanced audience segmentation, and automation for optimized journeys. Harness the power of data-driven insights while ensuring compliance with best practices. Let us be your partner in achieving marketing excellence. 🌟 . . . #Salesforce #MarketingCloud #DigitalMarketing #CustomerExperience #DataDriven #TechInnovation #Automation #JourneyOptimization #duckmantechnologies

HubSpot is transforming the performance marketing landscape by providing powerful tools that enhance analytics, automation, and customer engagement. This shift allows marketers to execute more targeted and effective campaigns. Here are five tips to enhance performance with HubSpot: - Utilize Advanced Segmentation: Tailor campaigns to specific audience segments for improved relevance. - Conduct A/B Testing: Experiment with different versions of content to optimize conversion rates. - Leverage Marketing Automation: Streamline lead nurturing to maintain personalized communication. - Analyze Key Metrics: Regularly review performance data to inform and refine your strategies. - Integrate CRM and Marketing: Align marketing and sales efforts for a cohesive customer experience. #HubSpot #PerformanceMarketing #Google #Meta

Create more effective marketing campaigns that reach the right audience with the right message. 👉 Explore more https://lnkd.in/gphQu3D8 #data #audience #segmentation #sfmc #salesforce #datasegmentation #targeting #marketingstrategy

Improving data quality is a critical goal, according to B2B marketers. 🔍 Why Data Quality Matters in B2B Marketing 1️⃣ Enhanced Targeting & Personalization: High-quality data enables precise audience segmentation, allowing marketers to deliver more personalized and relevant campaigns. 2️⃣ Boosts Campaign ROI: Clean, accurate data minimizes wasted ad spend and improves conversion rates by reaching the right prospects with the right message. 3️⃣ Increased Lead Generation & Qualification: With better data, marketers can fine-tune lead scoring models and improve the nurturing process, leading to more qualified leads for sales teams. 4️⃣ Improved Decision-Making: Reliable data ensures that marketing decisions are based on real insights rather than guesswork, enhancing strategy and execution. 5️⃣ Strengthens Customer Relationships: Accurate customer data enables marketers to create consistent, meaningful experiences across touchpoints, building trust and loyalty. 6️⃣ Optimizes Resources & Efficiency: Clean data reduces manual work, allowing marketing teams to focus on more strategic initiatives that drive growth. 7️⃣ Better Collaboration with Sales: By sharing high-quality data between marketing and sales teams, organizations can align their efforts, leading to a smoother customer journey and better results. #DataQuality #B2BMarketing #LeadGeneration #MarketingStrategy #CustomerExperience #Personalization #CampaignROI #DataDriven

(11/30) Stop Wasting Marketing Efforts: Targeted Campaigns with Salesforce Data Cloud Segmentation Tired of one-size-fits-all marketing blasts with low engagement? Salesforce Data Cloud empowers you to leverage customer data for intelligent segmentation, crafting targeted campaigns that resonate with specific audiences. Here's how Data Cloud fuels segmentation strategies: Unify Customer Data: Consolidate customer information from various sources to create a holistic customer view. Advanced Segmentation Techniques: Segment your audience based on demographics, behavior, interests, and purchase history. Deeper Customer Insights: Uncover hidden patterns and preferences within your customer base. Personalized Marketing Journeys: Deliver targeted messaging and offers tailored to each customer segment. Benefits of Data-Driven Segmentation: Increased Marketing ROI: Spend smarter by targeting campaigns to the most receptive audience. Improved Customer Engagement: Deliver relevant content that resonates with specific customer needs. Enhanced Customer Loyalty: Build stronger relationships by providing personalized experiences. Boosted Conversion Rates: Turn leads into customers with targeted calls to action. Did you know? Segmented email campaigns can generate 58% higher revenue than non-segmented campaigns (source: Mailchimp). Ready to unlock the power of segmentation and craft targeted marketing campaigns? Let's discuss how Data Cloud can help! #SalesforceDataCloud #MarketingSegmentation #CustomerDataPlatform #TargetedMarketing #MarketingROI #CustomerEngagement ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ For 30 days, I will share daily about Data Cloud. Follow me Alan T. and check tomorrow for another post. If you liked it, please repost and leave a ❤️ to this post.

Are you still guessing who your customers are? It's time to stop! Understanding your audience is the key to effective marketing. Customer segmentation empowers businesses to create targeted strategies that drive results. Why is Customer Segmentation Important? • Tailored Messaging: ↳ Personalizes your communications, making them more relevant to each customer group. • Enhanced Customer Satisfaction: ↳ Meets the specific needs and preferences of your audience, fostering loyalty. • Improved ROI: ↳ Increases the efficiency of your marketing efforts, leading to higher conversion rates and revenue. How Can Machine Learning Help? • Data Analysis: ↳ Analyzes vast datasets to uncover hidden patterns that traditional methods might miss. • Dynamic Segmentation: ↳ Continuously updates customer segments in real-time, ensuring your strategies stay relevant. • Targeted Campaigns: ↳ Enables precise targeting, allowing for highly personalized marketing initiatives that resonate with different segments. Ready to harness the power of customer segmentation and machine learning? Let’s explore how to turn insights into actionable strategies! 👉 What strategies have you used for effective customer segmentation? Share your thoughts below! #CustomerSegmentation #MachineLearning #Marketing #DataDriven #BusinessGrowth

Customer segmentation is a crucial step in the customer targeting process. Creating multiple scenarios during the segmentation stage is highly beneficial. It allows you to direct resources to the most profitable and beneficial customers. But at the same time, it is also a highly time-consuming and cost-intensive process. Precise customer segmentation allows pharma companies to tailor their products, marketing strategies, and customer experiences to specific groups, enabling more effective resource allocation and competitive advantage. Given the dynamic nature of the pharma market, it become necessary to run the segmentation regularly in order to stay upto date with the most recent data. This may pose a challenge to organisations that want to stay ahead of the curve. With Xpower PST, segmentation becomes easier, faster, and more affordable. While creating scenarios can be difficult and time-consuming, Xpower's customer targeting feature is fast, and responsive, and allows you to create and compare different scenarios with just a few clicks. It employs a proven, step-by-step process that makes use of best practices. It’s simple user interface allows you to carry out complex calculations with just a few clicks. Don't limit your decisions– empower your business with Xpower's advanced segmentation capabilities. Contact us now to get started: info@xcellen.com! #Xcellen #Xpower #pharma #technology #business #management #customertsegmentation #territory #design #salesforce #SFE  

HOW AND YOU, BEHAVIOR-BASED SEGMENTATION SHOULD BE PART OF YOUR EMAIL CAMPAIGNS. Behavior-based segmentation is creating dynamic segments based on real-time customer behavior and engagement patterns. What are the benefits of using behavior-based segmentation in your email campaigns? • Increases email relevance and response rates • Improves customer satisfaction and retention • Enables more efficient marketing spend Static segmentation based on demographic data alone often misses important behavioral signals. Dynamic, behavior-based segmentation allows for more precise targeting and better response rates. What are strategies you can implement today? 1. Set up behavioral tracking systems 2. Create engagement-based segments 3. Implement purchase pattern analysis 4. Develop browse abandonment triggers 5. Build re-engagement campaigns Implementation Tip: Start with three basic behavioral segments: highly engaged, moderately engaged, and at-risk, then refine based on specific actions and engagement patterns. How are you using behavior-based segmentation in your small businesses? #Segmentation #BehavioralMarketing #CustomerEngagement #MarketingAutomation

Every GTM team eventually hits a snag in outbound (the dreaded lead rut). You’ve mined your Total Addressable Market (TAM), and now the leads are drying up. It’s a frustrating (but solvable) problem. Recently a client came to us with a CRM packed full of historical data but struggling to generate fresh leads. **Their usual channels were tapped out. Here’s the exact playbook we used to turn things around: → Refined their Ideal Customer Profile (ICP): We zoomed in on the specifics of their product to identify exactly who they should target. → Smarter audience segmentation: We broke their database into hyper-specific segments aligned with product categories. For instance, we separated software-integrated device users from those with standalone products. This approach allowed us to enrich existing data with niche insights, making renewed outreach and retargeting efforts more effective. If you’re ready to uncover hidden opportunities in your existing data, drop me a message. Let’s chat.

🚀 Swipe and discover 5️⃣ Proven Strategies for Personalizing Your Customer Journey with Salesforce. 📈 Get a sneak peek at the insights we'll explore at our upcoming event on ️October 10th"𝙐𝙣𝙞𝙛𝙮, 𝙎𝙚𝙜𝙢𝙚𝙣𝙩, 𝙋𝙚𝙧𝙨𝙤𝙣𝙖𝙡𝙞𝙯𝙚: 𝙊𝙥𝙩𝙞𝙢𝙞𝙯𝙞𝙣𝙜 𝙩𝙝𝙚 𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙅𝙤𝙪𝙧𝙣𝙚𝙮 𝙬𝙞𝙩𝙝 𝙎𝙖𝙡𝙚𝙨𝙛𝙤𝙧𝙘𝙚" Learn how to: - Break down data silos and gain a 360° customer view - Leverage AI for hyper-targeted audience segmentation - Deliver seamless, personalized experiences across all channels ✨ - Optimize conversions with advanced CRO tools 🔗 Register now and secure your spot! https://lnkd.in/dfUH-7iX #Salesforce #DataCloud #MarketingCloud #Personalization