Transamerica Agency Network’s Post

Something For The Weekend : Today marks the day of the highly anticipated #BritishGrandPrix at #Silverstone. During the race, #strategies are constantly being recalculated to determine the best course of action, both data-driven #analysis and adjustments based on real time change. For example a tire model in #F1 has various aspects, including tire degradation and different tire compounds. Just like an F1 team, by carefully considering #MarketTrends and #DataAnalysis, you can make informed decisions that ultimately lead to #Success. Additionally, being open to making real-time adjustments to stay ahead of the competition. Today is an #Opportunity to learn valuable lessons to use well after the chequered flag has dropped.

Partnership Activations: Unlock data capture in style with US Polo Assn at Cowdray Park Polo Club's Gold Cup! US Polo Assn's sponsorship pop-up activation at the prestigious Cowdray Park Polo Club's Gold Cup saw attendee’s, guests and fans not only witnessing world-class polo but also leaving with an exclusive piece of US Polo Assn style! US Polo Assn offered a limited-edition cap to attendees in exchange for a few simple details to further the customer experience and engagement. This isn't just a cap; it's part of the experience and a statement of sophistication and timeless design with modern polo inspired appeal. Wearing it, you'll instantly exude the same class and charm that the brand epitomizes, turning heads both on and off the polo field. Great activations such as this deliver: Exclusive Access: Specific items of event apparel can be crafted exclusively for the event, making them a rare and memorable additions to any wardrobe. Brand Connection: By sharing your details, you’re not just getting an item of apparel; you’re becoming part of the brand experience and family. Benefiting from being the first to know about upcoming collections, exclusive offers, and more! Stylish Memorabilia: Commemorate your event experience with a stylish keepsake that reflects the sport's heritage and your personal style. Data for Deals: In exchange for your data, you unlock a world of benefits—think early access to sales, personalized shopping experiences, and insider news and more. Enhanced Experience: This activation elevates your event experience, adding an extra layer of excitement and engagement. US Polo Assn’s activation isn't just about gifting a cap; it’s about creating a community of style-savvy individuals who appreciate the finer things in life. Where US Polo Assn brings a touch of luxury to any polo experience. After all, great style is always in season! #partnership #activation #engagement #datacapture #socialmedia #sales #buesinessdevelopment #marketing #luxurymarketing

What do Ferrari and Sheffield Wednesday Football Club have in common? Both have reached out to fans to tackle counterfeits - but with very different approaches and results. Ferrari gets it right . They recently destroyed 400,000 fake items, a direct result of engaging fans and other stakeholders to help identify counterfeits. Ferrari went with the carrot approach, offering intriguing incentives for those who reported fake products. This fan-friendly tactic not only rallied their community but also struck a significant blow against counterfeiters. On the other hand, Sheffield Wednesday opted for the stick approach. In an effort to reduce the number of fake shirts worn in their stadium, they announced that fans caught wearing counterfeit shirts may be ejected. This didn’t go down well. The backlash from fans was immediate and intense, calling the policy out of touch, especially with original shirts costing up to £77. The response? Outrage, ridicule, and a scathing article in The Independent titled: “Sheffield Wednesday fake shirts warning is a sign of how divorced from reality clubs are.” The lesson? Engaging your fans, customers and other stakeholders is critical when fighting counterfeits, but it’s essential to “read the room” and find common ground. The right approach can build loyalty and drive action. The wrong one can alienate your most loyal supporters. If you would like to discuss how engagement can help tackle counterfeits, DM or email me. #counterfeit #ferrari #sheffieldwednesday #brandprotection #intellectualproperty

Our studio has been hit up by a handful of aspiring pickleball brands (apparel and/or footwear) in the past few years, none of whom have secured pre-launch funding for their concepts. My gut says it could be about as big as a Crossfit market considering its cult status and rapid growth. (So, relatively small.) But I imagine brands will be hard-pressed to avoid cute gimmicks in their attempt to define their product from already established court shoes. As a product designer by trade, I'm a true brand nerd by nature. So my question is, will there be a pickleball brand that can capture hearts and minds better than say, a New Balance could do with a minimal swing in this market? And if so, will it be culturally influential enough for the space to become truly competitive? What do y'all think?

To all my fellow tennis people out there, how important are racquet cosmetics to you? This is a really interesting question. As a player, myself, I don't really care about cosmetics. It's about the performance of the racquet, and what it allows me to do with my own ability. However, nice cosmetics are sure a bonus. In looking at some of the most recent racquet lines out there, I can think of more than a few racquets that are not selling as well as they should because they are not eye-catching enough to the consumer, or just look plain boring. However, the racquets I speak of are some of the best performing sticks on the market. In this way, cosmetics are important to racquet companies because the look of the racquet may affect its ability to get the appropriate exposure and attention it deserves to move said product. I really think this is why racquet companies are just reissuing racquets with fresh new paint more often now, with no new technologies or specifications. It obviously costs less to mass produce a racquet line with new paint versus a whole new mould and racquet layup, not to mention the new technologies and marketing behind it. Drop me some thoughts. Cheers!

How To Select the Perfect Sports Bra for Heavy Breasts? Read the blog for every detail that you require to know about choosing a sports bra that fits big breasts. Know more https://bit.ly/4fj0hZq #wholesalesportsbras #sportsbramanufacturer #sportsbrasuppliers #customsportsbrawholesale #wholesalesportsbrasinbulk #sportsbrainbulk #wholesaleracerbackbralettesupplier

Finally, serious pickleball apparel for serious players. #PickleballAddict #PickleballGear #PickleballApparel #PickleballCommunity #PickleballLove #PickleballPlayer #PickleballStyle

Finally, serious pickleball apparel for serious players. #PickleballAddict #PickleballGear #PickleballApparel #PickleballCommunity #PickleballLove #PickleballPlayer #PickleballStyle

July 2024 retail sales of golf apparel continue to lag behind 2023 levels, with both the On and Off course channels down. On-Off Course July ’24 vs ’23: Dollars -7.1% On-Off Course July ’24 vs ’19: Dollars +53.8% Fore more results and commentary, visit =>> https://bit.ly/Julyapparel #golfbusiness #golf #retailsales #marketresearch

🅳🅴🆂🅸🅶🅽 🅳🅸🆂🅿🅰🆃🅲🅷 Here’s a closer look at the Nara necklace with the Ollie ear jackets. They're not overly matchy-matchy, but they complement each other perfectly. What do you think? #longnecklace #earrings #earjackets #pairingaccessories #everydayaccessories #mattegold #matteblack #mattesilver