Sock Rocket was born 8 years ago out of a combination of boredom with my then-freelance-based web development business, and a desire to marry subscriptions and social enterprise to see what was possible. Turns out A LOT was possible.
In our first year of business (2016), Sock Rocket donated 280 pairs of socks to 1 organization (shoutout to Hull Services) and handed out 100 or so more in person on the streets of downtown Calgary. I ran the business entirely in 3-4 days of work each month as I focussed on my web development company and my golf game. A humble beginning and very much a hobby project.
7 years later this is my full time job + some, we employ several people, and we sling custom merch to some of the biggest companies in Canada. So far this year we’ve donated 128,000 pairs of socks to 70ish organizations, and it’s very likely we’ll hit 200,000 pairs donated this year alone by the time Christmas rolls through.
Thank you all for your love and support. Thanks for believing in Sock Rocket, but mostly thanks for believing in social enterprise. Spoiler alert - it’s not really about socks, y’all. Socks are a vehicle to tell a bigger story - It’s about the power of social enterprise. Sock Rocket is a very simple application of a social enterprise, and I’m just here to prove that if we can do it, that means YOU CAN DO IT BETTER! There is so much potential good to be done out there, and I really believe that businesses hold a ton of power to be able to enact change.
Thanks again for believing in me, humans. It means a ton. I hope we’ve made you proud so far - there’s plenty more where this came from!
500,000 down. On to the next 500,000!
🚀 We’ve done it – 500,000 pairs of socks donated! 🎉
We’re excited to share that we’ve reached an incredible milestone at Sock Rocket - we’ve donated HALF A MILLION pairs of socks to those in need! 🙌
At Sock Rocket, we're proving that you can run a small business that’s profitable AND socially responsible. Your support fuels our sock mission to reach 1 MILLION pairs donated! With every Sock Rocket purchase, you not only get original-designed, high-quality socks, but for every pair sold THREE pairs are donated. 🧦
Thank you for being part of this journey and helping us support those who need it most.
Check out our website to learn more about the amazing organizations we’ve partnered with and how every pair makes a difference!
https://lnkd.in/eM2kEdK8
Customer Focused Sales Mentor Driving Business Growth
3wThank you Trussel Trust 💚