T&E’s Post

Electrification - procrastination or progress - European auto industry at a crossroads #emobility #eupeanautos #netzero

One of the key factors that will accelerate the transition to electric vehicles (EVs) is market demand.📈 Woooow, such a genius 🤦♂️ Why is market demand so crucial? 🤷♂️ If the market demand for EVs surpasses that for internal combustion engine (ICE) cars 🚗💨, car manufacturers will shift their focus toward electric models. At the core, car makers are driven by profit, not environmental motives. It’s simple economics—they’ll invest in whatever sells the most and brings in the highest returns. 💸 If EVs are not yet in high demand, they will continue prioritizing ICE vehicles and delaying set goals. For an emerging technology like EVs, which is still often met with resistance, it’s unrealistic to expect manufacturers to aim for the same profit margins as with ICE cars, at least from the beginning. In countries like the Czech Republic, where the average age of a car is around 15 years, the challenge is even greater. 😵💫 What does this mean?🤔 The majority of people in the Czech Republic can’t afford a new EV priced at around €40,000 💶. Even a used EV remains relatively expensive for many. Instead of focusing on short-term profits or high dividends, European automakers need to invest in future-proof strategies to remain competitive ⚔️ in the evolving auto industry. The solution won't lie in appealing to the upper middle class alone💰🧑🧑🧒🧒, wide adoption is the key to success. However, there’s still a challenge: people aren’t motivated to buy EVs just because of an affordable price, climate targets or generic commercials that many times mirror those used for ICE cars.💡A new approach is needed to inspire and drive adoption. I still believe the more EVs that hit the roads, the better the future will look across many sectors. What do you think? 👀

AVERE has joined ChargeUp Europe and T&E to reiterate the message of reconfirming the C02 targets in an op-ed piece in Euractiv 📰 It becomes increasingly certain that in order for the #EV transition and #decarbonised transport to succeed, the EU needs to inspire confidence, and not confusion! 💯 The op-ed calls on more certainty in the market, from vehicles to charging operators, over battery supplies, and the entire e-mobility ecosystem. This can we achieved through 2 shifts: ✅ The automotive industry supplies consumers with more affordable EVs models: this is already happening as around 12 EV models under € 25,000 will be entering the market soon. ✅European policymakers needs to create a more united platform by delivering an impactful automotive industrial package to accompany the CO2 standards. Let’s come together to take full advantage of the e-mobility opportunity by creating certainty! 🤝 🚗 Read the full article below 👇

The future of the automotive industry is electric, and Europe must stay committed to stricter CO₂ standards. Delaying the shift undermines climate goals and fair competition. 🚗🔋 Manufacturers who’ve planned ahead, like BMW Group and Stellantis, are thriving. Let’s support innovation and sustainable growth for a greener future. 🌍 #ElectricVehicles #Sustainability #GreenTech #CO2Emissions #FutureOfMobility Read the full article here: https://lnkd.in/ewxMr_hi

We want European carmakers to succeed, but delaying the rules won’t cut it: Only one of the two roads forward will unlock the decarbonisation and growth that we all want. This road requires the European Commission and Member States to hold strong on the 2025 and 2035 car CO2 framework.

Is vital that European policy makers can see the wood from the tree and that delaying the transition to Electric Vehicles pass 2035 is not the rigth thing to do and instead of helping the European motor industry, it will be very damaging, as it will actually make Chinese manufacturers even stronger, well stablished and dominant in the market. https://lnkd.in/e2Qd2EA6

Do EU’s mixed signals really help carmakers?: … laws unambiguously push European carmakers to produce zero-emission … signals really help Europe’s carmakers?  The future of road … electric age.   Ultimately, European carmakers will only thrive if they … But perhaps Europe’s carmakers would benefit from a … #car #cars #awesome

The latest provisional data from the #EEA shows that 10.7 million new cars 🚗 were registered in Europe in 2023. Notably, more than 15% of these were fully electric vehicles. ⚡ 🔌   Average CO2 emissions from all new cars registered in Europe in 2023 continued to decrease and were 1.4% lower than in 2022.   Norway, Sweden, and Iceland lead the way, with #ElectricCars comprising significant portions of their new fleets. More here: https://lnkd.in/dcTC-pCA

Zero emissions rules could see manufacturers start deserting UK market Global car manufacturers could well start to abandon the UK to focus on other more lucrative markets in response to highly challenging net zero targets, according to Cox Automotive. That echoes the warning last week from Stellantis chief Carlos Tavares that the UK’s zero emission vehicle (ZEV) mandate could force carmakers such as itself to scale back their presence in Britain and even force them to cease offering some models in an effort to protect margins. Automotive Management (AM) Aimée Turner Cox Automotive Europe Philip Nothard https://lnkd.in/gt-B56FV